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Miguel Hernandez

As a top Udemy instructor I've made over $500,000 US selling online courses. In this course you'll learn with all detail exactly how I made that happen so you can do the same.

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As a top Udemy instructor I've made over $500,000 US selling online courses. In this course you'll learn with all detail exactly how I made that happen so you can do the same.

I will teach you how to create your own online course, make it look awesome, promote it, sell it, and make money with it.Sounds good? well here is exactly what we will cover:

  • Getting started: how to break down your course, all the tools you can use to create a course, and how to make it interesting so people actually listen.

  • Validating your course: before you spend a zillion hours creating your course I'll teach you 3 strategies to validate your idea to ensure you build a course people will actually pay for.

  • Creating a great course curriculum: I'll teach you how to create a proper course outline and a super cool presentation using Keynote or Powerpoint.

  • Recording your course: once you create your presentation you need to record it. I'll teach you how to use ScreenFlow for Mac or Camtasia for Windows to record your computer screen and yourself and how to edit it all together.

  • Promoting your course: once you have created your course it's time for the world know it exists. I'll teach you the most efficient ways to promote your course, including over 30 marketing strategies to get your first students for free.

  • Making money selling your course: how much to charge for your course? where to host it? I'll teach you how to create a great sales page for your course, how to use PayPal to make money selling your course, finding affiliates, and much more.

Just like you I have invested zillions of dollars and many years educating myself, learning new skills. It's time to share that hard earned knowledge with the world and creating an online course is one of the best ways to do so, reach thousands of people and why not make some money on the side.

2022 Update. Now this course is good for both Mac and Windows users.  

  • An entire 11 lecture module has been added covering how to use Camtasia and Powerpoint to record your online course.

  • A new course validation module has been added to help you validate your course before you build it.

  • The promotion section has been expanded with 35 marketing strategies proven to help you find more students for free. After all, no matter how good your course is if you cannot get any students, right?

  • 2 new lectures on how to leverage Youtube to generate tons of sales explained with precise numbers and steps.

  • A free Facebook support community is now available where you'll get all the support and motivation you'll need to launch your course.

  • A new in-depth lesson with 39 recommendations to help you make talking head videos looks more professional

  • A "Create Your First Lecture" challenge has been added where I'll personally give you feedback to improve your video recording chops for free.

  • How to record lectures using a green screen.

My name is Miguel Hernandez, it will be an honor to be your instructor, your humble guide and supporter throughout your course creation adventure.

Join me in this fun and comprehensive course and start learning how to monetize your expertise today.

Zero Risk -  Like all Udemy courses remember this course also comes with 30-Day refund policy.  Are you ready to start building your own courses? Let's do it.

Enroll now

What's inside

Learning objectives

  • Intro to opportunities to make money online teaching
  • Hardware/software/mental requirements
  • Validating your course idea
  • Putting the course together
  • Promoting your course
  • Making money with your course

Syllabus

Thank You!

Let's take action right away. The number one reason students don't create an online course is because they don't even get started. In the next 5 minutes I challenge you to record and upload your first lecture. It doesn't have to be perfect, it doesn't matter what you teach. You can worry about perfection later, this is about loosening up, making mistakes, learning and enjoying the process. Are you ready? Let's do it!

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Who is Miguel Hernandez?
What will you Learn?
Chapters Overview
Hardware, Software, and Mental Requirements
Hardware and Software Requirements
Software Requirements
Recording Voice
Mental Requirements
You will learn 3 strategies to validate your course before your build it so when you launch it you'll have a better chance to get many students!

The lasy thing you want to do is spend weeks creating an online course that no one wants to buy. To avoid that you need to validate your course idea before you build the course. In this chapter we will cover 3 validation stages.

The first validation strategy is to search for market proof online. We want to ensure there are already people looking for similar courses or existing courses that people are already paying money for.

The second and more analytical approach to finding market proof online involves using Google's free Keyword Planner which will help us discover how many people a month are looking for solutions on the topic for our potential course.

Now it's time to gather real world feedback from our existing network and audience to discover exactly what are their main struggling points. We will use that information to create the outline for our pilot course.

