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Eric A. Meyer

Designing for humans is tough. We design for millions, but every interaction between our work and a user is personal, and we aren’t taught to take care with those interactions. I created this course because I want everything we design to meet the real needs and wants of real people.

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Designing for humans is tough. We design for millions, but every interaction between our work and a user is personal, and we aren’t taught to take care with those interactions. I created this course because I want everything we design to meet the real needs and wants of real people.

This course draws from my recent book with Sara Wachter-Boettcher, Design for Real Life and is best for learners who are new to design or looking to strengthen their emerging user experience design skillset. And since design is everywhere, a wide range of professionals will benefit from this course.

If you want a set of tools for stress-testing your work to make sure it’s as human-centered, compassionate, and inclusive as possible, this is the course for you.

By the end of the course, you will have gone through practical exercises around how to challenge your vision and design a compassionate user research process; seen how to improve interviews and talk to real people about their user experiences with your product; explored new ways to think outside as well as inside the box; and practiced ways to avoid the tunnel vision we all too often develop about our own work.

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What's inside

Learning objectives

  • Understand the basic principles of user experience design
  • Challenge your own vision using new methodologies
  • Improve your ability to interview users
  • Stress test your work for potential flaws early

Syllabus

Introduction to the Course

A brief personal introduction from your instructor, Eric Meyer, explaining why the material is important to anyone whose work touches on design, including management and development.

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A brief overview of the topic areas covered in the four main sections of the course.

Challenge Your Vision

A brief overview of the subjects to be covered in Section 2.

There’s a fairly simple test of content and interactions: is this something a human would do, if a human were doing this?  If not, what would they do?  See how this test can be applied in various ways.

Apply the principle of “What Would a Human Do?” to some real-world material. 

This lecture explores the role of the Designated Dissenter, a valuable addition to any project team, and how it can be a major component of strengthening a team’s work—or even an individual’s.

Apply the principle of the Designated Dissenter to some real-world material.

You may have done project postmortems, but there’s a flip side to that: a project premortem, where you try to envision failure modes ahead of time so as to avoid them entirely.  Find out how to make this disaster-planning technique work for you.

Practice this principle with a sampling of project premortems.

Although its origins are rooted in improving online forms, the Question Protocol is a useful framework for challenging yourself to pare all manner of design touches and interactions down to their minimum. After all, the best design is not when you have nothing left to add, but when you have nothing left to take away.

Apply the The Question Protocol to some real-world material.

Personas are a common UX tool, giving a human face to user interests and actions.  The thing is, most personas aren’t all that human: instead, they’re an anodized approximation of human interests.  Learn how and why to add rough edges and raw emotions to your personas.

Practice adding imperfections to personas.

Learn From People

A brief overview of the subjects to be covered in Section 3.

It’s always a good idea to interview actual users of your work, but there are good ways and great ways to go about it.  Learn how and why getting out into the field is your best bet for really understanding how your work is used.

Explore examples of how going to your users in the right way can yield extra insights.

When you’re interviewing users, there is a place Steve Portigal calls the tipping point, when the interview goes from being informative to truly illuminating.  Learn how to get there in a variety of situations.

Get some practice with ways to reach the tipping point in your user interviews.

User journey maps are a common tool for understanding user actions, giving shape and detail to the path people may take when using your product or service. Learn how user journey maps are structured, how they apply to your work, and how to make them even better.

Practice filling in portions of some sample user journey maps.

It]s important to make sure that our interviews don’t become a source of tunnel vision, narrowly focusing on one or a handful of kinds of users.  Learn how to make sure that you’re incorporating a wider, more diverse set of people to interview and test with.

Apply the principle of broadening your vision to some real-world material.

Stress-Testing Your Work

A brief overview of the subjects to be covered in Section 4.

People are emotional, and people use our work.  Thus, it’s important to take into consideration the emotional impact our work can have, even (or especially) when we don’t intend it.  Doing this kind of vetting can avoid a plethora of negative situations down the road.

