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Tourism Researcher

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April 11, 2024 Updated June 10, 2024 3 minute read

Tourism researchers are responsible for conducting research on the tourism industry, including studies on travel trends, tourist behavior, and the impact of tourism on local communities. They use their findings to help businesses and governments develop strategies to attract and retain tourists, and to promote sustainable tourism practices.

Education and Training

Tourism researchers typically have a bachelor's degree in tourism, hospitality, or a related field. Some employers may also require a master's degree or PhD in tourism research or a related field. In addition to formal education, tourism researchers should have strong analytical skills, research skills, and communication skills.

Career Path

Most tourism researchers start their careers as research assistants or junior researchers. With experience, they can advance to more senior positions, such as research manager or director of research. Some tourism researchers also work as independent consultants.

Job Outlook

The job outlook for tourism researchers is expected to be good over the next few years. The growth of the tourism industry is expected to create a demand for more research on tourism trends and tourist behavior.

Salary

The salary for tourism researchers varies depending on their experience, education, and employer. According to the U.S. Bureau of Labor Statistics, the median annual salary for market researchers was $63,790 in May 2021. The lowest 10 percent earned less than $35,620, and the highest 10 percent earned more than $120,590.

Work Environment

Tourism researchers typically work in offices, but they may also travel to conduct research. They may work long hours, especially during busy periods, such as during the summer or during major holidays.

Challenges

Tourism researchers may face challenges, such as:

  • The need to keep up with the latest research methods and technologies.
  • The need to work with a variety of stakeholders, including businesses, governments, and community groups.
  • The need to balance the need for research rigor with the need to produce timely results.

Personal Growth Opportunities

Tourism researchers can develop their skills and knowledge through continuing education, such as taking online courses or attending conferences. They can also develop their leadership skills by taking on management responsibilities.

Personality Traits and Personal Interests

Tourism researchers should have strong analytical skills, research skills, and communication skills. They should also be able to work independently and as part of a team. Additionally, tourism researchers should have a strong interest in the tourism industry and in conducting research.

Self-Guided Projects

Students interested in pursuing a career as a tourism researcher can complete self-guided projects to better prepare themselves for this role. These projects could include:

  • Conducting a research study on a tourism-related topic.
  • Developing a marketing plan for a tourism business.
  • Writing a white paper on a tourism-related issue.

Online Courses

Online courses can be a helpful way to learn about tourism research. These courses can provide students with the skills and knowledge they need to succeed in this career. Online courses can also help students to stay up-to-date on the latest research methods and technologies.

Some of the skills and knowledge that students can gain from online courses include:

  • Research methods
  • Data analysis
  • Marketing
  • Communication

Online courses can be a helpful way to prepare for a career as a tourism researcher, but they are not enough on their own. Students should also gain experience in conducting research and working with tourism businesses and organizations.

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Salaries for Tourism Researcher

City
Median
New York
$103,000
San Francisco
$115,000
Seattle
$74,000
See all salaries
City
Median
New York
$103,000
San Francisco
$115,000
Seattle
$74,000
Austin
$94,000
Toronto
$124,000
London
£45,000
Paris
€45,000
Berlin
€71,000
Tel Aviv
₪36,000
Singapore
S$65,000
Beijing
¥135,000
Shanghai
¥203,000
Shenzhen
¥170,000
Bengalaru
₹320,000
Delhi
₹579,000
Bars indicate relevance. All salaries presented are estimates. Completion of this course does not guarantee or imply job placement or career outcomes.

