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Anuncie su evento para recaudar fondos con Canva

Michelle Flores

Al final de este proyecto, usted habrá aprendido a comercializar y anunciar su su evento para recaudar fondos usando Canva tanto de manera digital, como local. Usted creará un post para Facebook, un poster y un flyer usando Canva. Crearemos diseños desde cero y modificaremos plantillas para crear nuestros proyectos.

Usted podrá incorporar un esquema de color , imágenes, y otros elementos de diseño grafico. Crear anuncios de alta calidad es ideal para conectar con su público objetivo tanto de manera digital, como local.

En este proyecto usaremos la versión gratis de Canva.

Read more

Al final de este proyecto, usted habrá aprendido a comercializar y anunciar su su evento para recaudar fondos usando Canva tanto de manera digital, como local. Usted creará un post para Facebook, un poster y un flyer usando Canva. Crearemos diseños desde cero y modificaremos plantillas para crear nuestros proyectos.

Usted podrá incorporar un esquema de color , imágenes, y otros elementos de diseño grafico. Crear anuncios de alta calidad es ideal para conectar con su público objetivo tanto de manera digital, como local.

En este proyecto usaremos la versión gratis de Canva.

Nota: Este curso es de mayor utilidad para estudiantes que residen en la región de América del Norte. Actualmente, estamos trabajando para proporcionar la misma experiencia en otras regiones.

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What's inside

Syllabus

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Enseña cómo utilizar Canva, que es una herramienta estándar en la industria del diseño gráfico
Tiene un enfoque práctico, lo que permite a los estudiantes aplicar sus conocimientos de inmediato
Ofrece una buena base para estudiantes principiantes en diseño gráfico que utilizan Canva
Requiere que los estudiantes tengan acceso a una computadora e Internet, así como a una cuenta de Canva

