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Pouya Eti • Digital Marketing Expert

In this Social Media Marketing Agency course (SMMA) You will learn how to:

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In this Social Media Marketing Agency course (SMMA) You will learn how to:

  • Build a social media marketing agency

  • Facebook marketing & Facebook ads

  • Find the right niche for your business

  • Setup pricing & build your agency's website

  • Digital marketing mentality & fundamentals

  • Instagram marketing

  • Find & get clients for your agency

  • Social media copywriting

  • How to become a story teller

  • SEO

  • Email marketing

  • Sales funnels

  • Email automation

  • Build your team

  • Twitter marketing

  • YouTube marketing

  • Google Ads

  • Google Analytics

  • 21 digital marketing strategies (marketing cognitive biases)

  • Use automation tools

  • Instagram ads

  • Website persuasion

  • Retargeting

  • Remarketing

  • and much more ...

This course is a complete package for people who want to learn marketing and start to make money with it as a digital marketer, or in general people who want to make good money with specific instructions.

Along the course we will learn both how you can do a successful marketing for different businesses and how you can build a successful social media marketing agency.

All the course documents are written and available with lots of bonuses and prepared templates, to make the process of learning and working as a digital marketer become easier.

Featured Sections:

1. Facebook Advanced advertising:

This section include golden and extremely powerful ads strategies that even some professional marketers don't know about them, and came from many years of experience from different social media marketers.

Strategies such as "Three zero club", "Using affinity score", "1k email contest" and much more.

2. Get Clients:

One of the most complex sections that we have inside the course that we will learn how to contact potential clients to be able to convince them to sign the deal.

We will start from:

  1. The first message

  2. Setting up a meeting

  3. Win the meeting and convince them

  4. Sign the deal

  5. Keep them as your clients

3. Email marketing

One of the most complete sections which not only you will learn marketing strategies but also how to use 2 fantastic email marketing platforms such as Mailchimp and GetResponse.

We also will go very deep in Google ads which is the heart of every business. You will learn the fundamentals and how you can use it to have successful ads, avoid mistakes and use powerful strategies inside it.

Next we will learn about 4 type of business energies which is very useful in marketing, to analyze your product and your customer and to know what strategies will work best on them. This system is developed by my mentor years ago and since I learned myself, I used it a lot and brought so much benefit into my businesses.

After that we will learn more about copywriting, which most people are very weak in this topic. We will learn and practice how to write a powerful and hooked headline, how to write convincing copy to increase our sale.

The next topic we are going to focus on is SEO (search engine optimization), how to bring our webpages to rank in the first page of Google and other search engines. We will start this section by learning more about keywords and how we can select the best possible choice.

One of the most complete sections which we have in this course is Instagram marketing which you will learn everything that exist in Instagram marketing. How to improve your page, how to improve your content quality, more than 20 marketing strategies to grow your page. Instagram automation tools which help you along the way. How to create viral posts on Instagram and so on.

The next step is about Facebook marketing, we will learn how to build a page and grow it using specific digital marketing strategies. we will learn how to build a group and market it as a source for our business. we will learn Facebook advertisement which is important in digital marketing. There is an other thing which is important to learn which is retargeting, we will learn and practice it also along the course.

The other important tool we need to learn is Google analytics. Along the way on our business we will face lots and lots problems and Google analytics will help us to fix those problems and suggest the best possible solution.

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What's inside

Learning objectives

  • Marketing strategies (on 12 platforms)
  • Build a marketing agency
  • How to sell a product
  • Find & get clients (local & online)
  • Create successful advanced ads
  • Making passive income with marketing agency
  • Email marketing & create sales funnels
  • Sign contract & make money
  • Create website for your agency & others
  • Grow your marketing agency to 6 figure

Syllabus

Introduction

Introduction to the social media marketing agency course:

It is important before we go very deep into the course, you learn more about it and know what you should expect from what we have inside the course, what topics and what categories.


Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

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Boosting digital marketing:

In this lecture we will talk about a great page which include all the information and details of digital marketing wit tons of powerful tools.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Having access to course documents:

In this article you have access to the link of all documents for the course.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Course instructions:

In this part you will learn more about the course instructions which will help you to have a better learning experience along the way.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Introduction:

In this part you will learn more about the topics we are going to learn and practice in this section.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Social media marketing channels:

Before we go very deep in marketing, you need to know more about all the channels that we have and how you can do marketing on them. In this lecture we will learn more about all those platforms.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

The business model:

In this part you will learn more about the business model that we are going to follow for your agency to make money from digital marketing.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Name your agency:

Name is a tricky thing but there are some general rules that will help you to select something more suitable for your agency.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Forming your agency:

It is very important to register everything legally starting from your agency and every other things along the way, and in this lecture we will start to do that with registering your agency as a company.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

The right domain:

After selecting a name for your agency, now it is time to select the right domain for your agency which follows some specific rules.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

The take away:

In this part you will review what we have learned during this section.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Sections documents:

In this article you will have access to the section's documents, with all the links and tools.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Learn how to specify the tone, style, and length of ChatGPT’s responses to ensure they align with your brand voice and message. This lecture is invaluable for digital marketers looking to maintain consistency across multiple channels.

