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Introduction to PicsArt for Social Media Marketing
Stacey Shanklin-Langford
Stacey Shanklin-Langford
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this course, learners will create an edited photo project for social media using the free version of PicsArt. PicsArt is a web-based photo and video editing program. Learners can easily create and implement creative edits with online design tools to use when marketing their business.
Read more
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this course, learners will create an edited photo project for social media using the free version of PicsArt. PicsArt is a web-based photo and video editing program. Learners can easily create and implement creative edits with online design tools to use when marketing their business.
Read more
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this course, learners will create an edited photo project for social media using the free version of PicsArt. PicsArt is a web-based photo and video editing program. Learners can easily create and implement creative edits with online design tools to use when marketing their business.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/ygkppd/introduction
What's inside
Syllabus
Introduction to PicsArt for Social Media Marketing
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this course, learners will create an edited photo project for social media using the free version of PicsArt. PicsArt is a web-based photo and video editing program. Learners can easily create and implement creative edits with online design tools to use when marketing their business.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Teaches learners how to use PicsArt photo editing software
Useful for marketers with lean budgets
Develops creative skills for marketing
Suitable for learners with little software experience
May be limited in utility for those outside of North America
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Reviews summary
Picsart for social media marketing
Learners say this PicsArt course is a suitable introduction to the photo editing software, with easy-to-follow lessons, engaging assignments, and a detailed curriculum. However, some learners experienced technical issues while using the platform.
Straightforward lessons & exercises
"it was easy, anyone can do it."
"Easy and effective method is used for understanding.. Excellent way of teaching"
"I am very exciting to learn about photoshop and have a good idea .Good sample teaching methods and I do really understand all of this course."
Some learners experienced server issues
"My work area is always lagging"
"The course is easy to follow :D Though in my workspace, when I've tried to log in PicsArt, it said that there was an error in the internet server."
Activities
Coming soon
We're preparing activities for
Introduction to PicsArt for Social Media Marketing.
These are activities you can do either before, during, or after a course.
Career center
Learners who complete Introduction to PicsArt for Social Media Marketing will develop knowledge and skills
that may be useful to these careers:
Social Media Manager
Social Media Manager
Social Media Managers create and implement social media strategies for businesses and organizations. They use social media platforms to engage with customers, build brand awareness, and drive traffic to websites. This course can help Social Media Managers develop the skills they need to create eye-catching visuals for social media posts, which can help them attract more attention to their clients' brands and products.
Marketing Manager
Marketing Manager
Marketing Managers oversee the development and execution of marketing campaigns for businesses and organizations. They work with other departments, such as sales and product development, to ensure that marketing campaigns are aligned with the company's overall business goals. This course can help Marketing Managers develop the skills they need to create visually appealing marketing materials, which can help them attract more customers to their clients' businesses.
Content Creator
Content Creator
Content Creators develop and produce content for a variety of platforms, such as websites, social media, and print publications. They work with writers, editors, and designers to create content that is engaging, informative, and visually appealing. This course can help Content Creators develop the skills they need to create high-quality visuals that can help them attract more readers and viewers to their work.
Graphic designer
Graphic designer
Graphic Designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design of applications such as brochures, magazines, and corporate reports. This course can help Graphic Designers develop the skills they need to create visually appealing designs that can help them attract more clients and win more projects.
Art Director
Art Director
Art Directors oversee the visual aspects of a variety of projects, such as advertising campaigns, magazine layouts, and website design. They work with clients and other creative professionals to develop and execute creative visions. This course can help Art Directors develop the skills they need to create visually appealing concepts that can help them win more clients and produce more successful projects.
Photographer
Photographer
Photographers take pictures for a variety of purposes, such as advertising, journalism, and fine art. They use their technical skills and artistic vision to capture images that convey a story or message. This course can help Photographers develop the skills they need to create visually appealing images that can help them attract more clients and win more awards.
Web Designer
Web Designer
Web Designers create and maintain websites. They work with clients to develop the overall look and feel of a website, as well as the layout and functionality. This course can help Web Designers develop the skills they need to create visually appealing websites that can help them attract more clients and win more projects.
User Experience Designer
User Experience Designer
User Experience Designers (UX Designers) design the user interface and user experience for websites, apps, and other digital products. They work with other designers and engineers to create products that are easy to use and enjoyable to interact with. This course can help UX Designers develop the skills they need to create visually appealing user interfaces that can help them attract more users and improve the overall user experience of their products.
Product Designer
Product Designer
Product Designers design physical and digital products. They work with engineers and other designers to create products that are both functional and visually appealing. This course can help Product Designers develop the skills they need to create visually appealing products that can help them attract more customers and win more awards.
Fashion Designer
Fashion Designer
Fashion Designers design clothing and accessories. They work with fabrics, colors, and patterns to create garments that are both stylish and functional. This course can help Fashion Designers develop the skills they need to create visually appealing clothing and accessories that can help them attract more customers and win more awards.
Interior designer
Interior designer
Interior Designers design the interior of buildings. They work with clients to create spaces that are both functional and visually appealing. This course can help Interior Designers develop the skills they need to create visually appealing interior designs that can help them attract more clients and win more awards.
Landscape Architect
Landscape Architect
Landscape Architects design outdoor spaces. They work with clients to create landscapes that are both functional and visually appealing. This course can help Landscape Architects develop the skills they need to create visually appealing landscapes that can help them attract more clients and win more awards.
Architect
Architect
Architects design buildings. They work with clients to create buildings that are both functional and visually appealing. This course can help Architects develop the skills they need to create visually appealing buildings that can help them attract more clients and win more awards.
Industrial Designer
Industrial Designer
Industrial Designers design products for mass production. They work with engineers and other designers to create products that are both functional and visually appealing. This course can help Industrial Designers develop the skills they need to create visually appealing products that can help them attract more customers and win more awards.
Multimedia Artist
Multimedia Artist
Multimedia Artists create art using a variety of media, such as photography, video, and sound. They work with clients to create art that is both visually appealing and meaningful. This course can help Multimedia Artists develop the skills they need to create visually appealing art that can help them attract more clients and win more awards.
For more career information including salaries, visit:
OpenCourser.com/course/ygkppd/introduction
Reading list
We've selected six books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Introduction to PicsArt for Social Media Marketing.
An excellent reference and starting point for this course, providing a comprehensive overview of social media marketing strategies and best practices.
Provides practical guidance on creating and distributing valuable content that resonates with target audiences on social media.
Provides a theoretical framework for understanding the principles of persuasion and influence, which can be applied to social media marketing.
Save
A comprehensive guide to measuring the effectiveness of social media campaigns, with a focus on ROI and impact.
While not specifically related to social media, this book provides valuable insights into fostering creativity and innovation, which are essential for effective marketing.
Save
Provides motivational and mindset-oriented advice for achieving exceptional results in any field, including social media marketing.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/ygkppd/introduction
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Effort
2 hours
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Stacey Shanklin-Langford
Language
English
Good to know
Teaches learners how to use PicsArt photo editing software
Useful for marketers with lean budgets
Develops creative skills for marketing
Suitable for learners with little software experience
May be limited in utility for those outside of North America
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