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Rémi Maniak,
Thomas Houy,
Laurent Gille,
and
Valérie Fernandez
Facebook, AirBnB, Tesla, Amazon, Uber. In just a few years, companies like these have changed the face of the global economy. Meanwhile, hundreds of thousands of start-ups are disrupting old business models, taking on centennial industrial groups – and...
Read more
Facebook, AirBnB, Tesla, Amazon, Uber. In just a few years, companies like these have changed the face of the global economy. Meanwhile, hundreds of thousands of start-ups are disrupting old business models, taking on centennial industrial groups – and...
Read more
Facebook, AirBnB, Tesla, Amazon, Uber. In just a few years, companies like these have changed the face of the global economy. Meanwhile, hundreds of thousands of start-ups are disrupting old business models, taking on centennial industrial groups – and winning. It’s clear that the rules of business have changed forever.
This MOOC provides a knowledge toolkit for the ongoing digital revolution. You’ll discover 10 concepts that are essential for understanding the new mechanisms of digital business and innovation.
Each concept is explained in its own beautifully designed, content-rich instructional video, along with additional resources for you to explore. The ideas are illustrated with up-to-the-minute case studies and examples from a wide range of industries.
Week 1 : Why Digital Changes Everything
Week 2 : Creating Value in a Digital World
Week 3 : Thinking and Acting Differently
This MOOC is ideal for learners from a wide range of backgrounds. It is brought to you by three expert professors and researchers from IMT - Telecom Paris, a leading European graduate school in the field of digital technology and social science.
This MOOC is supported by the Patrick and Lina Drahi Foundation.
Register for this course and see more details by visiting:
OpenCourser.com/course/53wpcz/innovating
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possible dealbreakers
Explores digital business and innovation from varied perspectives, including how value is created, thinking differently, and acting differently
Examines case studies from a range of industries, making the concepts relevant to learners from many different backgrounds
Taught by experts and professors from IMT - Telecom Paris, a leading European graduate school in digital technology and social science
Teaches concepts in content-rich videos with additional resources, making it accessible to learners with different learning styles
Provides a knowledge toolkit for understanding the new mechanisms of digital business and innovation
Suitable for learners from a wide range of backgrounds and experience levels
Save this course
Save Innovating in a Digital World to your list so you can find it easily later:
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Reviews summary
Thoughtful digital innovation
Most learners describe the course as 'good' or 'useful' and highlight the nice visuals it provides to explain concepts. There are mixed feelings about the quality of the course's instructional structure. Some reviews find it lacking while others find it simple and easy to understand. The length of the lessons is mentioned as a positive quality.
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Innovating in a Digital World with these
activities:
Review "Platform Revolution" by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Paul Choudary
Show steps
Read this book to gain a foundational understanding of the impact of digital platforms on businesses and the economy.
View
Platform Revolution: How Networked Markets Are...
on Amazon
Show steps
-
Read Chapter 1: The Rise of Platforms
-
Read Chapter 2: The Anatomy of a Platform
-
Read Chapter 3: The Platform Revolution in Action
Watch tutorials on YouTube on building digital products
Show steps
Learn from experts on how to build and launch successful digital products.
Browse courses on
Digital Products
Show steps
-
Search for tutorials on your topic of interest
-
Watch the tutorials and take notes
-
Apply what you learn to your own projects
Attend industry events and meetups
Show steps
Connect with professionals in the digital industry and learn about the latest trends.
Browse courses on
Networking
Show steps
-
Research industry events and meetups
-
Attend events and introduce yourself to people
-
Follow up with people you meet
Five other activities
Expand to see all activities and additional details
Show all eight activities
Form a study group with classmates
Show steps
Discuss the course material with classmates and share your insights.
Browse courses on
Collaboration
Show steps
-
Form a study group with classmates
-
Meet regularly to discuss the course material
-
Share your notes and insights with each other
Solve coding exercises on LeetCode
Show steps
Practice coding to improve your programming skills.
Browse courses on
Programming
Show steps
-
Choose a problem to solve
-
Read the problem statement carefully
-
Design and implement an algorithm to solve the problem
-
Test your code
Attend a workshop on digital product development
Show steps
Gain hands-on experience in developing digital products.
Browse courses on
Digital Products
Show steps
-
Research workshops on your topic of interest
-
Attend a workshop and participate actively
-
Apply what you learn to your own projects
Create a business plan for a digital platform
Show steps
Develop a plan for launching your own digital platform.
Browse courses on
Business Plan
Show steps
-
Identify a problem or opportunity that your platform will address
-
Define your target market and value proposition
-
Develop a business model and revenue strategy
-
Outline your technology stack and infrastructure
-
Create a marketing and launch plan
Volunteer for a non-profit organization that focuses on digital skills
Show steps
Apply your skills to help others and gain valuable experience.
Browse courses on
Community Involvement
Show steps
-
Research non-profit organizations that focus on digital skills
-
Contact the organization and inquire about volunteer opportunities
-
Attend training and prepare for your volunteer role
-
Participate in the volunteer program
Review "Platform Revolution" by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Paul Choudary
Show steps
Read this book to gain a foundational understanding of the impact of digital platforms on businesses and the economy.
