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Einführung in Marketing Design mit Canva
Michelle Flores
Michelle Flores
Nach Abschluss dieses Projekts wirst du gelernt haben eine Grafik für soziale Medien mit Hilfe der Gratis Version von Canva zu kreieren, welche du in den verschiedenen Social media Plattformen teilen kannst.
Read more
Nach Abschluss dieses Projekts wirst du gelernt haben eine Grafik für soziale Medien mit Hilfe der Gratis Version von Canva zu kreieren, welche du in den verschiedenen Social media Plattformen teilen kannst.
Read more
Nach Abschluss dieses Projekts wirst du gelernt haben eine Grafik für soziale Medien mit Hilfe der Gratis Version von Canva zu kreieren, welche du in den verschiedenen Social media Plattformen teilen kannst.
Die web basierte Plattform Canva bietet alle nötigen Werkzeuge um visuell attraktive und organisierte Produkte alleine, oder als Team zu kreieren und zu teilen. Mit Hilfe von Canva wirst du lernen Fotos, Text und die Farbpalette deiner Marke in dein Projekt einzufügen, um den Wiedererkennungswert deiner Marke in den sozialen Medien zu steigern.
User von sozialen Netzwerken werden im heutigen Zeitalter von Informationen und Bildern regelrecht überschwemmt. Aufgabe des Social Media Marketings ist es daher, kreative Wege zu finden um die Aufmerksamkeit der User für ihre Produkte und Dienstleistungen zu gewinnen. Dies erfolgt oftmals auf Basis eines sehr geringen Marketing Budgets.
Register for this course and see more details by visiting:
OpenCourser.com/course/jrqzkt/einfuhrung
What's inside
Syllabus
Projekt-Überblick
Nach Abschluss dieses Projekts wirst du gelernt haben eine Grafik für soziale Medien mit Hilfe der Gratis Version von Canva zu kreieren, welche du in den verschiedenen Social media Plattformen teilen kannst.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Unterstützt Anfänger dabei, ein starkes Fundament aufzubauen
Erklärt hochrelevante Konzepte für das Social-Media-Marketing
Nutzt Canva, ein weit verbreitetes und beliebtes Tool
Ermöglicht es Studierenden, ihre Social-Media-Profile durch visuell ansprechende Inhalte aufzuwerten
Hilft Studierenden dabei, ihr Markenbewusstsein in den sozialen Medien zu stärken
Der kostenlose Kurs ist leicht zugänglich
Save this course
Save Einführung in Marketing Design mit Canva to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Einführung in Marketing Design mit Canva with these
activities:
Überblick über Canva
Show steps
Überblick über die Grundlagen von Canva für ein schnelles Auffrischen.
Show steps
-
Lies den Artikel "Erste Schritte mit Canva" auf der Canva-Website.
-
Sieh dir das Tutorial-Video "Canva-Grundlagen" an.
Nehme an einem Canva-Workshop teil
Show steps
Erweitere deine Canva-Fähigkeiten durch die Teilnahme an einem von Experten geleiteten Workshop.
Browse courses on
Design
Show steps
-
Finde einen Workshop, der zu deinem Zeitplan und deinen Interessen passt.
-
Melde dich für den Workshop an.
-
Nehme aktiv am Workshop teil und stelle Fragen.
Unterstütze andere Schüler beim Erlernen von Canva
Show steps
Verstärke dein eigenes Verständnis, indem du anderen hilfst, Canva zu erlernen.
Browse courses on
Mentoring
Show steps
-
Biete deine Hilfe in Foren oder sozialen Medien an.
-
Organisiere eine Lerngruppe oder einen Workshop.
-
Gib Feedback zu den Arbeiten anderer.
Show all three activities
Überblick über Canva
Show steps
Überblick über die Grundlagen von Canva für ein schnelles Auffrischen.
Show steps
Show steps
Show steps
- Lies den Artikel "Erste Schritte mit Canva" auf der Canva-Website.
- Sieh dir das Tutorial-Video "Canva-Grundlagen" an.
Nehme an einem Canva-Workshop teil
Show steps
Erweitere deine Canva-Fähigkeiten durch die Teilnahme an einem von Experten geleiteten Workshop.
Browse courses on
Design
Show steps
Show steps
Show steps
- Finde einen Workshop, der zu deinem Zeitplan und deinen Interessen passt.
- Melde dich für den Workshop an.
- Nehme aktiv am Workshop teil und stelle Fragen.
Unterstütze andere Schüler beim Erlernen von Canva
Show steps
Verstärke dein eigenes Verständnis, indem du anderen hilfst, Canva zu erlernen.
Browse courses on
Mentoring
Show steps
Show steps
Show steps
- Biete deine Hilfe in Foren oder sozialen Medien an.
- Organisiere eine Lerngruppe oder einen Workshop.
- Gib Feedback zu den Arbeiten anderer.
