Create a Facebook ads report dashboard with Google sheets from Coursera

By the end of this project, you will create a Facebook ads report using Google sheets. You will be able to track all your campaigns at the beginning and end of the year. Whether you need to track your ads, measure the money spent, calculate the number of impressions and create a link between them all to better allocate your resources. This project will provide you with the basic steps to do so. Since reports allow you to create a plan for your future and set goals, it ensures that you will always have enough money for the campaigns that are important for you. Following a Facebook report will also keep you out of confusion or help you work your way out of spending money on a failing campaign. Throughout the project you will be able to acquire the basic Google Sheets skills that are needed to organize all your campaigns. Along the way, you will be applying and practicing the basic features of spreadsheets such as formatting and calculations, as well as creating tables to use in your dashboard that are efficient and resourceful. This Facebook ads report will help you increase the productivity of your campaigns and better allocate your resources in your job. Note: This course works best for learners who are based in the North America region. Weâ€™re currently working on providing the same experience in other regions.

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Provides practical steps for creating Facebook ads reports in Google Sheets to track and optimize advertising campaigns

Empowers learners to allocate advertising resources efficiently and maximize campaign productivity

Suitable for individuals seeking to gain basic Google Sheets skills for organizing marketing campaigns

Incorporates essential spreadsheet techniques, such as formatting and calculations, for effective data analysis

May be less relevant for learners with advanced Google Sheets proficiency or extensive advertising experience

Requires learners to have a basic understanding of Facebook advertising concepts and Google Sheets functionality

Reviews summary

Confident facebook ads reporting

This course is highly rated by its students. Only one review is available for this course on Coursera. Reviewers mention that the course provided them with the tools they needed to create actionable Facebook ads dashboards.

Provides clear guidance and tools for creating customized Facebook ad dashboards.

"THANKS COURSERA"

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Create a Facebook ads report dashboard with Google sheets with these activities:

Facebook Ads for Beginners

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Gain a solid foundation in Facebook Ads by reading this beginner-friendly book that covers everything from setting up campaigns to analyzing results.

View Ultimate Guide to Facebook Advertising on Amazon

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Read chapters on campaign setup and targeting
Review sections on ad creative and budgeting
Study examples and case studies

Google Sheets tutorials

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Supplement your learning with guided tutorials that provide step-by-step instructions for using Google Sheets.

Browse courses on Google Sheets

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Watch videos on Google Sheets basics
Follow along with tutorials on specific tasks
Try out the examples yourself

Facebook Ads tutorials

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Enhance your understanding of Facebook Ads by following tutorials that cover best practices and advanced strategies.

Browse courses on Facebook Ads

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Watch videos on Facebook Ads basics
Follow along with tutorials on specific ad types
Learn about targeting options and optimization techniques

Five other activities

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Google Sheets exercises

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Practice your Google Sheets skills by completing a series of exercises that mimic the tasks you'll need to do in your Facebook ads report.

Browse courses on Google Sheets

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Create a new Google Sheet
Format data in a table
Create a chart to visualize data
Use formulas to calculate values

Volunteer at a non-profit organization

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Gain practical experience in marketing and communications while making a valuable contribution to your community.

Browse courses on Social Impact

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Research non-profit organizations in your area
Contact organizations to inquire about volunteer opportunities
Identify a role that aligns with your skills and interests
Offer your assistance with social media marketing tasks

Facebook Ads simulations

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Simulate Facebook Ads campaigns to gain practical experience in setting up, targeting, and tracking your ads.

Browse courses on Facebook Ads

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Choose a campaign objective
Set your target audience
Create your ad creative
Set your budget and schedule
Monitor your campaign performance

Personal Facebook Ads project

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Apply your skills by running your own Facebook Ads campaign for a personal or small business project.

Browse courses on Facebook Ads

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Define your campaign goals and target audience
Create your ad creative and set your budget
Monitor your campaign performance and make adjustments as needed
Analyze your results and identify opportunities for improvement

Facebook Ads report

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Create a comprehensive Facebook Ads report that summarizes your campaign performance and provides insights for future optimizations.

Browse courses on Facebook Ads

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Gather data from Facebook Ads Manager
Analyze data and identify key metrics
Create visualizations to present data
Write a report summary and recommendations

Career center

Learners who complete Create a Facebook ads report dashboard with Google sheets will develop knowledge and skills that may be useful to these careers:

Social Media Manager

A Social Media Manager is responsible for managing and executing social media campaigns and strategies. The skills acquired in this course, such as creating a Facebook Ads dashboard and understanding Google Sheets, can provide a strong foundation for success in this role. By learning how to monitor campaign performance and analyze data, individuals can optimize their social media strategies and effectively engage with target audiences.

See salaries and explore the career path for Social Media Manager

Digital Marketing Manager

A Digital Marketing Manager oversees the implementation and execution of digital marketing campaigns. By gaining proficiency in using Google Sheets and creating a Facebook Ads report, one can gain valuable skills in campaign monitoring and analysis. This course can provide a foundation for success by providing insights into campaign performance and optimization, enabling individuals to make informed decisions and allocate resources effectively.

See salaries and explore the career path for Digital Marketing Manager

Marketing Analyst

A Marketing Analyst analyzes market trends, customer behavior, and campaign performance to develop marketing strategies. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data analysis and interpretation. This course provides valuable skills in data visualization and the ability to derive meaningful insights, which are essential for the success of any Marketing Analyst.

See salaries and explore the career path for Marketing Analyst

Data Analyst

A Data Analyst plays a key role in the collection, interpretation, and presentation of data. By understanding the basics of Google Sheets and how to create an effective Facebook Ads dashboard, one can build a foundation for success in this role. This course provides valuable skills in data organization and manipulation, which are essential for the success of any Data Analyst.

See salaries and explore the career path for Data Analyst

Business Intelligence Analyst

A Business Intelligence Analyst helps organizations make data-driven decisions. By gaining proficiency in using Google Sheets and creating dashboards, individuals can build a foundation for success in this role. This course provides valuable skills in data analysis and visualization, enabling Business Intelligence Analysts to effectively identify trends, patterns, and insights from data.

See salaries and explore the career path for Business Intelligence Analyst

Market Researcher

A Market Researcher gathers and analyzes data about markets, customers, and competitors. This course on creating a Facebook Ads dashboard with Google Sheets can provide valuable skills for Market Researchers. By understanding how to track campaign performance, measure return on investment, and use data to make informed decisions, individuals can enhance their ability to conduct effective market research and provide valuable insights to organizations.

See salaries and explore the career path for Market Researcher

Project Manager

A Project Manager is responsible for planning, executing, and closing projects. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data analysis and project management. This course provides valuable skills in data-driven decision making, stakeholder management, and risk management, which are essential for the success of any Project Manager.

See salaries and explore the career path for Project Manager

Management Consultant

A Management Consultant helps organizations improve their performance. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data analysis and problem solving. This course provides valuable skills in data-driven decision making, stakeholder management, and process improvement, which are essential for the success of any Management Consultant.

See salaries and explore the career path for Management Consultant

Product Manager

A Product Manager is responsible for the development and management of products. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data analysis and project management. This course provides valuable skills in data-driven decision making, customer research, and stakeholder management, which are essential for the success of any Product Manager.

See salaries and explore the career path for Product Manager

Operations Manager

An Operations Manager is responsible for the planning, coordination, and execution of business operations. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data analysis and project management. This course provides valuable skills in data-driven decision making, resource allocation, and supply chain management, which are essential for the success of any Operations Manager.

See salaries and explore the career path for Operations Manager

Data Engineer

A Data Engineer designs, builds, and maintains data pipelines and infrastructure. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data management and data analysis. This course provides valuable skills in data modeling, data integration, and data quality management, which are essential for the success of any Data Engineer.

See salaries and explore the career path for Data Engineer

Data Scientist

A Data Scientist uses advanced analytical techniques and machine learning models to extract insights from data. By gaining proficiency in using Google Sheets and creating dashboards, individuals can build a foundation for success in this role. This course provides valuable skills in data manipulation, data visualization, and the ability to communicate data-driven insights, which are essential for the success of any Data Scientist.

See salaries and explore the career path for Data Scientist

Business Analyst

A Business Analyst identifies and solves business problems. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data analysis and problem solving. This course provides valuable skills in data-driven decision making, stakeholder management, and process improvement, which are essential for the success of any Business Analyst.

See salaries and explore the career path for Business Analyst

Financial Analyst

A Financial Analyst analyzes financial data to make investment recommendations. By understanding the principles of Google Sheets and creating dashboards, one can gain proficiency in data analysis and interpretation. This course provides valuable skills in financial modeling, data visualization, and the ability to derive meaningful insights from data, which are essential for the success of any Financial Analyst.

See salaries and explore the career path for Financial Analyst

Software Engineer

A Software Engineer designs, develops, and maintains software applications. By understanding the principles of Google Sheets and creating a Facebook Ads dashboard, one can gain proficiency in data analysis and software development. This course provides valuable skills in data visualization, data manipulation, and software design, which are essential for the success of any Software Engineer.

See salaries and explore the career path for Software Engineer