View
Platform Revolution: How Networked Markets Are...
on Amazon
Show steps
Show steps
Show steps
- Read Chapter 1: The Rise of Platforms
- Read Chapter 2: The Anatomy of a Platform
- Read Chapter 3: The Platform Revolution in Action
Watch tutorials on YouTube on building digital products
Show steps
Learn from experts on how to build and launch successful digital products.
Browse courses on
Digital Products
Show steps
Show steps
Show steps
- Search for tutorials on your topic of interest
- Watch the tutorials and take notes
- Apply what you learn to your own projects
Attend industry events and meetups
Show steps
Connect with professionals in the digital industry and learn about the latest trends.
Browse courses on
Networking
Show steps
Show steps
Show steps
- Research industry events and meetups
- Attend events and introduce yourself to people
- Follow up with people you meet
Five other activities
Expand to see all activities and additional details
Show all eight activities
Form a study group with classmates
Show steps
Discuss the course material with classmates and share your insights.
Browse courses on
Collaboration
Show steps
Show steps
Show steps
- Form a study group with classmates
- Meet regularly to discuss the course material
- Share your notes and insights with each other
Solve coding exercises on LeetCode
Show steps
Practice coding to improve your programming skills.
Browse courses on
Programming
Show steps
Show steps
Show steps
- Choose a problem to solve
- Read the problem statement carefully
- Design and implement an algorithm to solve the problem
- Test your code
Attend a workshop on digital product development
Show steps
Gain hands-on experience in developing digital products.
Browse courses on
Digital Products
Show steps
Show steps
Show steps
- Research workshops on your topic of interest
- Attend a workshop and participate actively
- Apply what you learn to your own projects
Create a business plan for a digital platform
Show steps
Develop a plan for launching your own digital platform.
Browse courses on
Business Plan
Show steps
Show steps
Show steps
- Identify a problem or opportunity that your platform will address
- Define your target market and value proposition
- Develop a business model and revenue strategy
- Outline your technology stack and infrastructure
- Create a marketing and launch plan
Volunteer for a non-profit organization that focuses on digital skills
Show steps
Apply your skills to help others and gain valuable experience.
Browse courses on
Community Involvement
Show steps
Show steps
Show steps
- Research non-profit organizations that focus on digital skills
- Contact the organization and inquire about volunteer opportunities
- Attend training and prepare for your volunteer role
- Participate in the volunteer program
Career center
Learners who complete Innovating in a Digital World will develop knowledge and skills
that may be useful to these careers:
Chief Information Officer
Chief Information Officer
Chief Information Officers (CIOs) are responsible for the information technology (IT) strategy and operations of organizations. They work with senior leadership to identify and implement new technologies that support business objectives. This course provides a strong foundation in digital business and innovation, which is essential for understanding the role of CIOs in the digital age.
Chief Technology Officer
Chief Technology Officer
Chief Technology Officers (CTOs) are responsible for the technology strategy and operations of organizations. They work with senior leadership to identify and implement new technologies that support business objectives. This course provides a strong foundation in digital business and innovation, which is essential for understanding the role of CTOs in the digital age.
Innovation Manager
Innovation Manager
Innovation Managers are responsible for driving innovation within organizations. They work with cross-functional teams to identify and develop new ideas, and they create the conditions for innovation to thrive. This course provides a strong foundation in digital business and innovation, which is essential for understanding the role of innovation in modern organizations.
Digital Transformation Manager
Digital Transformation Manager
Digital Transformation Managers are responsible for leading and managing the digital transformation of organizations. They work with cross-functional teams to identify and implement new technologies and processes that improve business performance. This course provides a strong foundation in digital business and innovation, which is essential for understanding the challenges and opportunities of digital transformation.
Entrepreneur
Entrepreneur
Entrepreneurs start and run their own businesses. They use their creativity and innovation to develop new products and services, and they take risks to bring their ideas to market. This course provides a foundation in digital business and innovation, which is essential for understanding the challenges and opportunities of entrepreneurship in the digital age.
Software Engineer
Software Engineer
Software Engineers design, develop, and maintain software applications. They use their knowledge of programming languages and software development tools to create solutions for a variety of business needs. This course provides a foundation in digital business and innovation, which is essential for understanding the changing landscape of software development.
Chief Executive Officer
Chief Executive Officer
Chief Executive Officers (CEOs) are responsible for the overall leadership and management of organizations. They work with senior leadership to set the strategic direction of the organization and ensure that it is executed effectively. This course provides a strong foundation in digital business and innovation, which is essential for understanding the challenges and opportunities of leading organizations in the digital age.
Chief Operating Officer
Chief Operating Officer
Chief Operating Officers (COOs) are responsible for the day-to-day operations of organizations. They work with senior leadership to ensure that the organization is running smoothly and efficiently. This course provides a strong foundation in digital business and innovation, which is essential for understanding the challenges and opportunities of managing operations in the digital age.