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Reviews summary

Dominio de canva para anuncios de recaudación

Según los estudiantes, este curso ofrece una guía práctica y directa para crear materiales visuales efectivos para anuncios de eventos de recaudación de fondos utilizando Canva. Es especialmente beneficioso para principiantes en diseño gráfico y aquellos que buscan aprovechar la versión gratuita de Canva. Los ejercicios prácticos y la claridad de las explicaciones de la instructora son puntos consistentemente elogiados, permitiendo a los estudiantes aplicar lo aprendido de inmediato. Sin embargo, algunos lo consideran demasiado básico para usuarios de Canva con experiencia y notan que el contenido de estrategias de marketing es limitado, enfocándose principalmente en el diseño. También se menciona que puede ser menos relevante para profesionales avanzados o fuera de Norteamérica.
El curso es más útil para estudiantes en América del Norte.
"La mención de Norteamérica es limitante, aunque la base de Canva es universal."
"Aunque se especifica para Norteamérica, muchos de los principios de diseño y uso de Canva son aplicables globalmente."
"Es importante considerar la nota sobre la región de Norteamérica, ya que algunas referencias pueden ser específicas."
Un gran beneficio, ya que todo el contenido se basa en la versión gratuita.
"Me encantó que se enfocara en la versión gratuita, lo cual es un plus para empezar."
"Muy útil y lo mejor es que enseña a trabajar con la versión gratuita de la herramienta."
"Lo recomiendo al 100%... Y lo mejor es que todo es con la versión gratuita de Canva."
Ideal para quienes se inician en Canva, con explicaciones muy claras.
"Muy bueno para principiantes. Aprendí a hacer flyers y posts para mi iglesia."
"La instructora explica muy bien, paso a paso."
"Perfecto para aprender a manejar Canva desde cero para crear material para eventos. Me encantó la practicidad..."
Permite crear materiales visuales efectivos para eventos de forma rápida.
"Me enseñó a usar Canva de una manera muy práctica y rápida. Los ejemplos fueron súper útiles y pude crear mis propios materiales de inmediato..."
"Es justo lo que necesitaba para promocionar el evento de mi ONG. Realmente aproveché la clase para mi propósito."
"Me ayudó muchísimo a crear un diseño atractivo para mi evento de recaudación de fondos... Pude aplicar lo aprendido inmediatamente para el evento de mi comunidad."
Más centrado en el diseño con Canva que en estrategias de marketing.
"Me hubiera gustado un poco más de profundidad en estrategias de marketing, pero para Canva es perfecto..."
"Los tips de marketing son muy generales y no profundizan en estrategias."
"Quizás la parte de 'anunciar' podría ser más extensa, pero como introducción a Canva para este fin, cumple."
Aportación limitada para usuarios con experiencia o profesionales avanzados.
"El curso está bien para alguien que nunca ha usado Canva. Para mí, que ya tenía algo de experiencia, fue un poco básico."
"Esperaba más. La información es muy elemental y no me aportó mucho para mi trabajo profesional en una fundación grande."
"Supongo que es para principiantes o gente con eventos pequeños, si ya sabes usar Canva, puede que te quede corto."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Anuncie su evento para recaudar fondos con Canva with these activities:
Revise los conceptos básicos de diseño gráfico
Refrescar los conceptos básicos de diseño gráfico lo ayudará a crear materiales más efectivos para su evento.
Show steps
  • Lea artículos o vea videos tutoriales sobre diseño gráfico
  • Practique la creación de diseños simples utilizando Canva u otra herramienta de diseño
Explore plantillas y tutoriales de Canva
Explorar plantillas y tutoriales de Canva lo ayudará a familiarizarse con la plataforma y crear diseños de aspecto profesional.
Browse courses on Canva
Show steps
  • Visite el sitio web de Canva y explore las plantillas disponibles
  • Siga los tutoriales de Canva para aprender a utilizar diferentes funciones y herramientas
Diseñe un cartel para su evento de recaudación de fondos
Diseñar un cartel llamativo lo ayudará a crear conciencia sobre su evento y atraer asistentes.
Browse courses on Canva
Show steps
  • Elija una plantilla o cree un cartel desde cero
  • Agregue imágenes y texto relevantes
  • Incorpore los detalles del evento, como la fecha, la hora y el lugar
  • Use colores y fuentes que coincidan con el tema de su evento
  • Obtenga comentarios de otros y realice ajustes según sea necesario
Two other activities
Expand to see all activities and additional details
Show all five activities
Cree un volante para su evento de recaudación de fondos
Crear un volante atractivo ayudará a difundir información sobre su evento y atraer asistentes.
Browse courses on Canva
Show steps
  • Elija una plantilla o cree un volante desde cero
  • Agregue imágenes y texto relevantes
  • Incorpore los detalles del evento, como la fecha, la hora y el lugar
  • Use colores y fuentes que coincidan con el tema de su evento
  • Obtenga comentarios de otros y realice ajustes según sea necesario
Publique en Facebook promocionando su evento de recaudación de fondos
Publicar en Facebook ayudará a crear conciencia sobre su evento y llegar a un público más amplio.
Browse courses on Facebook
Show steps
  • Escriba una publicación atractiva que describa su evento
  • Incluya imágenes y un enlace a la página web o al formulario de inscripción de su evento
  • Use hashtags relevantes para ayudar a las personas a encontrar su publicación
  • Promocione su publicación para llegar a más personas
  • Responda a los comentarios y preguntas

