Découvrir la responsabilité sociétale des entreprises (RSE) from edX

Ebranlées par les crises financières et économiques mondiales, de plus en plus d’entreprises consacrent des ressources importantes à leurs politiques de responsabilité sociétale. Mais qu’est-ce que la responsabilité sociétale d’une entreprise (RSE) ? Les parties prenantes aux activités de l’entreprise sont-elles réellement intéressées par la RSE ? Si oui, comment mettre en place une stratégie crédible de RSE ? Dans le climat actuel d’incertitude, la RSE est un facteur critique d’évolution voire de révolution du monde des affaires.

Si vous êtes intéressé.e par les relations entre le monde des affaires et la société, que vous soyez manager ou employé.e, dans une grande ou une plus petite entreprise, que vous soyez professeur.e ou étudiant.e, ce cours est fait pour vous !

Ce cours aborde la RSE de deux manières :

Comme une invitation à la réflexion sur les pratiques des entreprises,
Comme une source d’innovation et un moyen de gérer à la fois une compétition intense, des demandes pour un développement plus durable et un changement de paradigme au niveau de la gouvernance internationale.

En présentant les analyses et expériences d’expert.es en RSE issues tant du monde académique que de la sphère professionnelle, ce cours invite les managers, les consommateurs et consommatrices et les citoyen.nes à acquérir une compréhension approfondie et un esprit critique face aux activités de RSE.

Vous serez confrontés à différents cas d’entreprises, qui vous permettront de comprendre les défis auxquels font face les managers qui cherchent à développer une stratégie responsable. Vous serez également amenés à interagir entre vous sur les forums de discussion.

Ce cours vise à vous aider à gérer la RSE avec différentes parties prenantes internes et externes. Il vise en particulier à soutenir les managers actuel.les et futur.es dans leurs efforts pour positionner un leadership responsable, une production et une consommation durable au centre de leur vision stratégique.

What's inside

Learning objectives

A la fin de ce cours, vous serez capables de
Discuter la nature multidimensionnelle du concept de la rse
Adopter un point de vue critique sur les questions éthiques, sociales et environnementales que pose le fonctionnement des organisations contemporaines

Stimuler et gérer des changements effectifs dans les organisations, vers des postures plus responsables
Concilier les intérêts des multiples parties prenantes dans un plan d’actions clair et judicieux

A la fin de ce cours, vous serez capables de
Discuter la nature multidimensionnelle du concept de la rse
Adopter un point de vue critique sur les questions éthiques, sociales et environnementales que pose le fonctionnement des organisations contemporaines
Stimuler et gérer des changements effectifs dans les organisations, vers des postures plus responsables
Concilier les intérêts des multiples parties prenantes dans un plan d’actions clair et judicieux

Syllabus

Définir le concept et analyser les enjeux de la RSE

Finalité d'une entreprise et parties prenantes

RSE et objectifs de développement durable (ODD)

Mettre en œuvre la RSE

Outils et guides disponibles

Facteurs de succès et obstacles

Dialogue avec les parties prenantes

Motivations et bénéfices potentiels pour les entreprises

Spécificités en termes de stratégie RSE

Devenir un.e leader responsable

Compétences d’un.e leader responsable

**Implémenter la RSE dans les petites et moyennes entreprises **

Rôles des responsables de la RSE

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Develops multidimensional perspective on the nature of CSR

Possibilities of CSR for managing international competition and development

Critical viewpoint of ethical, social, and environmental issues

Useful to managers, employees, students, and professors

Multimodal course with discussions, readings, and case studies

Taught by experts in CSR from academia and the corporate sector

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Découvrir la responsabilité sociétale des entreprises (RSE) with these activities:

Collect and organize resources

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Gather and organize relevant materials, such as course notes, readings, assignments, and past exams for future deeper review.

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Locate materials from multiple sources
Create folders for different topics
Sort materials into appropriate folders

Review tutorial on defining stakeholders and their interests in a business context

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Helps establish a foundational understanding of how to identify and manage stakeholders

Browse courses on Stakeholder Analysis

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Watch a tutorial on stakeholder analysis
Complete the guided exercise in the tutorial

Engage with CSR experts on LinkedIn

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Provides an opportunity to network and learn from experienced professionals in the field

Browse courses on Corporate Social Responsibility

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Identify CSR experts on LinkedIn
Connect with them and request a virtual coffee chat

One other activity

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Explore case studies of successful CSR implementations

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Demonstrates practical applications of CSR principles and strategies

Browse courses on Corporate Social Responsibility

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Search for case studies of CSR implementations
Read and analyze the case studies
Identify key success factors and challenges

Career center

Learners who complete Découvrir la responsabilité sociétale des entreprises (RSE) will develop knowledge and skills that may be useful to these careers:

Sustainability Consultant

Provide consulting services to help organizations develop and implement sustainability strategies. This course helps build a foundation in the principles of CSR, including stakeholder engagement, environmental management, and social responsibility. It also provides practical tools and frameworks for implementing CSR in organizations.