The 3rd validation stage is the most effective of all. It consists on selling the course before you build it!

You can also leverage existing crowdfunding platforms to validate your course idea. the best thing is that you get paid by your supporters to build your course in advance!

All Windows users will learn how to record and edit their first lecture using PowerPoint and Camtasia

Miguel lists the tools required for this module

We download and install Powerpoint and select a template for our presentation

Miguel teaches the basics of creating your first presentation slides and formatting text and background

Learn how PowerPoint can be integrated with Camtasia so you can start your recording right within PowerPoint.

Learn how to set the proper recording settings to ensure your audio and video are captured properly with Camtasia

It's time to step up to the plate and record your epic educational performance. In this lesson we'll learn how to record your PowerPoint presentation, import your recording into Camtasia and set the canvas size to proper 1080p widescreen 16:9 aspect ratio.

If the Add-in that connects PowerPoint with Camtasia doesn't work follow the instructions in this lesson to record your PowerPoint Presentation using Camtasia Recorder instead.

Learn how to do some basic editing in Camtasia to remove any mistakes in our video.

Learn how to apply basic zooming effects and transitions to your video in Camtasia.

Recording yourself talking is optional but if you do you want to make sure you can control how your webcam video looks over your presentation. In this lesson you'll learn how to make your webcam video look great!

Once your are done editing it's time to export your masterpiece. In this lesson Miguel will show you the ideal settings when exporting your video.

Putting the Course Together
Creating Course Intro
Break It Down
Break It Down With EXCEL
Keynote Vs Powerpoint
Using Keynote To Create Your First Lesson

Select the right theme format and learn how to change the look of your theme and master slides.

In this lesson you'll learn how to create, nest, and add basic content to your presentation slides.

Slide transitions allow you to advance through your slides with more flair.

Learn how to insert and edit shapes and arrows in Keynote

Learn how to use builds and actions to create cool animations in Keynote.

Here is how to add a video inside your Keynote presentation.

Learn how to find free high quality stock images online to use them in your Keynote lesson.

Recording Your Course

Miguel will show you seven different lecture recording styles. Which one will you choose?

Do you struggle trying to make your lectures look professional?

This makes sense though — 99% of new online teachers don’t have experience talking to a camera or dealing with video and audio technical issues.

However, I believe with the right direction and a bit of patience almost anyone can make their online lectures look much more professional.

This tutorial will give you 39 recommendations to make sure your next batch of lessons look 10x better.

Miguel shares a comprehensive checklist you can use to record a perfect lecture. It includes a checklist with of all the best tools, software, and equipment needed to get started plus a list of the most important pre-recording, shooting and editing tips.

Recording Intro
Screen Flow Intro
Screen Flow Basics List
Audio Settings
Video Settings
Resize Browser Trick
Rehearsing
Editing Video
Animating
Working with Audio
Show Keystrokes
Callouts
Annotations
Adding a Watermark
Exporting Your Video

Learn how to make your background transparent with ScreenFlow chroma key video filter.

Learn how to make your background transparent with Camtasia chroma key video filter.

Learn what are all the options to host online courses, how much they costs, and their pros and cons to decide which one is best for you

Both options have their pros and cons. In this lecture you'll learn exactly what to expect when self-hosting your course or publishing it on a marketplace like Udemy.

You can either do everything yourself and build your own website to host your courses or you can upload them to an online hosting platform like Teachable or Thinkific. In this lesson you'll learn what are all the moving parts you'll need to deal with in order to do one or the other.

Learn what are all the costs associated with hosting courses on your own. You'll be surprised to find out that the most expensive part of hosting has nothing to do with which platform you choose!

In this lesson, you will learn how to host your courses on Thinkific a very popular self-hosting platform. First you will learn how to set up your online school and then how to upload and customize the look of your school and course landing pages.

Promoting Your Course

Learn how to leverage YouTube as the top marketing channel to generate sales for your online courses.