Show all three activities
Career center
Learners who complete Einführung in Marketing Design mit Canva will develop knowledge and skills
that may be useful to these careers:
Marketing Manager
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing strategies for a variety of products and services. They work with marketing teams to develop and implement marketing campaigns, and oversee the work of marketing specialists and other marketing professionals. This course can help build a foundation in marketing management principles and techniques, which are essential for success as a Marketing Manager. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Web Developer
Web Developer
A Web Developer is responsible for the development and maintenance of websites. They work with design teams to develop and implement websites, and create websites that are visually appealing and functional. This course can help build a foundation in web development principles and techniques, which are essential for success as a Web Developer. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Product Manager
Product Manager
A Product Manager is responsible for the development and marketing of a product or service. They work with engineering teams to develop the product, and with marketing teams to develop and implement marketing strategies. This course can help build a foundation in product management principles and techniques, which are essential for success as a Product Manager. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Social Media Manager
Social Media Manager
A Social Media Manager is responsible for developing and executing social media strategies for a variety of products and services. They work with marketing teams to develop and implement social media campaigns, and oversee the work of social media specialists and other social media professionals. This course can help build a foundation in social media management principles and techniques, which are essential for success as a Social Media Manager. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Brand Manager
Brand Manager
A Brand Manager is responsible for developing and managing a brand's identity and reputation. They work with marketing teams to create and execute marketing campaigns, and develop strategies to increase brand awareness and loyalty. This course can help build a foundation in brand management principles and techniques, which are essential for success as a Brand Manager. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Content Creator
Content Creator
A Content Creator is responsible for creating and distributing content for a variety of platforms, including websites, social media, and print publications. They work with marketing teams to develop and implement content strategies, and create content that is engaging, informative, and persuasive. This course can help build a foundation in content creation principles and techniques, which are essential for success as a Content Creator. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Creative Director
Creative Director
A Creative Director is responsible for the overall creative vision and execution of a brand's marketing campaigns. They work with clients to develop and implement creative strategies, and oversee the work of art directors, graphic designers, and other artists. This course can help build a foundation in creative direction principles and techniques, which are essential for success as a Creative Director. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Art Director
Art Director
An Art Director is responsible for the visual concept and execution of advertising campaigns, marketing materials, and other creative projects. They work with clients to develop and implement creative strategies, and oversee the work of graphic designers, photographers, and other artists. This course can help build a foundation in graphic design principles and techniques, which are essential for success as an Art Director. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Graphic designer
Graphic designer
A Graphic Designer is responsible for creating visual concepts and designs for a variety of purposes, including websites, social media, and print publications. They work with clients to develop and implement creative strategies, and create designs that are visually appealing and effective. This course can help build a foundation in graphic design principles and techniques, which are essential for success as a Graphic Designer. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
User Experience Designer
User Experience Designer
A User Experience Designer is responsible for creating user interfaces for websites, apps, and other digital products. They work with design teams to develop and implement user experience strategies, and create user interfaces that are easy to use and visually appealing. This course can help build a foundation in user experience design principles and techniques, which are essential for success as a User Experience Designer. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Public Relations Specialist
Public Relations Specialist
A Public Relations Specialist is responsible for developing and executing public relations strategies for a variety of products and services. They work with clients to develop and implement public relations campaigns, and create content that is engaging, informative, and persuasive. This course can help build a foundation in public relations principles and techniques, which are essential for success as a Public Relations Specialist. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Marketing Communications Specialist
Marketing Communications Specialist
A Marketing Communications Specialist is responsible for developing and executing marketing communications strategies for a variety of products and services. They work with marketing teams to develop and implement marketing campaigns, and create content that is engaging, informative, and persuasive. This course can help build a foundation in marketing communications principles and techniques, which are essential for success as a Marketing Communications Specialist. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Photographer
Photographer
A Photographer is responsible for creating still images for a variety of purposes, including websites, social media, and print publications. They work with clients to develop and implement creative strategies, and create images that are visually appealing and effective. This course can help build a foundation in photography principles and techniques, which are essential for success as a Photographer. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Social Media Specialist
Social Media Specialist
A Social Media Specialist is responsible for developing and executing social media strategies for a variety of products and services. They work with marketing teams to develop and implement social media campaigns, and create content that is engaging, informative, and persuasive. This course can help build a foundation in social media marketing principles and techniques, which are essential for success as a Social Media Specialist. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
Videographer
Videographer
A Videographer is responsible for creating moving images for a variety of purposes, including websites, social media, and print publications. They work with clients to develop and implement creative strategies, and create videos that are visually appealing and effective. This course can help build a foundation in videography principles and techniques, which are essential for success as a Videographer. The course also provides an overview of social media marketing, which is increasingly important for businesses to reach their target audiences.
For more career information including salaries, visit:
OpenCourser.com/course/jrqzkt/einfuhrung
Reading list
We've selected nine books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Einführung in Marketing Design mit Canva.
Save
Provides a comprehensive overview of social media marketing, including strategies, tactics, and measurement. It valuable resource for anyone new to social media marketing or for those who want to improve their results.
Save
Provides a framework for measuring the return on investment (ROI) of social media marketing campaigns. It valuable resource for businesses that want to justify their investment in social media.
Beginner's guide to social media marketing. It valuable resource for anyone who is new to social media or for those who want to learn the basics.
Provides a comprehensive overview of online marketing, including social media marketing. It valuable resource for anyone who wants to learn more about digital marketing.
Save
Classic textbook on marketing management. It provides a comprehensive overview of the marketing process, including social media marketing. It valuable resource for students and professionals alike.
Provides a strategic guide to social media marketing. It valuable resource for businesses that want to develop a long-term social media strategy.
Provides a guide to social media marketing for nonprofits. It valuable resource for nonprofits that want to use social media to reach their target audience.
Provides a guide to using social media for small businesses. It valuable resource for small businesses that want to use social media to reach their target audience.
Save
Provides a guide to using social media for education. It valuable resource for educators who want to use social media to engage students and promote learning.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/jrqzkt/einfuhrung
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Effort
2 Stunden
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Michelle Flores
Language
Deutsch
Good to know
Unterstützt Anfänger dabei, ein starkes Fundament aufzubauen
Erklärt hochrelevante Konzepte für das Social-Media-Marketing
Nutzt Canva, ein weit verbreitetes und beliebtes Tool
Ermöglicht es Studierenden, ihre Social-Media-Profile durch visuell ansprechende Inhalte aufzuwerten
Hilft Studierenden dabei, ihr Markenbewusstsein in den sozialen Medien zu stärken
Der kostenlose Kurs ist leicht zugänglich
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