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Tatiana Ambrose

Have you wanted to start a dog-related business but feel intimidated? Do you currently have a dog care business but want to get the upper hand to be #1 in your area?

If your answer was YES then you came to the right course where I have partnered with Alex Genadinik to bring you the best

PAST STUDENTS REVIEWS AFTER .. Start here. Wow, incredible amounts of information on getting noticed, and building up your client-base and reviews."  ~Wanda

"As I was updating my profile with the suggestions, I received a new client request. " ~Lori

Read more

Have you wanted to start a dog-related business but feel intimidated? Do you currently have a dog care business but want to get the upper hand to be #1 in your area?

If your answer was YES then you came to the right course where I have partnered with Alex Genadinik to bring you the best

PAST STUDENTS REVIEWS AFTER .. Start here. Wow, incredible amounts of information on getting noticed, and building up your client-base and reviews."  ~Wanda

"As I was updating my profile with the suggestions, I received a new client request. " ~Lori

"Really in-depth and amazing insight into starting and succeeding as a dog sitter." ~Jonathon

THIS COURSE WILL GUARANTEE:

Attract new clients by implementing the various strategies Understand Google SEO and use it to your advantage Show you how to implement local marketing strategies this week Easily set up your website with pixels, SEO and improve your conversion rate

MAKE 6-

Think of how much your income can increase by gaining the right tools. Go ahead and enroll today to start learning and improving your dog business locally and online to make your business be #1. Your Instructors,Tatiana & Alex 

Enroll now

What's inside

Learning objectives

  • Transform your pet care business into an empire that dominates your local area
  • Promote your dog business as a local service to build your customer base in your area
  • Access different resources to promote your dog business online to get your first clients
  • Market your dog business using seo, facebook, ads, and your website

Syllabus

Introduction to Starting Your Dog Business
Course and instructor introduction, and what to expect from the course
Local business marketing - dog walking is a local business so let's learn it
Read more

dog walking, dog sitting, pet sitting, pet walking, cat sitting, house sitting, someone to walk my dog, god walkers, good, cheap, dog walking services, doggy daycare, dog sitters near me, dog walkers near me.

Zip codes, city name, county name, neighborhood/district names

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Provides strategies for attracting new clients, understanding Google SEO, and implementing local marketing, which are essential for business growth
Covers Facebook ads and Facebook Business Manager, which can help businesses reach a wider audience and manage their online presence
Explores Yelp setup and working with local directories, which are important for local businesses to gain visibility and manage their online reputation
Discusses business registration (C Corp, S Corp, LLC, EIN) and pet business insurance, which are important considerations for legal and financial security
Includes a section on meet and greets with potential dog owner clients, which is a crucial skill for building rapport and securing new business
Recommends using a Facebook pixel, which may require learners to have a website or create one, adding an extra step to the marketing process

