We may earn an affiliate commission when you visit our partners.

WhatsApp Business Platform for Developers

Are you interested in learning how the WhatsApp Business Platform can help businesses achieve better audience engagement and customer support? Designed for developers and engineers responsible for the implementation of APIs, this course will teach you to set up and configure the WhatsApp Business Platform and the WhatsApp Business Management API.

By the end of this course you will be able to:

1. Explain the purpose and use cases of the WhatsApp Business Platform and the benefits of using the Cloud API, hosted by Meta.

2. Create an app on Meta for Developers, set up API access, send a test message, configure webhooks and set up a phone number.

3. Recognize different types of messages, create templates and use the Cloud API to send messages through WhatsApp.

4. Implement the WhatsApp Business Management API including proper setup, management, migration, and monitoring of key elements.

Enroll today to unlock the power of the WhatsApp Business Platform for your business!

Enroll now

Or subscribe to Coursera Plus

And get unlimited access to Coursera

Two deals to help you save

We found two deals and offers that may be relevant to this course.

Save money when you learn. All coupon codes, vouchers, and discounts are applied automatically unless otherwise noted.

Valid for a limited time only

Future-proof your career

Access O'Reilly books, live events, courses, and more. Save with an annual subscription.

Take

15%

off

What's inside

Syllabus

The WhatsApp Business Platform

In the first week, you will learn about the purpose and use cases of the WhatsApp Business Platform, and the benefits of using the cloud-hosted version of the API.

Set Up the WhatsApp Business Platform

In the second week, you will learn how to create an app on Meta for Developers, set up API access, send a test message, configure webhooks and set up a phone number.

Implement the WhatsApp Business Platform

In the third week, you will learn how to implement the WhatsApp Business Platform.

The WhatsApp Business Management API

In the final week, you will learn how to Implement WhatsApp Business Management API.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores the WhatsApp Business Platform and its benefits, providing a solid foundation for understanding its role in business communication

Designed for developers and engineers, this course provides practical guidance on implementing the WhatsApp Business Platform and WhatsApp Business Management API

Taught by the expert instructor Dmitry Vinnik, who is recognized for their work in the field of WhatsApp Business Platform implementation

Provides step-by-step instructions on setting up and configuring the WhatsApp Business Platform and WhatsApp Business Management API

Covers essential concepts such as message types, templates, and webhook configuration, equipping learners with the knowledge to effectively utilize the platform

Save this course

Save WhatsApp Business Platform for Developers to your list so you can find it easily later:

Save

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in WhatsApp Business Platform for Developers with these activities:

Review 'Designing Virtual Worlds' by Rudy Rucker

Show steps

Provides a good conceptual foundation for understanding the design and implementation of virtual worlds.

View Postsingular on Amazon

Show steps

Gather background information on virtual worlds
Read the book and take notes
Summarize the key concepts in your own words
Identify the main challenges and opportunities in virtual world design

Practice coding challenges related to virtual world development

Show steps

Helps you to develop your coding skills and problem-solving abilities in the context of virtual world development.

Show steps

Find coding challenges and online platforms that are relevant to your interests and skill level
Attempt to solve the coding challenges
Review your solutions and identify areas for improvement
Practice regularly to improve your skills

Follow tutorials on virtual world development

Show steps

Provides step-by-step guidance on how to build virtual worlds, helping you to develop practical skills.

Show steps

Find tutorials that are relevant to your interests and skill level
Follow the tutorials step-by-step
Experiment with the techniques and concepts you learn
Build your own small-scale virtual world projects

Nine other activities

Expand to see all activities and additional details

Show all 12 activities

Develop a Series of Use Cases for the WhatsApp Business Platform

Show steps

Reinforce your understanding by identifying and describing different use cases where the WhatsApp Business Platform can be effectively utilized in various industries and scenarios.

Show steps

Brainstorm a list of potential use cases.
Identify the key benefits and challenges associated with each use case.

