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Advanced SEO
Developing an SEO-Friendly Website
Advanced SEO goes beyond keyword research and tagging. It goes to the very heart of your website: its architecture, code, and data. Learn advanced SEO techniques to build an SEO-friendly website from the ground up. Marketing expert Brad Batesole explains how to optimize your architecture to improve site indexing and crawling, understand the impact of canonical URLs and smart URL management strategies, build keywords into images and alt text, and use structured data to help search engines like Google understand your pages better. He introduces tools and resources to help you audit and improve the technical aspects of your site, such as the Screaming Frog SEO Spider, PageSpeed Insights, the Ryte TF*IDF analyzer, and Chrome Developer Tools extensions like Lighthouse. Plus, discover how to optimize site speed and rendering, and explore how the future of the web—technologies like HTTP/2 and progressive web apps—will impact SEO.
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| Rating | Not enough ratings |
|---|---|
| Length | 2h 38m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Brad Batesole |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business |
| Tags | Marketing SEO |
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
SEO Specialist 2 4 $27k
SEO Marketer $54k
Copyeditor/SEO Specialist $55k
Custom SEO Strategist $59k
Website Developer/ SEO $67k
SEO Support $73k
Supervisor SEO Strategist $86k
SEO Developer 3 $87k
SEO Marketing $88k
Global SEO Strategist $98k
Head of SEO $121k
SEO Business Analyst $140k
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| Rating | Not enough ratings |
|---|---|
| Length | 2h 38m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Brad Batesole |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business |
| Tags | Marketing SEO |
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