For more complex needs, learn how to set up output templates to structure ChatGPT’s responses. This lecture teaches you how to specify templates, such as JSON, to streamline data integration and content formatting in your marketing workflows.

What is the best fit:

You will learn about 5 steps that will help you to find what is the best topic fit for you, according to your character.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Profitable niche:

It is very important to select a niche which is profitable, companies are already making good money and with your help they can make much more.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Pick your niche:

According to the lists that you have created during the last couple of lectures, now you have to select the best one from both lists.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Niche mastering:

Now that you found out what is your niche, it is time to master it and learn everything about it so you can deliver a better service to your clients.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Introduction:

This is the second chapter of building your agency and we will learn how to set up the pricing packages, what tools to use to create a website for your agency and others.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Pricing packages:

In this lecture I will introduce 5 different pricing package which will help you in your working process.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Build your agency's website:

It is important to have a website for your agency and learn how you can create a professional one.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Wordpress theme:

You can use prepared wordpress themes to make your work easier and complete your website much faster.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Elementor:

During this lecture we will learn more about a page builder and how we can use it to build our website.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

WordPress essential tools you need:

Learn the important tools on WordPress that will help you design, edit, and control you page through WordPress dashboard.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Use outsourcing to complete the project:

Learn more about 2 great platforms which will help you to outsource some of the tasks that you can't accomplish on your own.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Introduction to digital marketing mentality:

Learn specific strategies in digital marketing that will bring result. The mentality of marketing is very important and during this section we will learn more about it.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

3 rules to get real result for your clients:

Learn how to get results in marketing, follow 3 important rules that will help you get to your goal in this field.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

4 rules that will help you create compelling content - V.R.I.N:

Learn the 4 important rules that will help you create high quality content in marketing and bring huge engagement into your social media pages.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

3 advanced strategies to increase engagement on a landing page:

Learn the 3 powerful tips that will help you create a better landing page and increase the amount of engagement on that page.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Storytelling:

Learn how to get better at storytelling and what steps you have to take each time, to be more successful at it.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Introduction to pro Instagram marketing:

During this lecture we will review what you will learn in the upcoming lectures.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Fundamentals of building a successful business Instagram page:

Learn powerful instructions that will help you to create a powerful business page on Instagram. Strategies that will attract more people to you page and convince them to become your follower.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

8 Rules for posting on Instagram:

Learn 8 rules that will help you create much more successful post on Instagram, with practical step by step examples.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

4 Advanced Instagram marketing strategies:

Learn 4 strategy that will help you grow a business page with targeted customers. These strategies are very powerful and using even one of them can change a business and increase the sales.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Instagram sales funnel:

Learn how to create a sales funnel and connect it to Instagram to generate revenue for the business.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Introduction to find clients for your social media marketing agency:

During this section you will learn many different strategies to find potential and targeted clients for your agency.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

5 ways to find local potential clients:

Learn 5 powerful ways to find local clients around you. Some of these strategies may look simple but they are very effective.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

How to find clients online:

Learn several ways that will help you to find potential clients online using different tools.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

The numbers game, psychology of success:

Along the way you will face many failures and you must learn and prepare yourself before you get there, so during this lecture we will learn more about a secret that will push you forward no matter what.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Rewire your brain with powerful elements:

Starting a business from scratch is extremely hard and not everyone can accept this huge amount of pressure, but with what you will learn in this lecture, you will use some strategies to rewire your brain and become more strong against this pressure.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Qualifying business owners:

Learn how to analyze a business owner before working with them. Bad clients will burn your energy and the result won't be good for you.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Introduction to copywriting for social media platforms:

Learn how to write a better copy in different social media platforms to receive a better result in marketing along the way.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

6 Copywriting tips for social media channels:

Learn 6 powerful rules that will help you to write a better copy for social media platforms. In the long run you will receive a huge amount of customers through a better copy.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Use customer's feedback to write a better copy:

Knowing what to talk about is important and if you pay attention to what people are asking you will receive a better result in marketing from copywriting perspective.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Introduction to get clients:

In this part you will learn more about the topics we are going to learn and practice in this section to master getting clients for your agency.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Pre-contact:

It is very important to prepare yourself with some other stuff, before contacting your potential client.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

How to set up the first meeting:

In this part you will learn more about the powerful strategies that you should use while you contact your potential client to be able to convince them and setup the fist meeting.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Convince the client to sign the contract:

In this part you will learn more about the instructions that you have to follow while you have a meeting with your potential client and how you must convince them to sign the contract with you.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Kickoff meeting:

First of all what is kickoff meeting and what you have to accomplish in that meeting. We will talk more about it inside the lecture.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

Get big clients:

In this part you will learn more about how and what strategies you have to follow to be able to get big clients for your agency.

