Advanced Digital Marketing

Heads up! This course may be archived and/or unavailable.

As the saying goes, content is king. Content marketing is one of the hottest areas in the digital marketing community right now, and it makes sense why. Content rules the internet and is the main means through which customers engage with a brand in a digital space. Given this situation, producing high-quality digital content is paramount for your digital content marketing strategy. This course will help you build the skills needed to meet this ever-growing demand.

In this expert-led online course, you'll build the knowledge and skills needed to design, develop and promote digital content. Whether this content is intended for the web, mobile, social media or more, it's important that it's carefully crafted with industry best practices in mind. After completing this course, you'll produce high-quality content to reach your audience and support them through the buyer journey lifecycle.

This course is part of the Advanced Digital Marketing Certificate, which includes: