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AI in Marketing

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May 1, 2024 3 minute read
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Artificial Intelligence (AI) is rapidly transforming the world of marketing. AI-powered tools and technologies are being used to automate tasks, personalize customer experiences, and gain insights into customer behavior. As a result, AI is becoming increasingly important for marketers who want to stay ahead of the curve and achieve success in today's competitive business environment.

Why Learn AI in Marketing?

Path to AI in Marketing

Take the first step.
We've curated four courses to help you on your path to AI in Marketing. Use these to develop your skills, build background knowledge, and put what you learn to practice.
Sorted from most relevant to least relevant:

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Reading list

We've selected 11 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in AI in Marketing.
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The Digital Manager
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French-language guide to AI in marketing. It covers the same topics as the English-language books on this list, but it is written specifically for French-speaking marketers.
The Digital Manager
Paperback
$$
(Français) Le manager digital (French Edition)
Paperback
$$
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AI for Marketers
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Practical guide to AI in marketing. It provides step-by-step instructions on how to use AI to automate tasks, personalize customer experiences, and gain insights into customer behavior.
AI for Marketers: An Introduction and Primer, Third...
Paperback
$$
AI For Marketers: An Introduction and Primer:...
Paperback
$$
AI for Marketers: An Introduction and Primer, Third...
Kindle Edition
$$
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Human + Machine
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Explores the impact of AI on the workplace. It discusses how AI can be used to augment human capabilities and create new opportunities for growth.
Human + Machine: Reimagining Work in the Age of AI
Hardcover
$$
Human + Machine, Updated and Expanded: Reimagining...
Hardcover
$$
(Italiano) Human+Machine. Ripensare il lavoro nell’età...
Kindle Edition
$$
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Data Science for Business
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Is an introduction to data science for business professionals. It covers the basics of data science techniques and how they can be used to solve business problems.
Data Science for Business: What You Need to Know...
Paperback
$$
Data Science for Business: What You Need to Know...
Kindle Edition
$$
Relevant careers
AI Marketing Manager
Data Scientist
Machine Learning Engineer
Marketing Analyst
Web Developer
Social Media Manager
SEO Specialist
Related topics
Artificial Intelligence
Data Science
Machine Learning
Data Analytics
Deep Learning
Natural Language Processing
Database Management
Big Data
Cloud Computing
Computer Vision
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