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Casey Ayers
Business analysis is increasingly vital to today's business environment. By identifying problems and opportunities, discovering and recommending solutions, and fostering a comprehensive understanding of stakeholder requirements, business analysts can help...
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Business analysis is increasingly vital to today's business environment. By identifying problems and opportunities, discovering and recommending solutions, and fostering a comprehensive understanding of stakeholder requirements, business analysts can help organizations choose and structure projects and initiatives more effectively. This course introduces the work of business analysis, explores who undertakes business analyst functions, and the type of skills necessary to conduct business analysis successfully. Then, attention turns to needs assessment, where problems and opportunities are identified, organizational ability to respond is assessed, recommendations for action are developed, feasibility is weighed for various options, best options are selected, and business cases for action are developed.
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Examines business analysis, which is a vital component in today's business environment
Involves identifying problems, opportunities, and solutions for making better business decisions
Teaches the skills to conduct business analysis successfully
Taught by Casey Ayers, who is recognized for their work in business analysis
Offers a hands-on approach, involving needs assessment, feasibility analysis, and business case development

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Career center

Learners who complete Introduction to Business Analysis & Needs Assessment will develop knowledge and skills that may be useful to these careers:
Business Analyst
Business Analysts identify business needs and recommend solutions to improve organizational efficiency. They work closely with stakeholders to understand their requirements and develop solutions that align with both business objectives and end-user needs. This course provides a solid foundation in business analysis principles and techniques, equipping you with the skills needed to succeed in this role.
Needs Assessment Specialist
Needs Assessment Specialists identify and assess the needs of individuals, groups, or organizations. They gather data, analyze information, and develop recommendations for action. This course provides a comprehensive understanding of the needs assessment process, helping you build the skills needed to excel in this role.
Management Consultant
Management Consultants advise organizations on how to improve their performance. They analyze business processes, identify areas for improvement, and develop and implement solutions. This course provides a strong foundation in business analysis techniques, enabling you to contribute effectively to consulting projects.
Product Manager
Product Managers are responsible for the planning, development, and launch of products. They work with cross-functional teams to define product requirements, prioritize features, and ensure that products meet customer needs. This course provides valuable insights into business analysis, helping you understand how to define and manage product requirements.
Business Intelligence Analyst
Business Intelligence Analysts gather, analyze, and interpret data to provide insights that inform business decisions. They use data analysis techniques to identify trends, patterns, and opportunities that can help organizations improve their performance. This course provides a strong foundation in data analysis techniques, equipping you with the skills needed to succeed in this role.
Marketing Analyst
Marketing Analysts analyze data to understand customer behavior and trends. They use their insights to develop and implement marketing campaigns that effectively target customers and drive sales. This course may be useful for building a foundation in data analysis techniques, which can be beneficial for Marketing Analysts.
Operations Analyst
Operations Analysts analyze business processes to identify areas for improvement. They use data analysis techniques and process mapping tools to identify bottlenecks and develop solutions to streamline operations. This course may be useful for building a foundation in data analysis techniques, which can be beneficial for Operations Analysts.
Data Analyst
Data Analysts collect, clean, and analyze data to extract meaningful insights. They use statistical techniques and data visualization tools to identify patterns, trends, and anomalies in data. This course may be useful for building a foundation in data analysis techniques, which can be beneficial for Data Analysts.
Project Manager
Project Managers plan, execute, and close projects. They work with stakeholders to define project scope, develop project plans, and manage project risks. This course provides a strong foundation in project management principles and techniques, equipping you with the skills needed to succeed in this role.
Risk Analyst
Risk Analysts identify, assess, and mitigate risks that may impact an organization. They develop and implement risk management plans, and provide guidance to management on how to manage risks effectively. This course may be useful for building a foundation in risk analysis principles and techniques, which can be beneficial for Risk Analysts.
Quality Assurance Analyst
Quality Assurance Analysts ensure that products and services meet quality standards. They develop and execute test plans, identify defects, and work with development teams to resolve issues. This course may be useful for building a foundation in quality assurance principles and techniques, which can be beneficial for Quality Assurance Analysts.
Sales Analyst
Sales Analysts analyze sales data to identify trends, patterns, and opportunities. They use their insights to develop and implement sales strategies that effectively target customers and drive sales. This course may be useful for building a foundation in data analysis techniques, which can be beneficial for Sales Analysts.
Software Engineer
Software Engineers design, develop, and maintain software applications. They work with business analysts to understand user requirements and develop software solutions that meet those needs. This course may be useful for building a foundation in business analysis principles and techniques, which can be beneficial for Software Engineers.
Systems Analyst
Systems Analysts analyze and design computer systems. They work with business users to understand their needs and develop systems that meet those needs. This course may be useful for building a foundation in business analysis principles and techniques, which can be beneficial for Systems Analysts.
User Experience Designer
User Experience Designers design and evaluate user interfaces for websites, applications, and other products. They work with business analysts to understand user needs and develop user interfaces that are both usable and enjoyable. This course may be useful for building a foundation in business analysis principles and techniques, which can be beneficial for User Experience Designers.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Introduction to Business Analysis & Needs Assessment.
A practical guide to needs assessment. is valuable as additional reading that adds more depth to the existing course.
A comprehensive guide to requirements engineering that covers all aspects of the discipline. is helpful in providing background or prerequisite knowledge and is commonly used as a textbook at academic institutions.
A practical guide to business analysis that covers all aspects of the discipline. useful reference tool and adds more depth to the existing course.
A guide to agile business analysis. is valuable as additional reading that adds more depth to the existing course.
A comprehensive guide to data analysis for business decisions that covers all aspects of the discipline. is helpful in providing background or prerequisite knowledge and is commonly used as a textbook at academic institutions.
A guide to the Business Process Model and Notation (BPMN) standard. is helpful in providing background or prerequisite knowledge and adds more depth to the existing course.
A comprehensive guide to Six Sigma that covers all aspects of the discipline. is helpful in providing background or prerequisite knowledge and adds more depth to the existing course.

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