How to Create an Awesome Demo Video for Your Business from Udemy

In this course, you will learn everything you need to create high-converting marketing videos for your products or business.

Master Marketing Video Production

8+ Hours of HD video lectures explaining step-by-step how to produce animated demo videos (No previous skills necessary)
Sample demo video scripts to help you get started
Sample storyboards from actual commercial projects
Recommendations for the best software/equipment to produce demo videos
7 days a week Email Support to help you get unstuck
30 Day Money-Back guarantee.

Why should you learn to create business videos?

Videos Rule. If your company's website doesn't have them, you are missing out on an awesome way of communicating with your customers. Explainer videos are an easy and dynamic way of letting folks know about your products or services and they can mean the difference between a lookie-loo and actual sales.

Unfortunately, many companies let the high costs of professional videos turn them off to the real power of this marketing medium. Some folks even create low quality videos in-house.

As dynamic and powerful as videos can be, bad videos can be just as persuasive... in a totally negative way - giving potential customers a bad impressive of your company. Rather than adding poor quality videos to your site, you're probably better off not adding videos at all.

Now your company can stand out from the crowd and you don't need to spend $10K in order to have a professional video produced for your site.

Are you ready for this? You can start enjoying the benefits of learning how to make your own, professional quality videos now with the help of an awesome video series that teaches you everything you need to know.

What's inside

Learning objectives

Scriptwriting - learn to create simple, compelling, effective scripts in less than 2 hours
Animating - learn to create awesome animations quickly and cheaply
Voice over - learn how to record great voice over audio with no budget or where to hire great voice over talent.

Editing- learn how to put animation, audio, sound, all together with final cut or imovie
Promoting - learn great social media marketing techniques to promote your video and increase your chances of it becoming viral
How to produce explainer videos from scratch

Scriptwriting - learn to create simple, compelling, effective scripts in less than 2 hours
Animating - learn to create awesome animations quickly and cheaply
Voice over - learn how to record great voice over audio with no budget or where to hire great voice over talent.
Editing- learn how to put animation, audio, sound, all together with final cut or imovie
Promoting - learn great social media marketing techniques to promote your video and increase your chances of it becoming viral
How to produce explainer videos from scratch

Syllabus

I created this course with the intention to provide an alternative for cash strapped startups to produce their own demo videos. As a producer It hurt to turn down many hard working entrepreneurs because they just could not afford an studio like mine to produce their demo video. So I sat down and spe…

Welcome to the Grumo Course where I will teach you everything I know about creating awesome demo videos. Oh Yeah!

Have you noticed more and more websites' landing page have a big demo video promoting their products and services?
Miguel explains the benefits of using a great demo video on your website.

Miguel talks about the 9 steps he follows to create demo videos.

5 Parts, yes 1, 2, 3, 4, and Cinco!

Learn the 7 things a script must have to be a hit.

This PDF contains several revisions of the Hipmunk video script so you can see how it evolved before it went into production.
You'll notice that most changes simplified lines and helped to shape a more coherent and emotional story.
There are 2 possible approaches to a 1st script draft. Start with a barebones script with no story and add to it, or write a script with all the features of the product and simplify it to the essential ones.

This ZIP file contains: The SUCCESS Excel template, the Storyboard template Omnigraffle file, and the Storyboard 9 rectangle board in PDF.

Hardware and software options to record voice over.
Demostration of how to record voiceover with an iPhone and a blanket.

Miguel shows how he records voice over with an iPhone by actually showing the iPhone screen.

Use Voices.com to find a great selection of affordable voice over artists.

How to prepare your assets to be imported into After Effetcts.

Listen to my finished masterpiece here (make sure you wear earplugs)

Miguel thanks all of you for watching this course.

Traffic lights

Read about what's good

what should give you pause

and possible dealbreakers

Well-suited for beginners who need a foundation in creating marketing videos

Offers step-by-step guidance for producing animated demo videos

Provides hands-on practice through assignments and projects

Includes 7 days a week email support for assistance

The version of software recommended in the course may be outdated

Consider taking additional courses to supplement the material covered in this course

Reviews summary

Create awesome demo videos for business

According to learners, this course offers a largely positive experience for those looking to create demo videos for their business. Students frequently highlight the instructor, Miguel, as engaging and clear, making complex topics accessible. The course provides a practical, step-by-step approach covering the entire video production process, from scripting and storyboarding to editing and promotion. While generally seen as comprehensive for beginners, some students found the animation section challenging, especially if they had no prior experience with software like After Effects. Overall, it's considered a highly valuable resource for entrepreneurs and startups aiming to produce their own professional-quality videos without a large budget.

Ideal starting point, may lack depth for advanced.

"Great for absolute beginners who know nothing about video."

"Perfect starting point to understand the workflow."

"Wish it went deeper into certain software features and advanced tips."

Covers entire process from script to delivery.

"Covers everything from script to delivery, a true end-to-end guide."

"Liked that it touched on promotion, not just production."

"A good overview of the whole process, didn't miss anything major."

Provides actionable, step-by-step guidance.

"Gave me practical steps I could follow immediately to get started."

"Very hands-on approach which is exactly what I needed."

"Liked the step-by-step breakdown of the whole process."

Instructor is enthusiastic and explains clearly.

"Miguel is awesome, really enthusiastic and makes learning fun."

"His explanations are clear and easy to follow for a beginner."