Career center

Learners who complete Anuncie su evento para recaudar fondos con Canva will develop knowledge and skills that may be useful to these careers:
Graphic Designer
Graphic Designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Graphic Designers as it provides hands-on experience in creating visually appealing designs using Canva. This course can help build a foundation in graphic design principles and tools, which are essential for success in this field.
See salaries and explore the career path for Graphic Designer
Advertising Manager
Advertising Managers are responsible for planning and executing advertising campaigns for products or services. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Advertising Managers as it provides hands-on experience in creating marketing materials using Canva. This course can help build a foundation in marketing principles and tools, which are essential for success in this field.
See salaries and explore the career path for Advertising Manager
Event Planner
Event Planners are responsible for planning and executing all aspects of events, from small gatherings to large-scale conferences. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Event Planners as it provides hands-on experience in creating marketing materials for events. This course can help build a foundation in event marketing and promotion, which are essential for success in this field.
See salaries and explore the career path for Event Planner
Social Media Manager
Social Media Managers are responsible for developing and executing social media campaigns that promote products or services. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Social Media Managers as it provides hands-on experience in creating marketing materials using Canva. This course can help build a foundation in social media marketing principles and tools, which are essential for success in this field.
See salaries and explore the career path for Social Media Manager
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns that promote products or services. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Marketing Managers as it provides hands-on experience in creating marketing materials using Canva. This course can help build a foundation in marketing principles and tools, which are essential for success in this field.
See salaries and explore the career path for Marketing Manager
Marketing Consultant
Marketing Consultants provide advice and guidance to businesses on how to improve their marketing efforts. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Marketing Consultants as it provides hands-on experience in creating marketing materials using Canva. This course can help build a foundation in marketing principles and tools, which are essential for success in this field.
See salaries and explore the career path for Marketing Consultant
Brand Manager
Brand Managers are responsible for developing and maintaining the brand identity of a company or organization. They oversee all aspects of brand management, from product development to marketing communications. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Brand Managers as it provides hands-on experience in creating marketing materials using Canva. This course can help build a foundation in marketing principles and tools, which are essential for success in this field.
See salaries and explore the career path for Brand Manager
Fundraising Manager
Fundraising Managers are responsible for developing and executing fundraising campaigns for nonprofit organizations. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Fundraising Managers as it provides hands-on experience in creating marketing materials for fundraising events. This course can help build a foundation in event marketing and promotion, which are essential for success in this field.
See salaries and explore the career path for Fundraising Manager
Nonprofit Manager
Nonprofit Managers are responsible for the overall operation of a nonprofit organization. They oversee all aspects of the organization, from fundraising to program development. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Nonprofit Managers as it provides hands-on experience in creating marketing materials for fundraising events. This course can help build a foundation in event marketing and promotion, which are essential for success in this field.
See salaries and explore the career path for Nonprofit Manager
Public relations manager
Public Relations Managers are responsible for managing the public image of a company or organization. They oversee all aspects of public relations, from media relations to crisis communications. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Public Relations Managers as it provides hands-on experience in creating marketing materials for events. This course can help build a foundation in event marketing and promotion, which are essential for success in this field.
See salaries and explore the career path for Public relations manager
Art Director
An Art Director is responsible for the visual aesthetic and brand identity of a wide range of media, from print advertising to digital marketing campaigns. The course, 'Anuncie su evento para recaudar fondos con Canva', can be useful for aspiring Art Directors as it provides hands-on experience in creating visually appealing designs using Canva. This course can help build a foundation in graphic design principles and tools, which are essential for success in this field.
See salaries and explore the career path for Art Director
Web Designer
Web Designers are responsible for the design and development of websites. They work with clients to create websites that are visually appealing, user-friendly, and effective in achieving the client's goals. The course, 'Anuncie su evento para recaudar fondos con Canva', may be useful for aspiring Web Designers as it provides an introduction to the principles of design and marketing. This course can help build a foundation in visual communication and storytelling, which are essential for success in this field.
See salaries and explore the career path for Web Designer
Creative Director
Creative Directors are responsible for the overall creative vision of a company or organization. They oversee all aspects of a creative project, from concept development to execution. The course, 'Anuncie su evento para recaudar fondos con Canva', may be useful for those who aspire to become Creative Directors as it provides an introduction to the principles of design and marketing. This course can help build a foundation in visual communication and storytelling, which are essential for success in this field.
See salaries and explore the career path for Creative Director
Project Manager
Project Managers are responsible for planning and executing projects from start to finish. They work with clients to define the project scope, develop a project plan, and manage the project budget. The course, 'Anuncie su evento para recaudar fondos con Canva', may be useful for aspiring Project Managers as it provides an introduction to the principles of project management. This course can help build a foundation in project planning and execution, which are essential for success in this field.
See salaries and explore the career path for Project Manager
Sales Manager
Sales Managers are responsible for leading and motivating sales teams to achieve sales goals. The course, 'Anuncie su evento para recaudar fondos con Canva', may be useful for aspiring Sales Managers as it provides an introduction to the principles of marketing and sales. This course can help build a foundation in sales techniques and strategies, which are essential for success in this field.
See salaries and explore the career path for Sales Manager