Social Media Marketing Agency

Pouya Eti - Digital Marketing Expert

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Activities

Coming soon We're preparing activities for Social Media Marketing Agency : Digital Marketing + Business. These are activities you can do either before, during, or after a course.

Career center

Learners who complete Social Media Marketing Agency : Digital Marketing + Business will develop knowledge and skills that may be useful to these careers:
Marketing Agency Owner
A Marketing Agency Owner builds and leads an enterprise offering digital marketing services to clients. This course is an ideal foundation for aspiring Marketing Agency Owners, as it explicitly teaches how to build a social media marketing agency, including business models, legal registration, naming, pricing packages, and website setup. Learners gain vital skills in client acquisition, from finding potential clients both locally and online, to setting up meetings, convincing them to sign deals, and retaining them. Furthermore, the extensive coverage of digital marketing strategies—across social media, SEO, email, and paid ads—allows agency owners to deliver comprehensive results for their clients, fostering successful business growth and potentially achieving a six-figure agency.
Digital Marketing Consultant
A Digital Marketing Consultant advises businesses on their online strategies to achieve marketing objectives. This role perfectly aligns with the course, which provides a complete package for those looking to make money as a digital marketer and offers specific instructions on successful marketing for different businesses. Learners delve into essential areas such as digital marketing mentality, creating successful advanced ads across platforms like Facebook and Google, and mastering email marketing and sales funnels. Moreover, the course covers market research, competitor analysis, and crafting compelling content through copywriting and storytelling, enabling a Digital Marketing Consultant to provide data-driven, impactful recommendations to clients.
Social Media Strategist
A Social Media Strategist develops and implements comprehensive plans for an organization's social media presence to achieve marketing goals. This course provides extensive training vital for a Social Media Strategist, delving deep into Instagram, Facebook, Twitter, and YouTube marketing. You learn to create and grow successful business pages, apply advanced marketing strategies, and build sales funnels connected to social platforms. The focus on content creation, including the VRIN rules for compelling content and storytelling, plus social media copywriting, helps you drive engagement and create viral posts. This detailed instruction prepares you to craft effective social media campaigns and measure their impact using tools like Google Analytics.
Paid Advertising Specialist
A Paid Advertising Specialist creates, manages, and optimizes digital advertising campaigns across various platforms to drive traffic and conversions. This course offers comprehensive instruction critical for a Paid Advertising Specialist, covering Facebook advanced advertising, Instagram ads, and Google Ads in depth. You learn powerful strategies such as "Three zero club" and "Using affinity score," along with avoiding common mistakes. The curriculum includes essential concepts like retargeting and remarketing, ensuring ads reach the most relevant audiences. By mastering campaign setup, optimization techniques, and understanding sales funnels, learners are well-prepared to design and execute highly effective paid advertising initiatives that generate significant results.
Search Engine Optimization Specialist
A Search Engine Optimization Specialist works to improve a website's visibility in search engine results, driving organic traffic. This course includes a dedicated section on Search Engine Optimization, crucial for anyone aspiring to be an SEO Specialist. Learners will focus on how to bring webpages to rank on the first page of Google and other search engines. The curriculum emphasizes understanding keywords and selecting the best possible choices to target relevant audiences. This foundational knowledge in SEO helps individuals ensure that digital content is discoverable, which is integral to attracting potential customers and complements other digital marketing strategies taught throughout the course.
Email Marketing Specialist
An Email Marketing Specialist designs, implements, and analyzes email campaigns to engage audiences and drive business objectives. This course provides a complete and in-depth section on Email Marketing, which is highly relevant for an Email Marketing Specialist. You learn not only marketing strategies but also how to effectively use platforms such as Mailchimp and GetResponse. The curriculum covers creating subscriber lists with various signup forms, developing email campaigns, automating email sequences, and conducting A/B testing to optimize performance. Furthermore, understanding how to integrate email marketing into sales funnels offers a powerful advantage in nurturing leads and converting them into clients, making this course invaluable.
Content Marketing Manager
A Content Marketing Manager oversees the creation and distribution of valuable, relevant content to attract and retain a defined audience. For an aspiring Content Marketing Manager, this course provides key insights into creating compelling material. It teaches best content creation structures, including the "VRIN" rules for high-quality content, and emphasizes storytelling for social media and digital marketing. The curriculum also features a detailed section on social media copywriting, focusing on writing powerful, hooked headlines and convincing copy to increase sales. These skills are fundamental for developing content strategies that engage audiences across platforms and drive measurable business results.
Copywriter
