We may earn an affiliate commission when you visit our partners.
Course image
Valérie Swaen, Jessica Lieberman, Barbara Dupont, Yves de Rongé, and Nicolas Lambert

More and more companies devote significant resources to their corporate social responsibility policies. But how do they organize the reporting of their activities and performance? Do they communicate everything to all their stakeholders, both internal and external? Why or why not? How do they develop a credible communication policy that avoids “CSR-washing”? How to decode the communications of the companies around us? Can we trust green advertising?

Read more

More and more companies devote significant resources to their corporate social responsibility policies. But how do they organize the reporting of their activities and performance? Do they communicate everything to all their stakeholders, both internal and external? Why or why not? How do they develop a credible communication policy that avoids “CSR-washing”? How to decode the communications of the companies around us? Can we trust green advertising?

If these questions interest you, this course is for you, whether you are a manager or an employee, or a teacher or a student! The content of this course may also be of interest to all citizens who want to make better-informed consumer choices.

You will be confronted with different business cases that will help you understand the challenges managers are facing. You will also be invited to interact with each other on the discussion forums, in particular to share your own examples and analyses.

By presenting the opinions and experiences of CSR and communication experts from both the academic and business spheres, this course invites managers, consumers and citizens to gain an in-depth understanding and a critical thinking approach to CSR reporting and communications.

What's inside

Learning objectives

  • At the end of this course you will be able to:
  • Adopt a critical view on csr reporting and communications;
  • Develop a clear and sound communications plan that balances the interests of multiple stakeholders;
  • Recognize the risk of csr washing as well as the opportunities associated with a solid csr communications strategy.

Syllabus

How to organize reporting?
What are the different types of reporting?
What are the guides and standards?
How to assess the quality of a CSR report?
Read more
Why insure a report?
Why and how to communicate?
Why communicate or not communicate?
How to communicate?
What recommendations can be made regarding the content of the CSR message?
What is «CSR-washing »?
What recommendations can be made for a credible communication on CSR?
What communication tools and channels should be used?
Product packaging
Labels and certifications (including B Corp certification)
Advertising
Social media

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Emphasizes the strategic importance of CSR reporting and communications for businesses
Provides insights into the challenges faced by managers in CSR reporting and communications
Offers a critical perspective on CSR reporting and communications, promoting informed decision-making
Led by experienced CSR and communication experts, providing credibility and practical knowledge
Suitable for various stakeholders, including managers, employees, teachers, students, and consumers

Save this course

Save CSR Reporting and Communication to your list so you can find it easily later:
Save

Reviews summary

Csr reporting and practical course

Learners say that CSR Reporting and Communication is a well-structured course that explains the fundamentals of CSR marketing and communication. The course is described as a good balance between text and videos, however, some learners believe that the information is very academic and geared towards larger companies. The instructors, particularly Professor Valérie Swaen, are highlighted as excellent but the content itself is described as lacking in practical implementation for smaller or non-multi-national corporations.
The course is well-structured and clear.
"Very well structured, a good balance between text and video."
"The course is described as a good balance between text and videos."
The instructors, particularly Professor Valérie Swaen, are excellent.
"Professor Valérie Swaen, and several of the other presenters were excellent."
The course content is very academic and geared towards larger companies.
"However, the content was very academic."
"Not in terms of difficulty - the course and subject are (or should be) based on a foundation of common sense."
"But, there was little in terms of empirical analysis or practical implementation for non-multi-national corporations."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in CSR Reporting and Communication with these activities:
Review and prepare background knowledge
The course assumes a good understanding of CSR and communication principles. Reviewing these topics will help you engage at a deeper level throughout the course.
Show steps
  • Review the course syllabus and readings
  • Take notes on the main CSR concepts
  • Read and understand the course textbooks
  • Be ready to ask questions and participate in discussions
Learn reporting tools and frameworks
There are various tools and frameworks to help organizations report on and communicate their CSR performance. This activity will help you develop the skills to use these tools effectively.
Browse courses on CSR Reporting
Show steps
  • Choose a framework and study its principles
  • Create a sample report using the framework
  • Identify different reporting tools and frameworks
Refine communication strategies
In this course, you will be required to develop a communication plan for a CSR initiative. Peer feedback can help you refine your plan and ensure its effectiveness.
Show steps
  • Develop a draft communication plan
  • Share your plan with peers for feedback
  • Incorporate feedback into your plan
One other activity
Expand to see all activities and additional details
Show all four activities
Analyze CSR reporting and communication cases
Analyzing real-world cases of CSR reporting and communication can provide valuable insights for your own practice.
Browse courses on CSR Reporting
Show steps
  • Review case studies
  • Identify best practices
  • Evaluate cases based on CSR principles
  • Discuss findings with peers

