Learning Web Analytics
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Become a Marketing Coordinator,
Learn how web analytics can improve your marketing game. In this course marketing expert Matt Bailey explains what analytics is, what it can do, and how it will change your online business. Learn how to apply value measurement to your website and figure out which pages convince people to become customers and which pages push them away. Matt demonstrates where the most important numbers come from, introduces some basic terminology, and shows how to find some basic reports-with free tools like Google Analytics-that can provide you with immediate, actionable data. At the end of the course, you'll be able to measure and understand the value of actions and conversions, and direct your marketing investment to the areas that need it most.Get a Reminder
| Rating | Not enough ratings |
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| Length | 1h 14m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Matt Bailey |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business Data Science |
| Tags | Marketing Analytics |
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Analyst, Web Analytics $69k
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Web Analytics and Tagging Specialist $76k
BDE Business Analyst / Web Analytics Manager $84k
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Business Analytics & Advanced Analytics $90k
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BDE Business Analyst / Web Analytics Lead $98k
Project Manager Web Analytics & Reporting $104k
Web Analytics Implementation Project Manager $137k
Web Analytics Architect $180k
Web Analytics Systems Engineer $207k
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| Rating | Not enough ratings |
|---|---|
| Length | 1h 14m |
| Starts | On Demand (Start anytime) |
| Cost | $29/month (Access to entire library- free trial available) |
| From | LinkedIn Learning |
| Instructor | Matt Bailey |
| Download Videos | Only via the LinkedIn Learning mobile app |
| Language | English |
| Subjects | Business Data Science |
| Tags | Marketing Analytics |
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