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Reviews summary

Grow your dog care business locally

According to students, this course provides a comprehensive and practical guide to starting and growing a local dog care business. Learners particularly praise the detailed modules on marketing strategies, including Google My Business, local SEO, and using social media like Facebook and Yelp to attract new clients. Many found the advice on getting reviews and increasing online visibility to be highly effective and actionable, leading to increased inquiries and business growth. While the course is seen as excellent for the business and marketing side, some reviewers noted it focuses less on the practical aspects of animal care itself, which is important to consider depending on individual needs. Overall, it's considered a valuable investment for aspiring or current pet care entrepreneurs.
Includes foundational business and legal aspects.
"I appreciated the sections on business registration and insurance too - important but often overlooked."
"The business setup parts (LLC, EIN) were a bit quick but served as a good introduction."
"The advice on meet and greets is also very practical."
Strategies effectively boost client attraction.
"I feel much more confident about attracting clients now. Highly recommend for anyone serious about this business."
"I've already started implementing some strategies and seeing results with inquiries."
"Excellent course for setting up a pet sitting business. The tips on getting reviews and using local search are gold."
"This course is definitely geared towards marketing your service."
Provides steps learners can implement immediately.
"The instructor explains things clearly and provides actionable steps. I feel much more confident about attracting clients now."
"Provided solid marketing strategies for a local service business... The Google My Business section alone was worth it."
"Fantastic guide to growing a local dog walking or boarding business. The step-by-step approach to online visibility is very effective."
"Practical, actionable, and relevant."
Highlights effective strategies for online visibility.
"This course is amazing! It gives a comprehensive overview of starting and marketing a dog care business."
"Good information overall, especially the marketing parts like Facebook ads and Yelp."
"The marketing sections are strong, no doubt."
"Seriously helpful for anyone starting or trying to grow a local pet care business. The focus on local SEO and social media marketing is exactly what I needed."
Content heavily favors business over animal care.
"However, I was hoping for more detailed info on the *care* side - animal behavior, first aid, handling difficult dogs."
"The course is 90% marketing and online presence. If you already know marketing, this might be repetitive."
"Expected more on the actual operations and handling of dogs... it lacks depth on the practical dog care side. Disappointed by the imbalance."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Home Dog Care Business: Dog Boarding, Walking & Pet Sitting with these activities:
Review Local SEO Fundamentals
Reviewing local SEO fundamentals will help you better understand how to optimize your online presence for local customers, a key aspect of this course.
Browse courses on Local SEO
Show steps
  • Read articles on local SEO best practices.
  • Watch videos explaining Google My Business optimization.
  • Take a short quiz on local SEO concepts.
Optimize Your Google My Business Profile
Optimizing your Google My Business profile will directly apply the course's teachings and improve your visibility in local search results.
Show steps
  • Claim or create your Google My Business profile.
  • Fill out all sections with accurate and compelling information.
  • Add photos and videos showcasing your services.
  • Regularly post updates and respond to reviews.
Read 'Local SEO Secrets' by Greg Gifford
Reading this book will provide a deeper understanding of local SEO strategies, complementing the course's practical approach to marketing your dog care business.
Show steps
  • Obtain a copy of 'Local SEO Secrets'.
  • Read the book, taking notes on key strategies.
  • Identify actionable steps to implement for your business.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Create a Facebook Ad Campaign
Creating a Facebook ad campaign will allow you to practice the course's strategies for reaching potential clients through targeted advertising.
Show steps
  • Define your target audience based on location and interests.
  • Design compelling ad creatives with clear calls to action.
  • Set a budget and schedule for your campaign.
  • Monitor and optimize your campaign's performance.
Attend Local Pet Owner Events
Attending local pet owner events will allow you to network with potential clients and promote your dog care business in person.
Show steps
  • Research local pet-related events in your area.
  • Prepare a brief introduction about your business.
  • Attend the event and network with attendees.
  • Collect contact information and follow up with potential clients.
Build a Basic Website for Your Business
Building a website will provide a central hub for your online presence and allow you to showcase your services and attract new clients.
Show steps
  • Choose a domain name and hosting provider.
  • Select a website builder or CMS platform.
  • Design a user-friendly website with essential information.
  • Optimize your website for search engines.
Read 'The Ultimate Guide to Local Business Marketing' by Perry Marshall
Reading this book will provide a broader perspective on local business marketing, complementing the course's focus on specific online strategies.
Show steps
  • Obtain a copy of 'The Ultimate Guide to Local Business Marketing'.
  • Read the book, focusing on chapters relevant to your business goals.
  • Identify new marketing strategies to implement.

