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Michelle Flores

By the end of this project, you will know how to use Canva to promote and advertise your business on Facebook. You will learn how to create a Facebook Ad, a Facebook Post and a Facebook Cover with the help of Canva. We will use templates, and create designs from scratch.

You will be able to incorporate a color scheme, images, and other design elements. Creating high quality advertisements is the perfect way to proactively engage with your target audience.

This project will include intermediate to advanced level skills using the free version of Canva.

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By the end of this project, you will know how to use Canva to promote and advertise your business on Facebook. You will learn how to create a Facebook Ad, a Facebook Post and a Facebook Cover with the help of Canva. We will use templates, and create designs from scratch.

You will be able to incorporate a color scheme, images, and other design elements. Creating high quality advertisements is the perfect way to proactively engage with your target audience.

This project will include intermediate to advanced level skills using the free version of Canva.

Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

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What's inside

Syllabus

Advertise and grow your business on Facebook with Canva
By the end of this project, you will know how to use Canva to promote and advertise your business on Facebook. You will learn how to create a Facebook Ad, a Facebook Post and a Facebook Cover with help of Canva.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Offers a practical approach to using Canva for Facebook marketing, covering essential aspects for both beginners and experienced users
Provides comprehensive guidance on creating high-quality Facebook Ads, Posts, and Covers using Canva's templates and design features
Emphasizes the importance of incorporating color schemes, images, and design elements to enhance the visual appeal of Facebook content
Specifically designed for learners based in the North America region, catering to their local business needs
Assumes a certain level of familiarity with Canva's functionalities, making it more suitable for intermediate to advanced users
Presents a focused scope on using Canva for Facebook marketing, excluding other social media platforms

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Reviews summary

Canva advertising mastery

Learners say this course has outstanding project-based study. However, some mention that more discussion may be required to fully grasp the concepts.
Incorporates projects
"-"
More discussion required
"More discussion about this is required"

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Advertise and grow your business on Facebook with Canva with these activities:
Review Digital Marketing
Review key concepts of digital marketing before starting the course to ensure foundational understanding
Browse courses on Digital Marketing
Show steps
  • Study notes from previous coursework or textbooks in Digital Marketing
  • Review industry blogs and articles to stay up-to-date on trends
  • Watch online videos and tutorials on key topics in digital marketing
Follow Tutorials on Canva's Features
Enhance skills in using Canva through guided tutorials to supplement the course lessons
Browse courses on Canva
Show steps
  • Explore Canva's official tutorials on its website or YouTube channel
  • Follow step-by-step guides to master specific Canva features
  • Practice using the features learned in the tutorials
Attend a Canva Workshop
Enhance skills and knowledge in Canva by attending a structured workshop
Browse courses on Canva
Show steps
  • Research and identify relevant Canva workshops in your area
  • Register for a workshop that aligns with your interests and skill level
  • Actively participate in the workshop and engage with the instructor and attendees
Five other activities
Expand to see all activities and additional details
Show all eight activities
Design Practice in Canva
Reinforce understanding of Canva's tools and techniques through regular practice and repetition
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Show steps
  • Experiment with different templates and elements to create various designs
  • Replicate designs from inspirational sources or online galleries
  • Seek feedback on designs from peers or mentors
Participate in Canva Design Contests
Challenge yourself and showcase skills by participating in Canva design competitions
Browse courses on Canva
Show steps
  • Identify and research upcoming Canva design contests
  • Review the guidelines and submission requirements for the contest
  • Create and submit a design that meets the contest criteria
Create a Social Media Marketing Plan
Develop a comprehensive social media marketing plan to apply the concepts learned in the course
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Show steps
  • Define target audience and marketing objectives
  • Research and select relevant social media platforms
  • Develop a content strategy and calendar
  • Monitor and Analyze results
Volunteer for Social Media Management
Apply social media marketing skills by volunteering for a nonprofit organization
Browse courses on Social Media Marketing
Show steps
  • Identify a nonprofit organization that aligns with your interests
  • Reach out to the organization and offer your assistance with social media management
  • Develop and implement social media campaigns to support the organization's goals
Create a Canva Portfolio
Develop a portfolio of designs created using Canva to showcase skills and progress
Browse courses on Canva
Show steps
  • Curate a collection of your best Canva designs
  • Organize the designs into relevant categories or themes
  • Include a brief description or explanation for each design

