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Kristhian Alexander Hueso

En este curso basado en un proyecto y de 1 hora de duración, crearás contenido gráfico para tus redes sociales mediante el uso de la herramienta de diseño de piezas Canva, con la cual podrás editar textos, paletas de color, formas, efectos de animación, entre otros.

Podrás compartir los contenidos creados a travez de las diferentes redes sociales con sus diferentes formatos.

Las piezas pueden ser configuradas para que concuerden con el estilo gráfico de tu negocio, lo cual es importante para generar reconocimiento de marca como parte de la estrategia de marketing.

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En este curso basado en un proyecto y de 1 hora de duración, crearás contenido gráfico para tus redes sociales mediante el uso de la herramienta de diseño de piezas Canva, con la cual podrás editar textos, paletas de color, formas, efectos de animación, entre otros.

Podrás compartir los contenidos creados a travez de las diferentes redes sociales con sus diferentes formatos.

Las piezas pueden ser configuradas para que concuerden con el estilo gráfico de tu negocio, lo cual es importante para generar reconocimiento de marca como parte de la estrategia de marketing.

Este proyecto incluye una introducción al espacio de trabajo de Canva, también aprenderás a seleccionar el formato de tu pieza dependiendo de tus necesidades, agregar imágenes, videos, formas, texto y a editar las plantillas que ofrece esta plataforma.

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What's inside

Syllabus

Project Overview
En este proyecto guiado crearás dos piezas gráficas con las carácteristicas ideales para ser publicadas en tus redes sociales, la herramienta que usarás será Canva, una plataforma de diseño gratuita. Al final del proyecto podrás crear tus propias piezas desde cero y manejarás el espacio de trabajo con mas confianza.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Enseña los fundamentos del diseño de redes sociales, lo que es esencial para los especialistas en marketing
Utiliza la herramienta de diseño Canva, que es muy utilizada en la industria
Desarrolla habilidades prácticas y ofrece un proyecto guiado para aplicar los conceptos aprendidos
Abarca una amplia gama de temas, desde la edición de texto hasta los efectos de animación
Cuenta con instructores expertos en diseño gráfico

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Reviews summary

Canva for social media design

This 1-hour course teaches you how to create social media graphics using Canva. It covers the basics of the platform and provides practical exercises to help you get started.
Great for those new to Canva.
"El curso es excelente, ya conocía la plataforma por lo cual se me hizo mas fácil pero para alguien que jamas ha probado Canda es excelente"
Clear and concise explanations.
"Muy claro y sencillo de entender."
"Es un curso bastante sencillo de entender, rápido y claro. "
Practical and concise.
"Bueno, ya que es práctico y conciso"
"muy claro toda la información. Gracias!"
"Considero que te las heramientas basicas y funcionales para la creacion de contenido "
Very easy to understand and use.
"Muy claro y sencillo de entender."
"Muy sencillo y explicativo, me ha encantado"
"Facil de compronder, es un curso rapido y util."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Crea piezas para redes sociales usando Canva with these activities:
Follow Canva tutorials
Canva offers a range of tutorials that can help you learn the basics of graphic design and improve your skills. By following these tutorials, you can gain valuable insights and practical experience.
Browse courses on Design Principles
Show steps
  • Browse the Canva library of tutorials and select those that align with your learning goals.
  • Follow the instructions in each tutorial carefully and experiment with the techniques demonstrated.
  • Apply what you learn from the tutorials to your own designs.
Share and discuss designs with peers
Engaging with peers can provide valuable feedback and insights on your designs. By sharing your work and discussing it with others, you can identify areas for improvement and learn from different perspectives.
Browse courses on Peer Feedback
Show steps
  • Connect with other students in the course or online communities focused on Canva.
  • Share your designs and ask for feedback on elements such as composition, color choices, and overall impact.
  • Provide constructive criticism and feedback to your peers, offering suggestions for improvement.
Create social media graphics using Canva
Putting your skills into practice by creating actual social media graphics will help you apply the concepts you learn in the course and develop your design abilities.
Browse courses on Social Media Graphics
Show steps
  • Identify the target audience and purpose of your social media graphics.
  • Choose appropriate templates or start from scratch using Canva's tools.
  • Incorporate text, images, and design elements to create visually appealing and informative graphics.
  • Export and share your graphics on various social media platforms.
Two other activities
Expand to see all activities and additional details
Show all five activities
Participate in Canva design contests
Participating in design contests can motivate you to push your creative boundaries, receive feedback from professionals, and showcase your skills to a wider audience.
Browse courses on Portfolio Building
Show steps
  • Identify design contests that align with your interests and skill level.
  • Study the contest guidelines and requirements carefully.
  • Create original and innovative designs that meet the contest brief.
  • Submit your designs and await the results.
Mentor junior designers using Canva
Mentoring others can help you solidify your understanding of Canva and design principles. By sharing your knowledge and experience with junior designers, you can contribute to their growth and development.
Browse courses on Mentorship
Show steps
  • Identify opportunities to mentor junior designers through online communities or local organizations.
  • Share your expertise and provide guidance on Canva tools, design techniques, and best practices.
  • Offer constructive feedback and encouragement to help mentees improve their skills.

