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Laurie Stach
and
Martin Culpepper
Curious about entrepreneurship, but not sure where to start? Becoming an Entrepreneur is designed in partnership with MIT to guide people of all ages and backgrounds through the process of founding a company. With enrollment in the hundreds of thousands, this course is as engaging and accessible as it is informative.
Read more
Curious about entrepreneurship, but not sure where to start? Becoming an Entrepreneur is designed in partnership with MIT to guide people of all ages and backgrounds through the process of founding a company. With enrollment in the hundreds of thousands, this course is as engaging and accessible as it is informative.
Read more
Curious about entrepreneurship, but not sure where to start? Becoming an Entrepreneur is designed in partnership with MIT to guide people of all ages and backgrounds through the process of founding a company. With enrollment in the hundreds of thousands, this course is as engaging and accessible as it is informative.
Becoming an Entrepreneur will provide you with inspiration to explore an entrepreneurial path and tools to overcome the initial challenges of building a business.
From developing new business ideas and doing market research to designing and testing your offering and pitching, this course follows LaunchX’s successful approach to entrepreneurship that leverages MIT’s Disciplined Entrepreneurship, lean methodologies, and design thinking. There will be a combination of short videos and activities that will challenge you to get you away from your computer screen and into the community to make a real impact.
No previous business or entrepreneurship experience needed. Join us to embark on your entrepreneurial journey.
Register for this course and see more details by visiting:
OpenCourser.com/course/ntnr74/becoming
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What's inside
Learning objectives
- Overcoming the top myths of entrepreneurship
- Defining your goals as an entrepreneur and startup
- Identifying business opportunities
- Performing market research and choosing your target customer
- Designing and testing your offering
- Planning your business logistics, plus pitching and selling to customers
- Overcoming the top myths of entrepreneurship
- Defining your goals as an entrepreneur and startup
- Identifying business opportunities
- Performing market research and choosing your target customer
- Designing and testing your offering
- Planning your business logistics, plus pitching and selling to customers
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Provides tools to overcome the challenges of starting a business
Designed in partnership with MIT
Suitable for individuals of all ages and backgrounds
Taught by experienced instructors Laurie Stach and Martin Culpepper
Utilizes MIT's Disciplined Entrepreneurship and lean methodologies
No prior business or entrepreneurship experience is required
Save this course
Save Becoming an Entrepreneur to your list so you can find it easily later:
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Reviews summary
Great course to launch entrepreneurial journey
According to students, Becoming an Entrepreneur is an impressive course for aspiring entrepreneurs. Students say this course is taught well and inspires them to start a business. The course is also said to be informative and engaging, with many saying that the instructor, Laurie Stach, is great.
Students say this course is well-taught and informative.
"A good job opportunity for fresher and experience both at the beginning and experienced level... Very good environment and helpful faculty and staff specially management is good..."
"it's a coures that can give you the power to control the world and its content. because when you are an entrepreneur you think about others constantly you make them live through your inspiration."
Students say the instructor, Laurie Stach, is inspiring and teaches well.
"I think the distraction was cool. It was fun with him too."
"I wish I can meet you Laurie Stach because I want to discuss few more aspects of being an entrepreneur."
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Becoming an Entrepreneur with these
activities:
Review basic business principles
Show steps
This activity will help you prepare for the course by refreshing your knowledge of basic business principles like market research, competitive analysis, and financial planning.
Show steps
-
Read a book or article on basic business principles.
-
Take an online course or workshop on business fundamentals.
-
Attend a business networking event.
Follow a tutorial on how to start a business
Show steps
This activity will give you a step-by-step guide to starting a business, including choosing a business idea, developing a business plan, and registering your business.
Browse courses on
Starting a Business
Show steps
-
Find a tutorial on how to start a business that fits your interests and skillset.
-
Follow the tutorial step-by-step.
-
Apply what you learn to your own business idea.
Develop a business idea
Show steps
This activity will help you develop a business idea that is innovative, feasible, and has the potential to succeed.
Browse courses on
Business Ideas
Show steps
-
Brainstorm a list of business ideas.
-
Conduct market research to validate your ideas.
-
Develop a business plan for your chosen idea.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Practice pitching your business idea
Show steps
This activity will help you develop the skills you need to pitch your business idea effectively.
Browse courses on
Pitching
Show steps
-
Write a pitch deck for your business idea.
-
Practice pitching your deck to friends, family, or investors.
-
Attend a pitch competition or workshop.
Create a business plan
Show steps
This activity will help you develop a comprehensive business plan that outlines your business goals, strategies, and financial projections.
