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YouTube SEO

How to Create, Rank & Profit From YouTube Video

Christine Maisel

Welcome to this comprehensive YouTube SEO course. Inside we're going to walk through the entire process from creating a video, optimizing it, ranking it and using it to generate leads, sales or whatever your goal may be.

Read more

Welcome to this comprehensive YouTube SEO course. Inside we're going to walk through the entire process from creating a video, optimizing it, ranking it and using it to generate leads, sales or whatever your goal may be.

Now you'll know the exact steps to take to create and rank your own YouTube videos in both YouTube and Google.

You'll see different types of videos used in the course so you will see how this works for different types of videos.

This course is about action. I'm going to challenge you in the course to complete specific action steps as you go through the course so you will have created and be working on ranking your video by the end of this course.

We'll cover:

  • The video creation process (even if you have no experience)
  • The tools you can use (both free and premium)
  • Options for outsourcing
  • How to optimize your video before and during the upload process
  • An alternative way to upload your video to instantly boost your rankings
  • How and where to promote videos to boost your rankings

Inside you can expect to see:

  • Real examples of videos
  • Real keyword research
  • The full optimization process
  • No steps missing here
  • A complete YouTube SEO checklist to download

And most importantly, you can expect my help as I'll be available to answer your questions through each step of the process.

Are you ready to take action? Ready to see results?

Now you'll know the exact steps to take when it's time to create and rank your own YouTube video.

Enroll now

What's inside

Learning objectives

  • Create your own video regardless of experience.
  • What tools to use (both free and premium) to help with the process.
  • How and where to outsource some or all of the video creation process.
  • Complete video keyword research to find the most profitable keywords.
  • Correctly optimize videos before and during the upload process.
  • Use an alternate method for uploading videos to boost rankings instantly.
  • Know where and how to promote videos to further boost rankings.

Syllabus

Introduction to Creating, Rankings & Profiting From YouTube Videos
What We're Going to Cover In This Course
Why Take Time to Create & Rank YouTube Videos
Read more
Understanding Video Before You Rank: The Science of Ranking YouTube Videos
Section Intro: Understanding Video SEO
The Life Cycle of YouTube Video Ranking
YouTube Ranking Factors You Must Know
How to Profit From YouTube Videos
Your Action Steps: Getting Started
The YouTube Video Creation Process
Section Intro: The Importance of The Video Creation Process
What Types of Videos to Create
Tools to Create Videos Yourself (Even With No Video Creation Experience)
Creating Common Video Resources (to Make The Video Creation Process Easier)
Free Image, Video & Audio Sources to Use In Your Videos
How & Where to Outsource Video Creation
How Long YouTube Videos Should Be
Video Creation & Resource Checklist
Action Steps: Creating Videos to Rank
Video Keyword Research & Selection
Section Intro: Video Keyword Research & Selection
Understanding Video Keywords & Searchers Intent
Tools For Finding The Right Video Keywords
Video Keyword Criteria and Keyword Selection
Action Steps: Selecting The Most Profitable Keywords
YouTube Channel Optimization
Section Intro: YouTube Channel Optimization
YouTube Channel Name Selection
Factors for Setting Up Your Channel
How Relevant Are Your Videos
Bonus Tactic For Getting Videos Found
Template for Creating Channel Artwork
YouTube Channel Set-Up Checklist
Action Steps: Setting Up Your YouTube Channel
YouTube SEO: The Video Optimization Process
Section Intro: The YouTube Video Optimization Process
What to Do Before You Upload a Video
Step-By-Step: The Video Optimization Process (With Real Examples)
Trick for Quickly Finding Extra & Relevant Tags For Your Video
Getting More Clicks Regardless of 1st Page Position
The Trick to Near Immediate Rankings
The Benefit of YouTube Video Playlists
How to Dominate Related Video Results
Extra (Often Missed) Opportunity for Competitive Keywords & Niches
Action Steps: It's Time to Optimize Your Video
Improving Current YouTube Rankings: Continuing The Video Optimization Process
Section Intro: Improving Current Video Rankings
The Power of Social Proof
Sharing Videos & How It Helps Your Rankings
Where to Find Backlinks for Your Video
Video Sharing for Backlinks
Don't Just Build Back Links to Your Video
An Easy Way to Build Your Channel Authority + Extra Views & Links
Quick Tip to Get More Views
Options for Using Paid Advertising
Action Steps: Promote Your Video to Boost Your Rankings
Analyzing Your Video Ranking Efforts
Section Intro: How to Know What's Working in The Ranking Process
How Long Will It Take to Rank a Video?
Using YouTube Analytics
Challenge: Creating & Ranking Your First Video!
The Complete YouTube SEO Checklist
Pulling It All Together
YouTube SEO: Course Resources
Continue Learning
Auto Subscribe Code
How To Be Added as a Manager of a YouTube Channel

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Provides a comprehensive study of a broad topic in YouTube video marketing
Intended for aspiring to intermediate YouTube creators with an interest in SEO
Develops immediately actionable skills with frequent action steps throughout the course
Covers foundational basics before moving into advanced techniques in video creation and ranking
Lacks some of the most advanced optimization techniques for experienced creators
Requires that students create, upload, and promote their own YouTube videos

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Reviews summary

Great learning for youtube seo

Learners say that this course provides valuable information for YouTube SEO. Students mentioned that they learned new things even after having their channel for a couple years. Overall, the course is well received by learners.
Learners mention that they learned valuable information from the course.
"It's very informative."
"I have had my channel for about 2 years, but I still learned something new from this class."

Activities

Coming soon We're preparing activities for YouTube SEO: How to Create, Rank & Profit From YouTube Video. These are activities you can do either before, during, or after a course.

Career center

Learners who complete YouTube SEO: How to Create, Rank & Profit From YouTube Video will develop knowledge and skills that may be useful to these careers:
Video Content Creator
A Video Content Creator is responsible for creating, developing, and producing video content for various platforms. This role requires a strong understanding of video production techniques, as well as expertise in video editing software. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable knowledge and skills that are essential for success in this role. Learners will gain insights into the video creation process, video keyword research, video optimization, and video promotion, enabling them to create high-quality videos that rank well on YouTube and other video platforms.
Video Editor
A Video Editor is responsible for editing and post-producing video content for various purposes, including film, television, and online media. This role requires proficiency in video editing software and a keen eye for detail. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable training in video editing techniques and optimization strategies. Learners will gain hands-on experience in optimizing videos for YouTube, which is crucial for maximizing viewership and engagement.
Digital Marketer
A Digital Marketer is responsible for developing and executing digital marketing campaigns across various online platforms, including search engines, social media, and email. This role requires a strong understanding of digital marketing principles and techniques. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable insights into YouTube SEO and video marketing strategies. Learners will gain knowledge in optimizing videos for search, promoting videos through social media and other channels, and tracking and analyzing video performance, which are essential skills for success in digital marketing.
Social Media Manager
A Social Media Manager is responsible for managing social media accounts for businesses and organizations. This role requires a strong understanding of social media platforms and their algorithms, as well as expertise in creating engaging content. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable knowledge in video optimization and promotion strategies specifically for YouTube. Learners will gain skills in creating videos that rank well in YouTube search results and engaging with viewers on the platform, which are crucial for success in social media management.
Content Strategist
A Content Strategist is responsible for developing and executing content strategies for various platforms, including websites, blogs, and social media. This role requires a strong understanding of content marketing principles and techniques. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable insights into video content creation and optimization strategies. Learners will gain knowledge in creating high-quality videos that are relevant to their target audience and optimizing them for search engines, which are essential skills for success in content strategy.
Search Engine Optimizer (SEO) Specialist
A Search Engine Optimizer (SEO) Specialist is responsible for optimizing websites and online content for search engines like Google and Bing. This role requires a strong understanding of SEO principles and techniques. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable insights into YouTube SEO and video optimization strategies. Learners will gain knowledge in optimizing videos for search, building backlinks, and tracking and analyzing video performance, which are essential skills for success in SEO.
Video Producer
A Video Producer is responsible for overseeing the production of video content, from concept development to post-production. This role requires a strong understanding of video production techniques and a keen eye for detail. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable knowledge in video creation and optimization strategies. Learners will gain insights into the entire video production process, including pre-production planning, shooting, editing, and distribution, which are essential skills for success in video production.
Motion Graphics Artist
A Motion Graphics Artist is responsible for creating animated graphics and visual effects for various purposes, including film, television, and online media. This role requires a strong understanding of motion graphics software and a creative eye. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course provides valuable insights into video optimization and promotion strategies. Learners will gain skills in creating visually appealing videos that engage viewers and optimizing them for YouTube, which are crucial for success in motion graphics.
