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Comment créer des stories Facebook et Instagram avec Canva

À la fin de ce projet, vous aurez toutes les compétences de base nécessaires pour créer gratuitement et facilement des stories fascinantes et engageantes pour vos réseaux sociaux Facebook et Instagram en utilisant la plateforme Canva qui est un outil en ligne de création et d’édition de visuels Marketing, rendu incontournable pour les entrepreneurs, les marketeurs ou tout simplement les personnes qui désirent être autonomes pour la création de leur contenu dans le monde digital. Grâce à ce projet, vous serez en mesure de créer des stories personnalisables pour vos réseaux sociaux en utilisant les divers outils de conception, couleurs et graphiques proposés par Canva.

Ce projet est destiné aux débutants et aux personnes qui n’ont aucune connaissance en graphisme. Il est idéal pour stimuler votre créativité, transformer vos idées en stories, personnaliser des modèles de stories proposés par la plateforme avec des mises en page, des conceptions, des images et des polices. L’objectif est de connaître tous les détails de création d’une story Facebook et Instagram réussie et d’utiliser Canva en détail afin de créer des stories inimitables pour vos réseaux sociaux facilement et rapidement.

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What's inside

Syllabus

Présentation du projet

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explore the basics of creating visually appealing and immersive stories on social media

Cultivate creativity, develop storytelling skills, and express unique perspectives

Harness the power of Canva's comprehensive design tools and templates to craft captivating content

Empowers learners with skills that are essential for social media marketing and content creation

Covers all foundational aspects of social media story creation, making it suitable for beginners

Prerequisites advise learners to have basic computer literacy skills

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Comment créer des stories Facebook et Instagram avec Canva with these activities:

Collecter des exemples de stories efficaces

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Cela vous permettra de vous inspirer des meilleures pratiques et d'identifier les éléments clés de succès.

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Explorer les réseaux sociaux pour trouver des exemples de stories
Enregistrer les stories qui vous inspirent
Analyser les éléments clés de réussite de ces stories
Créer un dossier pour stocker vos exemples
Utiliser ces exemples comme référence pour vos propres créations

Exercices pratique de conception de stories

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Ceux-ci vous permettront de vous familiariser avec les outils proposés par Canva, de comprendre les concepts de base et de vous entraîner à créer des stories.

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Regarder des tutoriels sur Canva
Créer un compte Canva
Explorer les différents outils de conception
Créer des modèles de stories personnalisés
Partager vos stories sur les réseaux sociaux

Participer à un atelier sur la création de stories

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Participer à un atelier vous permettra d'apprendre de professionnels expérimentés et d'obtenir des conseils pratiques.

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Rechercher des ateliers sur la création de stories
S'inscrire à un atelier
Participer activement à l'atelier
Prendre des notes et poser des questions
Mettre en pratique les techniques apprises

Five other activities

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Guider un débutant dans la création de stories

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Cela vous permettra de renforcer vos connaissances, de développer vos compétences de communication et de faire une différence dans la vie de quelqu'un.

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Trouver un débutant qui souhaite apprendre à créer des stories
Fixer des objectifs clairs
Fournir des conseils et un soutien réguliers
Donner des commentaires constructifs
Célébrer les progrès

Rédiger un article de blog sur les techniques de création de stories

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Cela vous permettra de synthétiser vos connaissances, de perfectionner vos compétences rédactionnelles et de partager vos idées avec la communauté.

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Choisir un sujet spécifique lié à la création de stories
Rédiger un plan d'article
Effectuer des recherches sur le sujet
Écrire l'article en utilisant des exemples concrets
Relire et éditer l'article

Suivre des tutoriels sur la création de stories avancées

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Cela vous permettra d'élargir vos connaissances, de découvrir de nouvelles techniques et de rester à jour sur les tendances.

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Identifier les domaines dans lesquels vous souhaitez améliorer vos compétences
Rechercher des tutoriels sur ces sujets
Suivre les tutoriels attentivement
Mettre en pratique les nouvelles techniques apprises
Partager vos connaissances avec d'autres

Créer un portfolio de stories

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Cela vous permettra de présenter vos compétences et de montrer vos réalisations en matière de création de stories.

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Sélectionner les meilleures stories que vous avez créées
Créer une plateforme pour présenter votre portfolio
Rédiger des descriptions pour chaque story
Optimiser votre portfolio pour les moteurs de recherche
Partagez votre portfolio avec des employeurs potentiels

Créer une campagne de marketing sur les réseaux sociaux utilisant des stories

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Cela vous permettra de mettre en pratique vos compétences, d'avoir une expérience concrète et de développer un projet significatif.

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Définir les objectifs de la campagne
Identifier le public cible
Créer un calendrier de contenu
Concevoir et créer des stories engageantes
Analyser les résultats et ajuster la stratégie en conséquence

Career center

Learners who complete Comment créer des stories Facebook et Instagram avec Canva will develop knowledge and skills that may be useful to these careers:

Social Media Marketer

Social Media Marketers are responsible for developing, executing, and analyzing social media campaigns. This course can help Social Media Marketers create engaging and visually appealing content for their social media platforms. The course also provides an overview of the different social media platforms and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create social media graphics, videos, and other content.

See salaries and explore the career path for Social Media Marketer

Content Creator

Content Creators are responsible for creating engaging and informative content for a variety of platforms. This course can help Content Creators develop the skills they need to create visually appealing and effective content. The course also provides an overview of the different content formats and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create a variety of content formats, such as blog posts, articles, and social media posts.

See salaries and explore the career path for Content Creator

Social Media Specialist

Social Media Specialists are responsible for managing and updating social media accounts. This course can help Social Media Specialists create engaging and visually appealing content for their social media platforms. The course also provides an overview of the different social media platforms and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create social media graphics, videos, and other content.

See salaries and explore the career path for Social Media Specialist

Advertising Manager

Advertising Managers are responsible for planning, developing, and executing advertising campaigns. This course can help Advertising Managers create visually appealing and effective advertising materials. The course also provides an overview of the different advertising channels and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create advertising materials such as print ads, online ads, and social media ads.

See salaries and explore the career path for Advertising Manager

Marketing Communications Specialist

Marketing Communications Specialists are responsible for developing and executing marketing communications campaigns. This course can help Marketing Communications Specialists create visually appealing and effective marketing communications materials. The course also provides an overview of the different marketing communications channels and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create marketing communications materials such as press releases, newsletters, and social media content.

See salaries and explore the career path for Marketing Communications Specialist

Creative Director

Creative Directors are responsible for overseeing the creative vision of a company or organization. This course can help Creative Directors create visually appealing and effective creative materials. The course also provides an overview of the different creative principles and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create creative materials such as logos, brochures, and social media content.

See salaries and explore the career path for Creative Director

Art Director

Art Directors are responsible for overseeing the visual presentation of a company or organization. This course can help Art Directors create visually appealing and effective creative materials. The course also provides an overview of the different design principles and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create creative materials such as logos, brochures, and social media content.

See salaries and explore the career path for Art Director

Brand Manager

Brand Managers are responsible for developing and managing a brand's identity. This course can help Brand Managers create visually appealing and effective brand materials. The course also provides an overview of the different branding principles and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create brand materials such as logos, brand guidelines, and social media content.

See salaries and explore the career path for Brand Manager

Public Relations Specialist

Public Relations Specialists are responsible for managing a company's public image. This course can help Public Relations Specialists create visually appealing and effective public relations materials. The course also provides an overview of the different public relations channels and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create public relations materials such as press releases, media kits, and social media content.

See salaries and explore the career path for Public Relations Specialist

Graphic designer

Graphic Designers are responsible for creating visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. This course can help Graphic Designers develop the skills they need to create visually appealing and effective designs. The course also provides an overview of the different design principles and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create a variety of designs, such as logos, brochures, and social media graphics.

See salaries and explore the career path for Graphic designer

Digital Marketing Manager

Digital Marketing Managers are responsible for planning, developing, and executing digital marketing campaigns. This course can help Digital Marketing Managers create visually appealing and effective digital marketing materials. The course also provides an overview of the different digital marketing channels and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create digital marketing materials such as website banners, email templates, and social media graphics.

See salaries and explore the career path for Digital Marketing Manager

Marketing Manager

Marketing Managers are responsible for planning, developing, and executing marketing campaigns. This course can help Marketing Managers create visually appealing and effective marketing materials. The course also provides an overview of the different marketing channels and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create marketing materials such as brochures, flyers, and social media graphics.

See salaries and explore the career path for Marketing Manager

Product Manager

Product Managers are responsible for managing the development and launch of new products. This course may be useful for Product Managers who want to learn how to create visually appealing and effective product presentations. The course provides an overview of the different presentation techniques and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create product presentations such as slides, demos, and marketing materials.

See salaries and explore the career path for Product Manager

Event Planner

Event Planners are responsible for planning and executing events. This course may be useful for Event Planners who want to learn how to create visually appealing and effective event materials. The course provides an overview of the different event planning techniques and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create event materials such as invitations, programs, and signage.

See salaries and explore the career path for Event Planner

Marketing Analyst

Marketing Analysts are responsible for analyzing marketing data to identify trends and opportunities. This course may be useful for Marketing Analysts who want to learn how to create visually appealing and effective data visualizations. The course provides an overview of the different data visualization techniques and how to use them effectively. Additionally, the course covers the use of Canva, a popular online graphic design tool, which can be used to create data visualizations such as charts, graphs, and infographics.

See salaries and explore the career path for Marketing Analyst

Reading list

We've selected ten books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Comment créer des stories Facebook et Instagram avec Canva.

Storytelling with Data

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Ce livre fournit un guide pratique pour raconter des histoires convaincantes avec des données. Il est utile pour comprendre comment utiliser les éléments visuels pour communiquer efficacement votre message.

(English) Storytelling with Data: A Data Visualization Guide...

Comment créer des stories Facebook et Instagram avec Canva

What's inside

Syllabus

Good to know

Save this course

Activities

Career center

Reading list

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