Browse courses on
Business Planning
Show steps
-
Outline the key sections of your business plan.
-
Conduct research to gather data for your plan.
-
Write the different sections of your plan.
-
Get feedback on your plan from mentors, investors, or other entrepreneurs.
Join a peer support group
Show steps
This activity will connect you with other entrepreneurs who can provide support, advice, and encouragement.
Browse courses on
Peer Support
Show steps
-
Find a peer support group that is relevant to your interests and goals.
-
Attend meetings and participate in discussions.
-
Reach out to other members for help or advice.
Attend a workshop on a specific business topic
Show steps
This activity will help you learn new skills and knowledge in a specific area of business.
Browse courses on
Entrepreneurship
Show steps
-
Find a workshop that is relevant to your interests and skillset.
-
Attend the workshop and take notes.
-
Apply what you learn to your own business.
Review the basics of entrepreneurship
Show steps
This activity will help you refresh your knowledge of the basics of entrepreneurship, including the different types of businesses, the challenges of starting a business, and the rewards of being an entrepreneur.
Browse courses on
Entrepreneurship
Show steps
-
Read a book or article on entrepreneurship.
-
Watch a video or listen to a podcast about entrepreneurship.
-
Attend a talk or workshop on entrepreneurship.
Review basic business principles
Show steps
This activity will help you prepare for the course by refreshing your knowledge of basic business principles like market research, competitive analysis, and financial planning.
Show steps
Show steps
Show steps
- Read a book or article on basic business principles.
- Take an online course or workshop on business fundamentals.
- Attend a business networking event.
Follow a tutorial on how to start a business
Show steps
This activity will give you a step-by-step guide to starting a business, including choosing a business idea, developing a business plan, and registering your business.
Browse courses on
Starting a Business
Show steps
Show steps
Show steps
- Find a tutorial on how to start a business that fits your interests and skillset.
- Follow the tutorial step-by-step.
- Apply what you learn to your own business idea.
Develop a business idea
Show steps
This activity will help you develop a business idea that is innovative, feasible, and has the potential to succeed.
Browse courses on
Business Ideas
Show steps
Show steps
Show steps
- Brainstorm a list of business ideas.
- Conduct market research to validate your ideas.
- Develop a business plan for your chosen idea.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Practice pitching your business idea
Show steps
This activity will help you develop the skills you need to pitch your business idea effectively.
Browse courses on
Pitching
Show steps
Show steps
Show steps
- Write a pitch deck for your business idea.
- Practice pitching your deck to friends, family, or investors.
- Attend a pitch competition or workshop.
Create a business plan
Show steps
This activity will help you develop a comprehensive business plan that outlines your business goals, strategies, and financial projections.
Browse courses on
Business Planning
Show steps
Show steps
Show steps
- Outline the key sections of your business plan.
- Conduct research to gather data for your plan.
- Write the different sections of your plan.
- Get feedback on your plan from mentors, investors, or other entrepreneurs.
Join a peer support group
Show steps
This activity will connect you with other entrepreneurs who can provide support, advice, and encouragement.
Browse courses on
Peer Support
Show steps
Show steps
Show steps
- Find a peer support group that is relevant to your interests and goals.
- Attend meetings and participate in discussions.
- Reach out to other members for help or advice.
Attend a workshop on a specific business topic
Show steps
This activity will help you learn new skills and knowledge in a specific area of business.
Browse courses on
Entrepreneurship
Show steps
Show steps
Show steps
- Find a workshop that is relevant to your interests and skillset.
- Attend the workshop and take notes.
- Apply what you learn to your own business.
Review the basics of entrepreneurship
Show steps
This activity will help you refresh your knowledge of the basics of entrepreneurship, including the different types of businesses, the challenges of starting a business, and the rewards of being an entrepreneur.
Browse courses on
Entrepreneurship
Show steps
Show steps
Show steps
- Read a book or article on entrepreneurship.
- Watch a video or listen to a podcast about entrepreneurship.
- Attend a talk or workshop on entrepreneurship.
Career center
Learners who complete Becoming an Entrepreneur will develop knowledge and skills
that may be useful to these careers:
Entrepreneur
Entrepreneur
This course provides the essentials to becoming an Entrepreneur. It goes over overcoming myths, defining goals, and identifying opportunities. This is fundamental knowledge for any Entrepreneur to have.
Business Development Manager
Business Development Manager
Business Development Managers can use the knowledge they learn in this course to help identify new products, services, or markets.
Product Manager
Product Manager
Product Managers may take this course to enhance their understanding of market research and how to identify target customers. It can also help them design and test new offerings.