Create a prototype of a virtual world

Show steps

Allows you to apply the concepts you've learned to a practical project, giving you hands-on experience in virtual world design.

Browse courses on Metaverse

Show steps

Define the scope and goals of your project
Design the architecture and infrastructure of the virtual world
Develop the content and assets for the virtual world
Test and iterate on your prototype
Present your prototype and get feedback

Contribute to open-source projects related to virtual worlds

Show steps

Allows you to get involved in the development of virtual worlds and contribute to the community.

Browse courses on Virtual Worlds

Show steps

Find open-source projects that are relevant to your interests and skill level
Review the project documentation and code
Identify areas where you can contribute
Make a pull request with your contributions

Create a Step-by-Step Guide to Using the WhatsApp Business Platform

Show steps

Consolidate your understanding by creating a comprehensive guide that outlines the steps for setting up and utilizing the WhatsApp Business Platform, including code snippets and real-world examples.

Show steps

Outline the key steps involved in setting up the WhatsApp Business Platform.
Write detailed instructions for creating an app on Meta for Developers and obtaining API access.
Provide code examples and screenshots to illustrate how to send messages through the WhatsApp Business Management API.

Attend networking events and conferences related to virtual worlds

Show steps

Allows you to connect with other people who are interested in virtual worlds and learn from their experiences.

Browse courses on Virtual Worlds

Show steps

Attend the events and introduce yourself to people
Find networking events and conferences that are relevant to your interests
Participate in discussions and share your own knowledge
Follow up with the people you meet

Explore Advanced Features of the WhatsApp Business API

Show steps

Expand your knowledge by seeking out tutorials and documentation that delve into advanced features of the WhatsApp Business API, such as message segmentation and chatbot integration.

Show steps

Identify tutorials that cover advanced features of the WhatsApp Business API.
Follow the tutorials to implement these features into your own projects.

Build a WhatsApp Business Dashboard for Customer Support

Show steps

Apply your skills by creating a dashboard that tracks key metrics related to customer support interactions via the WhatsApp Business Platform, providing valuable insights for improving efficiency and effectiveness.

Show steps

Design the dashboard layout and identify the relevant metrics to track.
Develop the dashboard using appropriate tools and technologies.

Write a blog post or article on a topic related to virtual worlds

Show steps

Helps you to synthesize your knowledge and communicate your understanding of virtual worlds to others.

Browse courses on Virtual Worlds

Show steps

Choose a topic that you are interested in and knowledgeable about
Research the topic and gather information
Write a draft of your blog post or article
Edit and revise your work
Publish your blog post or article

Create a compilation of resources on virtual worlds

Show steps

Provides you with a valuable reference tool that you can use to continue your learning and development in the field of virtual worlds.

Browse courses on Virtual Worlds

Show steps

Gather resources on virtual worlds from a variety of sources
Organize the resources into a coherent and logical structure
Annotate the resources with your own thoughts and insights
Share your compilation with others

Career center

Learners who complete WhatsApp Business Platform for Developers will develop knowledge and skills that may be useful to these careers:

Developer Evangelist

A Developer Evangelist is someone who promotes the adoption of a particular technology or platform. In this role, you would be responsible for educating developers about the WhatsApp Business Platform and its benefits. You would also work with developers to help them build and deploy WhatsApp Business Platform solutions. This course would be a great way to learn about the WhatsApp Business Platform and how to use it to develop solutions for businesses.

See salaries and explore the career path for Developer Evangelist

Product Manager

A Product Manager is responsible for the development and launch of new products or features. In this role, you would be responsible for defining the vision for the WhatsApp Business Platform and working with engineers to develop and launch new features. This course would be a great way to learn about the WhatsApp Business Platform and how to develop products that meet the needs of businesses.

See salaries and explore the career path for Product Manager

Technical Writer

A Technical Writer is responsible for creating documentation for software and other technical products. In this role, you would be responsible for creating documentation for the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to write clear and concise documentation.