Apply the principle of emotional QA to some real-world material.

Most of what we create will be used by people going about the course of their lives, filled with distractions and stresses and draining influences.  It therefore behooves us to try to introduce some of those factors to our testing, bringing our testers closer to real-world use conditions than a traditional user test might reach.

Consider ways to add cognitive drains to your testing.

Ah, Bollywood, famous for its larger-than-life productions and over-the-top plots.  How does this relate to design?  By putting your testers into a Bollywood state of mind, you might get more honest feedback than normal.

Practice applying the Bollywood Method to some user scenarios.

It’s back!  The Designated Dissenter makes a return to help you with stress testing of your work.

Reconsider the principle of the Designated Dissenter in light of the material learned in this section.

Making the Case

A brief overview of the subjects to be covered in Section 5.

It’s been argued that there are only three business cases to do anything.  We’ll cover all three, with examples of how these play out in the real world and perspectives on how to bring these home to your projects.

A lot of our work, and this course, is about figuring out what pain points our users have when they interact with our work.  But to sell internal stakeholders on the changes we want to make, it’s a good idea to find their pain points and work to address them too.

If you’re in search of a formal way of expressing your arguments for making a change, Toulmin’s Argumentation Model is a useful framework.  This lecture will explore all the steps of the model and illustrate their use in making the case for a design change.

Reports and emails are standard methods of persuasion, but sometimes you need to break out of the mold and really make a spectacle of your evidence.  See how unconventional approaches and human connection can help cement support for your proposals and keep yourself motivated to keep improving.

If you’re pushing to change the overall direction of your work to be more compassionate in an environment that isn’t set up for that sort of thing, it’s all too easy to be seen as a roadblock, as a naysayer.  Learn to leverage a common improvisational-comedy technique to transform your ideas from objections to enhancements.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Examines the principles of user experience design, which is a standard in the UX industry
Explores how to challenge your vision and strengthen your existing user experience design skillset, which is a core skill for UX designers
Develops skills to reduce tunnel vision and improve human-centered design, which is useful for product designers
Provides practical exercises to stress-test work and make sure it is inclusive, which can be valuable to user researchers
Taught by Eric A. Meyer, who is recognized for his work in the UX field
Builds a strong foundation for beginners and strengthens an existing foundation for intermediate learners

