Who else wants to know... How To Become a #1 Amazon Bestselling Author By Publishing Your Book On Kindle?
There are countless benefits to being a #1 Best Selling Author - from receiving regular cash flow to your bank account, to getting paid for speaking gigs and consulting, the opportunities are endless for bestselling authors…
Who else wants to know... How To Become a #1 Amazon Bestselling Author By Publishing Your Book On Kindle?
There are countless benefits to being a #1 Best Selling Author - from receiving regular cash flow to your bank account, to getting paid for speaking gigs and consulting, the opportunities are endless for bestselling authors…
I had no idea when I first read Rich Dad Poor Dad at age 19 that I would soon be on the bestsellers list next to my mentor.
..
It might take a little longer if you're a brand new author and still working on completing your first book than it would if you've already published books on Kindle and are just looking for help in the marketing and sales department.
"I will personally be available to answer all your questions that come up while you progress through the course and on your journey to becoming a bestselling author. " - Tom Corson-Knowles
It’s been smoothed by the skilled hands of numerous bestselling authors who have come before you, and it's proven to be the easiest way to becoming a bestselling author.
S. Just scroll up and click "Take This Course" now to start on your journey to becoming a bestselling author.
Make sure to join the Special Facebook Group to connect with other students, authors and Kindle publishers at www.facebook.com/groups/kindlepublishers
The course introduction covers the purpose of this course, what we're going to cover, and how you can get the most out of this course.
Please read the Kindle Publishing FAQ here before posting questions in the course.
This is a video of my speaking with a local writer's group about the ebook publishing revolution and why every author must have their books published as ebooks in order to take advantage of this huge opportunity. Amazon now sells more than 130 ebooks for every 100 physical books sold! So if you don't have an ebook on Kindle, you're missing out on more than HALF of your potential sales.
Download the attached slides to follow along.
Websites for Self Publishing
Kindle #1 www.kdp.amazon.com
CreateSpace.com for print on demand
Smashwords.com for all other eBook retailers
ACX.com for audiobooks
Update August 30, 2014:
Since so many students have asked: for those of you who are interested in publishing with TCK Publishing, please see our current submission guidelines at http://www.tckpublishing.com/submission-guidelines/
In this video, I walk you through how to do market research for your Kindle books so that you can know ahead of time how big your market is and what your chances are for ranking on the various bestseller lists in your niche.
Here's the link to the Amazon Kindle Ebooks Category Pages - from there you can browse the bestselling non-fiction and fiction books: http://www.amazon.com/Best-Sellers-Kindle-Store-eBooks/zgbs/digital-text/154606011/ref=zg_bs_unv_kstore_2_158591011_3?tag=chromeplugin0c-20
For even more Kindle market research information, check out www.BestsellerRankingPro.com
In this video, I walk you through how to do market research for your fiction books so that you can know ahead of time how big your market is and what your chances are for ranking on the various bestseller lists in your niche. Fiction titles are VERY different from non-fiction - and even the big publishers don't understand what will and won't sell ahead of time. That's why thousands of bestselling self-published authors like were rejected by dozens of publishers, only to go on to sell millions of copies with books in "unpopular markets."
Here's the link to the Amazon Kindle Ebooks Category Pages - from there you can browse the bestselling non-fiction and fiction books: http://www.amazon.com/Best-Sellers-Kindle-Store-eBooks/zgbs/digital-text/154606011/ref=zg_bs_unv_kstore_2_158591011_3?tag=chromeplugin0c-20
For even more Kindle market research information, check out www.BestsellerRankingPro.com
DISCLAIMER: I am not an attorney and I cannot give legal advice. Please consult an attorney for help with legal issues and never rely on any of my advice regarding any legal matter.
To read the Amazon KDP Terms and Conditions, go here: https://kdp.amazon.com/self-publishing/help?topicId=APILE934L348N
To learn more about Copyright laws, I HIGHLY recommend you consult an experience attorney that is familiar with Copyrights as well as the publishing industry. I also recommend reading the US Copyright Law at http://www.copyright.gov/title17/
Always follow the rules! Amazon can and WILL ban or block KDP accounts that are in violation of Terms of Service, especially when it comes to Copyright violations, publishing duplicate content, or repeatedly breaking the Terms of the KDP Select Contract.
Download Your Free Ebook Writing Template at http://www.ebookpublishingschool.com
Writing a book is A LOT easier than you think. I know because I’ve written and published 20 books in the last 12 months with several more in progress. That’s more than one book every 21 days! I’ve published ebooks anywhere from 40 to 400 pages, and often the shorter ones sell better. So if you think you have to write a massive 400 page book, you don’t! Your book should be as long as it needs to be to fully tell the story (fiction) or help the reader solve their problem (nonfiction).
Here’s what I recommend to get started with writing a book for the first time:
Lock yourself in a room. No phone, no email, no interruptions for 15 minutes. Only a pen and notebook. Come up with as many book ideas / topics / niches as you can think of. You should have at least 20. If you think of other ideas afterwards in the shower just add them to your list ASAP.