A Copywriter crafts persuasive written content for marketing and advertising purposes, designed to engage audiences and drive action. This course dedicates significant attention to copywriting, making it highly valuable for an aspiring Copywriter. Learners focus on developing the ability to write powerful and hooked headlines, and convincing copy specifically to increase sales. The curriculum also details six powerful rules for writing effective copy across social media channels and emphasizes using customer feedback to refine messaging. Mastering these techniques is crucial for creating content that captures attention and converts prospects, an indispensable skill in any digital marketing role.
Marketing Account Manager
A Marketing Account Manager serves as the primary liaison between a digital marketing agency and its clients, ensuring client satisfaction and project success. This course equips future Marketing Account Managers with essential skills, particularly through its "Get Clients" section. Learners discover how to contact potential clients, set up and win meetings, convince them to sign deals, and critically, how to keep them as ongoing clients. Understanding client needs, preparing audits, and managing kickoff meetings are also covered. Moreover, the course’s comprehensive digital marketing knowledge enables account managers to confidently discuss strategies and deliver results for their clients, fostering strong, long-term relationships key to agency growth.
Growth Marketing Specialist
A Growth Marketing Specialist employs data-driven strategies across various channels to acquire and retain customers, driving rapid business expansion. This course helps a Growth Marketing Specialist by providing a broad toolkit in digital marketing, which is essential for accelerating growth. It covers a range of platforms like Facebook, Instagram, Google Ads, and emphasizes understanding sales funnels and digital marketing strategies. Learners also delve into Google Analytics for performance measurement, market research, and A/B testing, which are critical for iterative improvement and identifying scalable growth levers. The focus on both acquisition and retention through advanced marketing techniques makes this course particularly relevant.
Conversion Rate Optimization Specialist
A Conversion Rate Optimization Specialist focuses on improving the percentage of website visitors or app users who complete a desired goal, such as a purchase or form submission. This course helps a Conversion Rate Optimization Specialist, as it covers critical elements like sales funnels and advanced strategies to increase engagement on a landing page. Learners gain an understanding of website persuasion, retargeting, and remarketing techniques, which are all vital for guiding users towards conversion. The principles of optimizing user journeys, analyzing website performance with Google Analytics, and improving ad effectiveness provide a strong foundation for this specialized role.
E-commerce Marketing Manager
An E-commerce Marketing Manager develops and executes strategies to drive traffic, sales, and customer loyalty for online retail businesses. This course provides a robust foundation for an E-commerce Marketing Manager, as it covers a comprehensive suite of digital marketing tactics directly applicable to online sales. Learners gain expertise in running successful advanced ads on platforms like Facebook, Instagram, and Google, crucial for attracting online shoppers. The curriculum also includes building sales funnels, email marketing, SEO for product visibility, and website persuasion techniques, all integral to optimizing the online customer journey and maximizing revenue for e-commerce platforms.
Marketing Analyst
A Marketing Analyst collects, processes, and interprets marketing data to measure campaign performance and identify trends for strategic decision-making. This course may be useful for a Marketing Analyst because it introduces crucial analytical tools and concepts. Learners are taught how to use Google Analytics to fix problems and suggest solutions, providing a practical foundation for data interpretation. The curriculum also covers market research, product definition structure, market segmentation, and competitor analysis, which are all fundamental for understanding market dynamics. While not an advanced analytics program, it helps build an understanding of how data informs digital marketing strategies.
Business Development Representative
A Business Development Representative focuses on identifying new business opportunities, generating leads, and initiating contact with potential clients. This course may be useful for a Business Development Representative, as it features a dedicated section on "How to Find and Get Clients." Learners gain practical strategies for finding local and online potential clients, learning how to qualify business owners before engagement. The curriculum details the process from the first message to setting up meetings and convincing prospects, providing a structured approach to lead generation and initial sales engagement. These skills are directly applicable to expanding a client base and driving new revenue.
Website Manager
A Website Manager is responsible for the overall maintenance, content, and functionality of an organization's website. This course may be helpful for a Website Manager, particularly in understanding how to build and optimize web presence for an agency or its clients. Learners gain practical experience in building professional websites using tools like WordPress and Elementor page builder, and learn about essential WordPress tools. The curriculum also touches on website persuasion techniques and SEO fundamentals to improve online visibility. This foundational knowledge allows a Website Manager to create and manage effective, high-performing websites that support broader digital marketing objectives.

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