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Reviews summary

Ux design introduction

According to students, Design for Humanity is a UX design course that provides a comprehensive overview of the field. Learners say the course is engaging with its many examples.
Many real-world examples
"Very interesting general view on UX things with many examples."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Design for Humanity: A New Perspective on User Experience with these activities:
UX Design Tutorial Series
Following a guided tutorial series will provide you with a structured approach to learning UX design concepts and tools, ensuring a solid foundation.
Browse courses on User Experience Design
Show steps
  • Identify reputable UX design tutorial series online.
  • Set aside a dedicated time each week to follow the tutorials.
  • Complete the exercises and quizzes associated with each tutorial.
  • Apply what you learn to your own projects or assignments.
Review of HTML and CSS
Refreshing your knowledge of HTML and CSS will strengthen your understanding of the fundamentals of web design, which is essential for UX design.
Browse courses on HTML
Show steps
  • Review online tutorials or documentation on HTML and CSS.
  • Complete coding exercises or practice building simple web pages.
  • Identify areas where you need further practice or reinforcement.
Read Design for Real Life
Review some of the key concepts and principles introduced in the course text to solidify foundational knowledge of UX design.
View The 2021 Web Almanac on Amazon
Show steps
  • Obtain a copy of the book.
  • Read through the introduction and first chapter.
  • Summarize the key points of each chapter in your own words.
  • Identify areas where your current work could benefit from the principles discussed in the book.
Five other activities
Expand to see all activities and additional details
Show all eight activities
UX Design Drills
Regular practice with UX design drills will improve your problem-solving skills and strengthen your understanding of UX principles.
Browse courses on User Experience Design
Show steps
  • Access online UX design drills or exercises.
  • Set aside a specific time each week to practice.
  • Work through the exercises and challenges, paying attention to the feedback provided.
  • Identify areas where you can improve your understanding or skills.
Develop a User Persona
Developing a user persona will help you understand the needs, goals, and motivations of your target users, leading to more empathetic and user-centered designs.
Browse courses on User Experience Design
Show steps
  • Gather data through interviews, surveys, or observations.
  • Identify common patterns and themes in the data.
  • Create a detailed profile of a representative user, including their demographics, goals, motivations, and pain points.
  • Use the persona to guide your design decisions and ensure that you are addressing the needs of your users.
Conduct a User Experience Audit
Conducting a UX audit will provide hands-on experience in applying UX principles and identifying areas for improvement in real-world products or services.
Browse courses on User Experience Design
Show steps
  • Select a website or app to evaluate.
  • Review the course materials on UX principles and heuristics.
  • Conduct a thorough evaluation of the user interface, navigation, and overall user experience.
  • Document your findings and provide specific recommendations for improvement.
  • Present your findings to a group or team for feedback.
UX Study Group
Participating in a UX study group will provide opportunities for peer learning, feedback, and support, enhancing your understanding and application of UX principles.
Browse courses on User Experience Design
Show steps
  • Form a study group with fellow learners.
  • Meet regularly to discuss course material, share insights, and work on projects.
  • Provide constructive feedback to each other's work.
  • Collaborate on UX design challenges or assignments.
UX Design Workshop
Attending a UX design workshop provides an immersive learning experience, allowing you to engage with experts and collaborate on practical projects.
Browse courses on User Experience Design
Show steps
  • Research and identify reputable UX design workshops.
  • Attend the workshop and actively participate in the activities.
  • Collaborate with other participants and share ideas.
  • Implement the techniques and insights gained from the workshop into your own work.