Path to Tourism Researcher

Take the first step.
We've curated three courses to help you on your path to Tourism Researcher. Use these to develop your skills, build background knowledge, and put what you learn to practice.
Sorted from most relevant to least relevant:

Reading list

We haven't picked any books for this reading list yet.
This comprehensive textbook provides a broad overview of the tourism industry, covering topics such as history, theory, planning, marketing, and management. It is an excellent resource for students and professionals alike who wish to gain a deeper understanding of the field.
Widely recognized introductory text covering the fundamentals of tourism management. It's ideal for high school and undergraduate students to gain a broad understanding of the industry's principles and practices. The book includes case studies and examples that make it a useful reference tool and it is commonly used as a textbook in academic institutions.
This publication from the UNWTO provides up-to-date statistics and analysis on international tourism trends and performance, including the impact of recent global events. It's an essential resource for understanding the current state of the global tourism industry. This is valuable as a reference tool for contemporary data.
This text provides a broad overview of the tourism industry, covering its history, organization, and various aspects like motivation, supply, demand, and marketing. It's suitable for those seeking a foundational understanding and is often used as a core textbook in tourism programs. The book explores major concepts and what makes tourism possible.
Considered a foundational text in the anthropology of tourism, this book explores the interactions between tourists and host communities. It's crucial for understanding the social and cultural impacts of tourism. This edited volume classic that helped legitimize the study of tourism as an academic field.
Focusing on the critical topic of sustainability, this book provides a comprehensive look at the principles and practices of sustainable tourism. It's essential for understanding the environmental, social, and economic aspects of tourism development. is considered one of the best on Sustainable Tourism Management.
This textbook provides a comprehensive and contemporary introduction to tourism, applying a business approach. It covers key principles and contemporary themes, making it suitable for undergraduate students. The latest edition includes updated case studies and reflects current trends.
This comprehensive encyclopedia serves as a definitive reference work in tourism management and marketing, offering concise entries on a wide range of topics. It's a valuable resource for students and professionals seeking to quickly find information on specific concepts. Dimitrios Buhalis leading scholar in the field.
This handbook explores the complex relationship between tourism and sustainability. It examines the environmental, economic, and social impacts of tourism, and provides practical guidance for developing sustainable tourism practices.
Directly addressing a critical contemporary issue, this book examines the complex relationship between tourism and climate change. It's essential for understanding the environmental challenges facing the industry and potential solutions. is highly relevant given the current global focus on climate change.
Provides a strong understanding of the various impacts of tourism, including environmental, socio-cultural, and economic. It also covers planning and management strategies to mitigate negative impacts and enhance positive ones. This useful reference for students and professionals alike.
Offers an advanced look at managing tourism destinations, integrating macro and micro components of planning and discussing impacts and development. It's suitable for graduate students and professionals focusing on destination management. Chris Ryan highly respected scholar in tourism.
This handbook provides a broad assessment of research on tourism impacts from theoretical and applied perspectives. It covers a wide range of impacts and valuable reference for researchers and advanced students. It addresses contemporary issues such as climate change, overtourism, and community empowerment.
Provides a comprehensive overview of the tourism and hospitality industries. It covers a wide range of topics, including tourism policy, planning, marketing, and operations.
Delves into the specific area of cultural tourism, exploring its concepts, implementation, and relationship with cultural and heritage management. It's valuable for those wanting to deepen their understanding of a key tourism niche. The book offers discussions and management frameworks with international case studies.
Addressing a contemporary and increasingly important topic, this handbook explores the role of big data in tourism and hospitality marketing and management. It's suitable for advanced students and professionals interested in data-driven approaches.
Explores current issues and trends shaping the tourism landscape. It's valuable for gaining insights into contemporary topics and challenges in the industry. Chris Ryan respected author in the field of tourism research.
Explores the challenges and opportunities of achieving sustainable tourism in the Asia-Pacific region. It examines the environmental, economic, and social impacts of tourism, and provides insights into how tourism can be used to promote sustainable development in the region.
Focuses on the marketing principles and practices specifically applied to the hospitality and tourism industries. It's highly relevant for those interested in the business and promotional aspects of tourism. The latest edition includes content on digital marketing, making it relevant to contemporary topics.
Offers a critical look at the global tourism industry, exploring its rapid growth, economic implications, and impacts on destinations and cultures. It provides valuable context for understanding the scale and complexity of contemporary tourism.
Explores the challenges and opportunities facing the tourism industry in the 21st century. It examines the impacts of climate change, globalization, and technological change on tourism.
Understanding consumer behavior is crucial in tourism. provides an international perspective on why people travel and how they make decisions, which is essential for marketing and management. This work is essential for students and professionals.
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