Learn How To Make Video Blogs, & Advanced Video Marketing from Udemy

What's inside

Learning objectives

Know why video is the perfect tool
Be able to set up the perfect in-house studio
Be able to save money on future video content creation
Find and use the best websites to make great videos
Learn how to use the kit effectivly

Smart phone filming
Make a powerful marketing strategy for any business
What are the best websites and ways to embed your videos
Video seo
Offline video marketing tactics

Know why video is the perfect tool
Be able to set up the perfect in-house studio
Be able to save money on future video content creation
Find and use the best websites to make great videos
Learn how to use the kit effectivly
Smart phone filming
Make a powerful marketing strategy for any business
What are the best websites and ways to embed your videos
Video seo
Offline video marketing tactics

Syllabus

Learn who i am, whats coming up and why video works

Introduction

Quick video highlighting the importance of video content

A few ideas on what you could create with the knowledge learnt in this course

Learn basic video production skills and how to set up your in house video studio

Kit to get started making videos in-house

Find a great location for your videos, tips and tricks to ensure the location is perfect

Some considerations to set up your studio in-house

what settings you need to know about to get the perfect shot

A simple but important techniqe to getting good shots

Use these tips to make your final video look incredible and increase percieved production level

Painting with light is easy

This section will guide you through how to use key websites and your smartphone to create powerful free video content

how to use your smartphone effectivly

positives and negatives to in house and outsourced video editing

some great websites we use to learn about the industry, get royalty free music and source the perfect video templates for use and inspiration

A list of great apps and effective ways to use them to make shareable video content ....for free!

This section will guide you through making a video marketing strategy, video seo, offline marketing, when to use your videos and where.

Video Marketing Section Into

The benefits of correct video marketing

Creating pre-sale trust

Types of video & when to use it

Creating a video sales journey

Secret video embedding powers

Advanced video SEO

Marketing your video on social media

Using video offline

Email marketing with video

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Provides a comprehensive view of video content development, from shooting to marketing

Emphasis on in-house production, showcasing cost-effective methods for video creation

Features a wide range of video development techniques, catering to a diverse audience

Led by experienced instructors, James Taylor, who can share practical insights

Utilizes multiple resources, such as websites and apps, to support learning

Requires basic video production skills, but may not be suitable for complete beginners

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Learn How To Make Video Blogs, & Advanced Video Marketing with these activities:

Review Video Production for Beginners

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Review the basics of video production to strengthen your foundation and prepare for the course.

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Read the book's introduction and chapters 1-3
Take notes on key concepts and techniques
Complete the practice exercises at the end of each chapter

Review The Art of Video Marketing

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Review The Art of Video Marketing to gain insights into the latest trends and best practices.

View The Art of Small Business Social Media: A... on Amazon

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Read the book's introduction and chapters 1-3
Take notes on key concepts and techniques
Complete the practice exercises at the end of each chapter

Use Filmora to Edit a Short Video

Show steps

Practice using Filmora to edit a short video to improve your technical skills.

Browse courses on Video Editing

Show steps

Download and install Filmora
Import a short video clip into Filmora
Use Filmora's tools to edit the video
Export the edited video

Four other activities

Expand to see all activities and additional details

Show all seven activities

Create a Video Resume

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Create a video resume to practice your video production skills and showcase your creativity.

Browse courses on Video Marketing

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Plan and write your video resume script
Record and edit your video
Upload your video resume to YouTube or Vimeo
Share your video resume with potential employers

SEO for Video Content

Show steps

Watch tutorials on SEO for video content to learn how to optimize your videos for search engines.

Browse courses on Video Marketing

Show steps

Find and watch tutorials on SEO for video content
Take notes on key concepts and techniques
Apply what you learn to your own videos

Collaborate on a Video Project With Classmates

Show steps

Collaborate with classmates on a video project to apply your skills and receive feedback from others.

Browse courses on Video Production

Show steps

Form a team of 2-3 classmates
Develop a concept and script for your video
Produce and edit your video
Share your video with your classmates and receive feedback

Attend a Video Marketing Workshop

Show steps

Attend a workshop on video marketing to learn from experts and network with other professionals.

