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Angular Denver '19

Dark Patterns in UI: What Not to Do to Your Users

In this talk, Alyssa Nicoll will go over some obvious and some not so obvious patterns that are used online to manipulate users. Understanding usability gives you a lot of power as web designers and developers. You should use this knowledge for good, rather than for tricking users into unintended behaviors. This kind of UX trickery breeds distrust in not only your web app but the web in general.

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, what to watch for

, and possible dealbreakers

Examines user manipulation in web design, fostering ethical considerations in web design

Taught by a recognized expert in user interface design

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Activities

Coming soon We're preparing activities for Angular Denver '19: Dark Patterns in UI: What Not to Do to Your Users. These are activities you can do either before, during, or after a course.

Career center

Learners who complete Angular Denver '19: Dark Patterns in UI: What Not to Do to Your Users will develop knowledge and skills that may be useful to these careers:

Front-End Developer

Front-End Developers implement the visual aspects of websites and applications. To achieve this, they rely on their knowledge of user experience. This course on Dark Patterns in UI will introduce front-end developers to questionable UI practices, so that they may avoid these in their own work.

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User Experience Researcher

User Experience Researchers delve into the behaviors and motivations of users. They improve products by providing valuable insights on user interaction. Alyssa Nicoll's course on Dark Patterns in UI will help build a foundation for understanding user manipulation. This course is especially useful as a supplement for User Experience Researchers who use this understanding to prevent similar tactics in their own work.

See salaries and explore the career path for User Experience Researcher

Usability Engineer

Usability Engineers evaluate the user experience of websites and applications to identify and solve usability issues. This includes avoiding malicious patterns that may harm the user. The course on Dark Patterns in UI can give Usability Engineers an in-depth perspective on these issues, improving their work performance.

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Information Architect

Information Architects organize and structure information to enhance the usability of websites and applications. They can use this knowledge to help users interact with products more intuitively, thus avoiding manipulation. This course will give Information Architects a deeper understanding of the tactics they need to avoid in their own work.

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UX Designer

UX Designers research, design, and evaluate the user experience of websites and applications. This course may be useful for UX designers in their pursuit of ethical design practices. An understanding of Dark Patterns in UI can give UX Designers the tools they need to prevent these issues in their own work.

See salaries and explore the career path for UX Designer

Web Developer

Web Developers maintain and develop websites and applications. Some may specialize in front-end development, while others may specialize in back-end development. Regardless of their specialty, Web Developers can improve their work by taking this course. It will provide them with the knowledge they need to avoid malicious design patterns in their own projects.

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UX Writer

UX Writers craft text for websites, applications, and other digital products. They use their understanding of user needs and behaviors to create clear and concise content. This course may be useful for UX Writers, giving them a deeper understanding of user manipulation and how to avoid it.

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Interaction Designer

Interaction Designers focus on the relationship between users and digital products. This course may be useful for Interaction Designers, giving them insights into how to avoid deceptive patterns.

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Product Manager

Product Managers are responsible for the development and launch of new products. They use their understanding of user needs and behaviors to create products that are successful in the market. Some Product Managers may be interested in this course, as it will help them understand how to avoid deceptive design patterns.

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Content Strategist

Content Strategists plan, develop, and manage content for websites and applications. They use their understanding of user needs and behaviors to create content that is engaging and effective. Some Content Strategists may be interested in this course, as it will help them understand the ethical implications of their work.

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Business Analyst

Business Analysts work with stakeholders to identify and solve business problems. They use their understanding of business processes and user needs to create solutions that are both effective and efficient. Some Business Analysts may be interested in this course, as it will help them understand how to avoid deceptive design patterns.

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Software Engineer

Software Engineers design, develop, and maintain software applications. They use their understanding of computer science principles to create software that is reliable, efficient, and user-friendly. Some Software Engineers may be interested in this course, as it will help them understand how to avoid deceptive design patterns.

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Data Scientist

Data Scientists use data to solve business problems. They use their understanding of statistics, machine learning, and data analysis to create models that can predict future outcomes. Some Data Scientists may be interested in this course, as it will help them understand how to avoid deceptive design patterns.

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Marketing Manager

Marketing Managers plan and execute marketing campaigns to promote products and services. They use their understanding of consumer behavior to create campaigns that are effective and efficient. Some Marketing Managers may be interested in this course, as it will help them understand how to avoid deceptive design patterns.

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Sales Manager

Sales Managers lead and motivate sales teams to achieve sales goals. They use their understanding of sales techniques and customer behavior to create sales strategies that are effective and efficient. Some Sales Managers may be interested in this course, as it will help them understand how to avoid deceptive design patterns.

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