"The instructor makes complex topics simple with good examples."

Animation section can be challenging for beginners.

"After Effects was a bit overwhelming for me as a total newbie."

"The animation part felt a bit rushed and assumed some prior knowledge."

"May need prior software experience or extra effort for animation."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in How to Create an Awesome Demo Video for Your Business with these activities:

Gather course materials

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Organize and review course materials to prepare for upcoming lessons.

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Download and print course syllabus and lecture notes
Set up a dedicated folder or notebook for course materials

Review basic animation techniques

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Refresh your understanding of basic animation techniques to prepare for the course.

Browse courses on Animation

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Review articles or tutorials on basic animation principles
Practice creating simple animations using free online tools

Practice creating script outlines

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Reinforce your understanding of scriptwriting principles by practicing creating outlines.

Browse courses on Scriptwriting

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Choose a product or service and write a brief description
Identify the target audience and their needs
Brainstorm key message points and call to action
Create an outline that includes an introduction, body, and conclusion

Four other activities

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Show all seven activities

Explore advanced voice recording techniques

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Enhance your voice recording skills by following tutorials on advanced techniques.

Browse courses on Voiceover

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Find tutorials on topics such as microphone placement, vocal exercises, and audio editing
Practice implementing the techniques in your own recordings
Share your recordings with others for feedback

Develop a storyboard for a video

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Apply your knowledge of storyboarding by creating a storyboard for a short video.

Browse courses on Storyboarding

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Write a brief script for the video
Sketch out a storyboard that includes key scenes and transitions
Add annotations to the storyboard to describe camera angles, lighting, and sound effects
Get feedback on your storyboard from peers or instructors

Create a sample explainer video

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Demonstrate your understanding of explainer video production by creating a sample video.

Browse courses on Video Production

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Choose a product or service to promote
Write a script and storyboard for the video
Record and edit the video using animation, voiceover, and sound effects
Share your video online and get feedback

Contribute to open-source video editing software

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Deepen your understanding of video editing techniques by contributing to open-source software.

Browse courses on Video Editing

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Choose an open-source video editing software project to contribute to
Identify areas where you can contribute, such as bug fixing, feature development, or documentation
Submit a pull request or merge request with your changes
Collaborate with other contributors to improve the software

Career center

Learners who complete How to Create an Awesome Demo Video for Your Business will develop knowledge and skills that may be useful to these careers:

Product Manager

Product managers develop and manage the lifecycle of products and services. This course may be useful to help build a foundation in the principles and methods of product management, including how to develop a product roadmap and how to launch a new product.

See salaries and explore the career path for Product Manager

Copywriter

Copywriters write text for a variety of marketing materials, including websites, brochures, and advertising campaigns. This course may be useful to help build a foundation in the principles and methods of copywriting, including how to write persuasive text and how to create a compelling brand voice.

See salaries and explore the career path for Copywriter

Entrepreneur

Entrepreneurs start and run their own businesses. This course may be useful to help build a foundation in the principles and methods of entrepreneurship, including how to develop a business plan and how to launch a new business.

See salaries and explore the career path for Entrepreneur

Consultant

Consultants provide advice and guidance to businesses and organizations. This course may be useful to help build a foundation in the principles and methods of consulting, including how to develop a consulting proposal and how to manage a consulting project.

See salaries and explore the career path for Consultant

Journalist

Journalists gather, analyze, and report on news and current events. This course may be useful to help build a foundation in the principles and methods of journalism, including how to research a story and how to write a news article.

See salaries and explore the career path for Journalist

Video Editor

Video editors cut together raw footage to create a finished video product. This course may help build a foundation in the basics of video editing, including how to use editing software and how to create effective video content.

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Sales Manager

Sales managers lead and motivate sales teams to achieve sales goals. This course may be useful to help build a foundation in the principles and methods of sales management, including how to develop a sales plan and how to motivate a sales team.

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Marketing Manager

Marketing managers develop and execute marketing campaigns to promote products or services. This course may be useful to help build a foundation in the principles and methods of marketing, including how to create a marketing plan and how to measure the success of a marketing campaign.

See salaries and explore the career path for Marketing Manager

Graphic Designer

Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. This course may be useful to help build a foundation in the principles and methods of graphic design.

See salaries and explore the career path for Graphic Designer

Public Relations Specialist

Public relations specialists manage the public image of organizations and individuals. This course may be useful to help build a foundation in the principles and methods of public relations, including how to develop a public relations campaign and how to measure the success of a public relations campaign.

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Motion Graphics Designer

Motion graphics designers create animated graphics for use in a variety of media, including television, film, video games, and the web. This course may help build a foundation in the principles and methods of motion graphics design.

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Web Designer

Web designers create and maintain websites. This course may be useful to help build a foundation in the basics of web design, including how to use HTML and CSS and how to create a user-friendly website.

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Teacher

Teachers educate students in a variety of subjects. This course may be useful to help build a foundation in the principles and methods of teaching, including how to create a lesson plan and how to manage a classroom.

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Animator

Animators design and create animated graphics for use in television, film, video games, and other visual media. This course may be useful to help build a foundation in the principles and methods of animation.

See salaries and explore the career path for Animator

Photographer

Photographers capture images for a variety of purposes, including journalism, commercial photography, and fine art. This course may be useful to help build a foundation in the basics of photography, including how to use a camera and how to compose a photo.

See salaries and explore the career path for Photographer