Save for later

Google SEO Fundamentals

Search Engine Optimization (SEO),

Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization.
Get Details and Enroll Now

OpenCourser is an affiliate partner of Coursera and may earn a commission when you buy through our links.

Get a Reminder

Send to:
Rating 4.6 based on 298 ratings
Length 5 weeks
Effort 4 weeks of study, 1-3 hours/week
Starts Jun 26 (45 weeks ago)
Cost $79
From University of California, Davis via Coursera
Instructor Rebekah May
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Marketing

Get a Reminder

Send to:

Similar Courses

What people are saying

so much

Thanks so much!

Got to learn so much from the professor and assignments.

Thank you so much for ever being informative and interesting.

I learned so much and really enjoyed every bit of it!

This course has so much detail and depth.

I learned so much new stuff!

Super exciting!Thank you so much!

I learned so much new stuff.

Thank You So MuchI learned a lot about SEO especially keyword Research and Specificity especially Final Assignment.As Course is moving forward it is becoming more complex and time taken.

Read more

technical seo

Best Course to understand how on page, off page and technical SEO works.

The course provided excellent SEO fundamentals which can be used for optimizing sites using on-page, off-page and technical SEO techniques.

This course learn you practical information about foundamentals of SEO such as on-page, off-page and technical SEO.

Very good content but it only gives a general view on each topic not going too deep on technical SEO and keyword research.

Just technical SEO was a bit confusing that i think we will get more info on next courses Love the course, seriously :) Very good course, I just find an opportinuty to include closed captioned (cc) to one video that was very desfased.

good course It builds on the Course 1 of the specialization and details each of the aspects of On-page, Off-page and Technical SEO.

That's one of my favorite course which covers all the aspects of on-page SEO and technical SEO.

learning alot I really enjoy this course, is everything I need to know about on/off-page and technical SEO, and how to do keywords research and user personal is truly a solid rock knowledge.

Read more

for beginners

a great course for beginners and for those who already have a bit of knowledge to upgrade The course is ok and gives more details than the introductory course.

It provides an overview about the topic for beginners.

Perfect for beginners in SEO This course has good thematic.

Great content for beginners.Especially appreciated given that the topic is not yet well covered by MOOCs.

Good for Beginners!

Highly recommend it for beginners.

Read more

very informative

Very informative!

The course is really good and the content is very informative.

Very informative and focuses in the basics.

The tutor explains the topics in a simple, but yet very informative way.

Very informative.

The course was clear in any aspect and really helpful overall :) Very informative with a lot of examples as well as real-life applications.

Prasad This course is very informative, but I wish the content was updated.

Read more

looking forward

Looking forward to the next course.

I learned what to do, looking forward to learning how!!

Thanks for the great course madam i learned a lot from this and looking forward to complete the specialization.

Looking forward to the more advanced courses by UC Davis.

Looking forward to team up again for good.

Looking forward to complete the entire specialization.

Read more

very interesting

Very interesting lots of useful and ready to use content.

The course contained very interesting materials as well as very useful practices for search engine optimization.

Very interesting and useful!

Very interesting course.

Now many things have been changed and this course Material is needed to be updated Very interesting course, I highly recommend it.

satisfied Very interesting, practical and useful Muy bueno.

Read more

highly recommended

Highly recommended Very foundation and useful this course for me I learn differently than most students.

Highly recommended.

Highly recommended for beginners The course gives a great overview as well as a deeper introduction to SEO A very good cours!

Highly recommended and of great practical value.

No doubt, why it was highly recommended to me by my colleagues.

Read more

Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Associate Manager, Search Engine Marketing $61k

Search Engine developer $63k

Search Engine Optimizer/ Editor $67k

Manger - Search Engine Marketing $74k

Search Engine Marketing Strategist $80k

Business Analyst | Search Engine Marketing $83k

Search Engine Marketing Professional $85k

Manager - Search Engine Marketing $104k

Associate Search Engine Marketing Analyst $110k

Group Manager, Search Engine Marketing $115k

Search Engine Marketing Manager Lead $141k

Search Engine Marketing Specialist 3 $143k

Write a review

Your opinion matters. Tell us what you think.

Rating 4.6 based on 298 ratings
Length 5 weeks
Effort 4 weeks of study, 1-3 hours/week
Starts Jun 26 (45 weeks ago)
Cost $79
From University of California, Davis via Coursera
Instructor Rebekah May
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Marketing

Similar Courses

Sorted by relevance

Like this course?

Here's what to do next:

  • Save this course for later
  • Get more details from the course provider
  • Enroll in this course
Enroll Now