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Generative AI for Sales

4.7 Filled star Filled star Filled star Filled star Half star
Based on 53 ratings
Anton Voroniuk, Anton Voroniuk Support, and Olena Kleiner

Unlock the future of sales management by integrating AI into every stage of your sales process. Learn how to automate lead qualification, follow-ups, meeting scheduling, scripting, and pipeline management with proven AI-powered strategies. Whether you’re a busy entrepreneur, sales leader, or consultant, this course will give you the tools and frameworks to save time, scale faster, and dramatically improve conversion rates.

Read more

Unlock the future of sales management by integrating AI into every stage of your sales process. Learn how to automate lead qualification, follow-ups, meeting scheduling, scripting, and pipeline management with proven AI-powered strategies. Whether you’re a busy entrepreneur, sales leader, or consultant, this course will give you the tools and frameworks to save time, scale faster, and dramatically improve conversion rates.

In this hands-on, example-driven course, you’ll discover how to combine human expertise with AI tools like custom GPTs, AI chatbots, and workflow automation platforms. You’ll learn how to design hybrid sales funnels, personalize messaging at scale, qualify leads with methods like BANT, and select the right AI solutions for your business. Along the way, you’ll see how AI transforms sales management into a streamlined, data-driven discipline that accelerates results.

The course is structured into focused, easy-to-follow modules:

  • Why AI in Sales is a Must Now

  • Three Areas of Maximum AI Impact

  • Standard Sales Funnel & Automation Opportunities

  • Human vs. AI: What to Automate and What to Keep Personal

  • Creating and Using Custom GPTs for Sales

  • AI-Powered Lead Qualification (BANT Method)

  • Scripting Across Channels: WhatsApp, Instagram, Email

  • Choosing AI Tools + Live Professional Demo

  • Follow-Up Automation, KPIs, and Scaling Strategy

You’ll be guided through real-world sales management examples, provided with ready-to-use templates, and shown automation flows you can adapt immediately to your own sales environment.

Over the past 20 years, Olena has led 200+ consulting projects, helping clients generate over $37 million in revenue. She has implemented more than 100 sales strategies and trained sales teams of up to 200 people across 35+ industries—including legal services, marketing, construction, healthcare, and logistics.

Her mission is simple: to help entrepreneurs and sales leaders achieve exceptional results by automating their sales processes through proven AI technology.

WHAT YOU’ Start mastering AI for Sales today—and transform the way you generate, qualify, and close leads with the power of automation.

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What's inside

Learning objectives

  • Build hybrid sales funnels combining human and ai efforts
  • Choose the right ai tools for different sales stages
  • Automate repetitive tasks to save time and boost efficiency
  • Create scripts and workflows for platforms like whatsapp, instagram, and email
  • Track performance with key kpis and scale ai across the sales team

Syllabus

The Rise of AI in Modern Sales Strategy

An overview of the course structure, goals, and what you'll learn to apply AI effectively in sales.

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Learn why AI is essential for faster, smarter, and more efficient sales.

See where AI drives the most value: qualification, automation, and analytics.

Explore key AI tools in sales and how to choose the right one.

Learn how you can leave a review on Udemy

Learn why AI is transforming sales, where it delivers the most impact, and how to choose the right tools to stay competitive.

Understand the 5 key sales stages and where most leads are lost

Explore real examples of automating tasks like qualification and follow-ups

Learn which sales tasks still need a human touch—and why it matters

See how to balance AI and human roles for an effective sales process

Discover how to structure your sales department using a mix of AI automation and human expertise for maximum efficiency.

Discover how AI qualifies leads using Budget, Authority, Need, and Timeline

Learn what key info your AI needs and how to tailor it to your niche

Explore how to adapt AI scripts for WhatsApp, Instagram, Telegram, and more

Learn how to qualify leads using AI-driven methods like the BANT framework, custom scripts, and niche-specific knowledge inputs.

Learn how to match the right AI tool to each stage of your sales process

See a real demo of AI in action, including workflows, integrations, and analytics

Explore advanced AI tools, see real demos, and learn how to choose the right solution for each stage of your sales funnel.

Automate follow-ups and connect your AI to CRMs for seamless sales flow

Track key KPIs and follow a 90-day plan to implement AI effectively

Learn when to upgrade tools and how to scale AI across your sales operations

Learn how to implement AI in your sales process, track key metrics, and scale your automation for long-term growth.