Write down these questions to spur ideas:
What topics would I love to write about?
What knowledge do I have that could help people?
What do I know now that I wish I knew when I got started with X (a business, relationship, problem, whatever)?
What ideas do I have that could sell well?
Why: It’s important to get all your book ideas out ahead of time. Otherwise, halfway through a book you’ll get an idea for 10 other books and might get distracted. Get distracted with a great idea upfront, not halfway through.
Ask your marketing and business savvy friends which of your ideas sound most marketable. If you don’t have any marketing or business savvy friends, just email me your list of ideas and I’ll give my opinion about which topics/ideas will sell best.
Why: Feedback is crucial. It confirms that your good ideas are good and helps you choose the best book for you to start with. The key is getting started. Once you get the first one done and selling well, I guarantee you won’t want to stop writing books.
Based on feedback (10%) and your passion/interest/inspiration (90%) decide what book to write first.
Why: You better be inspired to write your book/share your story. Otherwise, you’re going to need someone else to motivate you to finish it and market it. Feedback should only be used to clarify your own thoughts and ideas and make them better.
Lock yourself in a room again. No phone, no email, no interruptions for 15 minutes. Come up with as many ideas that you want to share in the book as you can think of. If you think of other ideas afterwards in the shower just add them to your list ASAP.
Write down these questions to spur ideas:
What are the most important things someone should know about this topic?
What challenges did I have that I solved and how can those become lessons?
What do I know now that I wish I knew when I got started with this topic?
What are the biggest mistakes I see people making in this area?
Afterwards, you should be so excited that you can’t wait to start writing and/or speaking into a voice recorder (also a good option in lieu of an interview or as a supplemental way of recording info for the book). I use QuickVoice app for my iPhone when on the go.
If you’re going to write it yourself, just schedule an hour a day to write early morning or late at night when there’s no distractions. In one hour a day, you can write several Kindle books a year depending on your typing speed. Don’t have an hour? Do 30 minutes. No excuses.
If you don’t want to write it but want a ghostwriter and want to be interviewed, the first step means getting interviewed or voice recording. If you have a good interviewer already (friend, family, colleague), use them.
If not, find a ghostwriter on Guru/Elance/Craigslist to interview you.
I have some referrals for medium-tier ghostwriters if you need them (around 10 cents a word or $5,000 for a 200 page book). Many books can and should be a lot shorter than 200 pages, that’s just a reference point. They’re a bit pricey but the quality is great.
Or you can go for a cheaper writer (2 cents a word or so) and edit the book yourself, crowdsource editing to your friends or customers, or hire a good editor. With the good medium-tier ghostwriter, you probably won’t need a professional editor because they have their own peers edit.
I also have a Kindle book template for Microsoft Word if anyone wants you can download it here: http://www.ebookpublishingschool.com
Want more tips on how to write a bestselling book? Read your free bonus copy of my book The Kindle Writing Bible, downloadable here as a PDF.
Download Your Free Template Here: http://www.ebookpublishingschool.com/kindle-publishing-training-video-1/
In this video, I share with you a strategy I've used to help me dramatically improve my writing productivity and eliminate writer's block for good! You'll never go back to writing your books in a blank document again once you see the power of this one simple strategy. It'll help you save time when it comes to formatting as well!
In the video, you'll learn the process I use for brainstorming new book ideas and planning out the writing of my books.
1) Lock yourself in your room for 10 minutes! No interruptions, distractions, cell phones or any other disturbance. This is 10 minutes of focused time just for you.
2) Write down the four questions with your notebook and pen
3) Answer the questions
4) Spend the entire 10 minutes thinking and writing!
For Fiction Writers
Brainstorming Book Ideas:
What topics would I love to write about?
What stories do I want to tell?
What message do I want to share in my stories?
What books do I love to read?
Planning Your Book:
Who are the characters in my book?
What do they want? What don’t they want?
What is the location/setting for the book? Describe it.
What is this story really about?
For Non-Fiction Writers
Brainstorming Book Ideas:
What topics would I love to write about?
What knowledge do I have that could help people?
What do I know now that I wish I knew when I got started with X (a business, relationship, problem, whatever)?
What ideas do I have that could sell well?
Planning Your Book:
What are the most important things someone should know about this topic?
What challenges did I have that I solved and how can those become lessons?
What do I know now that I wish I knew when I got started with this topic?
What are the biggest mistakes I see people making in this area?
Below is the list of editors I found on Guru that you can contact and get quotes from for your editing/proofreading needs. NOTE: I have NOT worked with any of these people before, unless mentioned, and I cannot promise they will deliver the quality of work you desire.
Please ALWAYS get at least 3 quotes for any work before choosing an editor.
Please ALWAYS get a written contract ahead of time to protect yourself.
Please NEVER pay 100%% for any editing work unless and until you are 100%% satisfied with the final delivered work.