Web Developer
A Web Developer is responsible for designing, developing, and maintaining websites and web applications. This role requires a strong understanding of web development languages and technologies. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course may be useful for Web Developers who want to learn more about video optimization and promotion strategies. Learners will gain insights into creating videos that are compatible with different web platforms and optimizing them for search engines, which can be beneficial for improving website traffic and engagement.
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns for businesses and organizations. This role requires a strong understanding of marketing principles and techniques. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course may be useful for Marketing Managers who want to learn more about video marketing strategies. Learners will gain insights into creating and optimizing videos for YouTube, as well as promoting videos through various channels, which can be beneficial for increasing brand awareness and driving conversions.
Public Relations Specialist
A Public Relations Specialist is responsible for managing the public image of businesses and organizations. This role requires a strong understanding of public relations principles and techniques. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course may be useful for Public Relations Specialists who want to learn more about video content creation and promotion strategies. Learners will gain insights into creating videos that are newsworthy and engaging, as well as optimizing videos for search engines, which can be beneficial for increasing media coverage and improving brand reputation.
Journalist
A Journalist is responsible for gathering, writing, and reporting news stories for various media outlets. This role requires a strong understanding of journalistic principles and techniques. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course may be useful for Journalists who want to learn more about video journalism techniques. Learners will gain insights into creating engaging videos that convey information effectively, as well as optimizing videos for YouTube, which can be beneficial for increasing viewership and credibility.
Filmmaker
A Filmmaker is responsible for creating and directing films. This role requires a strong understanding of filmmaking techniques and a creative vision. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course may be useful for Filmmakers who want to learn more about video marketing strategies. Learners will gain insights into creating videos that are visually appealing and engaging, as well as optimizing videos for YouTube, which can be beneficial for increasing viewership and building a following.
Writer
A Writer is responsible for creating written content for various purposes, including books, articles, and scripts. This role requires a strong command of language and a creative mind. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course may be useful for Writers who want to learn more about video content creation and promotion strategies. Learners will gain insights into creating videos that are well-written and informative, as well as optimizing videos for YouTube, which can be beneficial for increasing viewership and engagement.
Photographer
A Photographer is responsible for taking and editing photographs for various purposes, including art, journalism, and commercial use. This role requires a strong understanding of photography techniques and a creative eye. The YouTube SEO: How to Create, Rank & Profit From YouTube Video course may be useful for Photographers who want to learn more about video content creation and promotion strategies. Learners will gain insights into creating videos that are visually appealing and engaging, as well as optimizing videos for YouTube, which can be beneficial for increasing viewership and building a portfolio.

Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in YouTube SEO: How to Create, Rank & Profit From YouTube Video.
A comprehensive guide to creating, promoting, and monetizing YouTube videos. Covers topics such as audience research, video production, and YouTube analytics.
Provides a step-by-step guide to creating successful YouTube videos, covering topics such as developing a content strategy, creating engaging videos, and promoting videos on social media. It valuable resource for anyone looking to learn more about creating successful YouTube videos.
Provides a comprehensive overview of video marketing, covering topics such as creating videos, optimizing videos for different platforms, and measuring the success of video campaigns. It valuable resource for anyone looking to learn more about video marketing.
Provides a comprehensive guide to using YouTube for business, covering topics such as creating a YouTube channel, optimizing videos for search, and promoting videos on social media. It valuable resource for anyone looking to learn more about using YouTube for business.
Provides a comprehensive overview of Google AdWords, covering topics such as creating campaigns, targeting keywords, and measuring the success of campaigns. It valuable resource for anyone looking to learn more about using Google AdWords.
Provides a comprehensive overview of social media marketing, covering topics such as creating social media content, building a social media audience, and measuring the success of social media campaigns.

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