En esta Especialización, desarrollarás técnicas elementales en el lenguaje de los negocios, que podrás usar para cambiar a una nueva carrera, comenzar o mejorar tu pequeño negocio, o aplicar en la escuela de negocios para continuar tu formación. Durante cuatro cursos, aprenderás los fundamentos del marketing, la contabilidad, las operaciones y las finanzas. En el Proyecto Final, aplicarás las habilidades aprendidas para desarrollar una estrategia de mercado para tratar un reto empresarial real.
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