Career center

Learners who complete CSR Reporting and Communication will develop knowledge and skills that may be useful to these careers:
CSR Reporter
CSR Reporters prepare and publish reports on a company's CSR performance. This course may be useful in providing you with the knowledge and skills to effectively report on and communicate a company's CSR performance to stakeholders.
Communications Manager
Communications Managers oversee all aspects of corporate communications, including media relations, public relations, and internal communications. This course may be useful in providing you with the knowledge and skills to effectively develop and communicate CSR-related messages to a variety of stakeholders.
CSR Analyst
CSR Analysts evaluate a company's CSR performance and provide recommendations for improvement. This course may be useful in providing you with the knowledge and skills to effectively analyze and communicate a company's CSR performance to stakeholders.
Sustainability Strategist
Sustainability Strategists develop and implement sustainability strategies for organizations. This course may be useful in providing you with the knowledge and skills to effectively develop and communicate a company's CSR strategy.
Investor Relations Manager
Investor Relations Managers communicate with investors and financial analysts to provide information about a company's financial performance and prospects. This course may be useful in providing you with the knowledge and skills to effectively communicate a company's CSR performance to investors.
Corporate Reporting Manager
Corporate Reporting Managers oversee the preparation and publication of a company's annual report and other financial and non-financial reports. This course may be useful in providing you with the knowledge and skills to effectively report on and communicate a company's CSR performance to stakeholders.
Sustainability Consultant
Sustainability Consultants help businesses develop and implement sustainability strategies. This course may be useful in providing you with the knowledge and skills to effectively report on and communicate a company's sustainability performance to stakeholders.
Corporate Social Responsibility Officer
Corporate Social Responsibility (CSR) Officers develop and implement CSR policies and programs that align with a company's mission and values. This course may be useful in providing you with the knowledge and skills to effectively report on and communicate the company's CSR efforts to stakeholders.
ESG Analyst
ESG Analysts evaluate a company's environmental, social, and governance (ESG) performance. This course may be useful in providing you with the knowledge and skills to effectively analyze and communicate a company's ESG performance to stakeholders.
Corporate Communications Specialist
Corporate Communications Specialists develop and implement communications strategies for organizations. This course may be useful in providing you with the knowledge and skills to effectively develop and communicate CSR-related messages to a variety of stakeholders.
Social Impact Consultant
Social Impact Consultants help businesses measure and improve their social and environmental impact. This course may be useful in providing you with the knowledge and skills to effectively communicate a company's social impact to stakeholders.
Public relations manager
Public Relations Managers plan and execute communication strategies that build and maintain a company's reputation. The CSR Reporting and Communication course can provide you with valuable knowledge about developing a credible CSR communications plan and avoiding pitfalls like CSR washing. This can help you build a strong reputation for your company and maintain stakeholder trust.
Environmental Consultant
Environmental Consultants provide businesses with advice and guidance on environmental issues. This course may be useful in providing you with the knowledge and skills to effectively communicate environmental issues to stakeholders.
Marketing Manager
Marketing Managers develop and execute marketing campaigns that promote a company's products or services. This course can provide you with valuable knowledge about developing and executing effective CSR communications campaigns. This can help you build a strong brand reputation and attract customers who are increasingly interested in supporting companies with strong CSR practices.
Sustainability Manager
A Sustainability Manager designs, implements, and manages a variety of programs that assess and enhance a business's social responsibility. These programs can help a business attain its sustainability and corporate social responsibility (CSR) goals. This course may be useful in providing you with strategies and best practices for reporting and communicating on CSR-related issues.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in CSR Reporting and Communication.
Provides a comprehensive overview of the field of business and society, including CSR reporting and communications.
Provides a comprehensive overview of the field of corporate social responsibility (CSR). It includes contributions from leading scholars and practitioners and covers a wide range of topics.
Provides a comprehensive overview of the field of corporate social responsibility (CSR) and is considered a foundational text in the subject area. It is written in a clear and concise style.
Provides a comprehensive overview of the field of CSR and its implications for business and society. It is written in a clear and concise style and is suitable for a wide range of readers.
Textbook that provides a comprehensive overview of the field of corporate social responsibility. It is written in a clear and concise style and is suitable for a wide range of readers.
Classic in the field of sustainability and provides a good overview of the triple bottom line.
Provides a comprehensive overview of the field of CSR and sustainable development. It is written in a clear and concise style and is suitable for a wide range of readers.

Share

Help others find this course page by sharing it with your friends and followers:

Similar courses

Here are nine courses similar to CSR Reporting and Communication.
Discovering Corporate Social Responsibility (CSR)
Most relevant
Introduction to Microprocessors
Sustainable Vikings: Sustainability & Corporate Social...
Introduction to Microprocessors
Reporting and Communication for CompTIA Pentest+
Protocol Deep Dive: Address Resolution Protocol (ARP)
Using Workflow Management to Fulfill Customer Requests
Using Workflow Management to Optimize Resource Allocation
Capstone: Create Value from Open Data
Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2024 OpenCourser