Wrap up the course and review the most important lessons from your AI sales journey

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Activities

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Career center

Learners who complete Generative AI for Sales will develop knowledge and skills that may be useful to these careers:

Reading list

We've selected 23 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Generative AI for Sales.
Cover image
99 Things You Wish You Knew Before Going Into Sales
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Written by a renowned sales expert, this book provides the necessary background on how AI can be used to qualify leads and predict buyer behavior. It is particularly useful for understanding the 'Why AI in Sales Must Now' module of the course. It serves as both a strategic guide and a textbook for industry professionals transitioning to tech-driven sales.
99 Things You Wish You Knew Before Going Into Sales
Paperback
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99 Things You Wish You Knew Before Going Into Sales
Kindle Edition
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Cover image
Tech-Powered Sales
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Adds significant depth to the course's section on choosing AI tools and building hybrid sales funnels. It explores the concept of 'borg' selling, where human intuition meets machine speed, which aligns with the course's Human vs. AI module. It valuable reference for setting up high-velocity sales scripts and automated workflows.
Tech-Powered Sales: Achieve Superhuman Sales Skills
Paperback
$$
Tech-Powered Sales: Achieve Superhuman Sales Skills
Kindle Edition
$
Cover image
Co-Intelligence
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As one of the most authoritative recent texts on generative AI, this book helps learners understand the broader capabilities of LLMs like ChatGPT. It provides the theoretical foundation needed to create the 'Custom GPTs' mentioned in the course syllabus. This is more valuable as additional reading to foster a creative mindset for AI implementation.
Co-Intelligence: Living and Working with AI
Kindle Edition
$$
Cover image
Outsmart, Outpace, Outperform
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Is highly relevant as it focuses on the tactical use of ChatGPT for crafting sales scripts and email sequences. It supplements the course's modules on scripting across channels like WhatsApp and Instagram. It is an excellent practical tool for learners who want more step-by-step prompt examples.
Outsmart, Outpace, Outperform: Work Less, Make More...
Paperback
$$
Outsmart, Outpace, Outperform: Work Less, Make More...
Kindle Edition
$
Cover image
Predictable Revenue
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While published earlier than the AI boom, this book provides the foundational funnel and lead qualification logic that the course automates. It is helpful for providing prerequisite knowledge on outbound prospecting and the BANT method. Understanding these principles is vital before trying to automate them with generative AI.
Predictable Revenue: Turn Your Business Into a...
Paperback
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Predictable Revenue: Turn Your Business Into A...
Kindle Edition
$
Cover image
The Sales Acceleration Formula
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Is commonly used as a textbook for scaling sales teams and provides a data-driven framework that complements the course's scaling strategy. It adds breadth to the course by explaining how to measure KPIs effectively in a tech-heavy environment. It crucial reference for the 'Scaling Strategy' module of the course.
The Sales Acceleration Formula
Paperback
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The Sales Acceleration Formula
Kindle Edition
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Cover image
The Fanatical Prospecting Playbook
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Staple in the sales industry and provides the 'human' side of the sales funnel that the course discusses. It is useful for understanding which tasks should remain personal versus what can be automated. It serves as a great baseline for learners to compare traditional prospecting with the AI-powered methods taught by Olena.
Fanatical Prospecting Sequences: The Complete Guide...
Hardcover
$$
The Art of Prompt Engineering with ChatGPT
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Useful reference tool for the course's module on 'Creating and Using Custom GPTs.' It teaches the nuances of prompt construction, which is essential for generating high-quality sales scripts. It provides the technical depth that helps learners master the 'Live Professional Demo' portions of the course.
The Art of Prompt Engineering with chatGPT: A Hands...
Hardcover
$$
Cover image
Working with AI
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Offers a series of case studies on how professionals integrate AI into their daily workflows, which mirrors the course's 'Human vs. AI' focus. It is more valuable as additional reading to see how other industries have successfully implemented similar automation. It reinforces the course's message on the importance of hybrid sales funnels.
Working with AI
Paperback
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Working with AI
Kindle Edition
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Cover image
Gap Selling
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Provides an alternative perspective on lead qualification that can be programmed into AI chatbots. It adds depth to the course's focus on the BANT method by teaching learners how to identify the 'gap' in a prospect's current state. It is highly recommended for those looking to create more sophisticated AI-driven discovery scripts.
Gap Selling: Getting the Customer to Yes: How...
Paperback
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(Deutsch) Gap Selling: Den Kunden zum Ja bringen: Wie...
Paperback
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Gap Selling: Getting the Customer to Yes: How...
Kindle Edition
$
(Deutsch) Gap Selling: Den Kunden zum Ja bringen: Wie...
Kindle Edition
$
Cover image
The JOLT Effect
