What is the aim of this course?
What is the aim of this course?
This course will help you drastically improve your knowledge and skills in business analysis through a series of practical cases. It is designed for people who want to become business analysts or management consultants, work in management consulting or do a lot of business analyses at their work. It is based on my 14 years of experience as a consultant in top consulting companies and as a Board Member responsible for strategy, improvement, and turn-arounds in the biggest companies from On the basis of what you will find in this course, I have trained over 100 business analysts and management consultants who now are Investment Directors, Senior Analysts, Directors in Consulting Companies, Board Members, etc. On top of that my courses on Udemy were already taken by more than 181 000 students.
I teach through cases so most of the lectures will be a case studies showing some business problems solved in Excel. I will also show you the main techniques used by Management Consultants to properly structure the business analysis. To most lectures, you will find attached (in additional resources) the Excel shown in the Lecture, so as a part of this course you will also get a library of ready-made analyses that can, with certain modifications, be applied by you in your work.
Why have I decided to create this course?
The companies I have worked with so far as a Board Member (I am usually, Chief Restructuring Officer VP responsible for Strategy and Development) still have a huge problem with properly analyzing intermediate and advanced issues – they are usually preoccupied with current activities and have close to no time for analysis and strategic decision. Moreover, they do not know how to approach many subjects from an analytical point of view to make sure that they are making the right decision. Therefore, quite often they hire consultants who in turn lack the practical knowledge and experience. This course is my small contribution to improving both consulting as well as operational and strategic analyses in
In what way will you benefit from this course?
The course is a practical, step-by-step guide loaded with tons of analyses, tricks, and hints that will significantly improve the speed with which you do the analyses as well as the quality of the conclusions coming out of available in your company data. There is little theory – mainly examples, a lot of tips from my own experience as well as other notable examples worth mentioning. Our intention is that thanks to the course you will know:
How to structure business analysis so you get the right results fast?
How to analyze different aspects of sales, marketing, and operations?
How to draw conclusions from those analyses – both for current operations as well as strategic ones?
How to be efficient in your work as a business analyst or management consultant?
How to build Excels and PowerPoints so that it is understandable for you and your team, even after some time?
You can also ask me any question either through the discussion mode or by messaging me directly.
How the course is organized? The course is divided currently into the following sections:
Introduction. We begin with a little intro into the course as well as some general info on the role of business analyst – what skills, education, and knowledge is required from you and what are the available career paths for you
How to create a top-notch business analysis in 8 steps. In this section, I will show you how to structure a business analysis so you get the results you want fast.
Ceramic tiles market estimation - example of business analysis. In section 3 I will again show slowly 1 example of business analysis from the beginning to the end
Improving the results of a cinema - example of business analysis - example of business analysis. In section 3 I will again show slowly 1 example of business analysis from the beginning till the end
Tools. In the second section, we briefly go through the main tools and concepts for business analysts. We devote some time to the most popular ones: Excel and PowerPoint
Sales & Marketing. Analyzing the market, sales activities, and efficiency, and the potential for expansion are some of the most typical tasks set for business analysts. Here I provide you with plenty of practical real-life examples of problems and solutions
Business modeling - example of analyses. On some occasions, you analyze the whole business to see what is the logic behind it. Here we show how to do it for some of the business models
Operations. Quite often business performance depends on Operational Excellence. In this section, we will show you examples of analysis from logistics, production, production planning, and other supply chain issues.
Cases for training analytical skills - Market Estimation. This section will help you train your analytical skills using the market estimation cases
Cases for training analytical skills - Sales and Marketing. This section will help you train your analytical skills using the sales and marketing cases
Cases for training analytical skills - Strategy. This section will help you train your analytical skills using strategic cases
Cases for training analytical skills - Operations. This section will help you train your analytical skills using operational cases
We will be adding new sections in the coming months
You will be able also to download many additional resources
Excels with analyses shown in the course
Presentation of slides shown in the course
Links to additional presentations and movies
Links to books worth reading
In this lecture we will explain why it makes sense to take the course, what you will get out of it and what you should look forward to. We will also explain the logic we used to build the course
A few words about your humble teacher
I will show you how the course is organized
Here I will show you what to do if a blurry image appears
Here I will show you how to find additional resources attached to the coruse like Excel files, presentations, links etc.
In this section I will show you how to create a top-notch business analysis in 8 steps. This framework I will use later on all analysis that you will be shown here
You may find it a bit surprising but the business analysis should be started from the end – the very slides you want to get as a results of your effort. It should also have the hypotheses that you are checking. Here I will show you how to do it
Most analysis will be done in Excel. Before you go into Excel it is better to construct the analysis on a piece of paper. If you have clear logical structure it will be easier to transfer it to Excel
Here I will show you the case that we will work on in this section. Have a look at the case and try to solve it on your own before you go any further
In this lecture I will show you the logical structure to the case presented in the previous lecture
Once you are done with the logical structure you should build the analysis in Excel on the basis of it
Here I will show you how to do the estimation in Excel for the previously mentioned case
Once the Excel is done you can move on to gather data to check your first rough estimation
The data you have gathered will be used in your business analysis. You can also fill in the slides prepared in the very beginning and modify it if needed
It’s time to discuss your analysis with some experts and the customers to validate its results
We summarize the whole process of preparing the business analysis
In this section I will do I little bit faster another case using the framework introduced in the previous section
Here I present you the case. You will be asked to estimate the market for ceramic tiles
In this lecture I will show you the logical structure to the case presented in the previous lecture
Once you are done with the logical structure you should build the analysis in Excel on the basis of it
The data you have gathered will be used in your business analysis. You can also fill in the slides prepared in the very beginning and modify it if needed
In the next section I show how to estimate the potential improvement in a cinema
In this lecture I will show you the case you have to solve. As a first step you will have to define the KPIs that matter in the cinema business
In the next few lectures, we will repeat the Excel functions that will be useful later when we will be solving case studies. We will discuss the following sections:
VLOOKUP
HLOOKUP
MATCH
IF
IFERROR
Pivot Tables
If you are familiar with that you can skip these lectures and move on to management consulting tools and techniques
Enjoy the content and if you have any questions please let me know!
