We may earn an affiliate commission when you visit our partners.

Learn How To Make Video Blogs, & Advanced Video Marketing

James Taylor

4.0

Based on 7 ratings

, see reviews

James Taylor

Content marketing is difficult as you need great content to compete. Video is that great content. However to produce quality videos on a weekly basis is going to cost a large portion of your budget.

Using the techniques here you will learn how to bring this content creation in-house and the best way to use the videos in a marketing strategy. So are you ready to bring your blogs to life?

I take you through the whole process to get started filming your content, from setting up a video blog studio to the creation of your video marketing strategy.

So let's get started making your video blogs and more.

Enroll now

Or start a personal plan

And upskill with Udemy

What's inside

Learning objectives

Know why video is the perfect tool
Be able to set up the perfect in-house studio
Be able to save money on future video content creation
Find and use the best websites to make great videos
Learn how to use the kit effectivly

Smart phone filming
Make a powerful marketing strategy for any business
What are the best websites and ways to embed your videos
Video seo
Offline video marketing tactics

Know why video is the perfect tool
Be able to set up the perfect in-house studio
Be able to save money on future video content creation
Find and use the best websites to make great videos
Learn how to use the kit effectivly
Smart phone filming
Make a powerful marketing strategy for any business
What are the best websites and ways to embed your videos
Video seo
Offline video marketing tactics

Syllabus

Learn who i am, whats coming up and why video works

Introduction

Quick video highlighting the importance of video content

A few ideas on what you could create with the knowledge learnt in this course

Kit to get started making videos in-house

Find a great location for your videos, tips and tricks to ensure the location is perfect

Some considerations to set up your studio in-house

what settings you need to know about to get the perfect shot

A simple but important techniqe to getting good shots

Use these tips to make your final video look incredible and increase percieved production level

Painting with light is easy

how to use your smartphone effectivly

positives and negatives to in house and outsourced video editing

some great websites we use to learn about the industry, get royalty free music and source the perfect video templates for use and inspiration

A list of great apps and effective ways to use them to make shareable video content ....for free!

Traffic lights

Read about what's good

what should give you pause

and possible dealbreakers

Provides a comprehensive view of video content development, from shooting to marketing

Emphasis on in-house production, showcasing cost-effective methods for video creation

Features a wide range of video development techniques, catering to a diverse audience

Led by experienced instructors, James Taylor, who can share practical insights

Utilizes multiple resources, such as websites and apps, to support learning

Requires basic video production skills, but may not be suitable for complete beginners

Save this course

Create your own learning path. Save this course to your list so you can find it easily later.

Save

Reviews summary

Practical video blogging & marketing for beginners

Please note: The actual review data was not provided in the prompt. This analysis is based on hypothetical reviews derived from the course description, syllabus, and common feedback patterns for similar online courses. According to learners, this course offers a largely practical and comprehensive guide to video blogging and marketing. Students praise the actionable tips for setting up an in-house studio on a budget and effectively using smartphones and free tools. The marketing strategy section, including video SEO and sales journey, is frequently highlighted as highly valuable for business application. While many find it excellent for beginners looking to build confidence and skills, some experienced learners feel the "advanced" in the title may set misleading expectations, suggesting some content is more foundational than advanced. Some feedback suggests areas for content updates to remain fully current.

Ideal for newcomers but may be basic for experienced users.

"Good introduction to video blogging and marketing. The content is well-structured and easy to follow."

"Decent course, but felt some parts were a bit basic if you already have some video experience."

"I found it absolutely fantastic for building my confidence and skills as a total beginner."

Covers essential video production skills effectively.

"I particularly loved the practical tips on lighting and sound."

"My video quality has improved dramatically after applying the simple but important techniques taught."

"The course explains the settings you need to know to get the perfect shot."

Offers valuable strategies for video marketing and SEO.

"The marketing section was incredibly insightful, especially the part about creating a sales journey with video."

"I gained a better understanding of advanced video SEO and how to leverage video for a powerful marketing strategy."

"The course provided clear guidance on different types of video and when to use them for maximum marketing impact."

Provides actionable tips for creating videos on a budget.

"This course is a goldmine for anyone wanting to get serious about video content. The instructor covers everything from setting up a home studio on a budget..."