Career center

Learners who complete Design for Humanity: A New Perspective on User Experience will develop knowledge and skills that may be useful to these careers:
User Experience (UX) Designer
User Experience Designers use their understanding of humans and technology to create experiences around websites and software that are easy to use and inclusive of a wide range of users. Those who wish to become UX Designers can benefit from this course's human-centered outlook. Additionally, this course’s content on stress-testing work to avoid flaws will be particularly helpful to UX Designers who often must get detailed feedback on their creations.
UX Researcher
UX Researchers are responsible for understanding the needs, motivations, and pain points of those using technology. They carry out research and design processes and use their findings to help improve and inform the design of websites and software. This course's human-centered philosophy aligns very well with the work UX Researchers do. Its content on understanding the basic principles of user experience design and improving interviewing methods will be particularly helpful to UX Researchers.
Product Manager
Product Managers are responsible for creating better products and overseeing their development from beginning to end. A key part of a PM's responsibility is setting the product vision, which this course's content on challenging one's vision will be helpful with. The course’s content on stress-testing work to avoid flaws will also be particularly valuable to Product Managers as they are ultimately responsible for the success of their product.
UI Designer
UI Designers are responsible for, amongst other things, creating the visual look and feel of websites and software. This course’s section on design interviewing and improving interviews will be particularly helpful to UI Designers, as they often work closely with UX Researchers to translate qualitative and quantitative research into tangible designs.
Interaction Designer
Interaction Designers are responsible for ensuring that designs are functional, engaging, and visually appealing, among other things. This course's content on improving interviews will be particularly helpful to Interaction Designers who frequently rely on user research and feedback to enhance their designs.
Back-End Developer
Back-end Developers are most concerned with the server-side of websites and software applications. This course's section on design interviewing and improving interviews will be particularly helpful to Back-end Developers who rely on user research and feedback to make thoughtful changes that improve user experience.
Front-End Developer
Front-end Developers create interfaces that users see and interact with. This course's content on stress-testing work to avoid flaws will be particularly helpful to Front-end Developers, as they often must get detailed feedback on their creations.
Software Developer
Software Developers are responsible for designing, writing, developing, testing, and maintaining software applications. This course's content on challenging one's vision will be particularly helpful to Software Developers, as they often must develop creative solutions to complex problems.
Web Designer
Web Designers are responsible for designing and developing websites that communicate a brand or message online. This course's content on challenging one's vision will be particularly helpful to Web Designers, as they must be able to innovate in order to develop visually appealing and memorable websites.
Human Factors Engineer
Human Factors Engineers aim to improve the interaction between humans and machines by designing products and interfaces to be more usable, efficient, and comfortable. They apply principles from fields such as psychology, ergonomics, and industrial engineering. This course's human-centered approach will be particularly helpful for those wishing to become Human Factors Engineers. Additionally, the course's content on improving interviews and learning from people may be useful.
Graphic designer
Graphic Designers use visual concepts to communicate ideas that inspire, inform, and captivate consumers. This course's content on challenge one's vision will be particularly helpful to Graphic Designers, as they often must bring new ideas to the table and work with clients with very different viewpoints.
Industrial Designer
Industrial Designers are responsible for designing the look and feel of products, applying principles from fields such as art, engineering, and business. This course's human-centered philosophy aligns very well with the work of Industrial Designers. Its content on understanding the basic principles of user experience design and improving interviewing methods will be particularly helpful to those wishing to become Industrial Designers.
Art Director
Art Directors oversee the visual style and overall aesthetic of a project, often working in fields such as advertising, publishing, and film. This course's content on challenging one's vision will be particularly helpful to Art Directors, as they often must bring new ideas to the table and work with clients with very different viewpoints.
Content Strategist
Content Strategists are responsible for planning, creating, and managing content across different platforms such as websites, social media, and email. This course's content on learning from people will be particularly helpful to Content Strategists, as they often must interview and collaborate with stakeholders to create user-centered content.
Marketing Manager
Marketing Managers are responsible for developing and implementing marketing plans and campaigns that promote a product or service. This course's content on stress-testing work to avoid flaws may be useful to Marketing Managers, as they often must get detailed feedback on their campaigns.

Reading list

We've selected 14 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Design for Humanity: A New Perspective on User Experience.
Is an excellent companion to the course, as it provides a more in-depth look at the principles of user experience design, with a focus on making products and services that are both useful and enjoyable. It is highly recommended for anyone who wants to learn more about this topic.
This classic book must-read for anyone who wants to understand the principles of good design. Norman's insights into how people interact with products and services are invaluable, and his book is full of practical advice that can be applied to any design project.
Explores the role of emotion in design, and how it can be used to create more engaging and satisfying products and services. It valuable read for anyone who wants to learn how to create designs that people will love.
Practical guide for UX professionals who are working on their own, or who are part of a small team. It covers all aspects of the UX process, from research and design to testing and implementation.
Comprehensive guide to the principles of good design. It covers a wide range of topics, from typography and color theory to information architecture and interaction design.
Practical guide to web usability. It is full of simple, actionable advice that can be applied to any website design project.
Classic in the field of innovation. It explores the challenges that large companies face when they try to innovate, and it provides a framework for understanding how to overcome these challenges.
Practical guide to the Lean Startup methodology. It provides a step-by-step process for building and testing products and services, and it helps entrepreneurs to avoid the common pitfalls of the startup process.
Comprehensive guide to Agile software development. It covers all aspects of the Agile process, from planning and requirements gathering to design, development, and testing.
This classic book of military strategy valuable read for anyone who wants to learn how to win in the competitive world of business. It provides insights into the nature of conflict, and it offers practical advice on how to develop strategies that will lead to victory.

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