List of Potential EditorsRaman Veerappan
Email: [email protected]
Phone: 1-702-521-2003
0.75 cents per word (i.e. $300 for a 40,000 word manuscript)
Specialty: Nonfiction
Libby Golding
$5/page (12pt font. times new roman)
Can do copy editing for fiction or non-fiction, and is really good at it. She can do more services for content/structure editing as well.
Lori Anne Rising
Nonfiction Editing only [email protected] Rate: I offer content development editing, as well as author coaching/consulting. Editing rates can depend on the level of services desired, but are generally based around $75 per hour. Project rates also available. Website: www.AuthorshipforExperts.com
Stephanie Clarke
[email protected] or [email protected]
phone number 404-630-6107
Guru profile: http://www.guru.com/freelancers/Article-Press-Creative-Writer-Editor-Proofreader-Ghostwriter-Web-Content/Georgia/Atlanta/1327208/SN620gAnbPImAEpp6kjAJvhMvDvlDu0e
charges $.015 per word or $250 for 40,000 words.
154 reviews, 5-star average
Carol Teegarden
http://www.guru.com/freelancers/Academic-Writing-Article-Press-Blog-Writer-Editor-Proofreader-Resume/Oregon/Portland/1505811/yQWDWKJ_2bBfJ4bSFWW0PWTO_2fPrgfUKprG [email protected]
rate of $2.00 per industry-standard page of 250 words or $320 for 40,000 words.
23 reviews, 5-star average
Louise Clemmer
http://www.guru.com/freelancers/Copywriter-Article-Press-eBook-Writer-Newsletter-Writing-Editor-Proofreader/Colorado/Denver/1608584/1WndlKYpUAIcgh8BWMGDvWwYdzab3Amw
$160 per 40,000 words
Phone: 720-202-5325
1 review, 5-star average
So you want to come up with a bestselling book title?
Step 1. Watch the video!
Step 2. Browse the Top 100 Bestselling books on Kindle AND the Top 100 Bestselling books in a category that you plan to publish your book in
Step 3. Grab your notebook and pen, lock yourself in a room for 15 minutes and start brainstorming bestselling book Titles!
Step 4. Always be open to new ideas! Keep your notebook with you at all times to add more bestselling book title ideas to your list.
Step 5. Groom your list and choose the 10 best book titles. Then choose your favorite from those 10.
Step 6. If you still need help, ask the group at https://www.facebook.com/groups/KindlePublishers for feedback on your top 10 Title ideas.
The Lulu Title Scoring Software is no longer working. Here are some other title generator tools: https://www.tckpublishing.com/book-title-generators/
How to design your bestselling book cover
1. Understand the Four Key Design Elements of a Bestselling Kindle Cover
#1 - The cover must clearly communicate what the book is about
#2 - The Title must be easy to read even at 60 pixels wide (the size of the Amazon Thumbnails)
#3 - The cover must attract clicks on Amazon
#4 - The cover must look clean, clear and professional
2. Go to Fiverr.com and find a designer with excellent reviews and great work samples
3. If you're going to use an image on your cover, find a sample image at istockphotos.com or bigstockphotos.com and send the sample of that photo to your Fiverr designer to use on the cover
4. Work with your Fiverr designer to create a design you're happy with
5. Buy the license to the photo if you're happy with it
6. Have your designer design the Final cover with your licensed image
7. Celebrate!
You can join the Facebook Group for Kindle authors and publishers like you at www.Facebook.com/groups/kindlepublishers/
Formatting your book correctly is crucial to your success as a Kindle author. Nothing will get you bad reviews faster than having a book that's poorly formatted. In this module, I'm going to teach you how to format your book perfectly every time using Microsoft Word. There are indeed more advanced methods for formatting Kindle books, but they involve knowledge of HTML, .mobi, .epub and other file extensions, and require 3rd party software such as Caliber which is useful but certainly not necessary!
I'd rather show you the quick, easy and effective way to format your book so that you can get it done and start selling books faster. For those of you who are technologically challenged, I think you will find formatting your book with Microsoft Word is MUCH easier than any alternative.
You can follow along with the video tutorial.
Helpful Links:
www.kdp.amazon.com - the site for publishing your books on Kindle.
In this video, I share my personal strategy for ebook pricing that has helped me sell over 5,000 ebooks a month (NOT KDP Select Free Downloads but actual paid sales - I've had my ebooks receive over 60,000 free downloads in a single month before).
Download Your Free Book Marketing Report at http://www.tckpublishing.com/bookmarketingreport
In this lecture, we're going to talk about additional ways to earn income as an author - the book is just the beginning of multiple streams of residual income if you understand how to monetize your ideas!
On your page, you can feature your biography, links to all of your books, links to your blog feed, Twitter and other websites.
Helpful Links:
United States
https://authorcentral.amazon.com/
United Kingdom
https://authorcentral.amazon.co.uk
Germany
http://authorcentral.amazon.de
France
https://authorcentral.amazon.fr
Japan
Learn More About Kindle Bestseller Categories and Get The Complete List of All 16,000+ Amazon Bestseller Categories at www.BestsellerRankingPro.com
How Categories Work (The Rules):
1) Your book must be ranked #100,000 or less in order for your category selection to matter (otherwise, you need to focus on selling more books first)
2) Your book must be ranked Top #100 in a category in order to rank as a "bestseller" and in order to get more exposure for your book. If you are NOT ranking in the top 100, choose a different, less competitive category!
3) You can only choose two categories when you upload your book to Amazon
4) You can change your category choices anytime you want by editing your book in KDP at www.kdp.amazon.com
5) The categories you choose when you upload your book may look very different on your Amazon book page - that's just how Amazon works. Test out different categories until you find the right fit.
6) It's better to rank in the Top 20 of a smaller category than in 81-100 in a larger category because most readers browse the Top 20 books in a category due to the way Amazon sets up category pages.
7) Paid sales and free downloads are in separate bestseller rankings - the Paid and Free rankings. Paid sales don't count for free rankings and free downloads don't count for Paid rankings.
*Read More and Copy/Paste Your HTML Code for Your Book Descriptions Here:*
http://www.tckpublishing.com/amazon-kdp-kindle-book-description-html-update
There's a little known secret for those of us who publish books on Amazon
Kindle. You can customize your book description using HTML to create
headlines, center and justify text, insert images, create *italics*, bold
and underlines and even use those nifty orange headlines that you see on
Amazon.com.
Download More Templates for Free at www.EbookPublishingSchool.com
Attached is the Kindle Book Description Template that you can use to write hot book descriptions with the HTML formatting already inserted for maximum appeal! You don't need to know any HTML or coding to use Amazon's special formatting for book descriptions - just copy and paste from the template.
Note: Get the most current list of free promotion sites and resources for free at http://www.tckpublishing.com/list-of-sites-to-promote-your-free-amazon-kindle-books/
Watch this video to learn my system for launching a very successful KDP Select Free Promotion.
If you’ve never done a KDP free promotion before or if you have but didn’t get the results you wanted, I’m going to share with you my personal free promotion launch formula that has always produced at least 638 downloads in 5 days (and as many as 22,257 for my nonfiction books).
For brand new self-published authors with no platform or marketing experience, it can be very hard to “break into” the world of publishing and sell any significant amount of books. By offering your book for free for up to 5 days, you can get hundreds, thousands and even tens of thousands of downloads from readers.
This does several very important things:
When you see thousands of people downloading and reading your book (even if it was free), it gives you the confidence to know that you’ve created something valuable and worthwhile. You’ve got thousands of people who took their time to pick up your book and read it! For many first-time authors (myself included when I first started), this early success is crucial in cementing your confidence so that you will keep writing and promoting your books no matter what happens.
If you have 10,000 downloads that means you have 10,000 new readers! They know your name and, if your book is good, they see you as an expert in your field. Of course, not everyone who downloads the free book will read it. Some might never even open it. But a good number WILL read your book. And it’s 50 times easier to sell an existing reader one of your books than someone who doesn’t know you at all.
If you have 10,000 free downloads, I guarantee you will have at least 100 readers who love your book and will be willing to share it with their friends and buy more of your books in the future. Every big following starts with a small group of interested people. And every loyal, raving fan reader you get will help you build the foundation of life-long success and financial freedom as an author.
If your book has never sold a single copy before your KDP Select promotion, I guarantee it will start selling after your free promotion. Amazon has separate sales rankings for paid books than for free books. This means the competition is much less for free books – and you’re going to sell A LOT more because it’s free.
If you choose your categories well as we talked about earlier and follow the marketing system you’re about to see, you’re pretty much guaranteed to become a #1 best-seller in your free category (often, my book will be the only free book in my category). This will get your book a lot of attention from browsers and will lead to new paid sales when your book’s free promotion ends.
This is possibly the most important benefit of doing a free promotion for new authors – your readers will tell you how to improve your book! I’ve received reviews, emails and Facebook messages from readers and friends who read my book and told me about a typo I could fix or a question they had that wasn’t clearly answered in the book. All of this feedback helps me improve my books – and it will help you too!
With a Kindle ebook, you can edit your book, re-upload it in 2 minutes and within 24 hours anyone who buys your book will get the new, edited version. So don’t be afraid if you have a typo in your book – just publish it and you can fix it later! Perfectionism has killed the careers of many would-be best-selling authors.
Just make sure you do respond to feedback and improve your book if you can.
Now it’s time to learn the Free Book Promotion Marketing System. Ready?
The KDP Select program allows you to list your book for free on Amazon Kindle for up to 5 days. These 5 days can be all at once or in any combination of days you choose. For example, you could do a 5-day promotion all in a row or a 2-day and 3-day promotion, or 5 1-day promotions, etc… you get the point!
Because I write lots of books and I’m very busy with my other businesses, I choose to only do 5-day promotions and get it done with. This way, I can spend all of my marketing energy and resources for that 5-day time period and get the most results with the least effort.
