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Stacey Shanklin-Langford
By the end of this project, you will learn how to create a video for social media using the free version of Canva. Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. We can use Canva to complete this project because it provides all the tools you need to create an organized and visually appealing product while offering options for sharing and collaboration. You will learn to create and implement creative edits with online design tools to use when marketing your...
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By the end of this project, you will learn how to create a video for social media using the free version of Canva. Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. We can use Canva to complete this project because it provides all the tools you need to create an organized and visually appealing product while offering options for sharing and collaboration. You will learn to create and implement creative edits with online design tools to use when marketing your business. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Taught by Stacey Shanklin-Langford, who has expertise in social media marketing
Well-suited for students in North America, but broader access is forthcoming
Focuses on using Canva's free version to create eye-catching social media videos
Helps students develop creative editing skills for social media marketing
Covers strategies for capturing audience attention in a visually saturated social media landscape
Collaboration and sharing features in Canva streamline team projects

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Reviews summary

Canva video creation for social media

Students report that this course "exceeded expectations" and found the course easy to follow. Some report completing a project in less than an hour. Support is not mentioned so this may not be a good option for those who require assistance. The course appears to be easy to follow and students loved using Canva.
Emphasis on creating a finished product
"By the end of this project, you will learn how to create a video for social media using the free version of Canva."
Easy for beginners to use
"This was amazing! i loved canva already but now i got some tools to make some nice posts! lovedd it! "
No troubleshooting assistance
"It would be nice to have some sort of assistance when components of the course do not work for the student as intended."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Create Videos for Social Media using Canva with these activities:
Organize your course materials
Stay organized throughout the course by effectively managing your notes, assignments, and other materials.
Show steps
  • Create a dedicated folder for course materials.
  • Organize your materials into subfolders or sections.
  • Review and update your materials regularly.
Practice using Canva's tools
Enhance your proficiency in Canva by practicing with its various tools and features regularly.
Browse courses on Canva
Show steps
  • Explore the different tools available in Canva.
  • Experiment with different design elements and settings.
  • Create simple designs to practice your skills.
Review social media marketing concepts
Strengthen your foundational knowledge of social media marketing to better understand the course content and its applications.
Browse courses on Social Media Marketing
Show steps
  • Revisit your notes from previous social media marketing courses or resources.
  • Read articles or watch videos on social media marketing trends and best practices.
  • Discuss social media marketing concepts with peers or mentors.
Six other activities
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Show all nine activities
Practice your design skills
Start the course with some practice to prime your knowledge of Canva and graphic design, which will help you learn the content more effectively.
Browse courses on Canva
Show steps
  • Open Canva and explore the interface.
  • Create a few sample designs using templates.
  • Experiment with different design elements, such as fonts, colors, and images.
Join a Canva user group
Engage with other Canva users to share knowledge, ask questions, and get feedback on your work.
Browse courses on Canva
Show steps
  • Find a Canva user group on social media or online forums.
  • Join the group and participate in discussions.
  • Share your work and seek feedback from other members.
Watch Canva tutorials
Supplement the course material with guided tutorials to reinforce your understanding of Canva's features and techniques.
Browse courses on Canva
Show steps
  • Search for Canva tutorials relevant to the course topics.
  • Watch the tutorials and take notes on the key takeaways.
  • Apply what you've learned to your own Canva projects.
Create a video using Canva
Apply your knowledge by creating a video using Canva, allowing you to practice the skills taught in the course.
Browse courses on Canva
Show steps
  • Choose a topic for your video.
  • Plan and storyboard your video.
  • Create your video using Canva's tools and templates.
  • Export your video and share it on social media.
Participate in a Canva design contest
Challenge yourself and showcase your skills by participating in a Canva design contest, gaining valuable feedback and recognition.
Browse courses on Canva
Show steps
  • Find a Canva design contest that aligns with your interests.
  • Create a design that meets the contest requirements.
  • Submit your design and promote it to gain votes.
  • Analyze the results and seek feedback to improve your skills.
Offer your Canva skills to a nonprofit organization
Apply your Canva knowledge practically by volunteering your services to create designs that support a nonprofit organization's mission.
Browse courses on Canva
Show steps
  • Identify a nonprofit organization that could benefit from your design skills.
  • Reach out and offer your services to the organization.
  • Discuss their specific design needs and create materials that meet those requirements.
  • Reflect on your experience and identify areas for growth.