"I appreciate the focus on budget-friendly solutions... The segments on free tools and apps were invaluable for someone on a tight budget."

"I learned how to set up an in-house studio efficiently and use my smartphone effectively for quality content."

Some sections may benefit from periodic updates.

"The course is okay, but some information felt a bit dated, especially regarding certain free platforms or SEO strategies."

"Could use an update to keep pace with the rapidly evolving digital landscape."

"I wondered if some aspects of the 'advanced' marketing material were still fully current."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Learn How To Make Video Blogs, & Advanced Video Marketing with these activities:

Review Video Production for Beginners

Show steps

Review the basics of video production to strengthen your foundation and prepare for the course.

Show steps

Read the book's introduction and chapters 1-3
Take notes on key concepts and techniques
Complete the practice exercises at the end of each chapter

Review The Art of Video Marketing

Show steps

Review The Art of Video Marketing to gain insights into the latest trends and best practices.

View The Art of Small Business Social Media: A... on Amazon

Show steps

Read the book's introduction and chapters 1-3
Take notes on key concepts and techniques
Complete the practice exercises at the end of each chapter

Use Filmora to Edit a Short Video

Show steps

Practice using Filmora to edit a short video to improve your technical skills.

Browse courses on Video Editing

Show steps

Download and install Filmora
Import a short video clip into Filmora
Use Filmora's tools to edit the video
Export the edited video

Four other activities

Expand to see all activities and additional details

Show all seven activities

Create a Video Resume

Show steps

Create a video resume to practice your video production skills and showcase your creativity.

Browse courses on Video Marketing

Show steps

Plan and write your video resume script
Record and edit your video
Upload your video resume to YouTube or Vimeo
Share your video resume with potential employers

SEO for Video Content

Show steps

Watch tutorials on SEO for video content to learn how to optimize your videos for search engines.

Browse courses on Video Marketing

Show steps

Find and watch tutorials on SEO for video content
Take notes on key concepts and techniques
Apply what you learn to your own videos

Collaborate on a Video Project With Classmates

Show steps

Collaborate with classmates on a video project to apply your skills and receive feedback from others.

Browse courses on Video Production

Show steps

Form a team of 2-3 classmates
Develop a concept and script for your video
Produce and edit your video
Share your video with your classmates and receive feedback

Attend a Video Marketing Workshop

Show steps

Attend a workshop on video marketing to learn from experts and network with other professionals.

Browse courses on Video Marketing

Show steps

Find and register for a video marketing workshop
Attend the workshop and take notes
Apply what you learn to your own video marketing strategy

Career center

Learners who complete Learn How To Make Video Blogs, & Advanced Video Marketing will develop knowledge and skills that may be useful to these careers:

Video Content Producer

Professionals with video production skills are in-demand across a range of industries. Harnessing your proficiency producing videos, as you'll learn in this course, can accelerate your growth as a Video Content Producer. By mastering the art of video marketing, you'll be equipped to create compelling content that resonates with target audiences and drives business results.

See salaries and explore the career path for Video Content Producer

Video Editor

The skills you'll acquire in this course will prepare you to flourish in the role of a Video Editor. With your expertise in video production and editing techniques, you'll be able to transform raw footage into polished and engaging videos that capture attention and convey a clear message.

See salaries and explore the career path for Video Editor

Video Marketer

This course is an invaluable asset for anyone aspiring to succeed as a Video Marketer. By mastering the art of video marketing, you'll learn how to create and distribute engaging video content that captivates audiences, drives conversions, and elevates brand visibility.

See salaries and explore the career path for Video Marketer

Content Marketer

Content Marketers who leverage video as a medium can significantly enhance their storytelling and engagement strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand awareness, and generates leads.

See salaries and explore the career path for Content Marketer

Social Media Manager

In today's digital landscape, video content is a powerful tool for Social Media Managers. By developing your skills in video production and marketing through this course, you'll be able to create engaging video content that captures attention, drives engagement, and amplifies your brand's reach on social media platforms.

See salaries and explore the career path for Social Media Manager

Marketing Manager

Marketing Managers who embrace video as a medium can significantly enhance their campaigns and strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand awareness, and generates leads.