Browse courses on Video Marketing

Show steps

Find and register for a video marketing workshop
Attend the workshop and take notes
Apply what you learn to your own video marketing strategy

Career center

Learners who complete Learn How To Make Video Blogs, & Advanced Video Marketing will develop knowledge and skills that may be useful to these careers:

Video Content Producer

Professionals with video production skills are in-demand across a range of industries. Harnessing your proficiency producing videos, as you'll learn in this course, can accelerate your growth as a Video Content Producer. By mastering the art of video marketing, you'll be equipped to create compelling content that resonates with target audiences and drives business results.

See salaries and explore the career path for Video Content Producer

Video Editor

The skills you'll acquire in this course will prepare you to flourish in the role of a Video Editor. With your expertise in video production and editing techniques, you'll be able to transform raw footage into polished and engaging videos that capture attention and convey a clear message.

See salaries and explore the career path for Video Editor

Video Marketer

This course is an invaluable asset for anyone aspiring to succeed as a Video Marketer. By mastering the art of video marketing, you'll learn how to create and distribute engaging video content that captivates audiences, drives conversions, and elevates brand visibility.

See salaries and explore the career path for Video Marketer

Content Marketer

Content Marketers who leverage video as a medium can significantly enhance their storytelling and engagement strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand awareness, and generates leads.

See salaries and explore the career path for Content Marketer

Social Media Manager

In today's digital landscape, video content is a powerful tool for Social Media Managers. By developing your skills in video production and marketing through this course, you'll be able to create engaging video content that captures attention, drives engagement, and amplifies your brand's reach on social media platforms.

See salaries and explore the career path for Social Media Manager

Marketing Manager

Marketing Managers who embrace video as a medium can significantly enhance their campaigns and strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand awareness, and generates leads.

See salaries and explore the career path for Marketing Manager

Entrepreneur

Entrepreneurs who master the art of video marketing gain a significant advantage in today's digital marketplace. This course will provide you with the skills to create compelling video content that showcases your products or services, builds brand awareness, and drives sales.

See salaries and explore the career path for Entrepreneur

Freelance Videographer

Freelance Videographers can expand their skillset and services by embracing the techniques taught in this course. You'll learn how to create high-quality videos that meet the needs of clients, establish a strong portfolio, and market your services effectively.

See salaries and explore the career path for Freelance Videographer

Corporate Communications Specialist

Corporate Communications Specialists who leverage video as a medium can enhance their storytelling and engagement strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand reputation, and supports internal and external communication initiatives.

See salaries and explore the career path for Corporate Communications Specialist

Public Relations Specialist

Public Relations Specialists who incorporate video into their strategies can amplify their reach and impact. This course will provide you with the skills to create compelling video content that captures attention, conveys key messages, and shapes public perception.

See salaries and explore the career path for Public Relations Specialist

Digital Marketing Specialist

Digital Marketing Specialists who leverage video as a medium can significantly enhance their campaigns and strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand awareness, and generates leads.

See salaries and explore the career path for Digital Marketing Specialist

Broadcast Journalist

Broadcast Journalists who incorporate video production skills into their repertoire can expand their capabilities and storytelling techniques. This course will provide you with the knowledge and skills to create engaging video content that captures attention, conveys information effectively, and resonates with viewers.

See salaries and explore the career path for Broadcast Journalist

Filmmaker

Filmmakers who embrace video marketing techniques can extend their reach and explore new avenues for their work. This course will provide you with the knowledge and skills to create compelling video content that captivates audiences, builds a following, and generates revenue.

See salaries and explore the career path for Filmmaker

Motion Graphics Artist

Motion Graphics Artists who develop skills in video production and marketing can expand their capabilities and create more immersive and engaging experiences. This course will provide you with the knowledge and skills to incorporate video into your motion graphics projects, enhance visual storytelling, and capture the attention of audiences.

See salaries and explore the career path for Motion Graphics Artist

UX Designer

UX Designers who incorporate video into their designs can create more engaging and interactive user experiences. This course may help you understand the basics of video production and marketing, which can be beneficial when designing video-based user interfaces or incorporating video into website or app experiences.

See salaries and explore the career path for UX Designer