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Strategising

Management for Global Competitive Advantage

Mehrdokht Pournader, Dr Mehrdokht Pournader, Dr Mauricio Marrone, Associate Professor Edward Wray-Bliss, and Associate Professor Ralf Wilden

Leaders must have the ability to develop and deploy effective strategies. This specialisation will prepare you to be the strategic change-maker capable of enabling your organisation to compete into the future. You will learn: how to think strategically to make your organisation more competitive (Be Competitive); how crucial it now is for supply chains to effectively meet customer demands (Be Global); how to leverage technology and innovation to disrupt and reshape your organisation (Be Disruptive); and how to make a positive contribution to the world while effectively maintaining the bottom line (Be Sustainable).

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What's inside

Four courses

Supply chain management: Be global

(0 hours)

Businesses and their supply chains face increasing competition and uncertainty in today's globalized trade environment. To remain competitive, organizations need to think globally, ensuring supply chains meet customer demands while minimizing costs and maximizing responsiveness. This course will equip you with the future-focused capabilities needed to design and manage effective, sustainable, and efficient global supply chains of tomorrow.

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Innovation and emerging technology: Be disruptive

(0 hours)

‘Disruption’ has become a buzz word in the business world. But what is a disruptive change-maker? In this course, you will learn how to deploy disruptive strategic thinking to develop or protect your organization’s competitive advantage.

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Global sustainability and corporate social responsibility: Be sustainable

It is no longer acceptable for organisations to focus solely on financial success. As corporate scandals continue to make headlines, you will expand your strategic thinking beyond your organisation’s competitive financial environment to consider its broader impact on society.

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Strategic management: Be competitive

The ability to think strategically is critical to ensuring your organisation survives and grows into the future. By breaking down business strategy and value creation to its essential elements, you’ll develop your strategic thinking skills. And through structured learning activities including video lectures, quizzes, discussion prompts and written assessments you’ll discover how to improve your organisation’s competitiveness.

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Learning objectives

Analyse how technology and innovation can disrupt and reshape your organisation
Evaluate the different ways supply chains can effectively meet your customer's demands

Understand the different strategies that your organisation can implement in order to remain competitive
Develop your understanding of how organisations can make positive contributions to society while effectively maintaining their bottom line

Analyse how technology and innovation can disrupt and reshape your organisation
Evaluate the different ways supply chains can effectively meet your customer's demands
Understand the different strategies that your organisation can implement in order to remain competitive
Develop your understanding of how organisations can make positive contributions to society while effectively maintaining their bottom line

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Time

36 hours

Level

Introductory

Via

Coursera

Institution

Macquarie University

Instructors

Mehrdokht Pournader

Dr Mehrdokht Pournader

Dr Mauricio Marrone

Associate Professor Edward Wray-Bliss

Associate Professor Ralf Wilden

Level

Introductory

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