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Maven Analytics and Enrique Ruiz

This is a hands-on, project-based course designed to help you learn and apply essential statistics concepts for data analysis & business intelligence. Our goal is to simplify and demystify the world of statistics using familiar tools like Microsoft Excel, and empower everyday people to understand and apply these tools and techniques – even if you have absolutely no background in math or stats.

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This is a hands-on, project-based course designed to help you learn and apply essential statistics concepts for data analysis & business intelligence. Our goal is to simplify and demystify the world of statistics using familiar tools like Microsoft Excel, and empower everyday people to understand and apply these tools and techniques – even if you have absolutely no background in math or stats.

We'll start by discussing the role of statistics in business intelligence, the difference between sample and population data, and the importance of using statistical techniques to make smart predictions and data-driven decisions.

Next we'll explore our data using descriptive statistics and probability distributions, introduce the normal distribution and empirical rule, and learn how to apply the central limit theorem to make inferences about populations of any type.

From there we'll practice making estimates with confidence intervals, and using hypothesis tests to evaluate assumptions about unknown population parameters. We'll introduce the basic hypothesis testing framework, then dive into concepts like null and alternative hypotheses, t-scores, p-values, type I vs. type II errors, and more.

Last but not least, we'll introduce the fundamentals of regression analysis, explore the difference between correlation and causation, and practice using basic linear regression models to make predictions using Excel's Analysis Toolpak.

Throughout the course, you'll play the role of a Recruitment Analyst for Maven Business School. Your goal is to use the statistical techniques you've learned to explore student data, predict the performance of future classes, and propose changes to help improve graduate outcomes.

You'll also practice applying your skills to 5 real-world BONUS PROJECTS, and use statistics to explore data from restaurants, medical centers, pharmaceutical companys, safety teams, airlines, and more.

COURSE OUTLINE:

  • Why Statistics?

    • Discuss the role of statistics in the context of business intelligence and decision-making, and introduce the statistics workflow

  • Understanding Data with Descriptive Statistics

    • Understand data using descriptive statistics, including frequency distributions and measures of central tendency & variability

    • PROJECT #1: Maven Pizza Parlor

  • Modeling Data with Probability Distributions

    • Model data with probability distributions, and use the normal distribution to calculate probabilities and make value estimates

    • PROJECT #2: Maven Medical Center

  • The Central Limit Theorem

    • Introduce the Central Limit Theorem, which leverages the normal distribution to make inferences on populations with any distribution

  • Making Estimates with Confidence Intervals

    • Make estimates with confidence intervals, which use sample statistics to define a range where an unknown population parameter likely lies

    • PROJECT #3: Maven Pharma

  • Drawing Conclusions with Hypothesis Tests

    • Draw conclusions with hypothesis tests, which let you evaluate assumptions about population parameters using sample statistics

    • PROJECT #4: Maven Safety Council

  • Making Predictions with Regression Analysis

    • Make predictions with regression analysis, and estimate the values of a dependent variable via its relationship with independent variables

    • PROJECT #5: Maven Airlines

Join today and get immediate, lifetime access to the following:

  • 7.5 hours of high-quality video

  • Statistics for Data Analysis PDF ebook (150+ pages)

  • Downloadable Excel project files & solutions

  • Expert support and Q&A forum

  • 30-day Udemy satisfaction guarantee

If you're an analyst, data scientist, business intelligence professional, or anyone looking to use statistics to make smart, data-driven decisions, this course is for you.

Happy learning.

-Enrique Ruiz (Lead Statistics & Excel Instructor, Maven Analytics)

Enroll now

What's inside

Learning objectives

  • Learn powerful statistics tools and techniques for data analysis & business intelligence
  • Understand how to apply foundational statistics concepts like the central limit theorem and empirical rule
  • Explore data with descriptive statistics, including probability distributions and measures of variability & central tendency
  • Model data and make estimates using probability distributions and confidence intervals
  • Make data-driven decisions and draw conclusions with hypothesis testing
  • Use linear regression models to explore variable relationships and make predictions

