Designing a Brochure (2015)

Brochures are essential marketing tools, which establish brands and help them cut through the clutter from the competition. Here designer and educator Nigel French taps into his 20+ years of professional experience and shows how to use InDesign (with some help from Illustrator and Photoshop) to create four of the most common kinds of brochures. Each project has a different budget, a different audience, and a different purpose. But

Contents:

• Introduction
• 1. Planning the Brochure
• 2. Examining Brochure Design Elements
• 3. Creating a Single-Fold Brochure
• 4. Designing a Trifold Brochure
• 5. Designing a Double Parallel Fold Brochure
• 6. Designing a Broadside Brochure
• Conclusion