See salaries and explore the career path for Technical Writer

Systems Administrator

A Systems Administrator is responsible for maintaining and administering computer systems. In this role, you would be responsible for maintaining the WhatsApp Business Platform infrastructure. This course would be a great way to learn about the WhatsApp Business Platform and how to maintain it.

See salaries and explore the career path for Systems Administrator

Data Analyst

A Data Analyst is responsible for collecting, analyzing, and interpreting data. In this role, you would be responsible for analyzing data from the WhatsApp Business Platform to identify trends and patterns. This course would be a great way to learn about the WhatsApp Business Platform and how to use data to make informed decisions.

See salaries and explore the career path for Data Analyst

Customer Success Manager

A Customer Success Manager is responsible for ensuring that customers are successful with a product or service. In this role, you would be responsible for working with businesses to help them implement and use the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to help businesses succeed with it.

See salaries and explore the career path for Customer Success Manager

Software Engineer

A Software Engineer is responsible for designing, developing, and testing software applications. In this role, you would be responsible for developing features for the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to develop software applications.

See salaries and explore the career path for Software Engineer

Account Manager

An Account Manager is responsible for managing relationships with customers. In this role, you would be responsible for managing relationships with businesses that use the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to build relationships with businesses.

See salaries and explore the career path for Account Manager

Marketing Manager

A Marketing Manager is responsible for developing and executing marketing campaigns. In this role, you would be responsible for marketing the WhatsApp Business Platform to businesses. This course would be a great way to learn about the WhatsApp Business Platform and how to market it to businesses.

See salaries and explore the career path for Marketing Manager

Sales Manager

A Sales Manager is responsible for managing a sales team. In this role, you would be responsible for managing a sales team that sells the WhatsApp Business Platform to businesses. This course would be a great way to learn about the WhatsApp Business Platform and how to sell it to businesses.

See salaries and explore the career path for Sales Manager

Business Analyst

A Business Analyst is responsible for analyzing business processes and identifying opportunities for improvement. In this role, you would be responsible for analyzing the business processes of businesses that use the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to analyze business processes.

See salaries and explore the career path for Business Analyst

Project Manager

A Project Manager is responsible for planning and executing projects. In this role, you would be responsible for managing projects that involve the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to manage projects.

See salaries and explore the career path for Project Manager

Consultant

A Consultant is responsible for providing advice and guidance to clients. In this role, you would be responsible for providing advice and guidance to businesses on how to use the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to provide advice to businesses.

See salaries and explore the career path for Consultant

Trainer

A Trainer is responsible for teaching others about a particular subject. In this role, you would be responsible for teaching others about the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to teach others about it.

See salaries and explore the career path for Trainer

Writer

A Writer is responsible for creating written content. In this role, you would be responsible for creating written content about the WhatsApp Business Platform. This course would be a great way to learn about the WhatsApp Business Platform and how to write about it.

See salaries and explore the career path for Writer

Reading list

We've selected three books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in WhatsApp Business Platform for Developers.

American Think Level 3 Student's Book

Save

Complete guide to using WhatsApp Business for education. It covers everything from setting up your account to using the different features of the app to engage students and improve learning outcomes.

American Think Level 3 Student's Book

Paperback

Check price

American Think Level 3 Student's Book

Kindle Edition

Check price

It's Not Rocket Science

Save

Comprehensive guide to using WhatsApp Business for customer service. It covers everything from setting up your account to using the different features of the app to provide excellent customer support.

It's Not Rocket Science: 7 Game-Changing Traits for...

Paperback

It's Not Rocket Science: 7 Game-Changing Traits for...

Kindle Edition

Launchpad Republic

Save

Complete guide to using WhatsApp Business for finance. It covers everything from setting up your account to using the different features of the app to improve customer service and grow your business.

Launchpad Republic: America's Entrepreneurial Edge...

Hardcover

Launchpad Republic: America's Entrepreneurial Edge...

Kindle Edition

Help others find this course page by sharing it with your friends and followers: