Learn Social Media Monitoring
Become a Public Relations Specialist,
Social media can provide your company with a wealth of information about what your customers—and competitors—really think about your organization. In this course, learn how to incorporate social listening in your organization's marketing strategy. Join digital and social media strategist Martin Waxman as he explains how to set up your social listening dashboard, tune into the right online conversations, and use social listening to discover insights that could lead to new products and opportunities. He also covers how to use social listening for customer service, as well as how to identify issues and crisis situations where your company's reputation may be at stake.
Contents:
- Introduction
- 1. Develop a Strategic Approach
- 2. How to Get Started
- 3. Social Listening in Action
- Conclusion
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| Rating | Not enough ratings |
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| Length | 34m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Martin Waxman |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business |
| Tags | Business Social Media Marketing Small Business Marketing Hootsuite Social Media Measurement |
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| Rating | Not enough ratings |
|---|---|
| Length | 34m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Martin Waxman |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business |
| Tags | Business Social Media Marketing Small Business Marketing Hootsuite Social Media Measurement |
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