Career center

Learners who complete Crea piezas para redes sociales usando Canva will develop knowledge and skills that may be useful to these careers:
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns. This course may be useful in teaching you how to create effective marketing materials that will help you reach your target audience.
Public Relations Specialist
A Public Relations Specialist is responsible for managing a company's public image. This course may be useful in teaching you how to create positive press coverage for your company.
Instructional Designer
An Instructional Designer is responsible for creating and developing educational materials. This course may be useful in teaching you how to create engaging and effective learning materials.
Graphic designer
A Graphic Designer is responsible for creating visual content, such as logos, brochures, and websites. This course may be useful in teaching you how to create high-quality visual content that will help you achieve your marketing goals.
Photographer
A Photographer is responsible for taking pictures. This course may be useful in teaching you how to take high-quality photographs that will help you achieve your marketing goals.
Public relations manager
A Public Relations Manager is responsible for managing a company's public image. This course may be useful in teaching you how to create positive press coverage for your company.
Event Planner
An Event Planner is responsible for planning and executing events. This course may be useful in teaching you how to create and manage successful events.
Social Media Manager
A Social Media Manager is responsible for managing and growing a company's social media presence. This course may be useful in teaching you how to create engaging social media content that will help you attract and retain followers.
Brand Manager
A Brand Manager is responsible for developing and managing a company's brand. This course may be useful in teaching you how to create a strong brand identity that will help you stand out from the competition.
Content Marketer
A Content Marketer is responsible for creating and distributing content that is designed to attract and engage customers. This course may be useful in teaching you how to create high-quality content that will help you achieve your marketing goals.
Advertising Manager
An Advertising Manager is responsible for planning and executing advertising campaigns. This course may be useful in teaching you how to create effective advertisements that will reach your target audience.
Social Media Strategist
A Social Media Strategist is responsible for developing and executing social media strategies. This course may be useful in teaching you how to create effective social media strategies that will help you achieve your marketing goals.
Media Buyer
A Media Buyer is responsible for purchasing advertising space. This course may be useful in teaching you how to negotiate and purchase advertising space that will reach your target audience.
Digital Marketer
A Digital Marketer is responsible for using digital channels to promote a company's products or services. This course may be useful in teaching you how to create and execute effective digital marketing campaigns.
Videographer
A Videographer is responsible for creating and editing videos. This course may be useful in teaching you how to create high-quality videos that will help you achieve your marketing goals.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Crea piezas para redes sociales usando Canva.
Esta guía completa proporciona una visión general integral de Canva, cubriendo todos los aspectos de su uso. Incluye tutoriales, ejemplos y consejos para ayudar a los principiantes a dominar la plataforma.
Este libro accesible está diseñado para usuarios sin experiencia en diseño. Proporciona instrucciones claras y fáciles de seguir para dominar las funciones básicas de Canva.
Esta guía para principiantes proporciona una introducción fácil de entender al marketing en redes sociales. Cubre temas esenciales como la creación de contenido, el análisis y la gestión de campañas.
Este libro desafía las prácticas tradicionales de marketing en redes sociales y proporciona estrategias innovadoras para construir una audiencia y generar resultados comerciales.
Este libro proporciona una guía práctica para que las empresas emergentes adquieran clientes y generen ingresos. Ofrece estrategias creativas y consejos para identificar y llegar al público objetivo.
Este libro populariza el concepto de la metodología Lean para la creación de empresas emergentes. Proporciona una guía paso a paso para validar ideas, construir prototipos y lanzar productos con éxito.

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