Career center

Learners who complete Advertise and grow your business on Facebook with Canva will develop knowledge and skills that may be useful to these careers:
Graphic designer
Graphic Designers use their creative skills to develop visual concepts for a range of media, including websites, logos, brochures, and advertisements. This course can provide a solid foundation in graphic design principles and techniques, which are essential for success in this field. The course covers topics such as color theory, typography, image editing, and layout design, all of which are essential skills for Graphic Designers. By completing this course, you can gain the knowledge and skills you need to create high-quality visual content that can help your business stand out from the competition.
Social Media Manager
Social Media Managers are responsible for creating and managing social media campaigns for businesses. This course can help you develop the skills you need to create engaging, visually appealing content that will help you reach your target audience on Facebook and other social media platforms. The course covers topics such as creating social media ads, designing Facebook posts, and using Canva to create high-quality visual content. By completing this course, you can gain the knowledge and skills you need to succeed as a Social Media Manager.
Advertising Manager
Advertising Managers plan, develop, and execute advertising campaigns for businesses. This course can help you develop the skills you need to create and manage successful advertising campaigns on Facebook. The course covers topics such as creating Facebook ads, targeting your audience, and tracking your results. By completing this course, you can gain the knowledge and skills you need to succeed as an Advertising Manager.
Marketing Manager
Marketing Managers are responsible for planning, developing, and executing marketing campaigns for businesses. This course can help you develop the skills you need to create and manage successful marketing campaigns on Facebook. The course covers topics such as creating Facebook ads, targeting your audience, and tracking your results. By completing this course, you can gain the knowledge and skills you need to succeed as a Marketing Manager.
Art Director
Art Directors oversee the visual aspects of advertising campaigns, including print, television, and digital media. This course can help you develop the skills you need to create visually appealing and effective advertising campaigns. The course covers topics such as color theory, typography, image editing, and layout design. By completing this course, you can gain the knowledge and skills you need to succeed as an Art Director.
Brand Manager
Brand Managers are responsible for developing and maintaining a brand's identity and reputation. This course can help you develop the skills you need to create and manage successful brand campaigns on Facebook. The course covers topics such as creating Facebook ads, targeting your audience, and tracking your results. By completing this course, you can gain the knowledge and skills you need to succeed as a Brand Manager.
Communications Manager
Communications Managers are responsible for developing and implementing communication strategies for businesses. This course can provide a solid foundation in communication principles and techniques, which are essential for success in this field. The course covers topics such as public relations, social media marketing, and event planning. By completing this course, you can gain the knowledge and skills you need to succeed as a Communications Manager.
Content Creator
Content Creators are responsible for creating and publishing content for websites, blogs, and social media. This course can help you develop the skills you need to create high-quality content that will engage your audience and help you achieve your business goals. The course covers topics such as writing, editing, and social media marketing. By completing this course, you can gain the knowledge and skills you need to succeed as a Content Creator.
Digital Marketing Specialist
Digital Marketing Specialists are responsible for planning and executing digital marketing campaigns for businesses. This course can help you develop the skills you need to create and manage successful digital marketing campaigns on Facebook and other digital platforms. The course covers topics such as creating Facebook ads, targeting your audience, and tracking your results. By completing this course, you can gain the knowledge and skills you need to succeed as a Digital Marketing Specialist.
Event Planner
Event Planners are responsible for planning and executing events for businesses and organizations. This course can help you develop the skills you need to create and manage successful events on Facebook and other social media platforms. The course covers topics such as creating Facebook events, targeting your audience, and promoting your event. By completing this course, you can gain the knowledge and skills you need to succeed as an Event Planner.
Public Relations Specialist
Public Relations Specialists are responsible for managing a company's public image and reputation. This course can provide a solid foundation in public relations principles and techniques, which are essential for success in this field. The course covers topics such as media relations, crisis communication, and social media marketing. By completing this course, you can gain the knowledge and skills you need to succeed as a Public Relations Specialist.
Sales Manager
Sales Managers are responsible for leading and managing sales teams. This course can provide a solid foundation in sales principles and techniques, which are essential for success in this field. The course covers topics such as sales strategies, customer relationship management, and negotiation. By completing this course, you can gain the knowledge and skills you need to succeed as a Sales Manager.
Teacher
Teachers are responsible for educating students in a variety of subjects. This course can provide a solid foundation in education theory and practice, which are essential for success in this field. The course covers topics such as lesson planning, classroom management, and assessment. By completing this course, you can gain the knowledge and skills you need to succeed as a Teacher.
Technical Writer
Technical Writers are responsible for writing and editing technical documentation. This course can provide a solid foundation in technical writing principles and techniques, which are essential for success in this field. The course covers topics such as document structure, style, and grammar. By completing this course, you can gain the knowledge and skills you need to succeed as a Technical Writer.
Web Designer
Web Designers are responsible for designing and developing websites. This course can provide a solid foundation in web design principles and techniques, which are essential for success in this field. The course covers topics such as HTML, CSS, and JavaScript. By completing this course, you can gain the knowledge and skills you need to succeed as a Web Designer.

Reading list

We've selected 14 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Advertise and grow your business on Facebook with Canva.
Provides a strategic overview of social media marketing, including how to develop a social media strategy, create engaging content, and measure your results. It valuable resource for anyone looking to learn more about social media marketing.
Provides a practical guide to getting customers for your startup, including how to identify your target market, develop a marketing strategy, and measure your results. It valuable resource for anyone looking to grow their business.
Provides a lean approach to starting a business, including how to test your ideas, validate your assumptions, and iterate your product or service. It valuable resource for anyone looking to start a business.
Provides a framework for understanding why large companies often fail to innovate, and how they can overcome this challenge. It valuable resource for anyone looking to learn more about innovation.
Provides a foundational understanding of human-centered design, including how to create products and services that are easy to use and understand. It valuable resource for anyone looking to learn more about design.
Provides a set of principles for effective marketing, including how to create a strong brand, target your audience, and measure your results. It valuable resource for anyone looking to learn more about marketing.
Provides a scientific understanding of how people are persuaded, including how to use this knowledge to influence others. It valuable resource for anyone looking to learn more about persuasion.
Provides a classic guide to strategy and tactics, including how to outmaneuver your opponents and achieve success. It valuable resource for anyone looking to learn more about strategy.
Beginner's guide to Canva, covering everything from the basics to creating more advanced designs.

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