Promoting with Vimeo
Promoting with Wistia
Promoting on Vidler and Vidyard
Promoting using Social Media
Google AdWords and Facebook Ads Overview
Affiliate Marketing Overview
Promoting on Your Blog
Promoting on Other Blogs
Promoting on Interviews
Promoting with Webinars
Promoting with Newsletters
Selling Your Course

In this lecture you'll learn 35 marketing strategies you can apply for free to get your first student super as fast as possible!

Ok, I couldn't fit the 35 + (bonus) strategies in one video due to Udemy's 20min max video duration limitation so here is Part 2. Vamos!

Understand how to generate sales by building a YouTube sales funnel. We'll even cover the exact number you'll need to hit (views, clicks, subscribers) in order to make over $60K a year just of sales from YouTube.

Learn how to create the ideal YouTube sales funnel to generate tons of course sales. We'll go over all the steps and use real world samples of successful instructors (including myself) leveraging Youtube as one of their top sales generation channels.

Selling Intro
Where To Sell Your Course
Pricing Your Course
Selling Impulses
Selling Through Your Website
Creating a Sales Page
Sales Page Case Study: Grumo Media
Sales Page Case Study: Udemy
Sales Page Case Study: AppSumo
Say NO To Chorizo Sales Pages
Create Sales Page Video
Sales Video Samples
Create Pay Pal Button
Host Course using Wordpress

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Teaches the essentials of creating and promoting online courses, which is highly relevant for entrepreneurs and educators
Taught by Miguel Hernandez, a recognized instructor with a proven track record of success in online course creation and sales
Provides guidance on validating course ideas before investing time and resources, which helps ensure successful course launches
Covers a wide range of topics, from course creation and recording to promotion and monetization, providing a comprehensive learning experience
Includes practical exercises, such as creating your first lecture and recording yourself, to help students apply what they learn

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in How to Create an Awesome Online Course with these activities:
Volunteer at a local organization related to the course
Apply your knowledge and skills while giving back to the community by volunteering at a local organization related to the course.
Browse courses on Community Involvement
Show steps
  • Identify a local organization that aligns with your interests.
  • Contact the organization and inquire about volunteer opportunities.
  • Commit to a regular volunteer schedule.
Read 'How to Win Friends & Influence People' by Dale Carnegie
Improve your interpersonal skills and learn effective communication techniques by reading this classic book.
Show steps
  • Purchase a copy of the book.
  • Read the book thoroughly, taking notes as you go.
  • Implement the techniques you learn in the book in your personal and professional life.
Practice solving coding problems on LeetCode
Improve your problem-solving skills and coding proficiency by practicing coding problems on LeetCode.
Browse courses on Coding
Show steps
  • Sign up for a LeetCode account.
  • Choose a problem to solve.
  • Write and submit your code.
  • Review the solutions of others and learn from your mistakes.
Six other activities
Expand to see all activities and additional details
Show all nine activities
Create a website or blog
Develop practical skills in web development and content creation by building your own website or blog.
Browse courses on Web Development
Show steps
  • Choose a domain name and hosting provider.
  • Install a content management system such as WordPress.
  • Design and develop the layout of your website.
  • Create and publish high-quality content.
Follow a tutorial series on a specific technology
Expand your technical skills by following a tutorial series on a specific technology relevant to the course.
Browse courses on Technology
Show steps
  • Identify a technology that you want to learn.
  • Find a tutorial series that is reputable and beginner-friendly.
  • Follow the tutorial series step-by-step and complete the exercises.
Write a series of articles on a specific topic
Enhance your writing skills and demonstrate your understanding of the course material by creating a series of articles on a specific topic.
Browse courses on Content Creation
Show steps
  • Identify a specific topic related to the course material.
  • Conduct research to gather information on the topic.
  • Write and publish articles that provide valuable insights and perspectives on the topic.
Attend a workshop on a specific skill
Enhance your skills and knowledge by attending a workshop on a specific skill related to the course.
Browse courses on Skill Development
Show steps
  • Identify a skill that you want to develop.
  • Find a workshop that is reputable and taught by an experienced instructor.
  • Attend the workshop and actively participate in the exercises.
Develop a marketing plan for a new product
Apply your knowledge of marketing principles by creating a comprehensive marketing plan for a new product.
Browse courses on Marketing
Show steps
  • Define the target market for the product.
  • Conduct market research to identify customer needs and preferences.
  • Develop a marketing strategy that outlines how to reach and engage the target market.
Attend industry networking events
Expand your professional network and learn from others by attending industry networking events.
Browse courses on Networking
Show steps
  • Identify industry networking events in your area.
  • Prepare an elevator pitch to introduce yourself and your interests.
  • Attend the events and make connections with people.

