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In the fast-growing Software as a Service (SaaS) industry, having a skilled, agile, and high-performing sales team isn't just an advantage—it's a necessity. "How to Build a High-Performing SaaS Sales Team" is a specialized course designed for current and aspiring SaaS sales leaders who aim to dramatically improve their team’s performance and effectiveness.

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In the fast-growing Software as a Service (SaaS) industry, having a skilled, agile, and high-performing sales team isn't just an advantage—it's a necessity. "How to Build a High-Performing SaaS Sales Team" is a specialized course designed for current and aspiring SaaS sales leaders who aim to dramatically improve their team’s performance and effectiveness.

Throughout this comprehensive course, participants will engage in a deep dive into the critical elements that constitute a successful SaaS sales operation—from initial team assembly to advanced sales management strategies. With a focus on real-world applications and contemporary techniques, this course provides both foundational knowledge and innovative practices.

This course will equip you with the knowledge and strategies to:

  • Craft a winning recruitment strategy: Learn how to identify top talent with the skills and drive to succeed in the SaaS industry. Discover effective onboarding techniques to set your new hires up for success.

  • Foster a high-performing SaaS sales culture: Build a team environment that thrives on collaboration, celebrates wins, and encourages continuous learning.

  • Implement a data-driven coaching and development program: Learn how to leverage data to identify areas for improvement and provide targeted coaching to unlock your team's full potential.

  • Optimize your sales performance and management: Discover industry best practices and benchmarks to track key metrics, streamline processes, and adapt to evolving customer needs.

  • Master the SaaS Sales Model: Understand the unique aspects of SaaS sales, including subscription models, free trials, customer renewal strategies, and upselling/cross-selling techniques.

This course is designed for:

  • Sales leaders and managers looking to build and empower high-performing SaaS sales teams.

  • Entrepreneurs and business owners building their in-house SaaS sales teams from the ground up.

  • Marketing and product professionals seeking a deeper understanding of the SaaS sales landscape.

  • Aspiring SaaS salespeople or those transitioning into this field.

By the end of this course, you'll be equipped with:

  • Actionable strategies to recruit and retain top talent.

  • A blueprint for building a thriving SaaS sales culture.

  • The knowledge to implement effective coaching and development programs.

  • Data-driven insights for optimizing sales performance and management.

  • A comprehensive understanding of the SaaS sales model.

Get ready to transform your SaaS sales team into a revenue-generating machine.

Enroll Today.

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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
An ideal course for sales managers looking to boost the performance of their teams
Helps build a data-driven sales management approach for better results
Provides in-depth coverage of the SaaS sales model, catering specifically to SaaS businesses
Focused on real-world applications, ensuring practical implementation of strategies
Provides strategies to hire and onboard top talent, which is critical for high-performing teams
Taught by experienced professionals with a strong reputation in SaaS sales leadership

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Sales Management: How to Build a Winning SaaS Sales Team with these activities:
Review the basics of sales management
Before starting the course, brush up on essential sales management principles. This activity aims to reinforce foundational concepts and streamline your progress.
Browse courses on Sales Management
Show steps
  • Read articles and books on sales management
  • Review online materials and tutorials
  • Attend a workshop or webinar on sales management
Compile existing notes and materials
Begin by organizing any notes, assignments, quizzes, and exams you have from previous courses or independent learning related to the SaaS industry.
Show steps
  • Gather all relevant materials
  • Sort and organize materials by topic
  • Review materials to refresh your memory
Develop a sales enablement plan
To solidify your understanding of sales enablement strategies, create a comprehensive plan that outlines how you will implement them within your SaaS sales team.
Browse courses on Sales Enablement
Show steps
  • Research and gather information on sales enablement
  • Develop a strategy and outline for your plan
  • Create a detailed implementation roadmap
One other activity
Expand to see all activities and additional details
Show all four activities
Contribute to open-source projects related to SaaS sales
Extend your learning by contributing to open-source projects in the SaaS sales domain. This activity allows you to engage with the broader community, refine your skills, and gain valuable experience.
Browse courses on Open Source
Show steps
  • Identify relevant open-source projects
  • Choose an area to contribute to
  • Submit code or documentation improvements

