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Digital Transformation

Has the introduction of digital technology made the old theories for business development and marketing obsolete? These tried and true theories, processes and methods are still valued, but they are now turbocharged. Technology has enabled businesses to leverage more opportunities and it's important to understand how you can take advantage of these developments.

This course will not offer a complete overview of all the latest digital marketing technologies, but ratherhelp you understand a general approach to the subject on a strategic level. With that understanding, you will find it easier to navigate the landscape of evolving tools and get the highest business development and marketingvalue. You will learn about new possibilities for business development and marketing and how to utilize them as a strategic tool foryour company's digital transformation.

This course is part of the Digital Transformation Professional Certificate program.

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Rating Not enough ratings
Length 10 weeks
Effort 2 - 3 hours per week
Starts Feb 5 (221 weeks ago)
Cost $129
From KTHx via edX
Instructors Henrik Blomgren, Martin Vendel
Download Videos On all desktop and mobile devices
Language English
Subjects Business Programming
Tags Business & Management Computer Science Engineering

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Rating Not enough ratings
Length 10 weeks
Effort 2 - 3 hours per week
Starts Feb 5 (221 weeks ago)
Cost $129
From KTHx via edX
Instructors Henrik Blomgren, Martin Vendel
Download Videos On all desktop and mobile devices
Language English
Subjects Business Programming
Tags Business & Management Computer Science Engineering

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