GenAI for Content Creation and Multimedia Campaigns
You’ll explore how to use the latest generative AI tools for writing, research, visuals, and video, while building scalable workflows that keep your content sharp, consistent, and audience-ready.
This course delivers both strategy and hands-on experience through:
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You’ll explore how to use the latest generative AI tools for writing, research, visuals, and video, while building scalable workflows that keep your content sharp, consistent, and audience-ready.
This course delivers both strategy and hands-on experience through:
You’ll explore how to use the latest generative AI tools for writing, research, visuals, and video, while building scalable workflows that keep your content sharp, consistent, and audience-ready.
This course delivers both strategy and hands-on experience through:
Step-by-step training with tools like ChatGPT, Sora, Perplexity, and Leonardo AI
Real-world examples of AI-powered content for email, social, blog, and video
Techniques for managing multimedia campaigns with a single creative prompt
Workflow models for scaling content production with fewer manual steps
What You’ll Learn in This Course
Use ChatGPT and Copilot to generate and adapt copy across formats and platforms
Conduct AI-assisted research and ideation using tools like Perplexity
Create branded images and product visuals with Leonardo AI
Generate short-form video content using Sora for campaigns and storytelling
Build multimedia campaigns that integrate text, visuals, and video
Streamline your content pipeline from first prompt to final post
Scale content production while maintaining voice, quality, and brand alignment
Design repeatable workflows for marketing teams and solo creators alike
Who This Course Is For
Digital marketers and content creators looking to scale output with AI
Creative teams producing campaigns across email, web, social, and video
Entrepreneurs and small business owners managing content solo
Agencies and freelancers aiming to deliver faster, higher-quality campaigns
Anyone ready to integrate AI into their content strategy, workflow, and brand execution
What’s Included
Case examples of real-world multimedia campaigns powered by AI
Visual and video generation guides for Leonardo AI and Sora
Workflow maps to build a scalable, AI-enhanced content system
Certificate of completion to showcase your AI-powered content skills
Get Started Now.
AI isn’t replacing content creators—it’s empowering them to do more, better, and faster. This course will show you how to turn ideas into full campaigns using the most advanced generative tools available today.
Enroll now and start building content that connects, converts, and scales—with the power of AI at your side.
What's inside
Learning objectives
- How to generate written content using tools like chatgpt for blogs, social media, ads, and scripts
- How to plan and execute ai-powered multimedia campaigns across multiple channels
- How to use perplexity ai for fast, accurate research and content drafting
- Tips for maintaining brand consistency when using generative ai tools
- Techniques for creating ai-generated videos using sora, from script to final edit
- Essentials of leonardo ai for generating high-quality, stylized visual content
- How to generate written content using tools like chatgpt for blogs, social media, ads, and scripts
- How to plan and execute ai-powered multimedia campaigns across multiple channels
- How to use perplexity ai for fast, accurate research and content drafting
- Tips for maintaining brand consistency when using generative ai tools
- Techniques for creating ai-generated videos using sora, from script to final edit
- Essentials of leonardo ai for generating high-quality, stylized visual content
Syllabus
Create high-quality content faster and at scale using generative AI tools
Discover how to use AI tools to quickly generate and refine marketing content that captures attention and drives action.
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Syllabus
Discover how to use AI tools to quickly generate and refine marketing content that captures attention and drives action.
Learn how to streamline your content workflow using AI—from generating ideas to publishing across platforms, all with minimal manual effort.
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In this lesson, meet ChatGPT and its capabilities
In this lesson, learn different life hacks to work with ChatGPT
In this lesson, create your own GPT's
In this lesson, learn how you can utilize ChatGPT for self-improvement
In this lesson, learn how to personalize your ChatGPT experience by using custom instructions to tailor responses to your needs
In this lesson, discover essential keyboard shortcuts that can help you navigate and use ChatGPT more efficiently
In this lesson, explore how to share your ChatGPT conversations with others and collaborate effectively.
In this lesson, learn how to use temporary chats to keep your conversations private and off the record
In this lesson, we'll show you how to use Projects in ChatGPT to organize your conversations.
In this lesson, we'll share how to use ChatGPT for reminders and tasks.
In this lesson, we'll cover how to use the Deep Research feature for more accurate results.
Write click-worthy PPC ads using Perplexity
In this lesson, we'll show you how to use ChatGPT's memory to your advantage.
In this lesson, you'll learn how to create a MyGPT that will help you with your marketing strategy creation.
Learn how to upload images to ChatGPT and use its AI capabilities to interpret, describe, or analyze visual content.
Discover how to generate custom images directly in ChatGPT using detailed text prompts.
Explore how ChatGPT can help you create charts, graphs, and diagrams for data visualization and presentations.
