OpenCourser brand icon
Sign in
Sorry, this page is no longer available
We may earn an affiliate commission when you visit our partners.

Sustainable Marketing

Save
May 1, 2024 3 minute read
Jump to courses and books

Sustainable marketing is a modern approach to marketing that incorporates sustainability into all aspects of a product or service, from its conception to its disposal. It considers the environmental, social, and economic impacts of a product or service throughout its life cycle. Sustainable marketing aims to create long-term value for customers, businesses, and society as a whole.

Why Learn Sustainable Marketing

There are many reasons to learn about sustainable marketing. Here are a few:

Path to Sustainable Marketing

Take the first step.
We've curated two courses to help you on your path to Sustainable Marketing. Use these to develop your skills, build background knowledge, and put what you learn to practice.
Sorted from most relevant to least relevant:

Share

Help others find this page about Sustainable Marketing: by sharing it with your friends and followers:
Facebook
LinkedIn
Reddit
X
Link
Email

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Sustainable Marketing.
Cover image
The Green Marketing Manifesto
Save
This foundational book presents key concepts, frameworks, and case studies that help readers understand the complex and multifaceted nature of sustainable marketing in a global context.
The Green Marketing Manifesto
Hardcover
$$
The Green Marketing Manifesto
Kindle Edition
$$
Cover image
Marketing and Finance
Save
This practical guide offers a comprehensive framework for implementing sustainable marketing strategies, covering the entire marketing mix and addressing both value creation and risk mitigation.
Marketing and Finance: Creating Shareholder Value
Paperback
$$
Marketing and Finance: Creating Shareholder Value
Kindle Edition
$$
Cover image
Rise of the Revenue Marketer
Save
Demonstrates the business case for sustainable marketing, highlighting its benefits for customers, businesses, and the environment.
Rise of the Revenue Marketer
Paperback
$$
Rise of the Revenue Marketer
Kindle Edition
$
Cover image
Greener Marketing
Save
This practical guide provides step-by-step instructions for developing and implementing sustainable marketing strategies, with a focus on real-world examples and case studies.
Greener Marketing
Paperback
$$
Greener Marketing
Kindle Edition
$$
Cover image
Fashion & Sustainability
Save
Offers a comprehensive guide to sustainable fashion practices, covering the entire supply chain from design to consumption, while emphasizing sustainable marketing strategies.
Fashion and Sustainability: Design for Change
Paperback
$$
Fashion & Sustainability: Design for Change
Kindle Edition
$
Relevant careers
Sustainability Manager
Product Sustainability Manager
Sustainability Consultant
Marketing Manager
Brand Manager
Public relations manager
Communications Manager
Social Media Manager
Related topics
Green Marketing
Sustainable Business
Environmental Science
Corporate Social Responsibility
Sustainable Development
Circular Economy
Carbon Footprint
Social Marketing
Share this
Share to help others explore Sustainable Marketing:
Facebook LinkedIn X Reddit Link Email
Table of Contents
Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2025 OpenCourser