Career center

Learners who complete Create Videos for Social Media using Canva will develop knowledge and skills that may be useful to these careers:
Social Media Marketing Manager
Social media marketing managers are responsible for developing and executing social media strategies to promote products and services. This course can provide you with the skills you need to create engaging and visually appealing social media content, which is essential for success in this role. You will learn how to use Canva, a free online design tool, to create videos, images, and other content that will help you reach your target audience and achieve your marketing goals.
Digital Marketing Specialist
Digital marketing specialists are responsible for planning, executing, and measuring digital marketing campaigns. This course can provide you with the skills you need to create social media videos that are effective at generating leads and sales. You will learn how to use Canva to create videos that are visually appealing, engaging, and persuasive.
Marketing Specialist
Marketing specialists are responsible for developing and executing marketing plans to promote products and services. This course can provide you with the skills you need to create social media videos that are effective at reaching your target audience and achieving your marketing goals. You will learn how to use Canva to create videos that are visually appealing, engaging, and persuasive.
Content Marketing Specialist
Content marketing specialists are responsible for creating and managing content that is designed to attract and engage a target audience. This course can provide you with the skills you need to create social media videos that are valuable and informative. You will learn how to use Canva to create videos that are visually appealing, engaging, and shareable.
Social Media Specialist
Social media specialists are responsible for managing social media accounts for businesses and organizations. This course can provide you with the skills you need to create social media videos that are effective at engaging your audience and promoting your brand. You will learn how to use Canva to create videos that are visually appealing, engaging, and shareable.
Graphic designer
Graphic designers are responsible for creating visual content, such as logos, brochures, and websites. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create videos that are professional-looking and effective at communicating your message.
Video Editor
Video editors are responsible for editing and assembling video footage to create a final product. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to edit videos, add effects, and create transitions.
Motion Graphics Artist
Motion graphics artists are responsible for creating animated graphics for videos, websites, and other digital media. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create animated graphics, add effects, and create transitions.
Art Director
Art directors are responsible for overseeing the visual aspects of a project, such as the design of a website or the layout of a magazine. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create videos that are professional-looking and effective at communicating your message.
Creative Director
Creative directors are responsible for overseeing the creative vision of a project, such as a marketing campaign or a product launch. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create videos that are professional-looking and effective at communicating your message.
Filmmaker
Filmmakers are responsible for writing, directing, and producing films. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create videos that are professional-looking and effective at communicating your message.
Animator
Animators are responsible for creating animated content, such as cartoons and video games. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create animated videos, add effects, and create transitions.
Photographer
Photographers are responsible for taking pictures of people, places, and things. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create videos that are professional-looking and effective at communicating your message.
Web Designer
Web designers are responsible for designing and developing websites. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create videos that are professional-looking and effective at communicating your message.
User Experience Designer
User experience designers are responsible for designing and developing user interfaces for websites and apps. This course can provide you with the skills you need to create social media videos that are visually appealing and engaging. You will learn how to use Canva to create videos that are professional-looking and effective at communicating your message.

Reading list

We've selected seven books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Create Videos for Social Media using Canva.
Provides a comprehensive overview of social media marketing, covering topics such as content creation, engagement strategies, and analytics. It valuable resource for both beginners and experienced marketers looking to improve their social media campaigns.
Comprehensive guide to social media marketing, covering everything from creating a strategy to measuring results. It valuable resource for anyone who wants to learn more about how to use social media to grow their business.
Practical guide to creating and executing a successful social media marketing strategy. It covers topics such as setting social media goals, creating content, and measuring your results.
Comprehensive guide to social media marketing. It covers all the basics, from creating a social media strategy to using social media tools and tracking your results.
Collection of the best articles from Social Media Examiner, a leading social media marketing blog. It valuable resource for anyone who wants to learn more about how to use social media to grow their business.
Comprehensive guide to social media marketing for beginners. It covers all the basics, from setting up your social media accounts to creating content and engaging with your audience.
Beginner-friendly guide to social media marketing. It covers all the basics, from setting up your social media profiles to creating content and engaging with your audience.

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