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Anuncie su evento para recaudar fondos con Canva.
Cover image
Content Marketing for Nonprofits
Save
Provides a comprehensive breakdown of the marketing principles and strategies specifically used to promote and grow nonprofit organizations.
Content Marketing for Nonprofits
Paperback
Check
Content Marketing for Nonprofits
Kindle Edition
Check
Cover image
Fundraising for Social Change
Save
Este libro explora los principios y estrategias de la recaudación de fondos para el cambio social, proporcionando información valiosa sobre cómo movilizar recursos para causas sociales.
(English) Fundraising for Social Change
Paperback
$$
(English) Fundraising for Social Change
Kindle Edition
$$
Cover image
Social Change Anytime Everywhere
Save
Is useful as a reference, providing guidance on how to attract and retain donors using social media.
(English) Social Change Anytime Everywhere: How to Implement...
Paperback
$$
(English) Social Change Anytime Everywhere: How to Implement...
Kindle Edition
$$
Cover image
Social Media Marketing All-in-One For Dummies
Save
Its structure makes it useful for quick reference on specific social media platforms and marketing strategies.
(English) Social Media Marketing All-in-One For Dummies
Paperback
$$
(English) Social Media Marketing All-in-One For Dummies (For...
Kindle Edition
$$
Cover image
Fundraising Principles and Practice
Save
Este libro promueve un enfoque centrado en el donante para la recaudación de fondos, ayudando a los participantes a comprender las motivaciones de los donantes y adaptar sus estrategias en consecuencia.
(English) Fundraising Principles and Practice
Hardcover
$$$
(English) Fundraising Principles and Practice
Hardcover
$$$
(English) Fundraising Principles and Practice
Hardcover
$$$
(English) Fundraising Principles and Practice
Kindle Edition
$$$
Cover image
The Nonprofit Marketing Guide
Save
Esta guía proporciona estrategias de marketing integrales para organizaciones sin fines de lucro, ayudando a los participantes a aumentar su visibilidad y atraer más donantes.
The Nonprofit Marketing Guide
Paperback
Check
The Nonprofit Marketing Guide
Kindle Edition
Check
Cover image
Nonprofit Management All-in-One For Dummies
Save
Esta guía proporciona instrucciones paso a paso sobre cómo escribir propuestas de subvenciones exitosas, lo que puede ser una fuente valiosa de financiamiento para campañas de recaudación de fondos.
(English) Nonprofit Management All-in-One For Dummies (For...
Paperback
$$
(English) Nonprofit Management All-in-One For Dummies
Kindle Edition
$$
Cover image
The Art of Asking
Save
Este libro ofrece estrategias prácticas para pedir apoyo y persuadir a los demás, lo que puede ser útil para los participantes que buscan donaciones y apoyo para sus causas.
(English) The Art of Asking: How I Learned to Stop Worrying...
Paperback
$
(English) The Art of Asking: How I Learned to Stop Worrying...
Kindle Edition
$$

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Course image
Effort
2 horas
Level
Intermediate
Via
Coursera
Institution
Coursera Project Network
Instructor
Michelle Flores
Language
Español
Traffic lights
Read about what's good
what should give you pause
and possible dealbreakers
Enseña cómo utilizar Canva, que es una herramienta estándar en la industria del diseño gráfico
Tiene un enfoque práctico, lo que permite a los estudiantes aplicar sus conocimientos de inmediato
Ofrece una buena base para estudiantes principiantes en diseño gráfico que utilizan Canva
Requiere que los estudiantes tengan acceso a una computadora e Internet, así como a una cuenta de Canva
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