Find out how to upload documents to ChatGPT and extract, summarize, or analyze the content with ease.
See how to convert spoken words into text using ChatGPT's built-in speech recognition feature.
Experience ChatGPT’s voice mode for interactive, real-time conversations using natural speech.
In this lesson, we'll show you how to use Projects in ChatGPT to organize your conversations
In this lesson, we'll share how to use ChatGPT for reminders and tasks
In this lesson, we'll show you how to use ChatGPT's memory to your advantage
Learn how to connect ChatGPT with Google tools to boost productivity.
Practice integrating ChatGPT with Google apps through real examples.
Write better prompts to get more accurate, useful content
Save time by letting Perplexity handle the busywork
Generate high-quality, SEO-friendly content with ease
Create persuasive ad and email copy in seconds
Plan, write, and optimize social content faster
Find the best keywords and optimize your content
Spot market trends and customer needs using AI
Build smarter ad campaigns with AI insights
Tailor your messaging with audience insights
Generate and nurture leads automatically
Plan sustainable marketing strategies with AI
Learn how to turn plain text into your first fully rendered AI video in minutes.
Set video size and timing to suit YouTube, Instagram, TikTok, and more.
Explore Sora’s preset visual styles to find the perfect aesthetic for your video.
Make your videos feel more polished and cinematic with visual enhancements
Choose the right visual tone to resonate with your viewers and message
Bring static images to life by animating them in Sora
Merge photos with AI-generated scenes for more dynamic visuals
See real-world examples of image-to-video transformation in action
Use generative AI to create engaging text, visuals, and videos for powerful multimedia marketing
Create and adapt AI-generated content for consistent, multi-platform marketing
Learn to produce engaging videos, graphics, and voice content using generative AI to power your campaigns.
Learn how to use Auphonic to enhance audio quality, streamline editing, and produce professional-sounding content efficiently
Learn how to access and use the core features of Microsoft Copilot within the Power BI environment to boost your analytics workflow
See how Copilot can help you write and customize Power Query M code to clean, transform, and prepare your data faster and with less manual effort.
Discover how to use Copilot to automate advanced data preparation tasks like pivoting tables, parsing text, and generating calculated fields
Explore how Copilot can assist in identifying outliers, validating data integrity, and maintaining high-quality datasets
Learn how to prompt Copilot to quickly summarize your data using key descriptive statistics like mean, median, mode, and standard deviation
Discover how to use natural language prompts to create correlation matrices and identify trends in your data with the help of Copilot
Explore how Copilot can assist you in performing hypothesis tests and interpreting results to support data-driven decisions
Learn how to generate charts and visuals in Excel using natural language prompts with Copilot
Discover how Copilot enhances data storytelling through automatically generated, insightful, and interactive visuals
Master how to customize, filter, and export your visuals for polished presentations and reports with Copilot’s help
Discover how to use the Flow State feature in Leonardo AI to speed up your creative workflow with continuous image generation
Learn how to apply style presets and adjust parameters to customize and control the look of your AI-generated images
Explore how to transform existing images into new creations using the Image-to-Image generation feature in Leonardo AI
Get hands-on with the Realtime Canvas tool to draw, edit, and guide image generation in real time
Learn how to improve the quality and resolution of your AI-generated art using Leonardo AI’s upscaling and enhancement tools
Turn static images into dynamic videos with Leonardo AI’s video generation feature
Discover how to produce eye-catching visuals for social media campaigns using Leonardo AI’s powerful generation tools
Explore how Leonardo AI can support brand identity and product design through custom visuals and concept development
An advanced Google AI model designed for faster, smarter, and more versatile tasks.
See how Gemini 2.5 stands out with speed, accuracy, multimodal capabilities, and deep Google Workspace integration.
Learn how to use Gemini 2.5 seamlessly across the mobile app, web platform, and Google Workspace tools.
Start your first conversation with Gemini 2.5 and learn the basics of effective AI interaction.
Use Gemini 2.5 to create clear emails, engaging blogs, and catchy social media content.
Unlock creative concepts and fresh ideas instantly with Gemini 2.5.
Quickly create clear summaries and organized notes with Gemini 2.5.
Generate custom images and visuals instantly with Gemini 2.5.
Write, debug, and optimize code across languages with Gemini 2.5.
Understand the core principles for using AI responsibly, ethically, and safely in professional environments
Discover best practices for protecting personal and confidential data when interacting with AI tools
Explore global AI regulations and understand how policies like GDPR affect AI usage and compliance
Learn strategies to balance AI automation with critical human judgment and decision-making
Explore GPT-5’s new features and learn how to use them for better results.
Get familiar with the ChatGPT-5 interface and its key functions for smoother use.
Learn to adjust ChatGPT-5’s personalities for different tasks and audiences.
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