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This recent publication addresses modern sales challenges like customer indecision, which AI can help mitigate through personalized follow-ups. It provides the psychological context for the 'Follow-Up Automation' module in the course. It is an excellent reference for refining the logic used in AI-powered messaging.
The JOLT Effect: How High Performers Overcome...
Kindle Edition
$$
Cover image
Human + Machine, Updated and Expanded
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Foundational text for understanding the 'Collaborative Intelligence' that the course promotes. It explains how humans can augment their capabilities through AI, specifically in customer-facing roles. It is highly reputable and frequently cited by industry professionals implementing AI at scale.
Human + Machine, Updated and Expanded
Paperback
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Human + Machine, Updated and Expanded
Kindle Edition
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Cover image
The Key to the C-suite
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Specifically tailored for the sales persona, this book aligns perfectly with the course's goal of automating lead qualification and follow-ups. It provides ready-to-use templates that can be compared with the ones provided in the course. It quick, practical read for immediate application in sales environments.
The Key to the C-Suite
Paperback
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The Key to the C-Suite: What You Need to Know to...
Kindle Edition
$
Cover image
The Experience Mindset
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Authored by a former Salesforce evangelist, this book provides the strategic breadth for the 'Scaling Strategy' module of the course. It helps learners identify which growth paths (like customer base expansion) are best suited for AI automation. It high-authority text for sales leaders and consultants.
The Experience Mindset
Paperback
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The Experience Mindset
Kindle Edition
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Cover image
Hacking Sales
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Focuses on the 'Sales Stack' and using technology to automate the funnel, which is the core of the course's syllabus. It is particularly helpful for the module on 'Choosing AI Tools' and integrating them into a CRM. It is widely considered a modern classic for sales operations professionals.
Hacking Sales: The Playbook for Building a High...
Hardcover
$$
Cover image
Sales Differentiation
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Emphasizes the importance of the sales process as a differentiator, which aligns with the course's mission to 'transform sales management.' It provides insights on how to maintain personal value while using technology. It useful reference for learners who want to ensure their AI-generated scripts don't sound generic.
Sales Differentiation
Paperback
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Sales Differentiation
Kindle Edition
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Cover image
Virtual Selling
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Since the course covers scripting for WhatsApp and Instagram, this book provides the necessary background on digital communication etiquette. It valuable reference for the 'Scripting Across Channels' module. It helps bridge the gap between traditional sales and the new digital, AI-driven reality.
Virtual Selling: A Quick-Start Guide to Leveraging...
Kindle Edition
$$
Cover image
Digital Transformation
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Provides the high-level corporate context for why AI is transforming sales and other departments. It is helpful for consultants and sales leaders who need to justify the investment in AI to stakeholders. It adds significant breadth to the course's discussion on the 'Rise of AI in Modern Sales.'
Digital Transformation: Survive and Thrive in an...
Hardcover
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(中文) Understanding digital transformation(Chinese...
Paperback
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Digital Transformation: Survive and Thrive in an...
Kindle Edition
$$
Cover image
La ola que viene
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Written by the co-founder of DeepMind, this book offers a visionary look at the future of AI. It is valuable as additional reading for understanding the long-term implications of the automation tools mentioned in the course. It provides a high-authority perspective on the 'Why AI... Must Now' module.
(Español) La ola que viene: Tecnología, poder y el gran...
Kindle Edition
$
AI for Sales: InsideView Edition
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Focuses on the practical application of AI in the prospecting phase, which key part of the course's funnel automation. It useful reference tool for identifying specific AI vendors and tools. It supplements the course's live demos by providing more industry examples.
AI for Sales: InsideView Edition
Paperback
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AI for Sales: InsideView Edition
Kindle Edition
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Cover image
Sales Management. Simplified.
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Is essential for the sales management aspect of the course, providing the leadership framework needed to implement AI across a team. It is helpful for understanding the 'KPIs and Scaling Strategy' module. It commonly used textbook for sales managers in various industries.
Sales Management. Simplified.
Paperback
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Sales Management. Simplified.
Kindle Edition
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Cover image
Combo Prospecting
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Teaches how to combine different communication channels for sales, which prerequisite for the course's multi-channel AI scripting module. It provides a strategic look at how to sequence interactions. It is more valuable as background reading to understand the 'Standard Sales Funnel' before automating it.
Combo Prospecting: The Powerful One-Two Punch That...
Kindle Edition
$$

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Rating
4.7 Filled star Filled star Filled star Filled star Half star
Effort
1 total hour
Via
Udemy
Instructors
Anton Voroniuk
Anton Voroniuk Support
Olena Kleiner
Language
English
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