Angel Investor
Angel Investor
This course can be beneficial to Angel Investors to help them identify new investment opportunities. It can also help them to understand the challenges and risks involved in starting a new company.
Sales Manager
Sales Manager
Sales Managers may take this course to enhance their understanding of how to pitch and sell to customers. It can also help them to identify opportunities to launch a new product or service.
Venture Capitalist
Venture Capitalist
Venture Capitalists can use this course to help identify new investment opportunities. It can also help them understand the challenges and risks involved in starting a new company.
Social Entrepreneur
Social Entrepreneur
Social Entrepreneurs can use the knowledge they learn in this course to help them develop new products or services that address social problems.
Consultant
Consultant
Consultants can use the knowledge they learn in this course to better help their clients. It can assist them in identifying new opportunities, expanding their services, or developing better services.
Business Analyst
Business Analyst
Business Analysts can use the knowledge they learn in this course to help them form a business idea and develop their own company. They can apply what they learn about overcoming the myths of entrepreneurship when looking to launch a new product.
Nonprofit Development Officer
Nonprofit Development Officer
Nonprofit Development Officers may take this course to help them develop new programs and services. It can also help them to identify new funding sources.
Investment Banker
Investment Banker
Investment Bankers may benefit from the knowledge of how to identify opportunities that this course provides. It can also help them to think more like an entrepreneur, which may be beneficial in their work.
Portfolio Manager
Portfolio Manager
Portfolio Managers may take this course to enhance their understanding of the markets and how to identify new investment opportunities.
Private Equity Investor
Private Equity Investor
Private Equity Investors may take this course to learn about identifying opportunities and growing their investment portfolio.
Intrapreneur
Intrapreneur
Intrapreneurs may take this course to learn how to identify and develop new opportunities within their organization.
Marketing Manager
Marketing Manager
Similarly to Business Analysts, the course can help Marketing Managers create a strong business plan, develop ideas, and implement them. It can also help them identify their target customer.
For more career information including salaries, visit:
OpenCourser.com/course/ntnr74/becoming
Reading list
We've selected 13 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Becoming an Entrepreneur.
Provides a framework for understanding why successful companies often fail to innovate. It provides insights into the challenges of disruptive innovation and how to overcome them.
Provides a step-by-step guide to building a successful startup using the lean methodology. It teaches how to test ideas quickly and cheaply, and how to iterate and improve products and services.
Save
Provides practical advice and case studies on how to acquire and retain customers, which is essential knowledge for any aspiring entrepreneur.
Offers a comprehensive guide to customer development, providing entrepreneurs with practical techniques and methodologies for understanding and meeting customer needs, which aligns well with the course's focus on market research and target customer identification.
Offers a comprehensive guide to building and scaling a successful startup, including sections on customer development, product development, and fundraising, which provides additional breadth and depth to the course's coverage of entrepreneurial topics.
Provides a candid and insightful look at the challenges of running a startup. It provides insights into the different challenges that entrepreneurs face and how to overcome them.
Provides a framework for understanding the challenges of taking a product from early adopters to mainstream customers. It provides insights into the different marketing and sales strategies needed to cross the chasm.
Save
Provides a simple and effective method for conducting customer interviews, which is essential for entrepreneurs to understand and meet customer needs, and complements the course's focus on market research and target customer identification.
Provides a practical guide to applying lean methodologies to product development, covering topics such as user research, prototyping, and testing, which complements the course's emphasis on iterative product development and customer feedback.
Save
Provides a framework for developing and evaluating good strategies. It provides insights into the different elements of a good strategy and how to avoid common pitfalls.
Introduces the Business Model Canvas, a popular tool for visualizing and iterating business models, which aligns well with the course's emphasis on developing and refining business ideas.
Offers a contrarian perspective on entrepreneurship, emphasizing the importance of creating new value and building monopolies, which aligns well with the course's focus on identifying and exploiting business opportunities.
Provides a lighthearted and inspiring guide to starting a business, covering topics such as pitching, funding, and marketing, which complements the course's practical focus on the challenges and opportunities of entrepreneurship.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/ntnr74/becoming
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Effort
1 to 3 hours per week for 6 weeks
Level
Introductory
Via
edX
Institution
Massachusetts Institute of Technology
Instructors
Laurie Stach
Martin Culpepper
Language
English
Transcript
English
Good to know
Provides tools to overcome the challenges of starting a business
Designed in partnership with MIT
Suitable for individuals of all ages and backgrounds
Taught by experienced instructors Laurie Stach and Martin Culpepper
Utilizes MIT's Disciplined Entrepreneurship and lean methodologies
No prior business or entrepreneurship experience is required
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