The Ultimate Digital Marketing Bootcamp from Udemy

Jeff Bezos created a digital marketing machine that made online purchasing super easy, and he is now one of the richest people in the world. Perhaps this is why digital marketing skills are one of the most in-demand skills in the present day workplace.

While I can’t guarantee that “The Ultimate Digital Marketing Bootcamp” will make you a billionaire, I can tell you that it’ll teach you the fastest ways to increase your traffic, leads, and sales using over 37 tips, tricks, and tactics used by digital millionaires (many featured as guests in this course).

If you’re concerned that you need to learn how to code or how to create a product to sell online, do not worry. This course is built for you. We’ll start from the beginning, and you’ll learn exactly how to:

Get 1000 clicks consistently from Facebook pages and groups, Instagram, Youtube, Quora, Linkedin, Twitter, and livestreaming
Turn clicks into your first 1000 email list subscribers
Get your first sale without having to code (and even if you stink at sales. ) and how others grew to $5k/mo upto $1m+/mo (Screenshare included. )
Choose a website domain name
Launch your website
Publish your first blog post
Pick a free email marketing tool to use
Set up your email list opt-in form
Grow your email list from 0 to 1000
Set up your first sales page
Create your first product

In a world where multi-billion dollar brands are created, seemingly overnight, all by going viral on different digital channels, digital marketing is a critical skill to master, even if it is not your main focus. Think about how often you’re on your phone or computer every day…. Your customers are there too. This course will teach you how to reach them without having to learn complicated terms.

This course is packed with step-by-step how to videos and activities where I’ll show you (and you’ll do it alongside with me. ):

How I got $76,432 in sales using a weird sales page headline technique
How I grew my email list from 0 to 30,000+ without spending anything on advertising
How to embed an opt-in form in blog posts so you’re always building your list

This course is different from other courses because for the past 6 years I’ve used these exact tactics to build a $10.5 million company with no college degree, knowing nothing when I started. These are not theories. In many videos I screenshare my actual email marketing backend, live sales dashboard, and real time Google Analytics dashboard.

As a bonus, I’ve interviewed over 1500 CEO’s who have used digital marketing to grow their total sales to over $6.5 billion dollars through my podcast The Top Entrepreneurs. Since you don’t have time to listen to every interview, I’ve done the hard work of pulling the most important stuff out and putting it in this course.

Join me in the course today, and I’ll show you a pretty shocking way to get free traffic (Hint: not advertising) first thing after you complete your purchase.

What's inside

Learning objectives

Set up your website and publish your first blog post without writing any code
Quickly build an email list from 0 to 1000 with a unique trick anyone can use (and email marketing hacks from experts!)
Explore 3 free ways to get traffic using tools that tell you where your competitors get traffic

Set up your facebook page and use 3 key phrases to get more viewers, shares, and comments than you thought you could
Set up google analytics and focus on 5 specific metrics to uncover new traffic that converts easily into leads and sales
Set up your sales funnel with a special guest who has helped 100 people like you create million dollar digital sales funnels

Set up your website and publish your first blog post without writing any code
Quickly build an email list from 0 to 1000 with a unique trick anyone can use (and email marketing hacks from experts!)
Explore 3 free ways to get traffic using tools that tell you where your competitors get traffic
Set up your facebook page and use 3 key phrases to get more viewers, shares, and comments than you thought you could
Set up google analytics and focus on 5 specific metrics to uncover new traffic that converts easily into leads and sales
Set up your sales funnel with a special guest who has helped 100 people like you create million dollar digital sales funnels

Syllabus

Introduction

Get the Most From This Course

Exercise: Identify Your Competitors Top Traffic Source (And Get For Yourself!)

You'll come up with 20 business ideas and I'll help you pick 1 that can make you the most money

Generate 20 Business Ideas

How to Pick 1 Idea That'll Make You the Most Money

Create Your First Website the Fast Way

How to Pick A Website Host

Exercise: How to Design and Launch Your Website

Writing and publishing your first blog post

Review

How to Get Free Traffic

Get Your First 100 Free Clicks

7 Free Content Marketing Ideas

Exercise: Pitch Your Guest Blog Post

Get Bloggers to Accept Article Before Writing It

Exercise: Steal Traffic the Right Way

Weird Way to Use Email Signature to Get Traffic

Deploy the Ultimate Contest Strategy

The Best Analytics Tools to Use

Social Media Crash Course Part 1

Exercise: Create Your Facebook Page

6 Things Your Facebook Page Must Have

Become an Instagram Influencer

Exercise: Identify Your Top Instagram Hashtags

Drive Traffic Everyday with Twitter

Exercise: Go Tweet (Get your first tweet right!)

