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Business Innovation and Digital Disruption

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Leverage Innovation to Increase Market Share

In this specialization, participants master the basics of design thinking and its application to business development and innovation. They learn how to identify challenges and validate opportunities in order to drive commercial success using various design methodologies. Remapping the newly defined business model canvas is an important part of the specialization. The specialization also encompasses the technical side of business modeling and strategy development. It highlights the difference between being digital and going digital and how that affects companies’ internal workings as well as end users. Participants gain an understanding of marketing fundamentals and how to leverage them to reposition their brand and their new value proposition in the market using their brand as a strategic asset.

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From Universidad de Palermo, Parsons School of Design, The New School via Coursera
Hours 36
Instructors Lorena Amarante, Terry Behan, Patricio O'Gorman
Language English
Subjects Business IT & Networking

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).

Master Program Coordinator/Instructor $40k

Master Bishop $67k

Master Gaffer $87k

Master Delivery Specialist $88k

Master Supervisor Producer $88k

Master line scheduler $89k

Master Owner Engineering Co-op $94k

Master SAP Analyst Lead $99k

Master Principal Business Systems Analyst $155k

Master IT Project Manager Consultant $179k

Master President Inspector $218k

Master Account Technology Strategist $224k

Courses in this Specialization

Listed in the order in which they should be taken

Starts Course Information

Jun
26

Digital Disruption

In this exciting online course you can understand how technology, strategy and digital business models are important to be innovative in your job. Also, you will understand what...

Coursera | Universidad de Palermo

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Jun
26

Leveraging Design Methods to Identify Business Opportunities

This exciting online course helps you understand design methods and how to use them to identify business opportunities. It starts by focusing on the importance of design in a...

Coursera | Parsons School of Design, The New School

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Jun
26

Using Design to Generate Innovative Business Solutions

This rigorous online course shows you how to use design to generate innovative business solutions. It starts by focusing on alternative design methodologies, including the...

Coursera | Parsons School of Design, The New School

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Jun
26

Storytelling / Re-brand your Brand

In this fascinating online course you will be able to explain the concept of storytelling, how can be used on any organization or personal brand. Also, you will acquire the tools...

Coursera | Universidad de Palermo

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Coursera

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Universidad de Palermo, Parsons School of Design, The New School

From Universidad de Palermo, Parsons School of Design, The New School via Coursera
Hours 36
Instructors Lorena Amarante, Terry Behan, Patricio O'Gorman
Language English
Subjects Business IT & Networking

Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).

Master Program Coordinator/Instructor $40k

Master Bishop $67k

Master Gaffer $87k

Master Delivery Specialist $88k

Master Supervisor Producer $88k

Master line scheduler $89k

Master Owner Engineering Co-op $94k

Master SAP Analyst Lead $99k

Master Principal Business Systems Analyst $155k

Master IT Project Manager Consultant $179k

Master President Inspector $218k

Master Account Technology Strategist $224k

Similar Courses

Sorted by relevance