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كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت

Fatima Hussein

في هذه الدورة التدريبية القائمة على المشروع و التي تستغرق ساعة واحدة، ستتعرف على أهمية التسويق و طرق نجاحه من ثم ستتعرف على هاب سبوت و كيفية الدخول عليه، وستتعلم كيفية اضافة المستخدمين أو ازالتهم و تحديد الأذونات، إضافة إلى التعرف على كيفية انشاء لوحة المعلومات الخاصة بك على هاب سبوت، وأخيرا ستتعلم كيف تحسب عائد الاستثمار.

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في هذه الدورة التدريبية القائمة على المشروع و التي تستغرق ساعة واحدة، ستتعرف على أهمية التسويق و طرق نجاحه من ثم ستتعرف على هاب سبوت و كيفية الدخول عليه، وستتعلم كيفية اضافة المستخدمين أو ازالتهم و تحديد الأذونات، إضافة إلى التعرف على كيفية انشاء لوحة المعلومات الخاصة بك على هاب سبوت، وأخيرا ستتعلم كيف تحسب عائد الاستثمار.

في نهاية هذه الدورة ستصبح قادراً على قياس عائد الاستثمار باستخدام هاب سبوت.

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What's inside

Syllabus

Module 1
في هذه الدورة التدريبية القائمة على المشروع و التي تستغرق ساعة واحدة، ستتعرف على أهمية التسويق و طرق نجاحه من ثم ستتعرف على هاب سبوت و كيفية الدخول عليه، وستتعلم كيفية اضافة المستخدمين أو ازالتهم و تحديد الأذونات، إضافة إلى التعرف على كيفية انشاء لوحة المعلومات الخاصة بك على هاب سبوت، وأخيرا ستتعلم كيف تحسب عائد الاستثمار. في نهاية هذه الدورة ستصبح قادراً على قياس عائد الاستثمار باستخدام هاب سبوت.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
يدرس أساسيات التسويق التي يحتاجها المبتدئين
يقدم لقطات سريعة عن منصة هاب سبوت لإدارة علاقات العملاء (CRM)
يوجه المتعلمين في إنشاء لوحة معلومات مخصصة لتتبع عائد الاستثمار (ROI) في هاب سبوت

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Activities

Coming soon We're preparing activities for كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت. These are activities you can do either before, during, or after a course.

Career center

Learners who complete كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت will develop knowledge and skills that may be useful to these careers:
Marketing Analyst
A Marketing Analyst is responsible for collecting and analyzing data to measure the effectiveness of marketing campaigns. This course will teach you how to use HubSpot to track marketing performance and measure ROI. You will learn how to create reports, identify trends, and make recommendations for improvement. This course is essential for anyone who wants to become a successful Marketing Analyst.
Public Relations Specialist
A Public Relations Specialist is responsible for managing the public image of a company or organization. This course will teach you the skills needed to become a successful Public Relations Specialist. You will learn how to develop public relations campaigns, manage media relations, and measure public relations performance. This course is essential for anyone who wants to become a Public Relations Specialist.
Social Media Manager
A Social Media Manager is responsible for developing and executing social media campaigns. This course will teach you the skills needed to become a successful Social Media Manager. You will learn how to create social media content, manage social media accounts, and measure social media performance. This course is essential for anyone who wants to become a Social Media Manager.
Sales and Marketing Manager
A Sales and Marketing Manager is responsible for aligning sales and marketing activities to generate leads and sales. This course will teach you how to use HubSpot to integrate sales and marketing activities. You will learn how to create lead generation campaigns, manage sales pipelines, and measure sales and marketing performance. This course is essential for anyone who wants to become a successful Sales and Marketing Manager.
Digital Marketing Manager
A Digital Marketing Manager is responsible for planning and executing digital marketing campaigns across various channels, including search engine optimization (SEO), social media, and email marketing. This course will teach you how to use HubSpot to manage digital marketing campaigns effectively. You will learn how to create landing pages, generate leads, and track campaign performance. This course is essential for anyone who wants to become a successful Digital Marketing Manager.
Brand Manager
A Brand Manager is responsible for developing and managing a brand's identity and reputation. This course will teach you the skills needed to become a successful Brand Manager. You will learn how to create brand strategies, manage brand communications, and measure brand performance. This course is essential for anyone who wants to become a Brand Manager.
Marketing Specialist
A Marketing Specialist is responsible for planning and implementing marketing campaigns to promote products or services. This course can help you develop the skills needed to create and manage successful marketing campaigns that generate leads and sales. You will learn how to use HubSpot to track marketing performance and measure return on investment (ROI). This course is a great way to prepare for a career in marketing, or to enhance your skills if you are already working in the field.
Product Marketing Manager
A Product Marketing Manager is responsible for developing and executing marketing campaigns for a specific product or service. This course will teach you how to use HubSpot to create product marketing campaigns that generate leads and sales. You will learn how to position products, create messaging, and measure campaign performance. This course is essential for anyone who wants to become a successful Product Marketing Manager.
Marketing Consultant
A Marketing Consultant is responsible for providing marketing advice and services to businesses. This course will teach you the skills needed to become a successful Marketing Consultant. You will learn how to develop marketing plans, manage marketing budgets, and measure marketing performance. This course is essential for anyone who wants to become a Marketing Consultant.
Advertising Manager
An Advertising Manager is responsible for planning and executing advertising campaigns. This course will teach you the skills needed to become a successful Advertising Manager. You will learn how to develop advertising plans, manage advertising budgets, and measure advertising performance. This course is essential for anyone who wants to become an Advertising Manager.
Chief Marketing Officer
A Chief Marketing Officer (CMO) is responsible for the overall marketing strategy of an organization. This course will teach you the skills needed to become a successful CMO. You will learn how to develop marketing plans, manage marketing budgets, and measure marketing performance. This course is essential for anyone who wants to become a CMO.
Marketing Operations Manager
A Marketing Operations Manager is responsible for planning and executing marketing operations. This course will teach you how to use HubSpot to manage marketing operations effectively. You will learn how to create budgets, manage marketing campaigns, and measure ROI. This course is essential for anyone who wants to become a successful Marketing Operations Manager.
Marketing Automation Specialist
A Marketing Automation Specialist is responsible for implementing and managing marketing automation software. This course will teach you how to use HubSpot's marketing automation tools to automate marketing tasks, such as email marketing, lead generation, and social media marketing. This course is essential for anyone who wants to become a successful Marketing Automation Specialist.
CRM Manager
A CRM Manager is responsible for managing the customer relationship management (CRM) system. This course will teach you how to use HubSpot's CRM system to manage customer data, track customer interactions, and build customer relationships. This course is essential for anyone who wants to become a successful CRM Manager.
Marketing Executive
A Marketing Executive is responsible for developing and executing marketing campaigns that achieve business objectives. This course will teach you the skills needed to become a successful Marketing Executive. You will learn how to develop marketing plans, manage marketing budgets, and measure marketing performance. This course is essential for anyone who wants to become a Marketing Executive.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت.
Provides a comprehensive introduction to digital marketing analytics, and is particularly useful for understanding how to use data to improve your marketing campaigns.
Provides a comprehensive guide to content marketing, and is particularly useful for understanding how to use content to attract and convert leads.
Provides a comprehensive introduction to marketing management, and is particularly useful for understanding the core concepts of marketing and how to apply them in your business.
Provides a comprehensive overview of digital marketing, and is particularly useful for understanding the basics of digital marketing and how to get started with your own digital marketing campaigns.
Provides a comprehensive guide to social media marketing, and is particularly useful for understanding how to create effective social media marketing campaigns.

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