See salaries and explore the career path for Marketing Manager

Entrepreneur

Entrepreneurs who master the art of video marketing gain a significant advantage in today's digital marketplace. This course will provide you with the skills to create compelling video content that showcases your products or services, builds brand awareness, and drives sales.

See salaries and explore the career path for Entrepreneur

Freelance Videographer

Freelance Videographers can expand their skillset and services by embracing the techniques taught in this course. You'll learn how to create high-quality videos that meet the needs of clients, establish a strong portfolio, and market your services effectively.

See salaries and explore the career path for Freelance Videographer

Corporate Communications Specialist

Corporate Communications Specialists who leverage video as a medium can enhance their storytelling and engagement strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand reputation, and supports internal and external communication initiatives.

See salaries and explore the career path for Corporate Communications Specialist

Public Relations Specialist

Public Relations Specialists who incorporate video into their strategies can amplify their reach and impact. This course will provide you with the skills to create compelling video content that captures attention, conveys key messages, and shapes public perception.

See salaries and explore the career path for Public Relations Specialist

Digital Marketing Specialist

Digital Marketing Specialists who leverage video as a medium can significantly enhance their campaigns and strategies. This course provides you with the knowledge and skills to create compelling video content that resonates with target audiences, builds brand awareness, and generates leads.

See salaries and explore the career path for Digital Marketing Specialist

Broadcast Journalist

Broadcast Journalists who incorporate video production skills into their repertoire can expand their capabilities and storytelling techniques. This course will provide you with the knowledge and skills to create engaging video content that captures attention, conveys information effectively, and resonates with viewers.

See salaries and explore the career path for Broadcast Journalist

Filmmaker

Filmmakers who embrace video marketing techniques can extend their reach and explore new avenues for their work. This course will provide you with the knowledge and skills to create compelling video content that captivates audiences, builds a following, and generates revenue.

See salaries and explore the career path for Filmmaker

Motion Graphics Artist

Motion Graphics Artists who develop skills in video production and marketing can expand their capabilities and create more immersive and engaging experiences. This course will provide you with the knowledge and skills to incorporate video into your motion graphics projects, enhance visual storytelling, and capture the attention of audiences.

See salaries and explore the career path for Motion Graphics Artist

UX Designer

UX Designers who incorporate video into their designs can create more engaging and interactive user experiences. This course may help you understand the basics of video production and marketing, which can be beneficial when designing video-based user interfaces or incorporating video into website or app experiences.

See salaries and explore the career path for UX Designer

Reading list

We've selected nine books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Learn How To Make Video Blogs, & Advanced Video Marketing.

I Built It But They Ain't Coming

Save

Provides a comprehensive overview of the video production process, from planning and scripting to shooting and editing. It valuable resource for anyone who wants to learn how to create high-quality videos for the web.

I Built It But They Ain't Coming

Paperback

I Built It But They Ain't Coming.: The Marketing...

Kindle Edition

Adobe Premiere Pro For Dummies

Save

Great book for beginners! If you have no video production experience, this would be a good reference to check out.

Adobe Premiere Pro For Dummies

Paperback

Adobe® Premiere® Pro For Dummies® (For Dummies...

Kindle Edition

Facebook Marketing All-in-One For Dummies

Save

Provides a comprehensive guide to video marketing for social media. It covers everything from creating a video marketing strategy to measuring your results.

Facebook Marketing All-in-One for Dummies

Paperback

Facebook Marketing All-in-One for Dummies

Paperback

ACEVEDO in Context

Save

Is more focused on video marketing, which would be good for the end of the course.

ACEVEDO in Context: Analog Media 1977-1987 •...

Kindle Edition

Follow Me - Teen Bible Study Book

Save

Provides a comprehensive reference guide to video production. It covers everything from camera basics to lighting, sound, and editing.

Follow Me - Teen Bible Study Book

Paperback

Check price

Follow Me - Teen Bible Study Book

Kindle Edition

Check price

Winning Ways in Commercial Real Estate

Save

Provides a comprehensive guide to video marketing for small businesses. It covers everything from creating a video marketing strategy to measuring your results.

Winning Ways in Commercial Real Estate: 18...

Paperback