Syllabus

Getting Started
Course Structure & Outline
READ ME: Important Notes for New Students
DOWNLOAD: Course Resources
Read more
Setting Expectations
The Course Project
Helpful Resources
Why Statistics?
Section Intro
Populations & Samples
The Statistics Workflow
QUIZ: Why Statistics?
Understanding Data with Descriptive Statistics
Descriptive Statistics Basics
Types of Variables
Types of Descriptive Statistics
Categorical Frequency Distributions
Numerical Frequency Distributions
Histograms
ASSIGNMENT: Frequency Distributions
KNOWLEDGE CHECK: Frequency Distributions
SOLUTION: Frequency Distributions
Mean, Median, and Mode
Left & Right Skew
ASSIGNMENT: Measures of Central Tendency
KNOWLEDGE CHECK: Measures of Central Tendency
SOLUTION: Measures of Central Tendency
Min, Max & Range
Interquartile Range
Box & Whisker Plots
Variance & Standard Deviation
PRO TIP: Coefficient of Variation
ASSIGNMENT: Measures of Variability
KNOWLEDGE CHECK: Measures of Variability
SOLUTION: Measures of Variability
Key Takeaways
QUIZ: Descriptive Statistics
PROJECT #1: Maven Pizza Parlor
PROJECT BRIEF: Maven Pizza Parlor
SOLUTION: Maven Pizza Parlor
Modeling Data with Probability Distributions
Probability Distribution Basics
Types of Probability Distributions
The Normal Distribution
Z Scores
The Empirical Rule
ASSIGNMENT: Normal Distributions
KNOWLEDGE CHECK: Normal Distributions
SOLUTION: Normal Distributions
Excel's Normal Distribution Functions
Calculating Probabilities with the Normal Distribution
The NORM.DIST Function
The NORM.S.DIST Function
ASSIGNMENT: Calculating Probabilities
KNOWLEDGE CHECK: Calculating Probabilities
SOLUTION: Calculating Probabilities
PRO TIP: Plotting the Normal Curve
Estimating X or Z Values with the Normal Distribution
The NORM.INV Function
The NORM.S.INV Function
ASSIGNMENT: Estimating Values
KNOWLEDGE CHECK: Estimating Values
SOLUTION: Estimating Values
QUIZ: Probability Distributions
PROJECT #2: Maven Medical Center
PROJECT BRIEF: Maven Medical Center
SOLUTION: Maven Medical Center
The Central Limit Theorem
DEMO: Proving the Central Limit Theorem
Standard Error
Implications of the Central Limit Theorem
Applications of the Central Limit Theorem
QUIZ: The Central Limit Theorem
Making Estimates with Confidence Intervals
Confidence Intervals Basics
Confidence Level
Margin of Error
DEMO: Calculating Confidence Intervals
The CONFIDENCE.NORM Function
ASSIGNMENT: Confidence Intervals
KNOWLEDGE CHECK: Confidence Intervals
SOLUTION: Confidence Intervals
Types of Confidence Intervals
T Distribution
Excel's T Distribution Functions
Confidence Intervals with the T Distribution
ASSIGNMENT: Confidence Intervals (T Distribution)
KNOWLEDGE CHECK: Confidence Intervals (T Distribution)
SOLUTION: Confidence Intervals (T Distribution)
Confidence Intervals for Proportions
ASSIGNMENT: Confidence Intervals (Proportions)
KNOWLEDGE CHECK: Confidence Intervals (Proportions)

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Explores probability distributions, including the normal distribution, which are widely used in data analysis
Teaches students how to estimate and model data using confidence intervals, which is a critical skill for statisticians and data analysts
Demonstrates how to hypothesis testing, which enables students to draw conclusions about data
Emphasizes practical application by using examples from various industries, such as healthcare and business, making the course relevant to real-world scenarios
Provides step-by-step instructions and hands-on exercises, ensuring that students gain a thorough understanding of statistical concepts
Taught by Enrique Ruiz, a recognized expert in the field of statistics and data analysis

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Essential Statistics for Data Analysis with these activities:
Practice Probability Distributions concepts
Refine your understanding of probability distributions by reviewing key concepts and solving practice problems
Browse courses on Probability Distributions
Show steps
  • Review the types of probability distributions and their properties
  • Solve practice problems to calculate probabilities using the normal distribution
  • Apply the binomial distribution to solve problems involving discrete events
Solve Confidence Intervals exercises
Strengthen your ability to calculate confidence intervals and make inferences about population parameters
Browse courses on Confidence Intervals
Show steps
  • Review the concept of confidence intervals and their interpretation
  • Solve practice exercises involving calculating confidence intervals for means and proportions
  • Apply confidence intervals to real-world scenarios
Explore Hypothesis Testing with Online Tutorials
Enhance your knowledge of hypothesis testing by following guided tutorials that provide step-by-step explanations and exercises
Browse courses on Hypothesis Testing
Show steps
  • Identify the null and alternative hypotheses
  • Calculate the test statistic and p-value
  • Interpret the results and make a decision
Two other activities
Expand to see all activities and additional details
Show all five activities
Build a Regression Model for a Business Case
Apply your skills by creating a regression model that can be used to make predictions and improve business performance
Browse courses on Regression Analysis
Show steps
  • Define the business problem and collect relevant data
  • Select appropriate independent and dependent variables
  • Build and evaluate the regression model
  • Interpret the results and make recommendations
Develop a Data Analysis Plan for a Real-World Dataset
Create a comprehensive data analysis plan that outlines the steps and methods you would use to analyze a real-world dataset
Browse courses on Data Analysis
Show steps
  • State the research question or business objective
  • Identify the data sources and variables to be analyzed
  • Describe the statistical methods you will use
  • Outline the expected outcomes and how they will be communicated

