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Learn Product Design,ux/ui And Build Strong Design Acumen & Frameworks To Deliver Delighting Product Experiences

What's inside

Learning objectives

  • Principles of user experience(ux) design and user interface(ui) design and customer experience (cx) design, differences between user experience design and user interface design
  • Tools & techniques for low fidelity & high fidelity prototyping
  • User research for creating compelling products and services
  • Principles & frameworks for design thinking and information architecture
  • Prototyping and user testing of prototypes
  • Understand the iterative process of creating user-centered designs and its stages.
  • Key principles of the 5s model for creating effective user experiences.
  • Learn how to utilize the user-centered design canvas for planning and structuring design projects.
  • Create effective information architectures and user flow diagrams.
  • Discover the advantages of paper sketching.
  • Use the knowledge gained throughout the course to showcase your own ux design project effectively.

Syllabus

Chapter 1 - Introduction to User Experience
Chapter 2 - User Centered Design and 5S Model
Chapter 3 - Product Design Workshop
Chapter 4 - Introduction to User Research
Read more
Chapter 5 - Introduction to User Persona and Scenarios
Chapter 6 - What is User Journey Mapping
Chapter 7 - Brainstorming/ Affinity Mapping
Chapter 8 - Introduction to Information Architecture/ User Flows
Chapter 9 - Low Fidelity Wireframing
Chapter 10 - Digital Wireframing using Tools
Chapter 11 - Prototyping
Chapter 12 - User Testing of Prototype
Chapter 13 - Introduction to Visual Design
Chapter 14 - Showcase UX Design Project

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Explores user-centered design principles, which are essential for creating products that meet user needs and expectations
Covers low-fidelity and high-fidelity prototyping, providing a practical understanding of design development
Includes user research methodologies, which are crucial for gathering insights and informing design decisions
Introduces design thinking frameworks, which are valuable for approaching complex design challenges in a structured manner
Features a product design workshop, which allows learners to apply their knowledge and skills in a practical setting
Requires learners to showcase their own UX design project, which helps build a portfolio and demonstrate their abilities

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in UX/UI Design Fundamentals with these activities:
Review Design Thinking Principles
Reinforce your understanding of design thinking principles before starting the course to better grasp user-centered design concepts.
Browse courses on Design Thinking
Show steps
  • Read articles and blog posts on design thinking methodologies.
  • Watch videos explaining the core principles of design thinking.
  • Summarize the key stages of the design thinking process.
Review 'The Design of Everyday Things'
Gain a deeper understanding of usability and user-centered design principles by reading this influential book.
Show steps
  • Read the book 'The Design of Everyday Things'.
  • Take notes on key concepts and examples.
  • Reflect on how these principles apply to everyday products and interfaces.
Practice Wireframing Exercises
Improve your wireframing skills through repetitive exercises to solidify your understanding of information architecture and user flows.
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  • Choose a common app or website.
  • Create low-fidelity wireframes for key screens.
  • Iterate on your designs based on usability principles.
Four other activities
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Show all seven activities
Review 'Don't Make Me Think, Revisited'
Learn practical tips for web usability and user interface design from this highly recommended book.
Show steps
  • Read the book 'Don't Make Me Think, Revisited'.
  • Identify key principles of web usability.
  • Apply these principles to your own web design projects.
Design a Mobile App Interface
Apply the concepts learned in the course by designing a complete mobile app interface from user research to prototyping.
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Show steps
  • Conduct user research to identify user needs and pain points.
  • Create user personas and user journey maps.
  • Develop wireframes and prototypes for the app interface.
  • Test your prototype with users and iterate on your design.
Follow Advanced Prototyping Tutorials
Enhance your prototyping skills by following advanced tutorials on creating interactive and realistic prototypes.
Browse courses on Prototyping
Show steps
  • Find tutorials on advanced prototyping techniques.
  • Follow the tutorials step-by-step.
  • Apply these techniques to your own design projects.
Create a UX Portfolio
Showcase your UX design skills and projects in a professional portfolio to demonstrate your capabilities to potential employers.
Browse courses on UX Portfolio
Show steps
  • Select your best UX design projects.
  • Document your design process for each project.
  • Create a visually appealing and user-friendly portfolio website.
  • Get feedback on your portfolio from peers and mentors.

