Product Owner Fundamentals - IIBA Endorsed from Udemy

Looking to get ECBA®, CCBA®, or CBAP® certified or recertified? - This course qualifies for 2.5 PD Hours/CDUs.

The Product Owner (PO) is the most critical role in Agile Scrum. They are responsible to talk with the business, understanding their wants and needs, and then collaborating with the Development Team to create a product – a piece of software, a service, or a process – that satisfies those identified needs.

In this course, we prepare you for that Product Owner position. We’ll teach you about the mindset, the responsibilities, the activities, the skills, best practices, and the core concepts you’ll need to know to be a successful Product Owner (PO).

Why become a Product Owner in the first place?

1. Potential Earnings – Let’s be honest it’s the main reason we work in the first place. So, you’ll be happy to hear that a typical Product Owner (PO) earns over $ And that is only the average. Work hard, continue to increase the value you provide through study and training, and just imagine how much you could end up making.

2. Job Growth – With the abundance of organizations adopting Agile and Scrum, the Product Owner role has benefited with a 24% annual growth (US) and being declared an emerging job by LinkedIn. There is no better time than now to learn the fundamentals needed to be a Product Owner.

3. Career Springboard – The skills you learn as a Product Owner are crucial to a host of many other professions, everything from Business to IT. This career path isn’t just a job, it’s an investment in your future, no matter where life takes you.

4. Fulfilling Outcomes – Being able to positively influence and make decisions that shape the value a product provides to customers, generates a sense of accomplishment and fulfillment. And this is probably a big reason the average Product Owner is highly satisfied with their job.

5. It’s Never Boring – Business and customer needs are always changing and evolving, and your product needs to stay up-to-speed. This could mean new features, a change in the workflow, an updated customer experience, or adjusting your product to meet the needs of a new market segment. It is never boring because there is always additional value that can be provided.

So if you’re looking for a challenging and rewarding career, I highly encourage you to take a serious look into becoming a Product Owner.

Here's some feedback from the students who’ve already taken our courses:

"The instructor is engaging and really provides you with what you need to have the mindset to be a successful Product Owner. The content really helps you understand what you can do to provide value to an organization in this role." - Michelle

"I really love how clear Jeremy is laying out the PO role. Understanding exactly how the PO plays part in the scrum team." - Josh

"Great quality work. I like how Jeremy breaks everything down, so it's understandable even if you don't have any background. Awesome courses. " - Oleg L.

"This course does a great job of breaking down the different pieces that go into how a successful product owner operates." - Sameer

What’s Included in this course?

High-Quality Video Lectures that break down and simplify the complex terms and topics into practical and logical pieces so they can be more easily understood.
Quizzes to validate your learning and increase information retention and comprehension.
Activities to give you practical experience and help you apply the knowledge to real-world situations and examples.
Downloadable Resources to provide you with a reference on the job and in the classroom.
1-on-1 Instructor Support enables you to have your questions answered and any confusion cleared up.
Lifetime Access with NO Expiration so you can learn at your own pace and come back at any time you feel unsure or need a refresher.

As an added bonus, this course also includes The BA Guide's 30-Minute Agile Scrum Round-Up. This inclusion allows you to get up to speed on Agile Scrum and its core elements, ensuring you a solid understanding of the roles, artifacts, events, and best practices. Setting you up for success, regardless of your past Agile Scrum experience.

The BA Guide’s This technique will help ensure you with total comprehension of the topic at hand and maximum information retention long after you've completed the course.

TEACH – You first learn the concept, in detail, from the ground up. But I won’t simply teach you the concept in isolation – you’ll learn HOW and WHEN to use it too.
SHOW – Once you fully understand the concept, we enhance that by walking you step-by-step through real-world examples – so you can see exactly how the concept would pan out if you were to apply it in the real world.
DO – Firmly cement everything you’ve learned so far and put your new knowledge to the test by completing the included activities and quizzes. Validate you’ve fully understood the concept and greatly increase your ability to retain the information you’ve learned.

