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Иван Нохрин, Ольга Дентцель, and Евстратов Роман
PropTech (от английского property technologies - технологии в недвижимости) означает цифровую трансформацию процессов и бизнес-моделей, связанных с покупкой, продажей, обслуживанием и эксплуатацией объектов недвижимости, а также этот термин используют для...
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PropTech (от английского property technologies - технологии в недвижимости) означает цифровую трансформацию процессов и бизнес-моделей, связанных с покупкой, продажей, обслуживанием и эксплуатацией объектов недвижимости, а также этот термин используют для обозначения инновационных компаний-стартапов, чьи инновационные разработки, высокотехнологичные продукты и сервисы применимы в отраслях недвижимости и строительства. Курс «PropTech: теория и практика» освещает инновации в сфере недвижимости и технологии, применяемые для их внедрения в традиционно «аналоговой» индустрии недвижимости. Курс отвечает на вопросы: • какие инновации сегодня находятся в фокусе внимания, • какие технологические новшества применимы в недвижимости и строительстве, • с чего начинать внедрение инноваций в строительной компании, • как воплотить инновационную идею в жизнь, • как запустить и развить инновационный бизнес в сфере недвижимости. Курс рассчитан на широкую публику, включая студентов, профессионалов рынка недвижимости и строительства, стартапов, журналистов, отраслевых и технологических инвесторов, IT-компаний и системных интеграторов
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Covers highly innovative technologies and their application in real estate and construction
Explores several topics highly relevant in real estate and construction
Provides practical guidance on implementing innovation in construction companies
Offers insights on transforming innovative ideas into successful businesses in real estate
Taught by recognized experts in PropTech and related fields
Suitable for a diverse audience, including students, industry professionals, and investors

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Reviews summary

Informative proptech overview

The course "PropTech: теория и практика" is a great introduction to the PropTech industry. It covers basic information about PropTech, such as what it is and what technologies are used in it. It is also a good starting point for those new to the field, as it provides a broad overview of the topic. However, some reviewers noted that the course is very basic and that they expected more in-depth information.
Great overview of PropTech industry.
"Отличный обзорный курс, который стимулирует поиск дполонительной информации."
"Very basic information regarding the PropTech industry and what technologies are out there."
"Тезисно и контекстно."
"Very good for the first course on PropTech on this platform =)."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in PropTech: теория и практика with these activities:
Practice defining PropTech terms
Reinforce your understanding of the foundational concepts of PropTech by practicing defining key terms.
Show steps
  • Create a list of key terms from the course materials.
  • Develop clear and concise definitions for each term on your list.
Review Discrete Mathematics
Help you refresh essential discrete mathematics concepts, improving the course's foundational understanding.
Browse courses on Discrete Mathematics
Show steps
  • Review set theory, logic, and counting techniques
  • Practice solving discrete mathematics problems
Join a Study Group for Course Discussions
Facilitate knowledge sharing, critical thinking, and peer support, enhancing your overall comprehension of course concepts.
Show steps
  • Identify or form a study group with fellow course participants
  • Set regular meeting times and discuss course materials
  • Engage in discussions, ask questions, and share perspectives
Five other activities
Expand to see all activities and additional details
Show all eight activities
Follow Tutorials on Real Estate Investment Strategies
Expose you to practical real estate investing techniques, complementing the theoretical knowledge gained from the course.
Browse courses on Real Estate Investment
Show steps
  • Identify and select reputable online tutorials
  • Follow tutorials on topics such as property valuation, due diligence, and financing
  • Practice applying the concepts through mock investments
Volunteer at a Real Estate Non-Profit Organization
Allow you to connect with industry professionals, gain hands-on experience, and contribute to the community, fostering a sense of purpose and professional responsibility.
Browse courses on Community Involvement
Show steps
  • Identify and contact a relevant non-profit organization
  • Inquire about volunteer opportunities and apply
  • Attend training and orientation
Solve Case Studies in Real Estate Development
Provide hands-on experience in analyzing and solving real-world real estate development challenges, deepening your practical knowledge.
Browse courses on Real Estate Development
Show steps
  • Identify and gather relevant data on a real estate development project
  • Analyze the market, competition, and financial feasibility
  • Develop and present a comprehensive development plan
Develop a Whitepaper on Emerging PropTech Trends
Challenge you to synthesize your understanding of PropTech trends, enhancing your analytical and communication skills.
Browse courses on Emerging Technologies
Show steps
  • Research and analyze the latest PropTech innovations
  • Identify and discuss key trends and their potential impact on the real estate industry
  • Write a well-structured and evidence-based whitepaper
Participate in a PropTech Hackathon
Offer a unique opportunity to apply your knowledge, collaborate with others, and develop innovative solutions to real-world PropTech challenges.
Browse courses on Problem Solving
Show steps
  • Identify and register for a PropTech hackathon
  • Form a team or work independently
  • Develop a solution that addresses a specific PropTech problem
  • Present your solution to a panel of judges