Career center

Learners who complete UX/UI Design Fundamentals will develop knowledge and skills that may be useful to these careers:
User Experience Designer
A User Experience Designer focuses on the overall feel of a product, ensuring it is usable, accessible, and enjoyable for the user. This course is especially useful for anyone pursuing user experience design, as it introduces key principles and frameworks for design thinking. It is valuable for learning the iterative process of creating user centered designs, as well as its stages. This course covers information architecture, user flows, and the principles of the 5S Model for creating effective user experiences. The course also covers user research, low and high fidelity prototyping tools, and techniques, as well as user testing. Each of these are critical components of user experience design projects.
User Interface Designer
A User Interface Designer is responsible for the look and feel of a product's interface, focusing on elements like typography, colors, and visual layouts to make it engaging and easy to navigate. This course is perfect for aspiring user interface designers, as it provides a background in key principles of user interface design, differentiating it from user experience design. It also introduces visual design concepts. Learning to design user interfaces through prototyping is a core concept taught in this course, which helps a user interface designer understand visual design. It covers digital wireframing tools, which are important for user interface design. This course will also help a user interface designer with user testing.
Product Designer
Product Designers oversee the design of a product, from initial concept to launch, ensuring it meets both user needs and business goals. This course will help future product designers by teaching principles of product design, as well as design thinking. The course covers many concepts helpful to product designers, including tools and techniques for prototyping, user research to create compelling products, and user testing. This course will help those looking to take on product design by demonstrating how to plan and structure design projects using user centered design. The course will serve as a helpful starting point for a product designer to learn about the iterative product design process.
Interaction Designer
An Interaction Designer focuses on how users interact with a product, ensuring that the interface is intuitive and responds effectively to user actions. Aspiring interaction designers will benefit from this course, as it will be helpful to learn how to understand user flows and to create effective user experiences. This course is important for introducing the iterative process of creating user centered designs, as well as its various stages. The curriculum also covers user testing, which is critical to the role of an interaction designer. Learning about user research will ensure the interaction designer understands the user needs. The course also covers prototyping tools and techniques.
UX Researcher
A User Experience Researcher conducts studies to understand user behaviors, needs, and motivations, informing design decisions. Those wanting to perform the important role of a user experience researcher will find this course extremely useful. The course features a chapter dedicated to user research, and this is a core component of the user experience researcher's job. It will also help UX researchers by showing them how to use user personas within a project, along with defining scenarios for users. The course also provides a solid foundation in understanding the iterative design process.
Information Architect
An Information Architect structures and organizes content in a way that is accessible and makes sense to users. This role requires a careful understanding of how users navigate interfaces. This course has a dedicated section on information architecture, covering user flows. This course will be essential to building a foundation in the concepts of information architecture for future information architects. Understanding the user perspective to structure content is part of what is taught in the course, and is a core component of this role. The course also covers user research, which is an important input of information architecture.
Usability Specialist
A Usability Specialist focuses on evaluating how easy a product is to use, identifying issues, and recommending improvements. This course is useful for future usability specialists because it covers key principles and frameworks for user centered design, which is a central component of usability. This course also goes into detail on user testing, including testing of prototypes. This course also introduces the iterative process of creating user centered designs. Learning about user flows is also beneficial for understanding user journeys with a product. The course therefore may help in a usability specialist career.
Web Designer
A Web Designer is responsible for the look and feel of websites, often balancing visual aesthetics with user experience. This course may be helpful for future web designers who want to learn more about the user experience aspects of their job, in addition to the visual aspects. This course covers information architecture and user flows, which are part of web design. The course also covers the principles of user interface design, along with an introduction to visual design. The course covers digital wireframing tools, which are also relevant to web design. The course also explores user centered design concepts.
Mobile Application Designer
A Mobile Application Designer designs the user interface and user experience of mobile applications. They need to understand the unique ways that users interact with mobile devices. This course may help those looking to do mobile application design, as it covers user experience and user interface design principles. The course also emphasizes user centered design, which is a key component of mobile design. The course teaches digital wireframing, which is helpful for mobile application design. User testing is also taught, which will be important for any mobile application designer.
Front-End Developer
A Front End Developer builds the user-facing parts of websites and applications. They often implement the designs created by visual designers and user experience designers. The course may be helpful for those who wish to understand the design choices that are made by UX and UI designers, which they then implement. This course covers user centered design, user research, and prototyping, which informs the work of front end developers. This course also explores the iterative design process, which is useful in a team setting with front end developers. The course also reviews information architecture and user flow.
Visual Designer
A Visual Designer focuses on the aesthetic aspects of design, such as typography and color, to create engaging and appealing interfaces. This course may help visual designers who want to expand their knowledge of user experience in addition to their knowledge of visual design. The course covers an introduction to visual design, which is directly related to this role. The course also covers the user centered design process, as well as the iterative process of creating user centered designs. This may be helpful to visual designers in understanding the context in which they work.
Content Strategist
A Content Strategist plans, develops, and manages content to meet user needs and business goals. While this role is not solely focused on the design of interfaces, it overlaps with user experience design. This course may be useful to those looking to become content strategists, as it introduces information architecture and user flows. Understanding user centered design is also useful to a content strategist who is thinking about how to design content for a user. The course also covers user research and user personas, which are useful for the content strategist to understand their user.
Marketing Specialist
A Marketing Specialist develops and executes marketing campaigns to promote products or services. This role is not directly related to user interface design or user experience design. However, this course may be useful for marketing specialists to understand the process of user research and user centered design when thinking about users. User personas are also covered in this course, which may help the marketing specialist to think about their target audiences. The course also covers product design workshops, which might give marketers insights into the process of product design of things they might promote.
Product Manager
A Product Manager is responsible for the strategy, roadmap, and execution of a product, often working closely with design and engineering teams. This course may be useful for product managers who want to learn more about the design process and how that impacts the user. This course covers the user centered design process, as well as the iterative process of creating user centered designs. The course also features an introduction to user research, which is very useful for the product manager. The course also covers the product design workshops concept, which is especially relevant for this role.
Project Manager
A Project Manager is responsible for planning, organizing, and directing the completion of specific projects while ensuring these projects are on time, on budget, and within scope. This course may be useful for a project manager who is working within a design team or with projects that rely heavily on UX and UI. The course covers user centered design, which is often a part of projects. The course also introduces the iterative design process, which project managers often encounter. The course also discusses planning and structuring design projects, which will also be useful for project managers.

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in UX/UI Design Fundamentals.
Foundational text in UX design, exploring the principles of good design and usability. It provides a strong understanding of how users interact with products and interfaces. Reading this book will help you understand the core concepts of user-centered design and apply them to your own projects. It is commonly used as a textbook in UX design courses.
Offers practical advice on web usability and user interface design. It emphasizes simplicity and clarity in design to create intuitive user experiences. Reading this book will help you understand how to design websites and apps that are easy to use and navigate. It valuable resource for anyone involved in web design or development.

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