Career center

Learners who complete Essential Statistics for Data Analysis will develop knowledge and skills that may be useful to these careers:
Data Scientist
Data scientists use statistical methods to analyze data and extract meaningful insights. This course provides a comprehensive introduction to essential statistics concepts, which are essential for success in this role. The course also covers topics such as machine learning and artificial intelligence, which are increasingly important for data scientists.
Data Analyst
Data analysts use statistical methods to analyze data and extract meaningful insights. This course provides a comprehensive introduction to essential statistics concepts, which are essential for success in this role. The course also covers topics such as data mining and data visualization, which are increasingly important for data analysts.
Business Analyst
Business analysts use statistical methods to analyze data and identify business trends. This course provides a strong foundation in essential statistics concepts, such as data mining and forecasting, which are essential for success in this field.
Quantitative Researcher
Quantitative researchers use statistical methods to analyze financial data and make investment recommendations. This course provides a strong foundation in essential statistics concepts, such as time series analysis and risk management, which are essential for success in this field.
Machine Learning Engineer
Machine learning engineers use statistical methods to develop and implement machine learning models. This course provides a strong foundation in essential statistics concepts, such as supervised and unsupervised learning, which are essential for success in this field.
Quantitative Analyst
Quantitative analysts use statistical methods to develop and implement trading strategies. This course provides a strong foundation in essential statistics concepts, such as time series analysis and risk management, which are essential for success in this field.
Market Researcher
Market researchers use statistical methods to collect and analyze data about consumers and markets. This course provides a strong foundation in essential statistics concepts, such as sampling, hypothesis testing, and regression analysis, which are essential for success in this field.
Statistician
Statisticians design, collect, analyze, and interpret data to answer questions and solve problems. This course can help build a foundation for a career as a statistician by providing a strong understanding of essential statistics concepts, such as descriptive statistics, probability distributions, and hypothesis testing. Additionally, the course's focus on real-world business applications will help you develop the skills needed to succeed in this field.
Operations Research Analyst
Operations research analysts use statistical methods to improve the efficiency of operations. This course provides a strong foundation in essential statistics concepts, such as optimization and simulation, which are essential for success in this field.
Actuary
Actuaries use statistical methods to assess risk and develop insurance products. This course provides a strong foundation in essential statistics concepts, such as life tables and risk assessment, which are essential for success in this field.
Risk Manager
Risk managers use statistical methods to assess and manage risk. This course provides a strong foundation in essential statistics concepts, such as risk assessment and mitigation, which are essential for success in this field.
Epidemiologist
Epidemiologists use statistical methods to study the distribution and causes of disease. This course provides a strong foundation in essential statistics concepts, such as sampling and hypothesis testing, which are essential for success in this field.
Biostatistician
Biostatisticians use statistical methods to analyze data from biological and medical studies. This course provides a strong foundation in essential statistics concepts, such as clinical trials and survival analysis, which are essential for success in this field.
Financial Analyst
Financial analysts use statistical methods to analyze financial data and make investment recommendations. This course provides a solid foundation in essential statistics concepts, such as time series analysis and risk management, which are essential for success in this field.
Software Engineer
Software engineers use statistical methods to develop and improve software. This course provides a strong foundation in essential statistics concepts, such as testing and quality assurance, which are essential for success in this field.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Essential Statistics for Data Analysis.
This textbook provides a comprehensive overview of statistical methods and techniques, including chapters on exploratory data analysis, probability, hypothesis testing, and regression analysis. It is suitable for both undergraduate and graduate students.
This textbook valuable resource for students who want to learn about machine learning and data mining techniques. It covers topics such as supervised learning, unsupervised learning, and model selection. It is suitable for students with a background in statistics or computer science.
This open-source textbook comprehensive introduction to statistics, covering topics such as descriptive statistics, probability, hypothesis testing, and regression analysis. It is written in a clear and engaging style and is suitable for students with little or no prior knowledge of statistics.
This textbook is written specifically for psychology students and covers topics such as research design, data analysis, and hypothesis testing. It valuable resource for students who want to apply statistical methods to psychological research.
This textbook provides a more advanced treatment of statistical theory and methods, including chapters on probability theory, sampling distributions, and statistical inference. It is suitable for graduate students and researchers who want to delve deeper into the mathematical foundations of statistics.

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