Career center

Learners who complete PropTech: теория и практика will develop knowledge and skills that may be useful to these careers:
Chief Technology Officer (PropTech)
Chief Technology Officers (PropTech) lead the technology strategy and implementation for PropTech companies. This course can help Chief Technology Officers stay at the forefront of PropTech innovations and develop effective technology solutions to drive business growth. The focus on case studies and industry trends provides valuable insights into the successful implementation of PropTech in the real estate industry.
PropTech Entrepreneur
PropTech Entrepreneurs create and develop innovative technologies and solutions for the real estate industry. This course can provide PropTech Entrepreneurs with a deep understanding of the challenges and opportunities in the industry. The focus on case studies and practical applications allows Entrepreneurs to learn from successful examples and gain insights into building successful PropTech ventures.
Real Estate Technology Specialist
Real Estate Technology Specialists help real estate companies adopt and implement new technologies. This course provides a comprehensive overview of PropTech innovations and their applications in the industry. By understanding the challenges and opportunities associated with PropTech, Real Estate Technology Specialists can make informed recommendations and guide companies through successful technology transformations.
Product Manager (PropTech)
Product Managers (PropTech) develop and manage PropTech products and services. This course provides a deep understanding of the PropTech industry and its unique challenges. By exploring case studies and industry trends, Product Managers can gain insights into building successful PropTech products that meet the needs of the market.
Marketing Manager (PropTech)
Marketing Managers (PropTech) develop and execute marketing strategies for PropTech companies. This course can help Marketing Managers understand the unique challenges and opportunities of the PropTech industry. By exploring case studies and industry trends, Marketing Managers can gain insights into creating effective marketing campaigns that reach and engage target audiences.
Real Estate Developer
Real Estate Developers acquire, develop, and manage real estate properties. This course can provide Real Estate Developers with valuable insights into PropTech innovations that can streamline development processes, reduce costs, and enhance the value of their projects. The course's exploration of case studies and industry trends can help Developers make informed decisions about the adoption of new technologies.
Business Analyst (PropTech)
Business Analysts (PropTech) analyze business processes and identify opportunities for improvement in the PropTech industry. This course provides a comprehensive overview of PropTech and its applications in the real estate sector. By understanding the challenges and opportunities associated with PropTech, Business Analysts can make informed recommendations and guide companies through successful business transformations.
Property Manager
Property Managers oversee the day-to-day operations of residential and commercial properties. This course can help Property Managers navigate the rapidly evolving PropTech landscape and identify solutions to improve efficiency, reduce costs, and enhance tenant experiences. The course provides a comprehensive overview of PropTech innovations and their applications in property management.
Real Estate Investor
Real Estate Investors identify, acquire, manage, and dispose of real estate assets for profit. The course's coverage of PropTech in the real estate industry can help Real Estate Investors identify emerging trends and opportunities. By understanding how technology is transforming the market, they can make better investment decisions and maximize their returns.
Data Scientist (PropTech)
Data Scientists (PropTech) use data to identify trends, patterns, and insights to inform decision-making in the PropTech industry. This course provides a strong foundation in the technologies and applications of data science in PropTech. By exploring case studies and industry trends, Data Scientists can gain valuable insights into using data to drive innovation and improve business outcomes.
Real Estate Analyst
Real Estate Analysts conduct research and provide insights on the real estate market to inform investment decisions. The technologies covered in this course can help Real Estate Analysts understand how PropTech is impacting the market and identify emerging trends. The course also explores strategies for implementing these technologies in the real estate industry, making it valuable for Analysts looking to gain an edge in the field.
Property Inspector
Property Inspectors assess the condition of properties and provide reports to buyers, sellers, and owners. This course can help Property Inspectors stay up-to-date with PropTech tools and technologies that can streamline their inspections and improve the accuracy of their reports. The emphasis on case studies and practical applications provides valuable insights into the real-world use of PropTech in property inspections.
Construction Engineer
Construction Engineers design, build, and maintain infrastructure and buildings. This course can help Construction Engineers understand the role of PropTech in optimizing construction processes. By exploring innovative technologies and their applications, Construction Engineers can improve productivity, enhance safety, and reduce project costs.
Construction Manager
Construction Managers plan, coordinate, and oversee construction projects. The course's focus on PropTech and its impact on the construction industry can help Construction Managers stay updated on emerging technologies that can enhance project efficiency and improve safety. By understanding how technology is transforming the industry, they can make informed decisions that lead to successful project outcomes.
Real Estate Agent
Real Estate Agents help people buy, sell, and rent properties. The course's exploration of PropTech and its applications in the real estate industry may be useful to those looking to enter this field. By understanding how technology is transforming the industry, Real Estate Agents can better serve their clients and stay ahead of the curve.

Reading list

We've selected ten books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in PropTech: теория и практика.
A comprehensive and in-depth textbook on security analysis, covering fundamental and technical analysis techniques for evaluating investments.
Explains the theory of 'disruptive innovation', which describes how established companies can fail when faced with new technologies that appeal to different market segments.
Advocates for a simple and low-cost approach to investing, emphasizing the benefits of index funds and passive investing.
Introduces the 'Lean' approach to building successful startups, emphasizing iterative development, customer feedback, and continuous improvement.
Provides practical advice on acquiring and retaining customers for a startup, covering various channels and strategies for customer acquisition.
Shares financial lessons learned from the author's father and his friend's wealthy father, emphasizing the importance of financial literacy and investing.

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