Career center

Learners who complete Sales Management: How to Build a Winning SaaS Sales Team will develop knowledge and skills that may be useful to these careers:
SaaS Sales Representative
Those in this role will need to understand the SaaS sales model in order to be successful. This course covers the unique aspects of selling SaaS in great detail, including not only customer relations and outreach, but also contract negotiation, upselling, and cross-selling.
Sales Manager
A Sales Manager often has some kind of team that they manage. This course is useful because it teaches how to build a team that is successful. It covers how to find talent, how to train them, and how to provide coaching and development. Once a team is built, this course teaches how to manage that team to optimize sales and performance.
Business Development Manager
This course teaches how to build and empower high-performing sales teams, which is important for a Business Development Manager. It also teaches the SaaS sales model, which is particularly relevant for those in the SaaS industry.
Sales Operations Manager
A Sales Operations Manager helps to improve sales performance. This course teaches how to build a high-performing sales culture, how to optimize sales performance, and how to manage a sales team. It will also help a Sales Operations Manager to drive efficient data-driven decision-making.
Sales Analyst
This course teaches how to implement a data-driven coaching and development program, which can be useful to a Sales Analyst. It teaches how to leverage data to identify areas for improvement and provide targeted coaching to unlock a team's full potential.
Sales Engineer
A Sales Engineer may work in conjunction with a SaaS Sales Representative. This course may be useful as it provides knowledge of the SaaS sales model, which can help one support the sales team.
Salesforce Administrator
This role supports growth of a company's sales team. This course teaches how to build and empower high-performing sales teams, which can be helpful to a Salesforce Administrator.
Marketing Manager
This role often works closely with sales to ensure sales are successful. This course teaches how to build and empower high-performing sales teams, which can be helpful to a Marketing Manager.
Product Manager
A Product Manager who works with SaaS needs to understand the SaaS sales model to be successful. The course teaches the fundamentals of SaaS sales, upselling, cross-selling, and customer retention, all of which are important to a Product Manager.
Customer Success Manager
This role shares responsibilities with Sales, particularly relationship-building and retention. This course may be useful because it teaches how to build and empower high-performing sales teams, which can provide insights to the Customer Success Manager.
Account Manager
An Account Manager plays a key role in customer retention and satisfaction. This course may help them to understand the SaaS sales model so that they may better work with their sales teams to ensure customer satisfaction.
Entrepreneur
This course may be useful for those who want to build their own SaaS sales team. It teaches how to build and empower high-performing sales teams, which is important for any business.
Consultant
A Consultant should understand the SaaS model to better serve their clients. This course covers the unique aspects of SaaS, including subscription models, free trials, customer renewal strategies, upselling, and cross-selling techniques.
Data Analyst
This course may be useful for a Data Analyst who works with sales data. This course covers how to implement a data-driven coaching and development program, which can be useful to a Data Analyst who wants to gain insight into sales data and performance.
Technical Writer
This course covers the SaaS sales model in detail, including upselling, cross-selling, and customer retention. This knowledge can be helpful to a Technical Writer who is charged with writing for a SaaS.

Reading list

We've selected ten books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Sales Management: How to Build a Winning SaaS Sales Team.
Provides a step-by-step guide to building a predictable sales pipeline. It must-read for any SaaS sales leader looking to improve their team's performance.
Provides a framework for developing a sales team that can challenge customers and win more deals. It valuable resource for any SaaS sales leader looking to improve their team's closing rate.
Provides a step-by-step guide to using the SPIN selling method. It valuable resource for any SaaS sales professional looking to improve their questioning skills.
Provides a comprehensive overview of the sales process. It valuable resource for any SaaS sales professional looking to improve their overall knowledge of sales.
Provides a psychological perspective on the sales process. It valuable resource for any SaaS sales professional looking to improve their understanding of customer behavior.
Provides a roadmap for building a successful sales organization. It valuable resource for any SaaS sales leader looking to improve their team's performance.
Provides a framework for developing personal effectiveness. It valuable resource for any SaaS sales professional looking to improve their overall performance.
Save
Provides a framework for understanding motivation. It valuable resource for any SaaS sales leader looking to improve their team's performance.
Provides a framework for building a successful startup. It valuable resource for any SaaS entrepreneur looking to build a high-growth company.

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