Creating an Editorial Calendar
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Ever publish a video or article that didn't get the attention you think it deserved? Are you often juggling competing messages and stories? Editorial calendars help you organize and schedule your marketing campaigns and ensure your content meets its potential. Here Brian Honigman covers the best practices for creating and using an editorial calendar. He'll walk you through the choices you need to consider before choosing a calendar format (master or secondary; department specific or task specific) and selecting a tool (a simple spreadsheet or a CMS like WordPress). He then shows you how to create your calendar, and execute on it consistently going forward.
Contents:
- Introduction
- 1. What Is an Editorial Calendar?
- 2. Goals of Your Calendar
- 3. Tools for Your Calendar
- 4. Format Your Calendar
- 5. Execute Your Calendar
- Conclusion
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| Rating | Not enough ratings |
|---|---|
| Length | 1h 18m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Brian Honigman |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business Data Science |
| Tags | Marketing Online Marketing Excel Content Marketing Google Calendar Google Docs Digital Marketing Microsoft Excel Editorial Calendars |
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Office Clerk, Receptionist, Calendar Clerk $41k
Specific Claims Auditor $50k
Editorial Proofreader $53k
Suburban editorial writer $57k
Editorial Copywriter $60k
Editorial Blog Contributor $62k
Calendar/Docket Clerk $63k
Sales - Wide Format Specialist $70k
Senior Content & Editorial Copywriter $76k
Editorial Curator $82k
Senior Litigation Calendar Specialist $116k
Editorial Support Engineer $138k
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| Rating | Not enough ratings |
|---|---|
| Length | 1h 18m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Brian Honigman |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business Data Science |
| Tags | Marketing Online Marketing Excel Content Marketing Google Calendar Google Docs Digital Marketing Microsoft Excel Editorial Calendars |
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