Social Media Crash Course Part 2

How to Get 100 Clicks From Facebook Everyday

Quick Way to Schedule Facebook Posts

Do This in Facebook Groups to Get Free Traffic, Leads

Tap Into Quora's Hidden Traffic Pools

Exercise: Share Your Expertise on Quora

Get High Paying Traffic on Linkedin

Youtube Expert: The cheap, high quality way to post your first youtube video

Youtube Expert Ryan Stewman: How to create thumbnail even if you stink at design

Exercise: Identify 3 Linkedin Groups And How to Email All Their Members

Social Media Planning Tool

Set Up Your First Money Making Funnel

Funnel Expert Russell Brunson: We used this funnel to sell 70k books in 30 days

Funnel Expert Russell Brunson: Why master coaches are using "the takeaway sale"

Write Headline Copy that Sells

Exercise: Write Your First 3 Headlines

Sales Expert Ali Mirza: Sales call secrets that $1m+ salespeople use (copy!)

Expert Ali: How to ask for the sale using the "Assumptive Close" (even if bad!)

3 Tools To Set Up Funnels That Print Money

#1 Thank You Page Hacks

Cheat the Funnel With Crowdfunding Sites

How to Convert Traffic into Email Leads

Email Lead Magnets That Work

Earn A 10% Email Subscription Rate

Create an Opt-In Form (Even If You Can't Code)

What Personal Information Should You Ask For?

What Next?

Building a Professional Thank You Page

Email Tools

Exercise: Create Your First Lead Magnet

Convert Your Email Leads into Sales

Set Up Your Pricing Page

Know Yourself (& Your Enemy)

Easy Email Marketing

Create Urgency

99 Email Subject Lines That Get Opened

Guest Expert Alex Berman: I've sent 2m cold emails. Copy what I learned

Exercise: Write your First Email Subject Lines

3x Your Revenue Per Customer

Make $10 Per Email

Payment Tools

Get Your Customers to Market For You

How Affiliate Marketing Works

The Viral Coefficient

Making The Ask Through Email

Exercise: Email Your Customers

Affiliate Tools

Use Analytics to Fine-tune Your Funnel

Set Up Google Analytics Fast

Exercise: Set Up Google Analytics

The Only 3 Metrics You Should Care About

Exercise: Conducting Your Cohort Analysis

Make More Money with Analytics

Calculate Your Customer's Lifetime Value

Exercise: Plan The Customer Journey

Analytics Tools To use

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Covers the fundamentals of digital marketing, making it a good fit for beginners

Taught by Nathan Latka, a successful entrepreneur and digital marketing expert

Provides practical tips and strategies used by successful digital marketers

Covers a wide range of topics, from social media marketing to email marketing

Includes step-by-step tutorials and exercises to help learners implement strategies

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in The Ultimate Digital Marketing Bootcamp with these activities:

Read The Lean Startup

Show steps

Dive into the fundamentals of Lean Startup methodology to enhance your digital marketing strategies.

View The Startup Way: How Modern Companies Use... on Amazon

Show steps

Summarize the key principles of the Lean Startup approach.
Identify opportunities to apply Lean Startup principles to your digital marketing campaigns.

Take the Google Digital Marketing Course

Show steps

Develop a solid foundation in digital marketing by completing Google's comprehensive course.

Browse courses on Digital Marketing

Show steps

Complete the modules on digital marketing fundamentals, search engine optimization (SEO), and email marketing.
Apply the concepts learned to your own digital marketing efforts.

Write 10 headlines for Facebook posts

Show steps

Writing headlines that grab attention and encourage clicks is a crucial skill for digital marketing. This exercise will help you practice and improve your headline-writing abilities.

Show steps

Brainstorm a list of potential topics for your headlines.
For each topic, write a headline that is clear, concise, and attention-grabbing.
Test your headlines with friends or family to get feedback and identify the most effective ones.

