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Fatima Rebaie
في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة ةاحدة، ستتعرف على أهمية فيسبوك مسنجر، إضافة إلى إنشاء إعلان على فيسبوك مسنجر من خلال مدير إعلانات فيسبوك. في البداية سنقوم بإنشاء حملة إعلانية، ومن ثم إنشاء مجموعة إعلانية، وأخيراً سنقوم بإنشاء الإعلان معاً، إضافة إلى التعرف على مميزات فيسبوك مسنجر.
في نهاية هذه الدورة، ستصبح قادراً على إنشاء إعلانك الخاص على فيسبوك مسنجر.
Register for this course and see more details by visiting:
OpenCourser.com/course/r2dp1n/kyfy@
What's inside
Syllabus
Module 1
في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة ةاحدة، ستتعرف على أهمية فيسبوك مسنجر، إضافة إلى إنشاء إعلان على فيسبوك مسنجر من خلال مدير إعلانات فيسبوك. في البداية سنقوم بإنشاء حملة إعلانية، ومن ثم إنشاء مجموعة إعلانية، وأخيراً سنقوم بإنشاء الإعلان معاً، إضافة إلى التعرف على مميزات فيسبوك مسنجر.
في نهاية هذه الدورة، ستصبح قادراً على إنشاء إعلانك الخاص على فيسبوك مسنجر.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Designed for learners with no prior knowledge of Facebook Messenger Ads, this course offers a practical, beginner-friendly approach
Builds a solid foundation for creating and running Facebook Messenger Ads, making it suitable for those new to the platform
Provides hands-on guidance on creating a Messenger ad campaign, ad set, and ad, offering practical experience for learners
Covers the benefits and features of Facebook Messenger Ads, providing valuable insights for learners to leverage
Taught by Fatima Rebaie, an experienced instructor in digital marketing, ensuring learners benefit from expert knowledge
Save this course
Save كيفية إنشاء إعلان على فيسبوك مسنجر to your list so you can find it easily later:
Save
Save
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in كيفية إنشاء إعلان على فيسبوك مسنجر with these
activities:
Review Facebook Marketing Concepts
Show steps
Reviewing Facebook marketing concepts will help you refresh your understanding of the platform's features and capabilities, ensuring you have a solid foundation for creating effective Messenger ads.
Browse courses on
Facebook Marketing
Show steps
-
Revisit basic Facebook marketing concepts, such as target audience, campaign objectives, and ad formats.
-
Explore case studies or success stories to gain insights into effective Facebook marketing strategies.
Walkthrough Facebook Messenger Ads Manager
Show steps
Familiarizing yourself with Facebook Messenger Ads Manager will help you navigate the platform and understand its tools and features, enabling you to create and manage Messenger ads effectively.
Show steps
-
Follow guided tutorials or video walkthroughs to learn about the Messenger Ads Manager interface and its functionalities.
Draft a Messenger Ad Campaign Brief
Show steps
Creating a Messenger ad campaign brief will help you define your campaign goals, target audience, and messaging strategy, ensuring a cohesive and effective Messenger ad campaign.
Show steps
-
Outline your campaign objectives, target audience demographics, and desired outcomes.
-
Develop a messaging strategy that aligns with your target audience's needs and resonates with them.
Three other activities
Expand to see all activities and additional details
Show all six activities
Experiment with Messenger Ad Targeting Options
Show steps
Practicing with different Messenger ad targeting options will help you refine your targeting strategy and reach the right audience for your Messenger ads, maximizing their effectiveness.
Show steps
-
Experiment with different targeting parameters, such as demographics, interests, and behaviors, to find the optimal combination for your campaign.
-
Analyze the results of your experiments to identify the targeting options that yield the best performance.
Attend a Webinar on Messenger Ad Creative Optimization
Show steps
Attending a webinar on Messenger ad creative optimization will provide you with valuable insights and practical tips to enhance the visual appeal and engagement of your Messenger ads, increasing their conversion rates.
Show steps
-
Attend a live or recorded webinar hosted by industry experts or Facebook representatives.
-
Take notes and implement the strategies and techniques discussed in the webinar to improve your Messenger ad creatives.
Contribute to Facebook's Messenger Ads Documentation
Show steps
Contributing to the open-source documentation for Facebook's Messenger Ads can help you deepen your understanding of the platform's capabilities and best practices, and connect with a community of professionals in the field.
Show steps
-
Review existing documentation and identify areas for improvement or expansion.
-
Research and gather additional information to contribute to the documentation.