“Tell me and I forget. Teach me and I remember. Involve me and I learn” – Benjamin Franklin

In short, this course provides you with the foundational knowledge and know-how that will prepare you for a successful career as a Product Owner.

Enroll today and I look forward to engaging with you in the classroom.

What's inside

Learning objectives

Gain an understanding of what the product owner role is, their responsibilities, and how they generate value for organizations
Learn the foundational concepts of agile scrum including scrum artifacts, events, and best practices.

Shift from a project mindset to a product mindset, where the focus is on maximizing value
Learn how to bring a product to life, from vision to creation

Gain an understanding of what the product owner role is, their responsibilities, and how they generate value for organizations
Learn the foundational concepts of agile scrum including scrum artifacts, events, and best practices.
Shift from a project mindset to a product mindset, where the focus is on maximizing value
Learn how to bring a product to life, from vision to creation

Syllabus

Validate your understanding: Product Ownership

Welcome to the Course - START HERE

Welcome to the Course

Introducing the Product Owner

Traffic lights

Read about what's good

what should give you pause

and possible dealbreakers

Prepares learners for the Product Owner role by teaching the mindset, responsibilities, activities, skills, best practices, and core concepts needed to succeed, which is useful for career advancement

Qualifies for 2.5 Professional Development Units / Continuing Development Units, which may be helpful for those pursuing ECBA®, CCBA®, or CBAP® certifications or recertification

Includes activities to give learners practical experience and help them apply their knowledge to real-world situations and examples, which is useful for building a professional portfolio

Covers Agile Scrum fundamentals, including roles, events, artifacts, and best practices, which provides a solid foundation for those new to Agile methodologies

Teaches techniques such as MoSCoW and Kano for prioritizing a product backlog, which are standard practices in product management

Requires learners to shift from a project mindset to a product mindset, which may be challenging for those with extensive experience in traditional project management

Reviews summary

Comprehensive product owner fundamentals training

According to learners, this course provides a solid and comprehensive foundation for aspiring Product Owners and those looking to refresh their knowledge. Many found the content clear and well-explained, particularly praising the instructor's engaging style and ability to break down complex topics. Students frequently mentioned the practical activities and examples as highly valuable, helping them apply concepts to real-world scenarios. The inclusion of the Agile Scrum Round-Up was highlighted as a helpful bonus for those new to Scrum. While the reviews are overwhelmingly positive, the course is primarily seen as foundational, providing the essential knowledge needed for the role.

Bonus Scrum section is useful.

"The 30-Minute Agile Scrum Round-Up bonus was a perfect refresher and very helpful for context."

"I found the included Scrum overview to be very beneficial, especially since I was relatively new to Scrum."

"The bonus Scrum section was a great addition and helped clarify how the PO fits within the Scrum framework."

Relevant for professional development.

"This course is highly relevant for anyone aspiring to be a Product Owner or already in the role."

"Great course for professional development in the Agile space."

"I am using this course for professional development towards a PO role, and it is meeting my expectations."

Provides a solid base for the PO role.

"This course provided me with a solid foundation in understanding the Product Owner role and its responsibilities."

"I feel much more confident in my understanding of the PO role after taking this course."

"Great introduction to the world of Product Ownership. It covers all the essentials."

"It provided me with the foundational knowledge I needed to start my journey as a Product Owner."

"Excellent fundamental course for anyone interested in or new to the Product Owner role."

Activities help apply concepts to real life.

"The activities really helped solidify the concepts and how they would apply in a real world setting."

"The activities provided were very helpful in reinforcing the concepts and applying them to practical scenarios."

"I appreciated the activities included in the course, they helped me test my understanding and apply what I learned."

"The activities are a great way to practice and understand the material better."

Instructor is engaging and knowledgeable.

"The instructor is engaging and really provides you with what you need to have the mindset to be a successful Product Owner."

"Jeremy is an excellent instructor and communicator! He has a knack for making complex concepts simple and easy to understand."

"The instructor is very engaging and presents the material in a way that is easy to follow and retain."