Eight other activities

Expand to see all activities and additional details

Show all 11 activities

Conduct A/B Testing on Your Website

Show steps

Gain hands-on experience in testing and optimizing your website's performance.

Browse courses on Digital Marketing

Show steps

Choose a variable to test, such as a headline or call-to-action.
Create two versions of the variable and track the results using Google Analytics or a similar tool.

Start a Blog

Show steps

Establish your thought leadership and connect with potential customers by starting a blog.

Browse courses on Content Marketing

Show steps

Choose a niche and develop a content calendar.
Write and publish high-quality blog posts on a regular basis.
Promote your blog through social media and other channels.

Create a blog post on a topic related to digital marketing

Show steps

Blogging is a great way to share your knowledge and expertise, and it can also help you attract new customers. This activity will give you the opportunity to apply what you've learned in the course to a real-world scenario.

Show steps

Choose a topic that you're knowledgeable about and that is relevant to your target audience.
Write a blog post that is well-written, informative, and engaging.
Promote your blog post on social media and other channels to reach your target audience.

Attend Industry Conferences

Show steps

Connect with industry professionals and learn about the latest trends.

Browse courses on Digital Marketing

Show steps

Identify relevant industry conferences and events.
Attend sessions and presentations to stay updated on industry trends.
Network with other attendees and potential collaborators.

Participate in Digital Marketing Workshops

Show steps

Enhance your skills and knowledge through hands-on workshops.

Browse courses on Digital Marketing

Show steps

Identify workshops that align with your learning goals.
Participate actively in the workshops and complete any assignments.

Volunteer for Digital Marketing Organizations

Show steps

Gain practical experience and contribute to the digital marketing community.

Browse courses on Digital Marketing

Show steps

Identify digital marketing organizations or nonprofits that you can support.
Offer your skills and volunteer your time to assist with their marketing efforts.

Join a Digital Marketing Study Group

Show steps

Collaborate with peers to discuss and reinforce digital marketing concepts.

Browse courses on Digital Marketing

Show steps

Form or join a study group with other students enrolled in the course.
Meet regularly to discuss course material, share insights, and work on projects together.

Participate in Digital Marketing Challenges or Competitions

Show steps

Test your skills and gain recognition by participating in digital marketing challenges.

Browse courses on Digital Marketing

Show steps

Identify digital marketing challenges or competitions that are relevant to your interests and skillset.
Develop and submit a compelling entry that showcases your digital marketing prowess.

Career center

Learners who complete The Ultimate Digital Marketing Bootcamp will develop knowledge and skills that may be useful to these careers:

Digital Marketing Manager

A Digital Marketing Manager helps companies reach their target audience by using online platforms. They may design and execute digital marketing campaigns, manage social media accounts, and track campaign results. This course can help you develop the skills you need to get started in this field. You will learn how to create and run effective digital marketing campaigns, and how to measure your results. With the skills you learn in this course, you will be well-prepared to manage a digital marketing team.

See salaries and explore the career path for Digital Marketing Manager

Social Media Manager

A Social Media Manager is responsible for managing a company's social media presence. They create and publish content, engage with followers, and track results. This course can help you develop the skills you need to become a Social Media Manager. You will learn how to create engaging content, how to use social media analytics, and how to build a strong following. If you are interested in a career in social media, this course is a great place to start.

See salaries and explore the career path for Social Media Manager

Email Marketing Manager

An Email Marketing Manager is responsible for planning, executing, and tracking email marketing campaigns. They may work with a team of designers and copywriters to create email content, and with a team of analysts to track campaign results. This course can help you develop the skills you need to become an Email Marketing Manager. You will learn how to create effective email campaigns, how to automate your email marketing, and how to track your results. With the skills you learn in this course, you will be well-prepared to manage an email marketing team.

See salaries and explore the career path for Email Marketing Manager

Content Marketing Manager

A Content Marketing Manager is responsible for planning, creating, and distributing content that is designed to attract and engage a target audience. They may work with a team of writers, designers, and editors to create content that is interesting, informative, and shareable. This course can help you develop the skills you need to become a Content Marketing Manager. You will learn how to create effective content, how to distribute it across multiple channels, and how to track your results.

See salaries and explore the career path for Content Marketing Manager

Pay-Per-Click (PPC) Specialist

A PPC Specialist helps companies run paid advertising campaigns on platforms like Google AdWords and Facebook Ads. They may work with a team of marketers to develop and execute PPC campaigns. This course can help you develop the skills you need to become a PPC Specialist. You will learn how to create effective PPC campaigns, how to target your audience, and how to track your results. With the skills you learn in this course, you will be well-prepared to manage PPC campaigns for companies.

See salaries and explore the career path for Pay-Per-Click (PPC) Specialist

Search Engine Optimization (SEO) Specialist

An SEO Specialist helps companies improve their website's ranking in search engine results pages (SERPs). They may work with a team of web developers and content writers to optimize a website's content and structure. This course can help you develop the skills you need to become an SEO Specialist. You will learn how to conduct keyword research, how to optimize website content, and how to build backlinks. With the skills you learn in this course, you will be well-prepared to work with companies to improve their SEO.

See salaries and explore the career path for Search Engine Optimization (SEO) Specialist

E-commerce Manager

An E-commerce Manager is responsible for managing an online store. They may work with a team of web developers, customer service representatives, and marketing professionals to ensure that the online store is running smoothly. This course can help you develop the skills you need to become an E-commerce Manager. You will learn how to create and manage an online store, how to process orders, and how to provide customer service.

See salaries and explore the career path for E-commerce Manager

Affiliate Marketing Manager

An Affiliate Marketing Manager is responsible for managing a company's affiliate marketing program. They may work with a team of affiliates to promote the company's products or services. This course can help you develop the skills you need to become an Affiliate Marketing Manager. You will learn how to create and manage an affiliate marketing program, how to recruit and manage affiliates, and how to track your results.

See salaries and explore the career path for Affiliate Marketing Manager

Marketing Manager

A Marketing Manager is responsible for planning, executing, and tracking marketing campaigns. They may work with a team of marketers to develop and implement marketing strategies. This course can help you develop the skills you need to become a Marketing Manager. You will learn how to develop marketing strategies, how to create and execute marketing campaigns, and how to track your results.

See salaries and explore the career path for Marketing Manager

Digital Marketing Consultant

A Digital Marketing Consultant helps companies develop and execute digital marketing strategies. They may work with a team of marketers to create and implement digital marketing campaigns. This course can help you develop the skills you need to become a Digital Marketing Consultant. You will learn how to develop digital marketing strategies, how to create and execute digital marketing campaigns, and how to track your results. With the skills you learn in this course, you will be well-prepared to help companies improve their digital marketing efforts.

See salaries and explore the career path for Digital Marketing Consultant

Sales Manager

A Sales Manager is responsible for managing a sales team. They may work with a team of sales representatives to develop and execute sales strategies. This course can help you develop the skills you need to become a Sales Manager. You will learn how to develop sales strategies, how to manage a sales team, and how to track your results.

See salaries and explore the career path for Sales Manager

Product Manager

A Product Manager is responsible for managing the development and launch of new products. They may work with a team of engineers, designers, and marketers to bring new products to market. This course can help you develop the skills you need to become a Product Manager. You will learn how to develop product strategies, how to manage product development, and how to launch new products.

See salaries and explore the career path for Product Manager

Data Analyst

A Data Analyst is responsible for collecting, analyzing, and interpreting data. They may work with a team of data scientists to develop data-driven insights. This course can help you develop the skills you need to become a Data Analyst. You will learn how to collect and analyze data, how to interpret data, and how to communicate your findings.

See salaries and explore the career path for Data Analyst

Business Analyst

A Business Analyst is responsible for analyzing business processes and developing solutions to improve efficiency. They may work with a team of business stakeholders to identify and solve business problems. This course can help you develop the skills you need to become a Business Analyst. You will learn how to analyze business processes, how to develop solutions to business problems, and how to communicate your findings.

See salaries and explore the career path for Business Analyst

Marketing Research Analyst

A Marketing Research Analyst is responsible for conducting marketing research to help companies understand their customers. They may work with a team of marketing professionals to design and implement marketing research studies. This course can help you develop the skills you need to become a Marketing Research Analyst. You will learn how to design and implement marketing research studies, how to analyze data, and how to communicate your findings.

See salaries and explore the career path for Marketing Research Analyst