-
Submit your contributions to the open-source repository for review and feedback.
Review Facebook Marketing Concepts
Show steps
Reviewing Facebook marketing concepts will help you refresh your understanding of the platform's features and capabilities, ensuring you have a solid foundation for creating effective Messenger ads.
Browse courses on
Facebook Marketing
Show steps
Show steps
Show steps
- Revisit basic Facebook marketing concepts, such as target audience, campaign objectives, and ad formats.
- Explore case studies or success stories to gain insights into effective Facebook marketing strategies.
Walkthrough Facebook Messenger Ads Manager
Show steps
Familiarizing yourself with Facebook Messenger Ads Manager will help you navigate the platform and understand its tools and features, enabling you to create and manage Messenger ads effectively.
Show steps
Show steps
Show steps
- Follow guided tutorials or video walkthroughs to learn about the Messenger Ads Manager interface and its functionalities.
Draft a Messenger Ad Campaign Brief
Show steps
Creating a Messenger ad campaign brief will help you define your campaign goals, target audience, and messaging strategy, ensuring a cohesive and effective Messenger ad campaign.
Show steps
Show steps
Show steps
- Outline your campaign objectives, target audience demographics, and desired outcomes.
- Develop a messaging strategy that aligns with your target audience's needs and resonates with them.
Three other activities
Expand to see all activities and additional details
Show all six activities
Experiment with Messenger Ad Targeting Options
Show steps
Practicing with different Messenger ad targeting options will help you refine your targeting strategy and reach the right audience for your Messenger ads, maximizing their effectiveness.
Show steps
Show steps
Show steps
- Experiment with different targeting parameters, such as demographics, interests, and behaviors, to find the optimal combination for your campaign.
- Analyze the results of your experiments to identify the targeting options that yield the best performance.
Attend a Webinar on Messenger Ad Creative Optimization
Show steps
Attending a webinar on Messenger ad creative optimization will provide you with valuable insights and practical tips to enhance the visual appeal and engagement of your Messenger ads, increasing their conversion rates.
Show steps
Show steps
Show steps
- Attend a live or recorded webinar hosted by industry experts or Facebook representatives.
- Take notes and implement the strategies and techniques discussed in the webinar to improve your Messenger ad creatives.
Contribute to Facebook's Messenger Ads Documentation
Show steps
Contributing to the open-source documentation for Facebook's Messenger Ads can help you deepen your understanding of the platform's capabilities and best practices, and connect with a community of professionals in the field.
Show steps
Show steps
Show steps
- Review existing documentation and identify areas for improvement or expansion.
- Research and gather additional information to contribute to the documentation.
- Submit your contributions to the open-source repository for review and feedback.
Career center
Learners who complete كيفية إنشاء إعلان على فيسبوك مسنجر will develop knowledge and skills
that may be useful to these careers:
Digital Marketing Manager
Digital Marketing Manager
Knowing how to create advertisements on Facebook Messenger is important for a Digital Marketing Manager, as you will be responsible for planning, executing, and tracking digital marketing campaigns for a company. This course can help you build a solid understanding of how to use Facebook Messenger to reach your target audience and achieve your marketing goals. The course provides practical knowledge of creating effective Facebook Messenger Ads, which would be an essential skill for a Digital Marketing Manager to stay ahead in the industry.
Marketing Manager
Marketing Manager
Creating Facebook Messenger Ads is a valuable skill for a Marketing Manager, who is responsible for developing and executing marketing strategies to promote a company's products or services. This course can help you build a solid understanding of Facebook Messenger as a marketing channel, and provide you with the practical skills to create effective and engaging ads. By learning how to use Facebook Messenger to connect with your target audience and track the results of your campaigns, you can improve your overall marketing effectiveness.
Social Media Manager
Social Media Manager
Understanding how to create advertisements on Facebook Messenger can benefit a Social Media Manager. Your responsibilities would include developing and executing social media campaigns for a company. This course provides insights into how to utilize Facebook Messenger for marketing purposes and create engaging ads, which can help you stay competitive in the industry. With the knowledge gained from this course, you can create successful social media campaigns that increase brand awareness, generate leads, and drive sales.
Product Marketing Manager
Product Marketing Manager
Knowing how to create Facebook Messenger ads can be beneficial for a Product Marketing Manager. You will be tasked with defining and promoting a product or service to increase its visibility and sales. This course will equip you with the skills to create compelling ads that showcase the features and benefits of a product or service, using Facebook Messenger as a channel to engage with potential customers.