I highly recommend doing 5-day promotions - this will give you more time to get more downloads and break into the top #100 free books, but some authors still prefer to do 2-day or 3-day promotions.
If you’re going the simpler 5-day promotion route, then you want to start your promotion on a Saturday and run it through Wednesday. Why?
Because that’s when most books are purchased on Kindle! According to a study from Digital Book Today, here are the rankings for the most book sales per day on Amazon (the percentages are the percent of total sales for the week):
1. Monday 17.6%
2. Sunday 17.4%
3. Wednesday 13.8%
4. Thursday 13.5%
5. Tuesday 13.0%
6. Saturday 12.5%
7. Friday 12.2%
By Starting your promo on Saturday and ending on Wednesday, you’re capturing 74.3% of the weekly sales potential in just 5 days – without any marketing (yet).
For those of you who want more data, you can read the whole article about the Kindle book sales study results here: http://bit.ly/U0JDiu
For a 2-day promotion, start on Sunday and end on Monday.
For a 3-day promotion, start on Sunday and end on Tuesday.
Okay you’re ready to launch your book! The first step is to schedule your free promotion dates at least 3-4 weeks ahead of time. This will give you enough time to do all the pre-marketing to make your launch a huge success.
The first thing to do is write and schedule up to three press releases about your book’s release and promotion. In The Society, we talk about writing press releases that “build on each other” meaning they start to tell a story and the story gets better and better in each release.
You can get a good basic, internet-only Press Release for $25 from Webwire.
For those on a tight budget, you can use Prlog.org for a free press release (with limited distribution).
You can get premium press releases from other sites for a few hundred dollars or so for even more exposure. I don't recommend premium press releases unless you have a very advanced PR strategy. Otherwise, go with the cheap or free press releases.
The first press release should announce your book’s launch on Amazon exclusively, due to KDP select, and the date it will be available for sale (or mention that it’s already available). The story for a non-fiction book is “Good news! There’s a new book out that will help (insert type of people you help) get (insert what you help people get).” For a fiction book, the story is “Good news! There’s a new book out that will whisk you away on a magical journey… (tell the story of your book).”
The second press release should announce your book’s free promotion and the dates of the free promotion on Amazon. The story here is “Even better news! That new book that (repeat the story of the first release) is now FREE on these days.”
The third press release should announce a special “bonus” or opportunity for people to learn more. You can do a Google+ Hangout, a webinar, teleseminar, or Q&A session with readers – whatever you want. It’s just a way to give even more value to buyers of your book and connect with your readers more. The story now is “Even better news WOW! Not only do you get this amazing book that (tell your story) but you also get it for free AND you get this really cool bonus (insert your bonus offer) that makes applying the information in the book that much easier.” For fiction authors, you may have to be creative about the bonus. For example, you can create a high quality Desktop background wallpaper with characters from your book and give it to your readers during your promotion.
If you don’t know how to write a press release, just search Google for press releases and copy their format. Then you will know the format of your press release is professional. Then just proof read it and make sure it sounds how you want it to. No need to hire a PR expert!
Here are some press release examples from my own books:
http://www.prlog.org/12023396-how-to-make-money-with-facebook.html
http://www.prlog.org/11993038-the-blog-business-book-now-free-on-amazoncom.html
http://www.prlog.org/11984840-how-to-make-money-with-twitter.html
Did you know there are hundreds of sites where you can list your free Kindle book promotions and they will give you FREE publicity and promote your book to avid Kindle readers?
It’s important to plan ahead your marketing for your free promotion. This list of sites require 7+ days notice of your promo in order to post it.
Let These Sites Know 7+ Days Before Your Promo Starts
The Best 2 Sites (usually get 100-1000's of paid sales, more for free downloads):
Totally free. Huge list of email subscribers so guaranteed sales if your book makes it into a bundle. See the blog post for more info on Buck Books: http://www.tckpublishing.com/buck-books-book-promotion-site-for-indie-authors/
Bookbub
Costs money, but the results are incredible due to their millions of email subscribers: https://www.bookbub.com/partners
Other Sites
http://bargainebookhunter.com/contact-us/
http://indiebookoftheday.com/authors/free-on-kindle-listing/
http://the-cheap.net/authors/free-promotion-opportunities/share-your-deal/
http://awesomegang.com/submit-your-book/
http://www.fkbooksandtips.com/for-authors/
http://ebookshabit.com/for-authors/
http://www.freebookshub.com/authors/
http://www.ebooksfreedaily.com/?page_id=16
http://ebooklister.net/submit.php
http://www.frugal-freebies.com/p/submit-freebie.html
http://freekindlefiction.blogspot.com/p/tell-us-about-free-books.html
http://www.freebooksy.com/editorial-submissions
http://snickslist.com/books/place-ad/
http://www.freebookclub.org/kindle-books/book-submissions/
http://addictedtoebooks.com/free
http://www.daily-free-ebooks.com/suggest-free-ebook
http://www.ereaderiq.com/contact/
Just click the links on the sites above and give them the information they need to post your book and promote it for you. Most often, you’ll need the book title, link to the book on Amazon, ASIN (Amazon Sales Identification Number), a description, category and a few other items. It’s pretty simple and should take less than 30 minutes to list a book on all 12 sites.
Make sure you list your book on all these sites AT LEAST 1 week in advance so that they have time to post it for you.
Twitter is a great way to market your book during your free promotion and it’s 100% free!
These Twitter users all have medium to large followings on Twitter who love to hear about free books. Send them a Tweet the day your book goes free and let them know! They just might retweet it to their tens of thousands of followers.
@BookYrNextRead
@CheapKindleDly
@4FreeKindleBook
@wlcpromotions
@Kindle_promo
UK Twitter Users:
@free_uk_ebooks
These are all great groups to join on Facebook to network and connect with other authors, share marketing ideas, ask questions and build relationships. I highly recommend you join these groups if you’re a serious author!
Don't post your free books in these groups - instead, use them to network, learn and interact with other authors.
https://www.facebook.com/groups/kindleauthors/
https://www.facebook.com/groups/357112331027292/
https://www.facebook.com/groups/bookmarketing/
https://www.facebook.com/groups/512098985483106/
https://www.facebook.com/groups/291645554239114/
https://www.facebook.com/groups/apablog/
https://www.facebook.com/groups/204725947524/
https://www.facebook.com/groups/204968026218845/
https://www.facebook.com/groups/2204546223/
https://www.facebook.com/groups/179494068820033/
https://www.facebook.com/groups/borntowrite/
https://www.facebook.com/groups/6092061939/
https://www.facebook.com/groups/135486133130440/
https://www.facebook.com/groups/110604178950149/
https://www.facebook.com/groups/fiction.nonfiction/
https://www.facebook.com/groups/174995555883415/
https://www.facebook.com/groups/2207480509/
https://www.facebook.com/groups/fanfictionlookout/
https://www.facebook.com/groups/270558336379692/
https://www.facebook.com/groups/126278657527255/
https://www.facebook.com/groups/freebkrus/
https://www.facebook.com/groups/FreeTodayOnAmazon/
https://www.facebook.com/groups/215918835174776/
https://www.facebook.com/groups/1013820968756497/
https://www.facebook.com/groups/426282137432533/
https://www.facebook.com/groups/freeebooks/
https://www.facebook.com/groups/341840249197060/
https://www.facebook.com/groups/182637088529255/
https://www.facebook.com/groups/294455560643884/
https://www.facebook.com/groups/370900356880/
https://www.facebook.com/groups/236927589749427/
If you have a Facebook profile or Fan Page, here’s what I recommend you do to get the most exposure.
First, upload the image of the cover of your book to your Facebook profile and/or fan page. Then, post it with a description explaining your book is now free and anyone can download it, giving them the link to do so.
Here’s an example of my free promotion post on Facebook – feel free to R&D (Rip-off and Duplicate!)
Here’s the text I used to promote this book in the description of the picture:
“My new book Facebook Marketing For Business Owners is now FREE on Amazon.com! Grab your copy here:http://amzn.to/ZO5FsS
You do NOT need a Kindle to read the book! You can still read it for free on ANY computer, smartphone or tablet using Amazon's free software available here: http://amzn.to/QFexMk
If you live in the UK you can download it for free on the UK website here:http://amzn.to/QP4W9z
Facebook For Business Owners is the complete guide step-by-step for creating a Facebook Fan Page and turning it into a marketing machine for your business, attracting new leads on a daily basis.
If I can do it you can too!
Grab your free copy today (only available until Nov. 21st).”
Notice that in the description, I let people know they do NOT need a Kindle to read a Kindle book (which is a big misconception in the market, and since only 10% of people own Kindles, 90% of people won’t buy unless you tell them they can read it without a Kindle!). I also give people the link to the free Kindle reader software to make it easier for them to buy and read the book. Always remember – the easier you make it to buy, the more people will buy!
Facebook now has an option where you can Promote a post for both fan pages and personal profiles. When you click “Promote” underneath the post, you pay Facebook to show your post to more people. If you have a great cover image, this promoted post is likely to go viral and lead to hundreds if not thousands of new downloads for just a few dollars.
The Promote button should be right under your picture or status update post between the Comment and Share buttons.
There are millions of other ways you can promote your book during its free promotion period to maximize your downloads, new readers and ranking in the Kindle store. Out of everything I’ve tested, these strategies I mentioned above have been the most effective by far.
If you’re planning a free promo, plan it 3-4 weeks out at least so you have time to prepare for it. Then just follow this marketing system step by step.
The KDP Select program allows you to list your book for free on Amazon Kindle for up to 5 days. These 5 days can be all at once or in any combination of days you choose. For example, you could do a 5-day promotion all in a row or a 2-day and 3-day promotion, or 5 1-day promotions, etc… you get the point!
