Marketing Foundations
Integrated Marketing Strategies
Become a Marketing Specialist,
The evolving media landscape has resulted in the omnichannel consumer, who uses traditional, digital, and social media. Integrated marketing is all about how marketers can leverage the best of these channels to engage their customers. Learn how
Contents:
- Introduction
- 1. Why Integrated Marketing Choreography Is Critical to Your Success
- 2. Create a Winning Brand Value Proposition
- 3. How to Develop and Use Buyer Personas
- 4. Brand Storytelling to Create Engaging Content
- 5. Managing Paid, Owned, and Earned Media
- 6. Customer Experience Management Strategy
- 7. Build Your Brand Choreography Team
- 8. Brand Choreography Launch
- 9. The Best Way to Predict the Future Is to Create It
- Conclusion
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| Rating | Not enough ratings |
|---|---|
| Length | 2h 5m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Mark Burgess |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business |
| Tags | Marketing B2C Marketing Enterprise Marketing Small Business Marketing B2B Marketing |
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Integrated Marketing & Events Coordinator $35k
Guest Integrated Marketing Manager $49k
Photographer, Integrated Marketing $54k
Integrated Marketing Executive $57k
Assistant Integrated Marketing Specialist $57k
Integrated Marketing Support $73k
Manager, Integrated Client Marketing $77k
Manager, Integrated Sales and Marketing $83k
Art Director/Integrated Marketing $120k
Senior Integrated Marketing $122k
Americas Integrated Marketing Manager $123k
Senior Database & Integrated Marketing $153k
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| Rating | Not enough ratings |
|---|---|
| Length | 2h 5m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Mark Burgess |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business |
| Tags | Marketing B2C Marketing Enterprise Marketing Small Business Marketing B2B Marketing |
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