Brand Manager
Brand Manager
Learning how to create Facebook Messenger Ads is useful for a Brand Manager. You will be responsible for managing and promoting a company's brand. This course will help you understand how to use Facebook Messenger to build brand awareness, engage with customers, and promote products or services. By learning how to create effective Facebook Messenger ads, you can contribute to the overall success of a brand.
Advertising Specialist
Advertising Specialist
Learning how to create advertisements on Facebook Messenger can be very helpful for an Advertising Specialist, since you will be responsible for implementing paid marketing campaigns across various social media platforms. This course can provide you with a good foundation to create creative and engaging ads on Facebook Messenger, which can help you increase brand awareness, generate leads, and drive sales.
Content Marketing Manager
Content Marketing Manager
Creating Facebook Messenger ads can be a helpful skill for a Content Marketing Manager. You will be responsible for planning, creating, and distributing content to promote a company's products or services. This course can provide you with the skills to create engaging and informative ads that can be used to attract and retain customers.
Digital Marketing Specialist
Digital Marketing Specialist
Knowledge of Facebook Messenger advertising can be useful for a Digital Marketing Specialist. You will be responsible for developing and executing digital marketing campaigns. This course can help you build a strong foundation in creating effective Facebook Messenger ads, which can be a valuable asset in your role.
Public relations manager
Public relations manager
Creating Facebook Messenger ads can be a valuable skill for a Public Relations Manager. You will be responsible for managing a company's public image and reputation. This course can provide you with the skills to create positive and engaging ads that can be used to build relationships with customers and stakeholders.
Social Media Analyst
Social Media Analyst
Understanding how to create Facebook Messenger ads can be useful for a Social Media Analyst. You will be responsible for analyzing and interpreting social media data to help businesses make informed decisions. This course can provide you with the skills to track and measure the effectiveness of Facebook Messenger ads, which can be valuable in your role.
Freelance Writer
Freelance Writer
Knowledge of Facebook Messenger advertising can be helpful for a Freelance Writer. You will be responsible for creating written content for a variety of clients. This course can provide you with the skills to create engaging and informative ads that can be used to promote products or services.
Entrepreneur
Entrepreneur
Creating Facebook Messenger ads can be beneficial for an Entrepreneur. You will be responsible for starting and managing your own business. This course can provide you with the skills to create effective ads that can be used to promote your products or services.
Consultant
Consultant
Understanding how to create Facebook Messenger ads can be useful for a Consultant. You will be responsible for providing advice and guidance to businesses. This course can provide you with the skills to create effective ads that can be used to promote your services.
Professor
Professor
Creating Facebook Messenger ads may be helpful for a Professor. You will be responsible for teaching and researching in your field of expertise. This course can provide you with the skills to create engaging and informative ads that can be used to promote your research or teaching.
Teacher
Teacher
Creating Facebook Messenger ads may be useful for a Teacher. You will be responsible for educating students in a particular subject. This course can provide you with the skills to create engaging and informative ads that can be used to promote your teaching or educational resources.
For more career information including salaries, visit:
OpenCourser.com/course/r2dp1n/kyfy@
Reading list
We've selected eight books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
كيفية إنشاء إعلان على فيسبوك مسنجر.
Provides a comprehensive overview of Facebook marketing, including how to create and manage Facebook ads.
Provides a comprehensive overview of social media marketing, including how to use Facebook Messenger for marketing.
Provides a comprehensive overview of social media marketing, including how to use Facebook Messenger to reach your target audience.
Save
Comprehensive guide to using Facebook Messenger for marketing.
Provides a comprehensive overview of social media marketing, including how to use Facebook Messenger to reach your target audience.
Save
Provides a comprehensive overview of social media marketing, including how to use Facebook Messenger to reach your target audience.
Guide to using Facebook Messenger for marketing, with a focus on nonprofits.
Save
Guide to using Facebook Messenger for marketing, with a focus on customer service.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/r2dp1n/kyfy@
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Effort
ساعتين
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Fatima Rebaie
Language
العربية
Good to know
Designed for learners with no prior knowledge of Facebook Messenger Ads, this course offers a practical, beginner-friendly approach
Builds a solid foundation for creating and running Facebook Messenger Ads, making it suitable for those new to the platform
Provides hands-on guidance on creating a Messenger ad campaign, ad set, and ad, offering practical experience for learners
Covers the benefits and features of Facebook Messenger Ads, providing valuable insights for learners to leverage
Taught by Fatima Rebaie, an experienced instructor in digital marketing, ensuring learners benefit from expert knowledge
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