Chief Financial Officer
Chief Financial Officer
Chief Financial Officers (CFOs) are responsible for the financial strategy and operations of organizations. They work with senior leadership to ensure that the organization is financially sound and that it is meeting its financial goals. This course provides a strong foundation in digital business and innovation, which is essential for understanding the challenges and opportunities of managing finance in the digital age.
Data Scientist
Data Scientist
Data Scientists use statistical and computational methods to analyze data and extract insights. They work with large datasets to identify patterns and trends, and use this information to make predictions and recommendations. This course provides a strong foundation in digital business and innovation, which is essential for understanding the role of data in modern organizations.
Business Analyst
Business Analyst
Business Analysts work with stakeholders to identify and analyze business needs. They use their problem-solving skills to develop solutions that meet business objectives. This course provides a foundation in digital business and innovation, which is essential for understanding the role of technology in modern business.
Product Manager
Product Manager
Product Managers are responsible for the development and launch of new products. They work with cross-functional teams to define product requirements, manage product development, and bring products to market. This course provides a strong foundation in digital business and innovation, which is essential for understanding the product development process in the digital age.
Information Security Analyst
Information Security Analyst
Information Security Analysts help protect an organization's computer systems and networks from cyberattacks. They use their knowledge of digital technologies to identify and mitigate security risks. This course provides a foundation in digital business and innovation, which is essential for understanding the evolving landscape of cybersecurity.
Consultant
Consultant
Consultants provide advice and guidance to organizations on a variety of topics, including digital transformation. They use their knowledge of business and technology to help organizations improve their operations and achieve their goals. This course provides a foundation in digital business and innovation, which is essential for understanding the role of consultants in the digital age.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns. They use their knowledge of marketing principles and digital technologies to reach target audiences and promote products and services. This course provides a foundation in digital business and innovation, which is essential for understanding the evolving landscape of marketing.
For more career information including salaries, visit:
OpenCourser.com/course/53wpcz/innovating
Reading list
We've selected 15 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Innovating in a Digital World.
Examines the five skills that are essential for disruptive innovation. Christensen, Dyer, and Gregersen argue that these skills can be learned and developed by anyone.
Provides a framework for building a successful startup by testing ideas quickly and cheaply. Ries argues that startups should focus on building a minimum viable product (MVP) and then iterating on it based on feedback from customers.
Provides a framework for building a successful startup. Thiel argues that startups should focus on creating something new and unique, rather than copying existing businesses.
Provides a framework for bringing the lean startup methodology into large organizations. Furr and Dyer argue that large organizations can benefit from the same principles that have made startups so successful, such as a focus on experimentation and customer feedback.
Explores the concept of disruptive innovation, which is when a new technology or product creates a new market and disrupts the existing market. Christensen argues that companies need to be prepared for disruptive innovation and develop strategies to respond to it.
Save
Examines the characteristics of companies that have sustained their success over the long term. Collins and Porras argue that these companies have a strong sense of purpose, a commitment to innovation, and a willingness to adapt to change.
Save
Interviews with leaders from around the world who are rethinking the way we work. Minnaar and de Morree argue that companies need to become more agile, innovative, and people-centric in order to succeed in the 21st century.
Examines the challenges of bringing a new technology product to market. Moore argues that there chasm between early adopters and mainstream customers, and that companies need to develop different marketing and sales strategies for each group.
A classic work on military strategy that has been used by businesses for centuries. Sun Tzu's principles can be applied to a wide range of business situations, including innovation and competition.
Save
Provides a step-by-step guide to getting customers for your startup. Weinberg and Mares argue that startups need to focus on traction, which is the rate at which they are acquiring new customers.
Save
Examines the factors that distinguish great companies from good companies. Collins argues that great companies are built on a foundation of discipline, focus, and patience.
Explores the reasons why many companies fail to innovate, even when they have the resources and expertise to do so. Christensen argues that companies often become too focused on their existing customers and products, and they fail to see the potential of new technologies that could disrupt their businesses.
Save
Provides a framework for developing a good strategy. Rumelt argues that a good strategy is clear, focused, and aligned with the company's capabilities.
Provides a behind-the-scenes look at the challenges of building a successful business. Horowitz shares his insights on everything from fundraising to hiring to firing.
Provides 22 principles that are essential for marketing success. Ries and Trout argue that these principles are immutable, and that companies that violate them will do so at their own peril.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/53wpcz/innovating
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Time
16 hours
Via
Coursera
Institution
Institut Mines-Télécom
Instructors
Rémi Maniak
Thomas Houy
Laurent Gille
Valérie Fernandez
Good to know
Explores digital business and innovation from varied perspectives, including how value is created, thinking differently, and acting differently
Examines case studies from a range of industries, making the concepts relevant to learners from many different backgrounds
Taught by experts and professors from IMT - Telecom Paris, a leading European graduate school in digital technology and social science
Teaches concepts in content-rich videos with additional resources, making it accessible to learners with different learning styles
Provides a knowledge toolkit for understanding the new mechanisms of digital business and innovation
Suitable for learners from a wide range of backgrounds and experience levels
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