Engagement & Monetization | Mobile Games
At first it may seem strange to consider monetization before a game is even completed, and many developers leave this as an afterthought. But monetization should be built into the fabric of a game from the beginning, because a clearly defined and understood monetization strategy can have tremendous impact on design decisions made during the development process. This kind of forward-thinking approach is especially important in today’s highly competitive game market, and keeping monetization strategy front-of-mind throughout can be the difference between product success and failure.
This course will teach you how to make your game stand out in a very crowded field, and encourage people to pay for game features that will define the ultimate success of your product.
Currently, most game apps are free to play, and many users are looking for something simple and entertaining without the risk of making a purchase. We'll look at the most successful premium and freemium games, and discuss the most effective strategies for monetization. Our goal in this course is to teach students how to design games that produce sustainable revenue over the long-term.
Prerequisites and Requirements: Some experience with Java, Android Studio, and activities is very helpful for coding in your own ads, otherwise minimal technical experience is required.See the for using Udacity.
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Rating | Not enough ratings |
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Length | Approx. 3 weeks |
Starts | On Demand (Start anytime) |
Cost | $0 |
From | Udacity |
Instructors | Ankur Prasad, Cezanne Camacho |
Download Videos | Only via web browser |
Language | English |
Subjects | Programming |
Tags | Computer Science Software Development |
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Performance and Strategy $77k
Strategy Analyst 1 $87k
Analyst, Strategy $92k
Data Strategy $94k
Monetization Analyst $100k
Planner, Strategy $110k
Group Strategy $117k
Planning and Strategy $127k
Monetization Product Management $131k
Product Manager, Monetization $132k
Head of IT Strategy $137k
Strategy and M&A Manager $192k
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Rating | Not enough ratings |
---|---|
Length | Approx. 3 weeks |
Starts | On Demand (Start anytime) |
Cost | $0 |
From | Udacity |
Instructors | Ankur Prasad, Cezanne Camacho |
Download Videos | Only via web browser |
Language | English |
Subjects | Programming |
Tags | Computer Science Software Development |
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