Career center

Learners who complete Home Dog Care Business: Dog Boarding, Walking & Pet Sitting will develop knowledge and skills that may be useful to these careers:
Pet Sitter
A Pet Sitter cares for animals in their own homes while their owners are away, providing feeding, walks, and companionship. If you're looking to become a pet sitter, this course may be useful for your business, as it provides an understanding of how to market your services locally and online using various strategies. The course covers everything from building an online presence and using Google SEO to Facebook ads and creating converting websites. It is uniquely valuable for those looking to become pet sitters, as it specifically touches the various aspects of this business, including client meet and greets, etiquette with new dogs, and how to use services such as Rover.
Freelance Pet Care Provider
A Freelance Pet Care Provider works independently, offering services like dog walking, pet sitting, or house sitting to various clients. This course may be useful to aspiring freelance pet care providers, as it covers crucial strategies for building their client base and utilizing online platforms. Specifically, the course's direction on local marketing, SEO, and social media can help a freelance pet care provider gain clients and build a sustainable business. The course also goes over how to use various platforms such as Rover to gain clients and get paid for your services.
Dog Walker
A Dog Walker provides exercise and companionship for dogs whose owners are unable to do so themselves. This course may be useful for aspiring dog walkers, as it covers local business marketing strategies, Google SEO, and building a client base, all of which are crucial for establishing a successful dog walking business. Specifically, the course's instruction on local search results, creating a Google My Business profile, implementing local marketing strategies, and obtaining reviews will help a dog walker get their business seen by potential clients. The course also offers valuable insight into how to use both social media and a website to help boost their business and attract customers.
Dog Boarding Business Owner
A Dog Boarding Business Owner provides overnight or extended care for dogs in a home or kennel setting. This course may be useful for aspiring owners, as it covers strategies to attract new clients by maximizing online visibility and brand recognition. The course teaches how to effectively use SEO, social media, and website conversion rate optimization techniques that can lead to growth for a dog boarding business. The course also offers detailed insight into running a pet business, including how to leverage other sites like Rover, how to get reviews, and how to leverage local marketing strategies.
Small Business Owner
A Small Business Owner manages and operates their own company. This course may be helpful to an aspiring small business owner, as it covers the fundamentals of building a local business, including the use of online and offline marketing strategies. The course goes over how to build a brand, create a converting website, and use social media to grow your customer base. It also goes over important things to keep in mind, such as registering your business and choosing the appropriate business structure.
Social Media Manager
A Social Media Manager oversees a business's presence on platforms like Facebook, Instagram, and others. This course may be useful for aspiring social media managers, as it provides an in-depth look into how to use Facebook Business Manager, create successful ads and build brand recognition through social media. This course also includes important information on how to create a Facebook page, brand images, and effective call to action buttons, valuable elements to understand for a social media manager. This course will help a social media manager learn how to tailor marketing efforts to capture the attention of potential clients.
Local Business Consultant
A Local Business Consultant provides advice to local businesses on how to improve their marketing, operations, and profitability. This course may be useful to an aspiring consultant, as it provides an in-depth look at various strategies for building a presence in the local market. The course explores Google SEO, local marketing, and how to set up a website, among many topics. This information can prove invaluable in advising local businesses looking to improve their services. This course includes how to use marketing and business tools like Google My Business and Facebook Business Manager.
Online Business Owner
An Online Business Owner manages and operates a business that sells products or services via the internet. This course may be useful to aspiring online business owners, as it covers the creation of a website, how to set up Facebook ads, and how to utilize search engine optimization. The online business owner may also be interested in learning about how to boost their website's conversion rating and create a brand identity via the internet. This course provides detailed guidance on how to utilize local marketing techniques and build a brand, all of which can be extended to an online business as well.
Yelp Marketing Specialist
A Yelp Marketing Specialist develops strategies to enhance business visibility and engagement on the Yelp platform. This course may be useful to a Yelp marketing specialist, as it contains very detailed information about how to set up a Yelp page and how to manage reviews successfully. The course also goes over the benefits of leveraging the Yelp platform for advertising and brand recognition. This course would give a Yelp marketing specialist a framework that they can use to help their clients grow their businesses.
Digital Marketing Specialist
A Digital Marketing Specialist develops and executes marketing strategies across various digital platforms. This course may be useful to a digital marketing specialist, as it provides detailed insights into local SEO, website optimization, and social media strategies. The course provides thorough instructions on how to set up a website, optimize it for SEO, and use Facebook advertising effectively. This will provide the specialist a foundation for growing and marketing various businesses across the digital landscape.
Local Marketing Consultant
A Local Marketing Consultant advises small businesses on how to best promote themselves within their communities. This course may be useful to a local marketing consultant, as it details effective strategies for various local businesses, including Google My Business optimization, local SEO, and social media marketing. By understanding the strategies taught in this course, a local marketing consultant can better advise their clients on building a local customer base and maximizing revenue. This course's detailed lessons on generating reviews and creating converting websites can help consultants advise clients on how to succeed.
Search Engine Optimization Specialist
A Search Engine Optimization Specialist improves website rankings in search engine results. This course may be helpful for a search engine optimization specialist, as it provides an overview of SEO strategies, including keyword research, title and description tag optimization, and local search optimization. The course also covers Google citation and ranking factors, which are valuable to anyone working in search engine optimization. This course can help a search engine optimization specialist learn how to use SEO to turn a business into a local empire.
Advertising Specialist
An Advertising Specialist creates and manages advertising campaigns for businesses. This course may be useful to an advertising specialist, as it offers specific information about how to leverage Facebook Business Manager and the creation of successful ads. The course also goes over ad goals, targeting, and placements, all of which are valuable for an advertising specialist. The course can help an advertising specialist learn how to create and target successful ads to boost a business's customer base.
Website Conversion Rate Optimizer
A Website Conversion Rate Optimizer analyzes and improves website design and content to increase the percentage of visitors who take a desired action, such as making a purchase or filling out a form. This course may be useful to an aspiring website conversion rate optimizer, as the course includes information about boosting a website's performance and making it highly converting. This course can help a website conversion rate optimizer learn how to implement changes on a website to improve conversion rates. It also discusses example websites and how to do a website setup.
Business Development Representative
A Business Development Representative is responsible for generating new leads and creating opportunities for business growth. This course may be useful to a business development representative. as it discusses the various methods of building a business through local marketing strategies, an online presence, and client engagement. The course goes over valuable tactics such as generating reviews, using social media, and utilizing Google My Business to create local traction, all of which can help a business development representative grow their business.

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Home Dog Care Business: Dog Boarding, Walking & Pet Sitting.
Provides actionable strategies for improving local search rankings. It covers topics like Google My Business optimization, citation building, and review management, all of which are directly relevant to the course. It offers a deeper dive into the technical aspects of local SEO, complementing the course's practical approach. This book valuable resource for anyone looking to dominate local search results.
Offers a comprehensive overview of local business marketing strategies. It covers topics such as online advertising, social media marketing, and reputation management. It provides a broader perspective on marketing beyond SEO, which is useful for developing a well-rounded marketing strategy. This book is best used as additional reading to expand your knowledge of local business marketing.

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