"Jeremy is an excellent instructor, his teaching style is very engaging and kept me interested throughout the course."

"Excellent instructor who clearly knows his stuff and is passionate about the subject."

Content is clear and easy to understand.

"I really love how clear Jeremy is laying out the PO role. Understanding exactly how the PO plays part in the scrum team."

"Great quality work. I like how Jeremy breaks everything down, so it's understandable even if you don't have any background."

"This course does a great job of breaking down the different pieces that go into how a successful product owner operates."

"The instructor makes everything very easy to understand and digest. The content is relevant and well organized."

"Clear and concise explanation of the Product Owner's role and responsibilities."

"The course content is very clear and concise, making it easy to follow along and grasp the concepts."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Product Owner Fundamentals - IIBA Endorsed with these activities:

Review Agile Scrum Fundamentals

Show steps

Reinforce your understanding of Agile Scrum principles and terminology before diving into the Product Owner role. This will provide a solid foundation for understanding the context in which a Product Owner operates.

Browse courses on Agile Scrum

Show steps

Review the Agile Manifesto and Scrum Guide.
Familiarize yourself with Scrum roles, events, and artifacts.
Take a practice quiz on Agile Scrum concepts.

Review 'Scrum: The Art of Doing Twice the Work in Half the Time'

Show steps

Gain a deeper understanding of the Scrum framework and its practical application. This book provides valuable insights into the principles and practices that underpin successful Scrum implementations.

View Scrum: The Art of Doing Twice the Work in Half... on Amazon

Show steps

Read the book, focusing on the core principles and practices of Scrum.
Take notes on key concepts and examples.
Reflect on how these concepts apply to the Product Owner role.

Create a Sample Product Backlog

Show steps

Practice creating and managing a product backlog for a hypothetical product. This will help you solidify your understanding of user stories, prioritization techniques, and backlog refinement.

Show steps

Choose a product idea (e.g., a mobile app, a website feature).
Identify the target users and their needs.
Write user stories to capture the desired functionality.
Prioritize the user stories using a technique like MoSCoW or Kano.
Refine the backlog by adding details and acceptance criteria.

Four other activities

Expand to see all activities and additional details

Show all seven activities

Develop a Stakeholder Communication Plan

Show steps

Create a plan for effectively communicating with stakeholders throughout the product development lifecycle. This will help you practice identifying stakeholders, understanding their needs, and tailoring your communication accordingly.

Show steps

Identify key stakeholders for a hypothetical product.
Determine their communication needs and preferences.
Create a communication schedule and plan.
Outline the types of information to be communicated.

Participate in a Mock Product Backlog Refinement Session

Show steps

Engage in a simulated product backlog refinement session with peers to practice collaboration, communication, and prioritization skills in a realistic setting.

Show steps

Form a group with other students.
Choose a product backlog to refine.
Role-play different stakeholders (e.g., Product Owner, developers).
Discuss and refine user stories, estimate effort, and prioritize items.

Review 'Inspired: How to Create Products Customers Love'

Show steps

Expand your knowledge of product management principles and practices beyond the Scrum framework. This book provides valuable insights into product strategy, discovery, and execution.

View Product is Hard SVPG Box Set: Includes INSPIRED... on Amazon

Show steps

Read the book, focusing on product strategy and discovery techniques.
Take notes on key concepts and examples.
Reflect on how these concepts can be applied to improve product outcomes.

Mentor Junior Product Owners

Show steps

Reinforce your understanding of Product Owner fundamentals by mentoring junior product owners or aspiring product owners. This will help you identify gaps in your knowledge and solidify your expertise.

Show steps

Offer to mentor junior product owners or aspiring product owners.
Answer their questions and provide guidance on product ownership principles and practices.
Share your experiences and insights.
Provide feedback on their work.