Career center

Learners who complete How to Create an Awesome Online Course will develop knowledge and skills that may be useful to these careers:
Teacher
Teachers develop and deliver lesson plans, assess student learning, and provide feedback to students. They work with students to help them reach their academic goals.
Training and Development Manager
Training and development managers plan and implement training programs for employees. They work with organizations to identify training needs and develop programs that meet those needs. Your course could be useful to training and development managers to expand their knowledge of career development principles and counseling techniques.
Workforce Development Specialist
Workforce development specialists help individuals develop the skills and knowledge needed to succeed in the workforce. They work with organizations to create and implement workforce development programs. This course could provide workforce development professionals with additional knowledge and practices in career advising and counseling.
Recruiter
Recruiters find and attract candidates for job openings. They screen resumes, conduct interviews, and make hiring decisions. Your course may help recruiters develop skills in career counseling and advising.
Program Manager
Program managers oversee the implementation and execution of programs. They work with stakeholders to ensure that programs are meeting their objectives and that resources are being used effectively. Your experience in advising students and professionals may be of value to program managers who oversee career development or training programs.
Learning and Development Specialist
Learning and development specialists design and deliver training programs for employees. They work with organizations to identify training needs and develop programs that meet those needs. You can help build foundational knowledge of career development best practices.
Guidance Counselor
Guidance counselors help students navigate academic, personal, and social challenges. They provide support and guidance on issues such as course selection, college applications, and career planning. Your course could be useful for guidance counselors to develop skills in career counseling.
Training Specialist
Training specialists develop and deliver training programs. They work with organizations to identify training needs and develop programs that meet those needs. Your course can help build a foundation for understanding how to design, develop, and deliver effective training programs.
Instructional Coordinator
Instructional coordinators develop and implement educational programs. They work with teachers and administrators to ensure that students are receiving a quality education and develop the skills needed to succeed. Your course may help build a foundation for understanding various learning strategies and instructional methodologies.
Policy Analyst
Policy analysts research and analyze public policies. They provide recommendations to policymakers on how to improve policies and programs. Your understanding of career development trends and best practices could benefit analysts who focus on education or workforce development.
Career Counselor
Career counselors provide guidance to individuals looking to start their careers or make a change in their professions. They assist with career exploration, resume writing, interview preparation, and job search strategies. As an expert career advisor, you have the knowledge and experience to help career counselors excel. Your course may help build a foundation for understanding career development theories as well as the latest trends in the job market.
Project Manager
Project managers plan, execute, and close projects. They work with teams to ensure that projects are completed on time, within budget, and to the required quality standards. Your expertise in career development could be useful to project managers who oversee projects related to career development or training.
Organizational Development Specialist
Organizational development specialists help organizations improve their performance. They work with leaders to identify areas for improvement and develop and implement change initiatives. Your expertise in career development could be useful to OD specialists.
Human Resources Manager
Human resources managers oversee the recruitment, hiring, and training of employees. They also develop and implement employee benefits and compensation plans. Your expertise in career development could be helpful for human resources managers seeking to advance their careers.
School Administrator
School administrators oversee the day-to-day operations of schools. They work with teachers, staff, and parents to ensure that students are receiving a quality education and that the school is running smoothly.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in How to Create an Awesome Online Course.
Provides a research-based guide to designing and delivering effective e-learning courses. It covers everything from the principles of learning, to the use of multimedia, to the assessment of student learning.
Hands-on guide for teaching online courses. It covers everything from the basics of online teaching to more advanced topics such as designing engaging activities and assessing student learning. It's written for educators of all levels and provides a comprehensive overview of the field.
Explores the new tools and technologies that are democratizing the design of learning environments.

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