See salaries and explore the career path for Sustainability Consultant

Corporate Social Responsibility Manager

Develop and implement CSR policies and programs, engage with stakeholders, and report on CSR performance. This course provides a comprehensive overview of CSR, including its history, evolution, and current trends. It also examines the ethical, social, and environmental challenges facing businesses today.

See salaries and explore the career path for Corporate Social Responsibility Manager

Sustainability Manager

Analyse the environmental and social impacts of business operations, develop and implement sustainability strategies, and report on progress towards sustainability goals. This course helps build a foundation in the principles of CSR, including stakeholder engagement, environmental management, and social responsibility. It also provides practical tools and frameworks for implementing CSR in organizations.

See salaries and explore the career path for Sustainability Manager

Corporate Sustainability Analyst

Analyze and report on corporate sustainability performance, develop sustainability strategies, and engage with stakeholders. This course provides a comprehensive overview of CSR, including its history, evolution, and current trends. It also examines the ethical, social, and environmental challenges facing businesses today.

See salaries and explore the career path for Corporate Sustainability Analyst

Sustainability Reporting Specialist

Develop and implement sustainability reporting systems, collect and analyze data on sustainability performance, and prepare sustainability reports. This course provides a comprehensive overview of sustainability reporting, including the different frameworks and standards used. It also provides practical guidance on how to develop and implement a sustainability reporting system.

See salaries and explore the career path for Sustainability Reporting Specialist

Corporate Governance Analyst

Analyze and report on corporate governance practices of companies, develop corporate governance strategies, and engage with companies on corporate governance issues. This course provides a comprehensive overview of corporate governance, including the different frameworks and standards used. It also provides practical guidance on how to develop and implement a corporate governance strategy.

See salaries and explore the career path for Corporate Governance Analyst

Ethical Investment Analyst

Analyze and report on the ethical performance of companies, develop ethical investment strategies, and engage with companies on ethical issues. This course provides a comprehensive overview of ethical investing, including the different frameworks and standards used. It also provides practical guidance on how to develop and implement an ethical investment strategy.

See salaries and explore the career path for Ethical Investment Analyst

ESG Analyst

Analyze and report on ESG performance of companies, develop ESG investment strategies, and engage with companies on ESG issues. This course provides a comprehensive overview of ESG investing, including the different frameworks and standards used. It also provides practical guidance on how to develop and implement an ESG investment strategy.

See salaries and explore the career path for ESG Analyst

Business Ethics Consultant

Provide consulting services to help organizations develop and implement ethical business practices. This course provides a comprehensive overview of business ethics, including the different ethical theories and frameworks used. It also provides practical guidance on how to develop and implement an ethical business strategy.

See salaries and explore the career path for Business Ethics Consultant

Nonprofit Program Manager

Develop and implement programs for nonprofit organizations, manage budgets, and evaluate program impact. This course may be useful for Nonprofit Program Managers who want to gain a better understanding of the ethical, social, and environmental challenges facing businesses today.

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Social Entrepreneur

Develop and implement social ventures that address social and environmental problems. This course may be useful for Social Entrepreneurs who want to gain a better understanding of the ethical, social, and environmental challenges facing businesses today.

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Public Policy Analyst

Analyze and report on public policy issues, develop public policy recommendations, and engage with policymakers on public policy issues. This course may be useful for Public Policy Analysts who want to gain a better understanding of the ethical, social, and environmental challenges facing businesses today.

See salaries and explore the career path for Public Policy Analyst

CSR Officer

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Public relations manager

Develop and implement public relations campaigns, manage media relations, and build relationships with stakeholders. This course may be useful for Public Relations Managers who want to gain a better understanding of the ethical, social, and environmental challenges facing businesses today.

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Marketing Manager

Develop and implement marketing campaigns, manage marketing budgets, and conduct market research. This course may be useful for Marketing Managers who want to gain a better understanding of the ethical, social, and environmental challenges facing businesses today.

See salaries and explore the career path for Marketing Manager