Career center

Learners who complete Product Owner Fundamentals - IIBA Endorsed will develop knowledge and skills that may be useful to these careers:

Product Manager

A Product Manager is responsible for the strategy, roadmap, and feature definition of a product or product line. If you wish to become a Product Manager, this course may be useful because of its emphasis on understanding the Product Owner role, responsibilities, and how to generate value for organizations. The course's focus on Agile Scrum fundamentals, roles, events, and best practices will set you up for success in this role. The activities, such as creating a product backlog and prioritizing user stories, provide practical experience that a Product Manager needs to define and refine product requirements. The course also touches upon stakeholder management which is also necessary for a Product Manager.

See salaries and explore the career path for Product Manager

Technical Product Manager

A Technical Product Manager combines technical expertise with product management skills to define and guide the development of technology products. This course will allow the Technical Product Manager to be more adept at Agile processes. Specifically, the course emphasizes Agile Scrum fundamentals, roles, events, and best practices. It also emphasizes shifting from a project mindset to a product mindset, where the focus is on maximizing value. The course's exercises in creating and maintaining a product backlog can help a Technical Product Manager to improve product planning and execution.

See salaries and explore the career path for Technical Product Manager

Product Marketing Manager

A Product Marketing Manager is responsible for the marketing and promotion of a product. The course emphasizes Agile Scrum fundamentals, which will allow the Product Marketing Manager to better work with a development team. It also emphasizes shifting from a project mindset to a product mindset, where the focus is on maximizing value. This focus will allow the Product Marketing Manager to better communicate the product's value to the market. The course touches upon stakeholder management which is also necessary for a Product Marketing Manager.

See salaries and explore the career path for Product Marketing Manager

Product Director

A Product Director is a senior leadership role responsible for overseeing the product vision, strategy, and execution across multiple product lines or a large product portfolio. This course will allow the Product Director to be more Agile. Specifically, the course emphasizes Agile Scrum fundamentals, roles, events, and best practices. It also emphasizes shifting from a project mindset to a product mindset, where the focus is on maximizing value. The course's exercises in creating and maintaining a product backlog can help a Product Director to improve product planning and execution.

See salaries and explore the career path for Product Director

Program Manager

A Program Manager oversees a group of related projects, often with a strategic or business objective. A Program Manager may find this course useful to learn the Agile processes. Specifically, the course emphasizes Agile Scrum fundamentals, roles, events, and best practices. It also emphasizes shifting from a project mindset to a product mindset, where the focus is on maximizing value. The course's exercises in creating and maintaining a product backlog can help a Program Manager to improve program planning and execution. The course uses activities and downloadable resources that will provide a Program Manager with applicable knowledge.

See salaries and explore the career path for Program Manager

Scrum Master

A Scrum Master facilitates the Scrum process and helps the team remove impediments. This course may be useful in preparing you for the Scrum Master role. It provides a solid understanding of Agile Scrum fundamentals, including Scrum roles, events, and artifacts. Scrum Masters may directly benefit from the Scrum overview. The course's emphasis on the Product Owner role, responsibilities, and how they generate value for organizations may help a Scrum Master to improve team collaboration and effectiveness. The course activities and resources will help a Scrum Master to implement their knowledge in real-world situations.

See salaries and explore the career path for Scrum Master

Chief Product Officer

A Chief Product Officer is responsible for all product-related activities in an organization. This course can inform a Chief Product Officer in the Agile processes. Specifically, the course emphasizes Agile Scrum fundamentals, roles, events, and best practices. It also emphasizes shifting from a project mindset to a product mindset, where the focus is on maximizing value. The course's exercises in creating and maintaining a product backlog can help a Chief Product Officer to improve product planning and execution. The course uses activities and downloadable resources that will provide a Chief Product Officer with applicable knowledge.

See salaries and explore the career path for Chief Product Officer

Engineering Manager

An Engineering Manager leads and manages a team of engineers, responsible for the technical direction and execution of projects. An Engineering Manager will be able to use the course material to better manage an engineering team. Specifically, the course emphasizes Agile Scrum fundamentals, which will assist the Engineering Manager in organizing the engineering team. It also emphasizes shifting from a project mindset to a product mindset, where the focus is on maximizing value. The course's exercises in creating and maintaining a product backlog can help the Engineering Manager to improve product planning and execution.