In this lecture, I will show you how to use one of the most useful functions - the VLOOKUP
We will also look at the so-called approximate match with vlookup
In this lecture, we show you what you can use the VLOOKUP function for. It is one of the most widely used functions that simplifies a lot of things
We start with basic VLOOKUP Usage just to show you the flavor and basic construction of VLOOKUP.
VLOOKUP can be used to assign categories. This helps you easily by creating rules divide data into segments, cohorts and analyze them, draw conclusions
HLOOKUP is a cousin of VLOOKUP. It is not that often used independently but has some serious application when combined with VLOOKUP
Another useful function is the so-called MATCH. We will see what it gives you.
In this lecture, I will show you how to assign categories using VLOOKUP and MATCH. You have the categories described in the matrix and you want to use them
In this lecture, I will show you how to assign categories using VLOOKUP and HLOOKUP. MATCH can be used as an alternative to the HLOOKUP
IF function can be very problematic. I will show you in this lecture why is not always the best choice
We start with showing you how to use the IF function
In many cases IF can be replaced successfully with VLOOKUP. I will show you how to do it and what are the benefits
In some cases, you need to use IFERROR. It can be used as a replacement for IF or independently
Sometimes make sense to use MIN and MAX instead of IF. I will show you how and when to do that
Let's briefly see how we can use pviots
In this section I will show you the main techniques that you should master to be greate at performing business analyses
Here I show basic rules for Excel that you should follow
Power Pointe presentation is the second most important tools to be used by Business Analyst in his work. After all it is not only important to analyse data and draw conclusions but also to show them in a nice manner to decision makers. Here you will learn basic rules on how to build your Power Point deck in fast and easy manner. You will see also some examples of good and bad slides. There are many advanced tools for presentation (i.e.) Prezi. Still Power Point is the most often used and widely accepted
In this lecture you will get to know our favorite method for first rough estimation – the bottom-up method. We give you also 2 examples with Excel calculation how to use it.
Top-down is the little brother of bottom-up approach – not used that often but still very useful for re-segmenting the market (niche an low cost strategy)
In this lecture I show the backward thinking /induction. This approach enables you to design the whole process, company on the bases of the expected outcome
In many cases you can get high end result from compounding effect in time or by getting small improvements in many areas. In this lecture I will explain the concept
Issue tree is a simple yet powerful concept used in consulting for structuring discussion and picking the right topics to concentrate on. In this lecture I will show you the principles of using it as well as a practical example
Here I will show example of an issue tree in Logistics
Here I will show example of an issue tree in Retail
Opportunity tree is a tool that you can use to generate new ideas to improve your business by looking at main drivers of your business
We show here how to use the so called OEE (Overall Equipment Efficiency) Analysis that shows you how efficient you are in using your resources. It is very useful for checking whether you use well machines and equipment
If you want to understand well a business you have to be able to identify the cost drivers that shape the business model. In this lecture I will show you how to do that
In every company you have bottlenecks that limit your ability to go forward and deliver more goods and services. Here I will show you how to estimate what is the impact for the whole system and how you can remove improve them. I will use simple production example to show you the effect on the whole system. You will see how the bottleneck can shift from 1 shift to another. You will also learn how to prioritize where it make sense to invest to get the best results.
Before doing this lecture I strongly encourage you first to take the OEE lecture – we use the OEE concept here so if you are not familiar with it please start with OEE lecture as a warm-up.
Here I present you a very useful techniques 5 Whys used to get down to the root cause, the real problem
I will show you what you will master in this section
In this lecture we show how you can measure and analyze what is the maximal reach of your B2B bussiness having in mind transportation costs and markups. We will provide you with fast way to identify potential customers and measure your targeted price on a specific foreign market
Here I will show you how to see which marketing activities you should bet on
In this lecture you will learn to calculate sales and margin density for a Retailer using pivot and sumifs function. I will also show you what conclusion you should draw from it.
Most producers / brand owners operate using many sales channels: wholesalers, own shops, e-commerce, marketplace etc. It makes sense to check how profitability looks across channels and what can e done to improve overall situation. I will show you how it cane be done with a simple Excel analysis and a pivot table. I will go also try to demonstrate what kind of conclusions can you draw and what should be your next steps, on the basis of the results you are getting form the analyses
We start by looking how you can estimate how many stores can a reatiler open. Here we will discuss the theory of reaching saturation point and in the next lectures we will use case study to do proper analysis
We will now try to check in practice how to find saturation point for a retailer. In this lecture I will introduce the case that we will work with for the next few lectures. You will be asked to find the saturation for grocery store operating in Poland
Here I will show you the data we will use for solving the case study
In this lecture we solve previously introduced case.
Let’s imagine that you have to decide which method to support sales reps that work for retailers will be the best one. Help you customer analyze which method is better. We will discuss what other methods are used by your competitors and what you should pay attention to in order to decide which methods is better
In this lecture I will show you the solution to previously introduced case study
The impact of the price change on your profit will depend on a few factors. I will discuss in this lecture on what you should take into account and how to calculate it .
Imagine that you are working for a ceramic tiles producer that wants to change the frequency at which customers are remodeling its houses. Your task is to analyze and decide which way is the best
There are some standard ways to make people shorten the lifespan. In this lecture we will discuss them
In this lecture I will show you how to solve the case shown in the previous lectures
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