Because I write lots of books and I’m very busy with my other businesses, I choose to only do 5-day promotions and get it done with. This way, I can spend all of my marketing energy and resources for that 5-day time period and get the most results with the least effort.
However, if you only have one book and you REALLY want to get the most results out of your KDP free days, then I would recommend doing two promotions – one for 3 days and one for 2 days. The benefit of doing two promotions is that you will have twice the marketing efforts behind your book – you can do more social media promotions, press releases and use many more marketing strategies that we’ll be covering in this course.
Just realize you’ll have to spend twice as much time promoting two free promotions.
If you’re going the simpler 5-day promotion route, then you want to start your promotion on a Saturday and run it through Wednesday. Why?
Because that’s when most books are purchased on Kindle! According to a study from Digital Book Today, here are the rankings for the most book sales per day on Amazon (the percentages are the percent of total sales for the week):
1. Monday 17.6%
2. Sunday 17.4%
3. Wednesday 13.8%
4. Thursday 13.5%
5. Tuesday 13.0%
6. Saturday 12.5%
7. Friday 12.2%
By Starting your promo on Saturday and ending on Wednesday, you’re capturing 74.3% of the weekly sales potential in just 5 days – without any marketing (yet).
For those of you who want more data, you can read the whole article about the Kindle book sales study results here: http://bit.ly/U0JDiu
In this lecture, Tom shows you how to create an international geotargeted Amazon Associates affiliate link for your books. This is the link you should use anytime and every time your share your books on your blogs, social media, and elsewhere.
Make sure you read more details on the blog here: http://www.tckpublishing.com/one-link-to-rule-them-all-how-to-generate-a-universal-amazon-affiliate-link-for-every-country/
Note: Do NOT use an Amazon Associates affiliate link INSIDE your eBooks, as that is against the Amazon Associates Terms of Service (TOS) and could get you in trouble. It's perfectly fine to use your Amazon Associates affiliate link just about anywhere else that you would be promoting your book.
Learn More About Kindle Special Categories and Bestseller Lists at www.BestsellerRankingPro.com
Amazon has four special category rankings that you can use to get your book featured on the Amazon category pages - giving you massive exposure, traffic, and book sales for FREE!
The four categories are:
Hot New Releases
These are books that have come out in the last 30 days and are the books with the lowest sales rank # (selling the most copies) in that category. Hot New Releases update hourly along with sales rank so you must maintain a Top 3 sales rank to stay on the Hot New Releases list.
Top Rated
These are the books with the most # of reviews and highest % of 5-star reviews.
Gift Ideas
These are the books that have been given as a gift more than any other books in that category.
Most Wished For
These are the books that have been added to a customer's wishlist more than any other books in a category.
Get My Free Guide on Twitter Marketing Just for Udemy Students Here: http://www.blogbusinessschool.com/thank-you/
Twitter is a powerful marketing tool for authors who understand it and some basic strategies for making it work.
Here's my personal list of Twitter influencers who have a large following of avid book readers.
@kindleEbooks
@freebookclub1
@KindleStuff
@BookBub
@IBDBookoftheday
@fkbt
@DIGITALinktoday
@PixelofInk
@FreeReadFeed
@free2kindle
@freedailybooks
@ZilchEbooks
@FreeEbooksDaily
@Kindle_FREE
@free_uk_ebooks
@free_kindle_fic
@Booksontheknob
@Bookyrnextread
@CheapKindleDly
@DigitalBkToday
@kindlenews
@ebook
@freeebookdeal
@free
@free_kindle
@freebookdude
@4FreeKindleBook
@IndAuthorSucess
@IndieKindle
@KindleBookKing
@KindleFreeBook
@KindleUpdates
@Kindle_promo
@KindleDaily
@WLCPromotions
Now you know how to market your books... but do you care enough to make it work long-term as an author?
In this lecture, you're going to learn how to protect yourself from fake reviews, and what to do about legitimate negative reviews (hint: there's a lesson there!)
Subscribe to the Publishing Profits Podcast show at www.PublishingProfitsPodcast.com
And on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301
In this video, I interview #1 Bestselling author Steve Scott on his top tips to success for self-published Kindle authors.
Steve Scott is a successful blogger, affiliate marketer and best-selling Kindle Author. Steve and I are both consistently ranked in the Top 50 Business & Investing Kindle Authors on Amazon.com. In this interview, Steve shares his marketing secrets for success as a Kindle ebook author.
Steve mentions a lot more great marketing resources, tips and strategies including how to choose a best-selling book title, keyword research, using Author Central to market your books and much, much more!
Learn more about Steve at http://www.ebooksbysteve.com and http://www.stevescottsite.com
Subscribe to the Publishing Profits Podcast show at www.PublishingProfitsPodcast.com
And on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301
In this video I interviewed Oli Hille, International Bestselling author of Creating The Perfect Lifestyle. Oli shares his secrets of self publishing success. Oli earns several thousand a month from his books! Who said you can't earn a great living as a self published author?
In the interview, Oli shares his strategies for success and shares about some of the challenges he faced as a self-published author and how he overcame them. Oli says having a great product is key - your book must be excellent! That means hiring a professional editor and getting reviews and feedback from lots of people. You must constantly improve your work, your writing and your marketing.
Learn more about Oli and his work at http://www.LifestyleBook.com
Subscribe to the Publishing Profits Podcast show at www.PublishingProfitsPodcast.com
And on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301
In this video, I interview Bev Flaxington, International Bestselling and Gold-award winning author of Understanding Other People. Bev shares her secrets of self publishing success. In her best month, she earned over $12,000 in royalties! Who said you can't earn a great living as a self published author?
In the interview, Bev shares her strategies for success, including investing in creating a professional book with a high quality book cover, professional editing and graphics. Bev also blogs regularly to promote her work as an author and does as much PR as possible. She has now hired a PR firm to help with media exposure, using her book royalties to pay for the investment.
Bev actually received a $5,000 advance from a publisher for her very first book, something very rare for a first time author without a huge platform. But the royalties from the book could barely cover the advance! She found it was much more profitable to self publish rather than go with a traditional publisher.
Bev recommends using free publicity sources including HARO, ReporterConnection and PitchRate. Bev says chunk it down with your nonfiction books - less is more! Don't overwhelm readers with too much content - just give them what they need and leave out the fluff.
Learn more about Bev at http://www.TheHumanBehaviorCoach.com
Subscribe to the Publishing Profits Podcast show at www.PublishingProfitsPodcast.com
And on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301
In today's show, we have an incredible guest for you. Her name is Robin Hoffman. She's a successful entrepreneur, author and writing coach. Robin and I both know that creating a bestselling book isn't just about marketing – it's about the entire writing, publishing and marketing process. And it all starts with your first book idea.
You see, Robin has studied some of the bestselling books in the world, the ones that have sold hundreds of thousands or millions of copies, and she discovered that there are only four bestseller blueprints or book structures that these bestsellers used. You're about to discover exactly what these four bestselling blueprints are and how to use them to give your next book a better shot at becoming a bestseller.
So grab your notebook and pen and get ready to take notes, because you're about to learn how to make some serious Publishing Profits.
To learn more about Robin, visit her at www.GetPublishedCoach.com
Get Robin's book How to Write a Book That Sells You here: http://www.amazon.com/How-Write-Book-That-Sells-ebook/dp/B00H7QEXVM/?tag=chromeplugin0c-20
Subscribe to the Publishing Profits Podcast show at www.PublishingProfitsPodcast.com
And on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301
Hugh Howey was a yacht captain when he wrote his first book which was picked up by a small publisher. But he quickly realized that all the marketing resources and tools used by publishers can be used by self published authors as well. He started self publishing his own books, and in September, 2011, his novella Wool took off and became a huge success.
Hugh has sold more than 1.5 million books now, some of his books have been optioned for film, and he’s turned down multi-million dollar publishing contracts because as he says in the show, “I earn more self publishing.”
Hugh says focusing on writing the best books he can instead of writing query letters and chasing agents and publishers has been a big key to his success. He’s able to be more productive and focus on the most important part of being an author – writing. He doesn’t “try to get strangers to read my work.” Instead, he just focuses on writing as much as he can and responding to every reader email, comment and question.
Grab your notebook and pen and get ready to take notes, because you’re about to learn how to make some serious Publishing Profits.
To learn more about Hugh Howey, visit his site at hughhowey.com
Subscribe to the Publishing Profits Podcast show at www.PublishingProfitsPodcast.com
And on iTunes: https://itunes.apple.com/us/podcast/publishing-profits-podcast/id788984301
I had the pleasure of interviewing Matt Stone, the founder of Buck Books.
If you haven't heard of Buck Books before, you'll definitely be hearing a lot about it soon as the newest, hottest and most powerful book promotion site for ebook flash sales.
This little site has already sent 15 books to the top 100 in the Kindle store, including 4 Wall Street Journal bestsellers, in less than 90 days after it was created.
At Buck Books, they're building a community resource for authors to get your books promoted for FREE, and it's going great.
One of the authors using Buck Books has already seen an increase of nearly $10,000 in book sales since his first Buck Books promotion. That's huge!
You can become a Buck Books subscriber for free to check out the latest ebook deals here: http://buckbooks.net/70.html
If you want to get your own book promoted on Buck Books, you can sign up as an affiliate here: http://buckbooks.net/signup-70.html
For more info on all this great stuff they're doing at Buck Books and how to get involved, check out the blog post here: http://www.tckpublishing.com/buck-books-book-promotion-site-for-indie-authors
As a special gift to you just for completing this course, please download my free report on 10 Ways to Sell More Books Online with even more awesome marketing info at www.tckpublishing.com/bookmarketingreport
In this concluding video, I want to say "Thank You" and "Congratulations!" for coming this far. I'm so proud of you for completing this course!!
I want to leave you with this special message about leaving a legacy...
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