See salaries and explore the career path for Engineering Manager

Requirements Engineer

A Requirements Engineer elicits, analyzes, documents, and validates requirements for software systems. This course is helpful, delving into Agile Scrum fundamentals, roles, events, and best practices, all of which are key in understanding product development. A Requirements Engineer utilizes skills that this course emphasizes, such as stakeholder identification, engagement, and understanding their roles. These concepts are critical for eliciting requirements and communicating effectively with various teams and customers. The course's activities, such as the ChooChoo Gallery and CHS Tech Scenario, provide practical experience in applying these techniques, which are useful for a Requirements Engineer.

See salaries and explore the career path for Requirements Engineer

Business Analyst

A Business Analyst identifies business needs and determines solutions to business problems. This course may be helpful in this career path, as it covers Agile Scrum fundamentals including roles, events, and artifacts, all of which are key in understanding product development. A Business Analyst utilizes skills that this course emphasizes, such as stakeholder identification, engagement, and understanding their roles. These concepts are critical for eliciting requirements and communicating effectively with various teams and customers. The course's activities, such as the ChooChoo Gallery and CHS Tech Scenario, provide practical experience in applying these techniques, which are extremely useful for a Business Analyst.

See salaries and explore the career path for Business Analyst

Project Manager

A Project Manager plans, executes, and closes projects, ensuring they are completed on time and within budget. A Project Manager may find this course useful in building a foundation in Agile methodologies and the Scrum framework. A key part of this course is in shifting from a project mindset to a product mindset, where the goal is to maximize value, which can be useful to a Project Manager. Furthermore, the course's exercises in creating and maintaining a product backlog may help a Project Manager to improve project planning and execution. The course uses activities and downloadable resources that will provide a Project Manager with applicable knowledge.

See salaries and explore the career path for Project Manager

Agile Coach

An Agile Coach guides teams and organizations in adopting Agile methodologies. If you wish to become an Agile Coach, this course may set you up for success, delving into Agile Scrum fundamentals, roles, events, and best practices. This introduction to Scrum will serve as a solid foundation to the Agile Coach role. The course will also discuss product backlog refinement and prioritization techniques, assisting the Agile Coach in guiding teams to effectively manage their work and deliver value. The hands-on activities and real-world examples in this course will enable an Agile Coach to implement their knowledge in practical situations.

See salaries and explore the career path for Agile Coach

User Experience Designer

A User Experience Designer focuses on improving the usability, accessibility, and desirability of a product. This course may prove helpful because it emphasizes understanding customer needs and translating them into product features. A User Experience Designer may utilize the discussion around stakeholder identification and engagement. Understanding of user stories, backlog maintenance, and prioritization techniques like MoSCoW and Kano may help User Experience Designers to ensure that the product meets user needs and expectations. The activities in this course provide a foundation in product ownership and value creation.

See salaries and explore the career path for User Experience Designer

Software Developer

A Software Developer designs, develops, and tests software applications. A Software Developer may find this course useful because it provides insight into the Agile Scrum framework and the Product Owner role. A Software Developer will utilize information that helps them collaborate effectively with Product Owners and the rest of the Scrum team. By understanding the concepts presented in the course about the product backlog and user stories, Software Developers can better estimate and prioritize tasks. The course may also help Software Developers to develop a product mindset.

See salaries and explore the career path for Software Developer

Data Analyst

A Data Analyst collects, cleans, and analyzes data to provide insights and support decision-making. This course may prove useful to learn how to set data related metrics. This is necessary for a Data Analyst to measure value. This course is about what to measure, and this includes specific metrics. A Data Analyst will use metrics in their daily lives, so the course is a natural fit. This will allow the Data Analyst to know what to deliver, from a product perspective.

See salaries and explore the career path for Data Analyst

Product Owner Fundamentals - IIBA Endorsed

What's inside

Learning objectives

Syllabus

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Reviews summary

Comprehensive product owner fundamentals training

Activities

Career center

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